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Principles of Economics Version 2.0
by Libby Rittenberg Timothy TregarthenIn the macro chapters of Version 2.0 of Principles of Economics thoroughly incorporates the recent recession and recovery-- placing it in historical and theoretical context and not shying away from the controversies surrounding how government responded to it. In the micro chapters, all the time-sensitive data has been updated, along with over half of all the "Start Ups" and "Case and Point" applications being brand new or updated. Flat World Knowledge is thrilled to publish a re-launch of Tim Tregarthen's acclaimed Principles of Economics V. 2.0 book, and proud to bring Tim's remarkable talents as a teacher to future generations of students.
Principles of Macroeconomics
by Libby Rittenberg Timothy TregarthenFlat World Knowledge is honored to publish a new, first edition re-launch of Tim Tregarthen's wonderful principles of macroeconomics book, and proud to bring Tim's incredible talents as a teacher back to life so future generations of students can continue to learn from him. In 1996, he published the first edition of his principles of microeconomics textbook to great acclaim, and it became widely used in colleges around the country. That same year, MS made him wheelchair-bound. The disease forced his retirement from teaching at the University of Colorado at Colorado Springs in 1998. He lost the use of his arms in 2001 and has been quadriplegic ever since. Tim never let his disease get him down. In fact, he turned back to his love of writing and teaching for inspiration. He obtained a voice-activated computer, recruited a co-author, Libby Rittenberg of Colorado College, and turned his attention to revising his principles of economics book. Today we are excited to introduce Libby Rittenberg and Timothy Tregarthen's Principles of Macroeconomics. The authors teach economics as the study of "choice " by providing students with an accessible, straightforward overview of economics. This text combines the clarity and writing of Tregarthen's seminal periodical "The Margin" with great teaching insights. Rittenberg and Tregarthen help students to understand how real individuals actually work with economics. In this new book, the authors illustrate the practicality and relevance of economics with a variety of new illustrations and insights. The authors take a three-pronged approach to every concept: (1) the concept is covered with a "Heads Up" to ward off confusion, (2) a "You Try It" section makes sure students are staying on top of the concept and (3) a "Case and Point" section that uses a real-world application to harness the concept in reality. For one example of how this plays out in the text see "Chapter 3, Section 2 on Supply".here This book is intended for a one-semester course in Macroeconomics taught out the social sciences or business school.
Principles of Microeconomics 2.0
by Libby Rittenberg Timothy TregarthenFlat World Knowledge is honored to publish Version 2.0 (an orginal re-launch) of Tim Tregarthen's wonderful principles of microeconomics book, and proud to bring Tim's incredible talents as a teacher back to life so future generations of students can continue to learn from him.
Survey of Economics Version 1.0
by Libby Rittenberg Timothy TregarthenThis Survey of Economics textbook is intended for the one-semester introductory economics course. Building on the pedagogy developed in their successful two-semester Principles of Economics textbook, Libby and Tregarthen cover topics that will give students the tools to understand the economics way of thinking.
Musical Performance: A Guide to Understanding (PDF)
by John RinkFrom performance history to the essentials of practice and memorisation, from performance anxiety to the art of listening and criticism, this accessible guide for students, teachers and performers at all levels unravels the complexities of musical performance, focusing on key aspects of learning, playing and responding to music.
The Power of Selling
by Kim RichmondThe Power of Selling is the perfect textbook to teach students about the proven process of selling. More important, it teaches students how to apply the tenets of selling to how to sell themselves and get the job they want, with the same process professional sales people learn (or brush up) on their own selling skills. What makes someone successful in sales? Are great sales people born or made? Is there one magic selling process, or does the process change based on the business...or the customer? How can the selling process really come alive for students in the classroom? How do students learn how to sell for life, not just for a course? The Power of Selling by Kim Richmond answers these questions and makes the principles of selling come alive. Kim looks at the topic of selling through a different lens, and provides inspiration and ideas. The Power of Selling provides an exciting and interactive experience for both professors and students through the use of 4 unique elements: 1. Content The content is based on the core selling tenets so instructors will find the familiar principles of selling. In addition, the impact of Sales 2.0 is addressed at every stage including how to use interactive tools such as Twitter, LinkedIn, Facebook, blogs, and wikis effectively. 2. Selling U The last section of each chapter is called Selling U. It applies the concepts covered in the chapter to a student's job search. Selling U topics include how to think about yourself as a brand, how to create a powerful cover letter and resume, how to create your personal elevator pitch, how to use networking and informational interviews to get the word out about your brand, how to prepare and dress for an interview, and how to negotiate and accept the right job offer. What makes The Power of Selling different is that Selling U is integrated into every chapter, which makes this text the ultimate guide to selling yourself. 3. Video Resources Videos are used throughout the book. Additional videos that are not included in the text are available for instructor use. Here are videos that are available: * Video Ride-alongs - One of the best ways to learn about sales is by going on ride-alongs. So every chapter starts with an exclusive feature called a Video Ride-along. These short videos feature seven different sales professionals - one that starts each chapter. Each one talks about how he or she applies one of the key concepts covered in the chapter in their job. These videos are designed to be "virtual ride-alongs" so the students can actually feel as though they are getting insights first hand from selling professionals. * The Power of Selling YouTube Channel here (youtube.com/thepowerofselling) - Over 50 videos are included featuring the sales professionals who are highlighted in the Video Ride-alongs. About half of the videos are used in the textbook. The balance are available for instructor use. Several are included in Video Learning Segments (see below). These videos are excellent resources for use in the classroom, exercises, and assignments. * Video Learning Segments In addition to the traditional supplements of Instructor Manual, PowerPoints, and Test Bank, there are also Video Learning Segments. These are PowerPoint slides embedded with videos designed to supplement the course PowerPoints and focus on one concept, like an ethical dilemma, pre-call preparation, or effective presentations, how to use email effectively. Each segment includes slides, videos, discussion questions, or exercises. 4. The Power of Selling LinkedIn Group. here This group was created on LinkedIn.com expressly as a resource for the faculty and students who use this textbook. The group includes sales professionals from across the country and from different industries. This is a great tool for faculty and students alike to network, participate in discussions, ask questions, and connect with "real world" selling professionals.
Why the Crimean War?: A Cautionary Tale
by Norman RichFrom an Amazon review: It was the first book that I read and felt like I truly understood how things worked in foreign policy. There are people and they have an agenda. Sometimes that agenda can create a firestorm that leads to catastrophe upon catastrophe. Rich tells the story of how, or rather why, the Crimean War began and the countless times it could have been averted. That war began, much like another may soon, when countries squabbled about who would have the honor to protect a minority in a country that did not endanger that minority.
Why the Crimean War?: A Cautionary Tale (PDF)
by Norman RichFrom an Amazon review: It was the first book that I read and felt like I truly understood how things worked in foreign policy. There are people and they have an agenda. Sometimes that agenda can create a firestorm that leads to catastrophe upon catastrophe. Rich tells the story of how, or rather why, the Crimean War began and the countless times it could have been averted. That war began, much like another may soon, when countries squabbled about who would have the honor to protect a minority in a country that did not endanger that minority.
Principles of Marketing 2.0
by Mary Anne Raymond Jeff TannerPrinciples of Marketing Version 2.0 by Tanner, Raymond and Schuster teaches the experience and process of actually doing marketing - not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment: Service dominant logic - This textbook employs the term "offering" instead of the more traditional First "P" -- product. That is because consumers don't sacrifice value when alternating between a product and a service. They are evaluating the entire experience, whether they interact with a product, a service, or a combination. So the fundamental focus is providing value throughout the value chain, whether that value chain encompasses a product, service, or both. Sustainability; Increasingly, companies are interested in the impact they are having on their local community as well as the overall environment. This is often referred to as the triple bottom line of financial, social, and environment performance. Ethics and social responsibility; Following on the sustainability notion is the broader importance of ethics and social responsibility in creating successful organizations. The authors make consistent references to ethical situations throughout chapter coverage, and end of chapter material in most chapters will encompass ethical situations. Global coverage -- Tanner, Raymond and Schuster deliberately entitled Chapter 1; What is Marketing?; Whether it is today's price of gasoline, the current U.S. presidential race, or Midwestern U.S. farming, almost every industry and company needs strong global awareness. And today's marketing professionals must understand the world in which they and their companies operate. Metrics -- Firms today have the potential to gather more information than ever before about their current and potential customers. That information gathering can be costly, but it can also be very revealing. With the potential to capture so much more detail about micro transactions, firms should now be more able to answer ;well, what this marketing strategy really worth it?; And what is the marketing ROI?; And finally, what is this customer or set of customers worth to us over their lifetime? Principles of Marketing Version 2.0 brings new and updated coverage of new developments in the influence of social media to empower consumers, as well as marketing's use of social media, such as sentiment analysis, mobile marketing, and customer service and complaint tracking, as a communications and promotion channel, just a name a few. Version 2.0 also has an overall increased number of examples, as well as, new discussion questions in every chapter (resulting in at least 10 per chapter). In addition, the textbook's key terms, and repeated concepts have been strategically arranged to make customizing this book with Flat World's MIYO platform even easier.
Nineteenth Century Europe (PDF)
by Michael RapportThis new history of Europe spans from the French Revolution to the World War I. It weaves together the political, economic, social and cultural developments of the period and examines themes such as the relationship between state, civil society and the citizen; the emergency of mass politics (including women's emancipation movements); the impact of economic growth on society, politics and culture; and the development of identities (including gender, class and nation). While discussing events within the great powers, this useful text also ties smaller countries experiences into the narrative, for a comprehensive and thorough overview of Europe in the 19th century. Alternate ISBN 9780333652459
The Crimean War: The Truth Behind the Myth
by Clive PontingThe Crimean War is full of resonance - the battles of Alma, Balaclava and Inkerman, the Charge of the Light Brigade, the siege of Sevastopol, Florence Nightingale at Scutari with her lamp. To contemporaries, it was not the Crimean War but 'The Great War with Russia' - ironically Britain's allies were France, her traditional enemy, and the Ottoman Empire, widely seen as an infidel, corrupt Islamic power. Britain was unable fully to deploy her greatest strength, the Royal Navy, while her army was run by incompetent aristocrats. With his sharp eye and analytical mind, Clive Ponting explodes many of the romantic myths which grew up in the years following the war, while telling the true story of the heroism of ordinary men. Above all, he makes use of the testimony of eye-witness accounts, from William Russell of The Times, the first war correspondent, to Leo Tolstoy, who was caught up in the action while visiting his brother, to the memories of a variety of serving soldiers.
The Crimean War: The Truth Behind the Myth (PDF)
by Clive PontingThe Crimean War is full of resonance - the battles of Alma, Balaclava and Inkerman, the Charge of the Light Brigade, the siege of Sevastopol, Florence Nightingale at Scutari with her lamp. To contemporaries, it was not the Crimean War but 'The Great War with Russia' - ironically Britain's allies were France, her traditional enemy, and the Ottoman Empire, widely seen as an infidel, corrupt Islamic power. Britain was unable fully to deploy her greatest strength, the Royal Navy, while her army was run by incompetent aristocrats. With his sharp eye and analytical mind, Clive Ponting explodes many of the romantic myths which grew up in the years following the war, while telling the true story of the heroism of ordinary men. Above all, he makes use of the testimony of eye-witness accounts, from William Russell of The Times, the first war correspondent, to Leo Tolstoy, who was caught up in the action while visiting his brother, to the memories of a variety of serving soldiers.
Take Control Of The Noisy Class: From Chaos To Calm In 15 Seconds (PDF)
by Rob PlevinDo you struggle to get students to listen in your lessons? Do you find students dragging their heels to your lessons only to battle with you from bell to bell? Are you fed up with students who talk over you and ignore your instructions? Are you tired, drained and worn out because of low level disruption, disobedience and defiance? Do you long for a workable, practical system to help you take control and enjoy stress--free teaching? If you answered 'yes' to any of those questions you'll love the highly effective, proven strategies in Take Control of the Noisy Class! Teacher--trainer Rob Plevin explains a clear, step--by--step plan for successfully managing the most challenging individuals and groups in today's toughest classrooms. Written in a friendly and accessible style, and packed with powerful, fast--acting techniques -- including a novel tactic to get any class quiet in 15 seconds or less -- this book helps teachers transform their ability to connect and succeed with hard--to--reach, reluctant learners. Even if you have never had 'the class from hell', you'll find hundreds of practical, useable ideas and interventions to meet students' needs and create a thoroughly enjoyable classroom climate for all concerned. Take Control of the Noisy Class! provides teachers with a proven system for dealing with disruptive, inappropriate behaviour in the classroom, enabling them to create calm, positive learning environments and trusting bonds with hard--to--reach students. Discover: effective behaviour management strategies, the power of routines, instructions and consequences, the importance of relationships, tips and tricks for tackling misbehaviour, proven techniques for getting a rowdy class's attention, strategies for maintaining lesson flow and a positive learning environment and effective classroom management strategies which curb misbehaviour and prevent it reaching the stage of involving the senior leadership team and school behaviour policy. Super--effective classroom management strategies for today's toughest classrooms. Relevant to teachers of all subjects and age groups - across primary and secondary schools. Ideal for individual teachers and leaders or as the basis of whole--school.
Maths the Basic Skills Curriculum Edition - Student Book (E3-L2) (Levels 1 and 2 and 3) (PDF)
by Bridget Phillips Debbie Holder June Haighton Veronica Nicky ThomasThe textbook targets the higher levels of the Adult Numeracy Curriculum, Entry Level 3, Level 1 and Level 2.
Spenser Novel: The Godwulf Manuscript (PDF)
by Robert Brown ParkerSpenser earned his degree in the school of hard knocks, so he is ready when a Boston university hires him to recover a rare, stolen manuscript. He is hardly surpised that his only clue is a radical student with four bullets in his chest. The cops are ready to throw the book at the pretty blond coed whose prints are all over the murder weapon but Spenser knows there are no easy answers. He tackles some very heavy homework and knows that if he doesn't finish his assignment soon, he could end up marked D - for dead.
Boys on the Margin: promoting boys' literacy learning at Key Stage 2 (PDF)
by Olivia O'Sullivan Kimberly Safford Myra BarrsPromoting boys literacy at Key Stage 2.
Creative Arts Marketing (2nd Edition)
by Catherine O'Sullivan Elizabeth Hill Terry O'SullivanAs a comprehensive overview of all aspects of marketing in the sector, Creative Arts Marketing remains unrivalled, and in addition this edition gives new coverage of-* Current knowledge and best practice about marketing and advertising through new media* The impact of Relationship Marketing techniques * A wholly revised and enhanced set of cases* Entirely revised and updated data on the arts 'industry' Creative Arts Marketing reflects the diversity of the arts world in its wide ranging analysis of how different marketing techniques have worked for a diverse range of arts organizations. As such it is an invaluable text for both students and arts managers
A Short Introduction To Counselling Psychology (PDF)
by Vanja Orlans Susan Van Scoyoc"Covering key issues in the development of counselling psychology, this text is ideal for psychologists considering entering counselling psychology training or those who have already started on this path" Stephen Palmer, Professor of Psychology, City University. "This book provides a thorough yet accessible introduction to counselling psychology. Written in a highly engaging manner, this timely publication will undoubtedly provide an invaluable resource to all that read it" Ewan Gillon, Senior Lecturer in Counselling Psychology, Glasgow Caledonian University A Short Introduction to Counselling Psychology brings together a wide range of information on the theory and practice of counselling psychology, written through the lens of direct practitioner experience and incorporating a global perspective. The authors offer views on cutting-edge issues in counselling psychology, discussing: - the social and historical context - philosophical considerations - the professional knowledge base - training requirements and paths, careers and practice - the tasks, challenges and debates that practitioners deal with in different settings. This accessible introduction is of special interest to students considering a career in counselling psychology, and to professionals involved in the training and supervision of counselling psychologists. As both an up-to-date review of professional developments in relation to the field of counselling psychology and also more broadly, senior practitioners should welcome this resource as a reference covering all aspects of the present professional setting. Alternate ISBN 9781412946414
What Works in Building Resilience? (PDF)
by Tony NewmanThis books reviews strategies, interventions and approaches that can help build resilience in children and young people. It is aimed at social care professionals.
Student Handbook of Criminal Justice and Criminology (Student edition) (PDF)
by John Muncie David WilsonThis new title is a 'one-stop shop' for those who teach, study or are interested in criminology and the criminal justice systems of the UK. Written by some of the leading criminologists in the country, The Handbook is accessible and reader-friendly, guiding the user through summaries, key terms and key readings. To help those who teach criminal justice or criminology, seminar topics are suggested at the conclusion of each chapter. The Handbook is a critical introduction and as such considers contemporary issues in criminal justice, focusing on conceptions of crime and conflict resolutions, as well as introducing the reader to researching criminal justice. It discusses crime and criminology in relation to the media, race, Islam, gender and politics, and considers all the relevant theoretical debates that dominate criminology. Chapters on the police, courts, probation and prisons are included, along with more theoretical chapters regarding crime prevention, youth justice, and restorative and informal justice. The Handbook also includes comparative materials and international criminal courts.
Colonial America and the Early Republic (International Library of Essays on Political History) (PDF)
by Philip N. MulderReflecting the best recent scholarship of Early America and the Early Republic, the articles in this collection study the many dimensions of American political history. The authors explore Native American interests and encounters with settlers, diplomatic endeavors, environmental issues, legal debates and practiced law, women's citizenship and rights, servitude and slavery and popular political activity. The geographical perspective is as expansive as the topical, with strong representation of trans-Atlantic and continental interests of many nations and peoples. The international and interdisciplinary perspectives illustrate the dynamic transformations of America during this era of settlement, conquest, development, revolution and nation building.
Marx, Durkheim, Weber: Formations Of Modern Social Thought (PDF)
by Kenneth Morrison`This is an excellent introduction to classical social theory. For most students it is the only book on the subject that they will need. The expositions are clear and comprehensive, outlining with almost alarming clarity ideas with which many of us have to struggle' - Alan Bryman, The Management Centre, University of Leicester This is a thoroughly revised, expanded version of the best selling student text in classical social theory. The book provides an authoritative, accessible undergraduate guide to the three pivotal figures in the classical tradition. Readable and stimulating, the book explains the key ideas of these thinkers and situates them in their historical and philosophical contexts. The student gains an immediate understanding of what is distinctive and relevant about these giants of sociology. The book includes a glossary with over 150 entries. For a decade, the book has been required reading on undergraduate degree programmes. This new edition, refines the material, extends the analysis and enhances our appreciation. It is a nugget in its field. Alternate ISBNs 9780761970552 9781446205440 9781446232378
Marx, Durkheim, Weber: Formations Of Modern Social Thought
by Kenneth Morrison`This is an excellent introduction to classical social theory. For most students it is the only book on the subject that they will need. The expositions are clear and comprehensive, outlining with almost alarming clarity ideas with which many of us have to struggle' - Alan Bryman, The Management Centre, University of Leicester This is a thoroughly revised, expanded version of the best selling student text in classical social theory. The book provides an authoritative, accessible undergraduate guide to the three pivotal figures in the classical tradition. Readable and stimulating, the book explains the key ideas of these thinkers and situates them in their historical and philosophical contexts. The student gains an immediate understanding of what is distinctive and relevant about these giants of sociology. The book includes a glossary with over 150 entries. For a decade, the book has been required reading on undergraduate degree programmes. This new edition, refines the material, extends the analysis and enhances our appreciation. It is a nugget in its field. Alternate ISBNs 9780761970552 9781446205440 9781446232378
European Union Law (3rd edition) (PDF)
by Giorgio Monti Damian Chalmers Gareth DaviesUpdated to reflect the new post-crisis Europe, this market-leading textbook presents the current state of EU institutional law, the internal market and competition law. Retaining the authority, accessibility and critical analysis of previous editions, the new edition will continue to be the preferred choice of European law teachers and students. As the preferred choice of both teachers and students, this textbook offers an unrivalled combination of expertise, accessibility and comprehensive coverage. The new edition reflects the way the economic crisis has impacted the shape and nature of European Union law. Materials from case law, legislation and academic literature are integrated throughout to expose the student to the broadest range of views. Additional online material on the application of EU law in non member states and on rulings on the Fiscal Compact ensures the material is completely current. The new edition includes a timeline which charts the evolution of the EU project. Written in a way which encourages sophisticated analysis, the book ensures the student's full engagement with sometimes complex material. More importantly, it offers the clarity which is essential to understanding. A required text for all interested in European Union law.
Broken Brains (PDF)
by Ian MitchellDrawing on real life examples and anecdotes from neurosurgery and neurobiology, this engaging introduction to brain function and dysfunction is ideal for those interested learning more about the brain in an accessible way. Ian Mitchell brings biological psychology to life with examples of real life applications of the theory. Alternate ISBN 9781137366856