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The Unexpected Joy of Being Sober: THE SUNDAY TIMES BESTSELLER (The Unexpected Joy Of #1)
by Catherine GrayGoing sober will make you happier, healthier, wealthier, slimmer and sexier. Despite all of these upsides, it's easier said than done. This inspirational, aspirational and highly relatable narrative champions the benefits of sobriety; combining the author's personal experience, factual reportage, contributions from experts and self-help advice.
Unexpected Revolutionaries: How Central Banks Made and Unmade Economic Orthodoxy (Cornell Studies in Money)
by Manuela MoschellaIn Unexpected Revolutionaries, Manuela Moschella investigates the institutional transformation of central banks from the 1970s to the present. Central banks are typically regarded as conservative, politically neutral institutions that uphold conventional macroeconomic wisdom. Yet in the wake of the 2008 global financial crisis and the 2020 COVID-19 crisis, central banks have upended observer expectations by implementing largely unknown and unconventional monetary policies. Far from abiding by well-established policy playbooks, central banks now engage in practices such as providing liquidity support for a wide range of financial institutions and quantitative easing. They have even stretched the remit of monetary policy into issues such as inequality and climate change. Moschella argues that the political nature of central banks lies at the heart of these transformations. While formally independent, central banks need political support to justify their policies and powers, and to obtain it, they carefully manage their reputation among their audienceselected officials, market actors, and citizens. Challenged by reputational threats brought about by twenty-first-century recessionary and deflationary forces, central banks such as the Federal Reserve System and the European Central Bank strategically deviated from orthodox monetary policies to preempt or manage political backlash and to regain public trust. Central banks thus evolved into a new role only in coordination with fiscal authorities and on the back of public contestation. Eye-opening and insightful, Unexpected Revolutionaries is necessary reading for discussions on the future of the neoliberal macroeconomic regime, the democratic oversight of monetary policymaking, and the role that central banks canor cannotplay in our domestic economies.
The Unfortunates
by null J K Chukwu'A gripping call to action—and a daring triumph of a novel' ADORAH NWORAH 'Masterfully portrays the splintering of the mind in its most striking, unfiltered form' AIWANOSE ODAFEN 'A playful, powerful debut' ZAKIYA DALILA HARRIS A RAZOR-SHARP NOVEL FROM AN UTTERLY UNIQUE NEW VOICE. A lot is happening to Me. Will Me survive? Sahara is a student at one of the most elite universities in America – and she is Not Okay. Her grades are subpar, she’s not Nigerian enough for her family, and her long-term Life Partner* is threatening to take over. When she’s not contemplating killing herself or the wealthy white students around her, she’s receiving an increasing number of ‘Unfortunate News’ emails, which inform her that the few Black classmates she has are disappearing. Will Sahara end up joining the ranks of ‘The Unfortunates’, or can she avoid becoming yet another statistic? Written in the style of a thesis, J K Chukwu’s highly original debut is a darkly funny and biting take on the campus novel, set in the mind of a young Black woman who is losing hers. *depression
An Unholy Traffic: Slave Trading in the Civil War South
by Robert K.D. ColbyThe Confederate States of America was born in defense of slavery and, after a four-year struggle to become an independent slaveholding republic, died as emancipation dawned. Between Fort Sumter to Appomattox, Confederates bought and sold thousands African American men, women, and children. These transactions in humanity made the internal slave trade a cornerstone of Confederate society, a bulwark of the Rebel economy, and a central part of the experience of the Civil War for all inhabiting the American South. As An Unholy Traffic shows, slave trading helped Southerners survive and fight the Civil War, as well as to build the future for which they fought. They mitigated the crises the war spawned by buying and selling enslaved people, using this commerce to navigate food shortages, unsettled gender roles, the demands of military service, and other hardships on the homefront. Some Rebels speculated wildly in human property, investing in slaves to ward off inflation and to buy shares in the slaveholding nation they hoped to create. Others traded people to counter the advance of emancipation. Given its centrality to their nationhood, Confederates went to great lengths to prolong the slave trade, which, in turn, supported the Confederacy. For those held in slavery, the surviving slave trade dramatically shaped their pursuit of freedom, inserting a retrograde movement into some people's journeys toward liberty while inspiring others to make the risky decision to escape. Offering an original perspective on the intersections of slavery, capitalism, the Civil War, and emancipation, Robert K.D. Colby illuminates the place of the peculiar institution within the Confederate mind, the ways in which it underpinned the CSA's war effort, and its impact on those attempting to seize their freedom.
An Unholy Traffic: Slave Trading in the Civil War South
by Robert K.D. ColbyThe Confederate States of America was born in defense of slavery and, after a four-year struggle to become an independent slaveholding republic, died as emancipation dawned. Between Fort Sumter to Appomattox, Confederates bought and sold thousands African American men, women, and children. These transactions in humanity made the internal slave trade a cornerstone of Confederate society, a bulwark of the Rebel economy, and a central part of the experience of the Civil War for all inhabiting the American South. As An Unholy Traffic shows, slave trading helped Southerners survive and fight the Civil War, as well as to build the future for which they fought. They mitigated the crises the war spawned by buying and selling enslaved people, using this commerce to navigate food shortages, unsettled gender roles, the demands of military service, and other hardships on the homefront. Some Rebels speculated wildly in human property, investing in slaves to ward off inflation and to buy shares in the slaveholding nation they hoped to create. Others traded people to counter the advance of emancipation. Given its centrality to their nationhood, Confederates went to great lengths to prolong the slave trade, which, in turn, supported the Confederacy. For those held in slavery, the surviving slave trade dramatically shaped their pursuit of freedom, inserting a retrograde movement into some people's journeys toward liberty while inspiring others to make the risky decision to escape. Offering an original perspective on the intersections of slavery, capitalism, the Civil War, and emancipation, Robert K.D. Colby illuminates the place of the peculiar institution within the Confederate mind, the ways in which it underpinned the CSA's war effort, and its impact on those attempting to seize their freedom.
The Union Army 1861–65: Eastern and New England States (Men-at-Arms #555)
by Ron FieldThis book describes and illustrates the uniforms and personal equipment of the troops fielded by the Eastern and New England states that fought for the Union during the American Civil War. During 1861–65, the United States Army, pitted against the forces of the fledgling Confederacy, fought to defend the Union during five long years of bitter conflict. This volume, the second in a three-part study, chronicles the clothing, insignia and gear worn by the soldiers fielded by 12 of the states that fought to preserve the Union. While uniforms conforming to standard Union Army patterns were widely issued to these troops, some wore distinctive items of dress or insignia, and a wide variety of weapons were carried. Ron Field, an acknowledged authority on US military apparel, reveals how the Eastern and New England states clothed and equipped their regiments during the Civil War. Eight plates of original artwork showing officers and enlisted men of the Union Army are complemented by photographs of soldiers and items of uniform from a variety of sources.
The Union Army 1861–65: Eastern and New England States (Men-at-Arms #555)
by Ron FieldThis book describes and illustrates the uniforms and personal equipment of the troops fielded by the Eastern and New England states that fought for the Union during the American Civil War. During 1861–65, the United States Army, pitted against the forces of the fledgling Confederacy, fought to defend the Union during five long years of bitter conflict. This volume, the second in a three-part study, chronicles the clothing, insignia and gear worn by the soldiers fielded by 12 of the states that fought to preserve the Union. While uniforms conforming to standard Union Army patterns were widely issued to these troops, some wore distinctive items of dress or insignia, and a wide variety of weapons were carried. Ron Field, an acknowledged authority on US military apparel, reveals how the Eastern and New England states clothed and equipped their regiments during the Civil War. Eight plates of original artwork showing officers and enlisted men of the Union Army are complemented by photographs of soldiers and items of uniform from a variety of sources.
Unity, Ambiguity, and Flexibility in Theme Music for Game Shows: A Winning Combination
by Christopher GageWith flashing lights, bright colors, and big money, game shows have been an integral part of American culture since the days of radio. While the music that accompanies game shows is charming and catchy, it presents two unique, opposing challenges: first, it must exhibit unity in its construction so that, at any point and for any length of time, it is a tuneful, recognizable signifier of the show to which it belongs; at the same time, it must also possess the ability to be started and stopped according to the needs of gameplay without seeming truncated. This book argues that game show music, in particular from 1960 to 1990, deploys a variety of shared techniques in order to manage these two goals, including theme-derived vamps; saturation of motivic material; and harmonic, rhythmic, and formal ambiguity. Together, these techniques make game show themes exciting, memorable, and perfectly suited to their role.
Universals of Legal Reasoning by Judges: A Plea for Candour in Decision-Making
by Thomas LundmarkUniversals in Legal Reasoning by Judges explores and expounds the usage of rules to justify judicial decisions. Inspired by Savigny's canons of interpretation, and informed by the author's years of study and teaching in Germany, the book constructs a matrix for all legal argumentation in place of the so-called rules of interpretation, classifying justificatory arguments into four categories: textual, historical, purposive, and system-contextual. Along these categories, the book reveals certain universals while dispelling the confusion and mystery surrounding reasoning from judicial case decisions. This it does — simply and elegantly — by equating reasoning from case decisions with reasoning from statute. A myriad of examples, primarily from Germany, California, and the United Kingdom, show how these arguments find universal application. From start to finish, this book is itself an argument: an argument for judicial transparency and candour, which requires that judges reveal their thoughts and motivations-their ultimate reasons. This is necessary to enhance the persuasiveness and efficacy of judicial precedents, to foster democratic legitimacy, and to permit political accountability.
Universals of Legal Reasoning by Judges: A Plea for Candour in Decision-Making
by Thomas LundmarkUniversals in Legal Reasoning by Judges explores and expounds the usage of rules to justify judicial decisions. Inspired by Savigny's canons of interpretation, and informed by the author's years of study and teaching in Germany, the book constructs a matrix for all legal argumentation in place of the so-called rules of interpretation, classifying justificatory arguments into four categories: textual, historical, purposive, and system-contextual. Along these categories, the book reveals certain universals while dispelling the confusion and mystery surrounding reasoning from judicial case decisions. This it does — simply and elegantly — by equating reasoning from case decisions with reasoning from statute. A myriad of examples, primarily from Germany, California, and the United Kingdom, show how these arguments find universal application. From start to finish, this book is itself an argument: an argument for judicial transparency and candour, which requires that judges reveal their thoughts and motivations-their ultimate reasons. This is necessary to enhance the persuasiveness and efficacy of judicial precedents, to foster democratic legitimacy, and to permit political accountability.
Universities and Non-Governmental Organisations: A Comparative European Study of the Potential for Civil Society Collaboration
by Monika Bana 347 Franciszek Czech Ma 322 Gorzata Ko 322 AczekIn the opinion of the general public, universities and NGOs would be natural partners for effective collaboration in many fields. They are indeed, but mainly in theory. This book examines the reasons why this is the case and what possible models of cooperation and facilitated dialogue between institutions of higher education system and NGOs could transform this theoretically optimal union into practice. The authors start with Poland and analyse legal, cultural and socio-economic factors, which impact upon the current state of affairs. Subsequently they move on to consider cases from four other European countries: Portugal, Austria, Slovakia and the United Kingdom. Then they propose possible solutions, areas for further research and formulate recommendations for strengthening future cooperation between the two main types of actors which shape education and increase awareness in civil societies. Universities and Non-Governmental Organisations will appeal to scholars across the social sciences with interests in higher education and research, public discourse and civil society.
Universities and Non-Governmental Organisations: A Comparative European Study of the Potential for Civil Society Collaboration
by Monika Banaś Franciszek Czech Małgorzata KołaczekIn the opinion of the general public, universities and NGOs would be natural partners for effective collaboration in many fields. They are indeed, but mainly in theory. This book examines the reasons why this is the case and what possible models of cooperation and facilitated dialogue between institutions of higher education system and NGOs could transform this theoretically optimal union into practice. The authors start with Poland and analyse legal, cultural and socio-economic factors, which impact upon the current state of affairs. Subsequently they move on to consider cases from four other European countries: Portugal, Austria, Slovakia and the United Kingdom. Then they propose possible solutions, areas for further research and formulate recommendations for strengthening future cooperation between the two main types of actors which shape education and increase awareness in civil societies. Universities and Non-Governmental Organisations will appeal to scholars across the social sciences with interests in higher education and research, public discourse and civil society.
Unladylike Rules of Attraction (The Marleigh Sisters #2)
by null Amita MurrayRegency Fiction with a sexy, modern twist, for fans of Netflix’s Bridgerton ‘Sizzling romance with a splash of intrigue’ Julia Quinn 'Loved the witty dialogue … and sizzling repartee!' Good Housekeeping 'A dazzling romance … Unladylike Rules of Attraction has it all' My Weekly Readers love the Marleigh sisters! 'Such a joyous book' ⭐⭐⭐⭐⭐ Reader Review 'Romantic, sexy, funny, exciting, touching and moving' ⭐⭐⭐⭐⭐ Reader Review 'A scorching hot Regency romance' ⭐⭐⭐⭐⭐ Reader Review ___________________________________________________ As one of the daughters of an English Earl and his Indian Mistress, Anya Marleigh has defied Regency society’s rules by playing her sitar and singing beautifully for Queen Charlotte at the court of George III. When she comes into an unexpected inheritance, her change of fortune comes with a catch — she must marry before her twenty-fifth birthday or the money will go to her trustee — the infuriating but devilishly sexy Lord Damian Ashton, who also has the power to approve her choice of husband. As Anya begins to attract the wrong sort of marriage suitor, Lord Ashton is the only thing standing between her and a fate worse than death. But does he have his own reasons for hindering her happy ever after …? ___________________________________________________ Praise for Unladylike Rules of Attraction: 'Swept me away to the heart of Queen Charlotte's court … steam & witty, I devoured it!' JESSICA BULL 'A fun and fresh Regency romance!' CRESSIDA McLAUGHLIN 'A dazzling romance … Unladylike Rules of Attraction has it all'MY WEEKLY 'Exciting and engrossing. A great cast of supporting characters rounds out the compelling tale … a richly detailed historical romance with a side of intrigue and adventure' LIBRARY JOURNAL 'Murray's complex, well-shaded protagonists shine. Readers looking for diverse historical romance will want to check this out' PUBLISHER'S WEEKLY
Unleashing the Power of Data with Trusted AI: A guide for board members and executives
by Wendy Turner-WilliamsDiscover the transformative potential of AI for data-driven decision-making and fast-track your organization's growth journey with trusted AI implementation Key FeaturesGain comprehensive insights and analyses to make quick and accurate decisionsLearn to integrate trusted AI into your organizational workflows and decision-making processesExplore real-world case studies that showcase the transformative impact of AI in diverse industriesPurchase of the print or Kindle book includes a free PDF eBookBook DescriptionWritten by a distinguished leader and innovator who has been instrumental in spearheading digital, cloud, and AI transformations across global brands, Unleashing the Power of Data with Trusted AI is an indispensable resource that will make you AI-ready. This comprehensive guide is designed to meet the urgent need for clarity and to give you actionable insights into today's rapidly evolving landscape of AI and its fundamental driver - data. You’ll delve into the exciting world of AI and its integration with data, uncover its significance, ethical considerations, and strategic applications with real-life success stories from industry giants like Starbucks, Netflix, and Siemens. You’ll also witness first-hand how the integration of data and AI has reshaped markets and elevated customer experiences, and discover the future of generative AI based on several surveys and case studies. You’ll gain an understanding of how AI has evolved across industries, empowering decision-making and fostering innovation. Tailored for board members, executives, innovators, and tech enthusiasts, this immersive guide will reshape your understanding of data and AI synergy. By the end of this guide, you’ll be able to lead your teams, customers, partners, and organizations confidently and responsibly in the era of AI. What you will learnNavigate ethical considerations and comply with data regulations effectivelyElevate data quality and enhance data literacy within your organizationCraft effective AI strategies for data analytics processesExplore real-world case studies showcasing the tangible benefits of trusted AIOptimize decision-making processes by harnessing AI-driven insightsWho this book is forThis report is for executives and board members of mid to large enterprises, such as CDAIOs, CTOs, CIOs, CISOs, CPOs, and CEOs, as well as AI, data, ethics, privacy, and security professionals. With this book, you’ll confidently develop your data and AI implementation strategy and navigate the complex landscape of emerging technologies with clarity.
Unreal Beliefs: An Anti-Realist Approach in the Metaphysics of Mind (Mind, Meaning and Metaphysics)
by Krzysztof PoslajkoKrzysztof Poslajko offers a novel version of an anti-realist view about beliefs, rejecting the extreme proposal of eliminativism that beliefs do not exist. He shows us we should rather say that beliefs exist, but they are not real. Poslajko demonstrates how we might make sense of this idea by providing a unified account of the debates in philosophical psychology. The antirealist view interprets beliefs as being causally irrelevant, that they do not constitute a natural kind, and that their content cannot be naturalized. Exploring the status of folk psychology, Poslajko raises key questions in the analytic metaphysics of mind: Are beliefs real? Do people really possess mental states which are causally efficacious bearers of propositional content? By arguing for the antirealist view and revising our common-sense view about the nature of mind, he makes a compelling case for adopting a pragmatic metaphilosophy when we deal with questions about belief.
Unreal Beliefs: An Anti-Realist Approach in the Metaphysics of Mind (Mind, Meaning and Metaphysics)
by Krzysztof PoslajkoKrzysztof Poslajko offers a novel version of an anti-realist view about beliefs, rejecting the extreme proposal of eliminativism that beliefs do not exist. He shows us we should rather say that beliefs exist, but they are not real. Poslajko demonstrates how we might make sense of this idea by providing a unified account of the debates in philosophical psychology. The antirealist view interprets beliefs as being causally irrelevant, that they do not constitute a natural kind, and that their content cannot be naturalized. Exploring the status of folk psychology, Poslajko raises key questions in the analytic metaphysics of mind: Are beliefs real? Do people really possess mental states which are causally efficacious bearers of propositional content? By arguing for the antirealist view and revising our common-sense view about the nature of mind, he makes a compelling case for adopting a pragmatic metaphilosophy when we deal with questions about belief.
The Unretirement
by null Penny MirrenThe Unretirement is an uplifting story about the joy of pursuing dreams at any age, full of warmth, heart and community spirit. 'Funny, uplifting and warm' Sunday Times bestselling author PHILLIPA ASHLEY ––––––––––––– Meet foodie Maggie Lawford. After spending her retirement travelling the world, she’s home again – and ready for a new adventure. When Maggie’s daughter, Hannah, takes her to visit their favourite local restaurant, Maggie is heartbroken to find the place empty. But the last straw comes when Maggie realises the chef is at his wit’s end – she can’t resist charging into the kitchen and taking matters into her own hands. Never one to give up without a fight, Maggie resolves to save their beloved restaurant from failure, and it’s not long before she has a military-grade plan to turn the place around again. Finding herself back at work, all she’ll need is support from Hannah and her cheeky granddaughter, Alice, as well as a little help from her neighbours. After all, Maggie’s golden days aren’t behind her just yet… –––––––––––––––– 'A breath of fresh air… funny, uplifting and warm.' PHILLIPA ASHLEY 'An uplifting gem of a novel! Funny, heartwarming and hopeful!' KATE STOREY 'An uplifting celebration…a great big hug of a book.' JULIE MA 'Funny, fresh and gloriously inspiring. I feel joyous after finishing this book.' KATE GALLEY 'A likeable cast of characters, an engaging story and delicious food…a fun, involving read.' JANE LOVERING 'I loved Maggie from the first page and cheered her on through every chapter.' RUTH O'LEARY
Unruly: The Number One Bestseller ‘Horrible Histories for grownups’ The Times
by David MitchellTHE NO. 1 SUNDAY TIMES BESTSELLERA funny book about a serious subject, Unruly is for anyone who has ever wondered how we got here - and who is to blame.'Clever, amusing, gloriously bizarre and razor sharp. Mitchell – a funny man and skilled historian – tells stories that are interesting and fun. Here is Horrible Histories for grownups’ GERARD DEGROOT, THE TIMES 'Just fantastic. Delightfully contrary and hilariously cantankerous. Very, very funny’ JESSE ARMSTRONG, CREATOR OF SUCCESSION AND PEEP SHOW'Clever, funny. Makes you think quite differently about history’ DAN SNOW, HISTORIAN AND BROADCASTER ---- Think you know your kings and queens? Think again. Taking us right back to King Arthur (spoiler: he didn't exist), Unruly tells the founding story of post-Roman England up to the reign of Elizabeth I (spoiler: she dies). It's a tale of narcissists, inadequate self-control, excessive beheadings, middle-management insurrection, uncivil wars, and at least one total Cnut. How this happened, who it happened to and why it matters in modern Britain are all questions David Mitchell answers with brilliance, wit and the full erudition of a man who once studied history – and won't let it off the hook for the mess it's made.*The Times Number One Bestseller October 2023* ----‘An enjoyable, rollicking read, definitely not a conventional history book’ THE TIMES‘Chatty, irreverent and liberally sprinkled with gags and opinions. Horrible Histories with added swearing’ GUARDIAN 'Mitchell clearly knows his history, with a book that owes as much to Monty Python as it does to Simon Schama' ANDREW MARR, BROADCASTER 'Who knew a history of England's rulers could be this hilarious?' i 'I can’t recommend this book enough. Very funny and interesting, it is above all a proper work of history' CHARLIE HIGSON
Unstressable: A Practical Guide to Stress-Free Living
by Mo Gawdat Alice LawTHE SUNDAY TIMES BESTSELLERFrom the author of Scary Smart, Unstressable applies Mo Gawdat's brilliant engineering mind and Alice Law's stress-management expertise to the 'stress pandemic'.'Everything he writes is an enlightening education in how to be human.' - Elizabeth DayThis follow up to bestselling Solve For Happy will show you that chronic stress is not an unavoidable part of modern life, but a predictable – and therefore preventable – response, often as much to do with negative thought patterns as external circumstances. Mo explains how he made it through the most acutely stressful times in his own life, and the book touches on the idea of post-traumatic growth – both on a personal level and in response to huge events that affected all of us, such as the COVID pandemic and subsequent economic turmoil.Practical exercises will help you build up the skills to manage stress no matter your circumstances, backed up by neuroscience and accessible psychology.
Unsupervised Domain Adaptation: Recent Advances and Future Perspectives (Machine Learning: Foundations, Methodologies, and Applications)
by Jingjing Li Lei Zhu Zhekai DuUnsupervised domain adaptation (UDA) is a challenging problem in machine learning where the model is trained on a source domain with labeled data and tested on a target domain with unlabeled data. In recent years, UDA has received significant attention from the research community due to its applicability in various real-world scenarios. This book provides a comprehensive review of state-of-the-art UDA methods and explores new variants of UDA that have the potential to advance the field. The book begins with a clear introduction to the UDA problem and is mainly organized into four technical sections, each focused on a specific piece of UDA research. The first section covers criterion optimization-based UDA, which aims to learn domain-invariant representations by minimizing the discrepancy between source and target domains. The second section discusses bi-classifier adversarial learning-based UDA, which creatively leverages adversarial learning by conducting a minimax game between the feature extractor and two task classifiers. The third section introduces source-free UDA, a novel UDA setting that does not require any raw data from the source domain. The fourth section presents active learning for UDA, which combines domain adaptation and active learning to reduce the amount of labeled data needed for adaptation. This book is suitable for researchers, graduate students, and practitioners who are interested in UDA and its applications in various fields, primarily in computer vision. The chapters are authored by leading experts in the field and provide a comprehensive and in-depth analysis of the current UDA methods and new directions for future research. With its broad coverage and cutting-edge research, this book is a valuable resource for anyone looking to advance their knowledge of UDA.
Unternehmenskommunikation neu gestalten: Corporate Communication fit machen für eine zeitgemäße Ausrichtung – mit Self-Assessment, Checklisten und Templates
by Uwe SeebacherDas Buch macht deutlich, warum eine Neugestaltung der Unternehmenskommunikation erforderlich ist und bietet zugleich praktikable Konzepte und Leitfäden für die Umsetzung.Die Kommunikationsabteilungen haben die Möglichkeiten der Digitalisierung, Virtualisierung und Künstlichen Intelligenz bislang viel zu wenig genutzt. Zudem leiden Unternehmen – wie auch Politik und öffentliche Institutionen – unter einem Glaubwürdigkeitsverlust in der Gesellschaft. Um Krisen aktiv vorzubeugen, müssen Unternehmen in der Lage sein, Vertrauen und Glaubwürdigkeit aufzubauen. Das erfordert ein völlig neues Interaktionssystem, das agil, datengetrieben, vorausschauend, schnell und interaktiv statt nur kommunikativ und reaktiv ist.Dafür muss eine zeitgemäße, datenbasierte 24/7 All-2-All (A2A) Interaktionsstruktur aufgebaut, Prozesse optimiert, wiederkehrende Aufgaben automatisiert sowie aktuelle Konzepte und Technologien für die Interaktion genutzt werden. Damit lassen sich Kosteneinsparungen,verkürzte Bearbeitungszeiten, Steigerung der Effizienz und Effektivität des Interaktionsprozesses und eine verbesserte Markenaktivierungen erreichen aber auch kommunikative Risiken minimieren und Shitstorms vermeiden. Am Ende steht ein nachweisbarer Beitrag zu den Unternehmensergebnissen.Das Buch bietet ein Prozessmodell zur Transformation der Unternehmenskommunikation als Leitfaden für die Transformation. Ein Self-Assessment-Tool ermöglicht die aktuelle Standortbestimmung und ist damit der Ausgangspunkt für die Optimierung. Abgerundet wird der Inhalt durch eine CommTechStack-Empfehlung.Aus dem InhaltTheoretische und methodische GrundlagenVon der Unternehmenskommunikation zur UnternehmensinteraktionSo sieht die neue Welt der Unternehmenskommunikation ausDas Prozessmodell zur Transformation der UnternehmenskommunikationDas Self-Assessment als Standort-BestimmungDer InTechStack für vorausschauende A2A-UnternehmensinteraktionLeserstimmen„Dieses Buch ist ein wichtiger Meilenstein für die Neuausrichtung und Neubewertung der Unternehmenskommunikation im industriellen Sektor. Die Welt der Kommunikation verändert sich rasant, und die Entwicklung von traditionellen, starren Kommunikationsprozessen hin zu einer dynamischen Interaktion, die neues Wissen schnell aufnimmt und antizipiert, ist eine große Herausforderung für Marketer. Das Buch bietet sowohl eine valide Ableitung der Notwendigkeit dieses Veränderungsprozesses aus wissenschaftlicher Sicht, als auch Unterstützung für die Praxis mit vielen Handlungsanweisungen, Tipps und Vorlagen zur Do-it-yourself-Anwendung und Umsetzung.“Tanja Auernhamer , Leiterin der Unternehmenskommunikation & Pressesprecherin, Bundesverband Industrielle Kommunikation e.V. (bvik)„Dies ist ein wunderbarer 'Leitfaden', um die Unternehmenskommunikation neu zu beleben, zu überdenken und den ständig wachsenden inhaltlichen und zielgruppenspezifischen Herausforderungen zu begegnen. Der Handlungsbedarf wird vor dem Hintergrund der historischen Entwicklung und der wachsenden Bedeutung der Unternehmenskommunikation leicht verständlich beschrieben. Viele neue Begriffe werden klar hergeleitet und erläutert. Wer ein wenig in der Materie ist, wird sich schnell zurechtfinden und kann mit den mitgelieferten Vorlagen direkt in die Umsetzung gehen.“Sönke Caro, Leiter Direktkommunikation, Verkaufsförderung & Kundenzufriedenheit, STILL GmbH
Unveiling the NIST Risk Management Framework (RMF): A Practical Guide To Implementing Rmf And Managing Risks In Your Organization
by Thomas MarslandA practical guide to implementing RMF and managing risks in your organization
Unwavering: Rejecting Bias, Igniting Change, Celebrating Inclusion
by Nellie BorreroA pioneering warrior for diversity and inclusion shows how to make game-changing moves that will benefit you and your organization alike When Nellie Borrero joined Accenture, bigotry and bias went unnoticed and unchecked; it was simply the workplace norm. Now, 35+ years later, this first-generation Latina shares how she led diversity strategy and developed award-winning inclusion and diversity programs that transformed Accenture into the #1 ranked employer for inclusion, diversity, and equity. In Unwavering, Borrero draws on her experiences with remarkable candor and courage to inspire you to think bigger, know your value, and show up with it everywhere, every day. She reveals how to remove barriers and claim space not just for yourself but for others as well. You’ll become aware of: Biases that negatively impact professionals of color Recognizing that belonging and uniqueness don't have to be at odds Standing up and standing out: taking your career from the margins to center stage What to do when mentoring fails—and the power of embracing and accepting help Staying true to yourself when your values collide with reality Showing up strategically, intentionally asserting yourself, and competing A manifesto for understanding and action, Unwavering provides a proven framework for how to create transformational relationships that make diversity and inclusion an integral part of your success and your company’s competitive advantage.
An Unwritten Future: Realism and Uncertainty in World Politics (Princeton Studies in International History and Politics #186)
by Jonathan KirshnerAn argument for the classical realist approach to world politics An Unwritten Future offers a fresh reassessment of classical realism, an enduring approach to understanding crucial events in the international political arena. Jonathan Kirshner identifies the fundamental flaws of classical realism&’s would-be successors and shows how this older, more nuanced and sophisticated method for studying world politics better explains the formative events of the past. Kirshner also reveals how this approach is ideally equipped to comprehend the vital questions of the present—such as the implications of China&’s rise, the ways that social and economic change alter the balance of power and the nature of international conflict, and the consequences of the end of the US-led postwar order for the future of world politics.Laying out realism&’s core principles, Kirshner discusses the contributions of the perspective&’s key thinkers, including Thucydides, Hans Morgenthau, and Raymond Aron, among others. He illustrates how a classical realist approach gives new insights into major upheavals of the twentieth century, such as Britain&’s appeasement of Nazi Germany and America&’s ruinous involvement in Vietnam. Kirshner also addresses realism&’s limits and explores contemporary issues, including the ascent of great power challengers, the political implications of globalization, and the diffusion of power in modern world politics.A reexamination of the realist tradition, with a renewed emphasis on the crucial roles played by uncertainty, contingency, and contestation, An Unwritten Future demonstrates how a once-popular school of thought provides invaluable insights into pressing real-world problems.
UP: Taking Ophthalmic Administrators and Their Management Teams to the Next Level of Skill, Performance and Career Satisfaction
by John B. Pinto Corinne WohlLike having an expert mentor in your pocket, UP is a powerful, practical workbook designed to take ophthalmic administrators and practice managers to the next level of their careers, offering practical tips, concrete advice, and a step-by-step guide for any hurdle they face. Authors Corinne Wohl and John Pinto are undisputed experts in the field, having decades of experience advising ophthalmic practices of all sizes and publishing numerous books and articles on the subject. In this book, Wohl and Pinto guide administrators toward best practices in coaching and developing their entire management team. UP is also a helpful tool for physician leaders (and leaders in training), who can only accomplish their board-level goals through effective lay managers.UP provides readers with: Practical tips on how to create a customized support and development program for each manager and administrator A step-by-step process for better problem solving Worksheets, insightful self-tests, and scorecards for immediate use as part of a linear career development program