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Creative Arts Marketing (2nd Edition)

by Catherine O'Sullivan Elizabeth Hill Terry O'Sullivan

As a comprehensive overview of all aspects of marketing in the sector, Creative Arts Marketing remains unrivalled, and in addition this edition gives new coverage of-* Current knowledge and best practice about marketing and advertising through new media* The impact of Relationship Marketing techniques * A wholly revised and enhanced set of cases* Entirely revised and updated data on the arts 'industry' Creative Arts Marketing reflects the diversity of the arts world in its wide ranging analysis of how different marketing techniques have worked for a diverse range of arts organizations. As such it is an invaluable text for both students and arts managers

Corporate Entrepreneurship: Building An Entrepreneurial Organization (PDF)

by Paul Burns

This book offers an innovative look at the entrepreneurial advantage and how it can be harnessed and replicated within organizations, transforming them into market leaders. It is a UK authored Corporate Entrepreneurship textbook, authored by Paul Burns, Dean of Bedfordshire Business School and author of one of the bestselling core entrepreneurship textbooks. It includes real world case studies and quotations from entrepreneurial managers, strong pedagogy, step-by-step Corporate Entrepreneurship Audit, links to further reading and additional resources, and a companion website which provides additional resources for students and lecturers.

Contract Law in Scotland (3rd edition) (PDF)

by Hector Macqueen Joe Thomson

The new edition of Contract Law in Scotland provides a comprehensive and coherent introduction to the principles of the Scots law of contract and provides the reader with a clear analysis of this difficult area of the law.This practical text:Illustrates the different types of contractual situations and examines the formation, performance and enforcement of contracts; Includes examples of typical contract clauses and treats remedies in detail; Is set in a comparative context and discusses the problems of cross-border and international contracts; Explains the underlying principles of contract law;Is written in a clear, well structured style and uses diagrams to illustrate complex situations.Contract Law in Scotland is an indispensable text for all students of contract law, and is a practical reference source for legal practitioners.

Contemporary Hospitality and Tourism Management Issues in China and India: Today's Dragons and Tigers (1st Edition) (PDF)

by Stephen Ball Kevin Nield Susan Horner

This book represents a comprehensive, authoritative and up-to-date analysis of key sectors in the hospitality and tourism industries in China and India, and will address the market's growing need for information on Tourism in China and India. The text will be written in an accessible style drawing on the authors' wealth of theoretical, educational and industry experience. The text will contain inputs from academic colleagues and commercial contacts from the identified region. Case studies will give real life experiences of hospitality and tourism companies and organisations operating in this region and will include interactive exercises and discussion points.

Contemporary Hospitality and Tourism Management Issues in China and India: Today's Dragons and Tigers (1st Edition)

by Stephen Ball Kevin Nield Susan Horner

This book represents a comprehensive, authoritative and up-to-date analysis of key sectors in the hospitality and tourism industries in China and India, and will address the market's growing need for information on Tourism in China and India. The text will be written in an accessible style drawing on the authors' wealth of theoretical, educational and industry experience. The text will contain inputs from academic colleagues and commercial contacts from the identified region. Case studies will give real life experiences of hospitality and tourism companies and organisations operating in this region and will include interactive exercises and discussion points.

The Conduct of Hostilities under the Law of International Armed Conflict (PDF)

by Yoram Dinstein

This is the leading textbook on the law of international armed conflict. Covering the key principles of the law, and exploring its application in recent examples of hostilities such as Iraq and Afghanistan, it is essential reading for all students of the subject.

Colonial America and the Early Republic (International Library of Essays on Political History) (PDF)

by Philip N. Mulder

Reflecting the best recent scholarship of Early America and the Early Republic, the articles in this collection study the many dimensions of American political history. The authors explore Native American interests and encounters with settlers, diplomatic endeavors, environmental issues, legal debates and practiced law, women's citizenship and rights, servitude and slavery and popular political activity. The geographical perspective is as expansive as the topical, with strong representation of trans-Atlantic and continental interests of many nations and peoples. The international and interdisciplinary perspectives illustrate the dynamic transformations of America during this era of settlement, conquest, development, revolution and nation building.

Civil Litigation 2014/2015

by Kevin Browne

Civil Litigation is a thorough, up to date and practical introduction to the Civil Procedure Rules and the principles and tactics used in pursuing a civil case. The civil process has been divided into five stages, starting with pre-action considerations, moving on to examine the issue and service of proceedings, before considering interim matters, trial and enforcement. Alternate ISBN 9781910019566

The Chaos Frontier: Creative Strategic Control for Business (PDF)

by Ralph D Stacey

The purpose of this book is to introduce senior business executives to a new scientific way of explaining the creative behaviour of dynamic systems, one of which is the successful business organization.

Catholic Resistance in Elizabethan England: Robert Persons's Jesuit Polemic, 1580-1610 (PDF)

by Victor Houliston

During his lifetime, the Jesuit priest Robert Persons (1546-1610) was arguably the leading figure fighting for the re-establishment of Catholicism in England. Whilst his colleague Edmund Campion may now be better known it was Persons's tireless efforts that kept the Jesuit mission alive during the difficult days of Elizabeth's reign. In this new study, Person's life and phenomenal literary output are analysed and put into the broader context of recent Catholic scholarship. The book bridges the gap between historical studies, on the one hand, and literary studies on the other, by concentrating on Persons's contribution as a writer to the polemical culture of the late sixteenth and early seventeenth centuries.As well as discussing his wider achievements as leader of the English Jesuits - founding three seminaries for English priests, corresponding regularly with Catholic activists in England, writing over thirty books, holding the post of rector of the English College in Rome, and being a trusted consultant to the papacy on English affairs - this study looks in detail at what is arguably his greatest legacy, The First Booke of the Christian Exercise (more commonly known as the Book of Resolution). That book, first published in 1582, was to prove the cornerstone of Persons's missionary effort, and a popular work of Catholic devotion, running to several editions over the coming years.Although Persons was ultimately unsuccessful in his ambition to return England to the Catholic fold, the story of his life and works reveals much about the ecclesiastical struggle that gripped early modern Europe. By providing a thorough and up-to-date reassessment of Persons this study not only makes a significant contribution to our understanding of the polemical context of post-Reformation Catholicism, but also of the Jesuit notion of the 'apostolate of writing'.This book is published in conjunction with the Jesuit Historical Institute series 'Bibliotheca Instituti Historici Societatis Iesu'.

Cambridge Geography for the IB Diploma: Global Interactions (PDF)

by Paul Guinness

This attractive, full-colour coursebook covers the seven sections of the Higher Level Extension syllabus in Geography for the International Baccalaureate (IB) Diploma. It is written by a highly experienced author and former head of Geography at a major IB school in the UK. The coursebook explores the theme of Global Interactions and contains: key questions outlining the main issues for each topic; case studies selected from every continent; activities and geographical skills guidance; discussion points and research ideas; integrated Theory of Knowledge links; examination-style questions; definitions of key terms and useful web links.

Cambridge English IELTS 8, student book with answers (PDF)

by Cambridge Esol

The Student's Book with answers provides students with an opportunity to familiarise themselves with IELTS and to practise examination techniques using authentic test material prepared by Cambridge ESOL. This book contains four complete tests for Academic candidates, plus extra Reading and Writing modules for General Training candidates. An introduction to these different modules is included in each book, together with with an explanation of the scoring system used by Cambridge ESOL.

Cambridge English IELTS 7, student book with answers (PDF)

by Cambridge Esol

The Student's Book with answers provides students with an excellent opportunity to familiarise themselves with IELTS and to practise examination techniques using authentic test material prepared by Cambridge ESOL. This book contains four complete tests for Academic candidates, plus extra Reading and Writing modules for General Training candidates. An introduction to these different modules is included in each book, together with an explanation of the scoring system used by Cambridge ESOL.

The Cambridge Companion to Shakespeare's History Plays (PDF)

by Michael Hattaway

This 2002 volume provides an accessible, wide-ranging and informed introduction to Shakespeare's history and Roman plays. It offers chapters on the individual plays as well as accounts of the genre of the history play and includes genealogical tables and a list of principal and recurrent characters.

The Cambridge Companion to Human Rights Law (PDF)

by Costas Douzinas Conor Gearty

Written in a lively and critical format, this book delves into human rights law in a way that is understandable whilst also penetrating. With contributions by world-class academics, this Companion looks at the contemporary operation of human rights law and provides succinct coverage of the whole subject.

Cambridge Academic English B2 Upper Intermediate Student's Book: An Integrated Skills Course for EAP (PDF)

by Martin Hewings

The B2 Upper Intermediate Student's Book gives students further practice in academic study skills. Students analyse characteristics of written and spoken academic texts, develop awareness of academic culture and learn to avoid plagiarism. From essay organisation, taking notes, group discussion to writing references and paraphrasing texts, the students are presented with a wealth of practice opportunities to enhance all academic skills. The course develops independent learning skills and critical thinking through 'Study Tips' sections and allows for personalisation of learning in the 'Focus on your subject' sections. Five lecture skills units provide authentic practice in listening to lectures and note-taking.

Cambridge Academic English: intermediate (PDF)

by Michael Mccarthy Craig Thaine

The B1+ Intermediate Student's Book introduces students to the characteristics of written and spoken academic texts. Students are guided towards developing relevant strategies for setting study goals and approaching these texts. From asking for help, understanding essay questions to planning essay paragraphs and listening for gist and detail, students have a wealth of opportunities to practice all core academic skills. The course develops independent learning skills and critical thinking through 'Study Tips' sections and allows for personalisation of learning in the 'Focus on your subject' sections. Five lecture skills units provide authentic practice in listening to lectures and note-taking. A three-level (B1+ to C1) integrated skills course for higher education students at university or on foundation courses. nbsp;

Business Strategy: An Introduction (PDF)

by David Campbell David Edgar George Stonehouse

Business Strategy: An Introduction is an accessible textbook providing a straightforward and comprehensive guide to strategic management for undergraduate students of business and management. It presents complex issues and concepts in a clear and concise manner and is a definitive guide for those new to the subject.

Business Research Methods: A Practical Approach

by Sheila Cameron Deborah Price

Despite the existence of very strong research methods textbooks, students still struggle with undertaking a research project. The quality of their research is often poor, research questions are badly thought out and their final work can be poorly written. Cameron and Price believe that this is because students struggle to relate the content in research methods textbooks to their own situations.

BTEC Level 3 National IT Student Book 1: Student book 1 (PDF)

by Andrew Smith Richard Mcgill Karen Anderson Jenny Phillips Alan Jarvis Allen Kaye Jenny Lawson

Resources designed to support learners of the 2010 BTEC Level 3 National IT specification. Student Book 1 covers 14 units including all the mandatory units, giving learners the breadth to tailor the course to their needs and interests, when combined with Student Book 2.nbsp; Contents include: Communication and employability skills for IT Computer systems Information systems Impact of the use of IT on business systems Managing networks Software design and development Organisational systems security E-Commerce Computer networks Communication technologies Systems analysis and design Event driven programming nbsp; nbsp; nbsp;

BTEC First Health and Social Care (PDF)

by Penelope Garnham

Resources designed to support learners of the new next generation BTEC First in Health and Social Care specification. Units covered: Human Lifespan Development Health and Social Care Values Effective Communication in Health and Social Care Social Influences on Health and Wellbeing Promoting Health and Wellbeing The Impact of Nutrition on Health and Wellbeing Equality and Diversity in Health and Social Care Individual Rights in Health and Social Care Healthy Living Human Body Systems and Care of Disorders Services in Health and Social Care Creative and Therapeutic Activities in Health and Social Care nbsp; nbsp; nbsp; nbsp;

Broken Brains (PDF)

by Ian Mitchell

Drawing on real life examples and anecdotes from neurosurgery and neurobiology, this engaging introduction to brain function and dysfunction is ideal for those interested learning more about the brain in an accessible way. Ian Mitchell brings biological psychology to life with examples of real life applications of the theory. Alternate ISBN 9781137366856

Boys' Performance in Modern Foreign Languages: Listening to Learners (1st edition) (PDF)

by Barry Jones Gwenneth Jones

This is a detailed account of research findings for boys' performance in foreign languages (year 9 ad year 11). Sample evidence illustrates the conclusions presented.

Boys on the Margin: promoting boys' literacy learning at Key Stage 2 (PDF)

by Olivia O'Sullivan Kimberly Safford Myra Barrs

Promoting boys literacy at Key Stage 2.

Blindness and Children: An Individual Differences Approach (PDF)

by David H. Warren

The book reviews and interprets the existing research about the development of children with visual impairments. It concludes that many of the typical developmental difficulties are not a necessary result of the impairment of vision, but rather are a result of the altered expectations that parents and professionals have for these children. The book is a summary and interpretation of the research literature on infants and children with visual impairments. It concludes that many aspects of 'delayed' development are not the result of visual impairment itself, but rather of environmental variables that tend to accompany visual impairment. Thus many of the typical developmental delays may be ameliorated or avoided by the appropriate structuring of the child's experiences.The book is developmentally oriented and treats all of the major areas of child development. The author makes the premise that a truly useful body of knowledge about the development of children with visual impairments must not just characterize normative development, but must account for the factors that are associated with relatively good or poor developmental progress. Existing research literature is searched for evidence of variables that may account for individual differences, particularly variables related to the child's several environments.

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Showing 126 through 150 of 160 results