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Leadership and Management Development
by Jeffrey Gold Richard ThorpeFirmly established as the leading text in its field, Leadership and Management Development is the ideal core text for students on the CIPD PDS qualification and on business and HR degree programmes, both at undergraduate and postgraduate level.
Launch! Advertising and Promotion in Real Time
by Michael Solomon Lisa Duke Cornell Amit NizanLaunch! is written for advertising and promotions courses taught to students in the business school and journalism & mass communication students. This book is the first of its kind to teach advertising concepts by reverse engineering a real advertising campaign from beginning to end. In April 2007, SS+K, an innovative New York City communications agency, launched the first ever branding campaign for msnbc.com with the tag "A Fuller Spectrum of News." Launch! follows that campaign from initial agency pitch through roll-out of print and media assets to post-campaign analysis. Throughout, it exposes readers to the theory and concepts of advertising and promotion, and the personalities and decisions that drove this campaign. The book takes a rare look "behind the curtain" - even letting you see some of the paths not chosen by the agency and client. Students get a realistic sense of how theory plays out in practice. They get a flavor for the exciting field of advertising. And, they consistently learn the perspectives of both the advertising agency (where many journalism and communications students will work) and the client (where many marketing majors will work). This is a unique book, with a unique perspective, by a unique author team, and you won't find this kind of insight in any other text on the market.
Language Change
by Adrian BeardThe Intertext series has been specifically designed to meet the needs of contemporary English Language Studies. Working with Texts: A Core Introduction to Language Analysis (second edition 2001) is the foundation text, which is complemented by a range of 'satellite titles. These provide students with hands-on practical experience of textual analysis through special topics, and can be used individually or in conjunction with Working with Texts. Language Change: examines the way external factors have influenced and are influencing language change, focusing on how changing social contexts are reflected in language use explores the attitudes, values and assumptions that shape the way we use language looks at how language change operates within different genres, such as problem pages, sports reports and recipes provides lively examples from everyday communication, including letters, emails, postcards and text messages includes a unit on how new words are formed and features a full glossary.
Lady Chatterley's Lover and A Propos of 'Lady Chatterley's Lover' (PDF)
by D. H. Lawrence Michael SquiresThe Cambridge edition of Lady Chatterley's Lover (and A Propos of 'Lady Chatterley's Lover') is the first ever to restore to Lawrence's most famous novel the words that he wrote. It removes typists' corruptions and compositors' errors, which have marred the text for over sixty years, and includes hundreds of new words, phrases and sentences - and thousands of changes in punctuation. The introduction establishes an accurate history of composition, typing, printing, publication and reception; the notes freshly identify dozens of difficult allusions; and the appendix, an original essay, explains how Lawrence imaginatively weaves real places and people into the fictional tapestry that he creates. For students and scholars alike, the Cambridge text is the only text of the novel that can be read or quoted with confidence.
Labour Law (PDF)
by Aileen Mccolgan K D Ewing Hugh CollinsLabour Law provides a comprehensive and critical account of the subject by a distinguished author team. Providing commentary and integrated materials, it fully equips the student. Case studies show the law 'in action'. The text's clear structure, logical chapter organisation and uncluttered text design combine to make it essential reading. The book's 20-part structure maps logically onto either a full or half module employment law course. Chapter introductions and conclusions and an uncluttered text design carefully guide the student through the material. Innovative case studies show the law 'in action' and discussion of the globalised workplace gives the work a contemporary feel.
Kant: The Metaphysics of Morals (PDF)
by Immanuel KantThe Metaphysics of Morals is Kant's major work in applied moral philosophy in which he deals with the basic principles of rights and of virtues.
Jurisprudence: Themes And Concepts
by Scott Veitch Emilios Christodoulidis Lindsay FarmerSecond edition. Jurisprudence: Themes and Concepts offers an original introduction to, and critical analysis of, the central themes studied in jurisprudence courses. The book is presented in three parts each of which contains General Themes, Advanced Topics, tutorial questions and guidance on further reading: Law and Politics, locating the place of law within the study of institutions of government Legal Reasoning, examining the contested nature of the application of law Law in Modernity, exploring the social forces that shape legal development. This second edition includes enhanced discussion of the rise of legal positivism within the context of the rise of the modern state, the changing role of natural and human rights discourse, concepts of justice in and beyond the nation state, the impact of emergency doctrines in contemporary legal regulation, and challenges to the rule of law in light of shifting and competing demands for new types of social solidarity. Accessible, interdisciplinary, and socially informed this book has been revised to take into account the latest developments in jurisprudential scholarship. Alternate ISBNs 9780415679824 9781299715363 9780203118955
Introduction to Psychology, Version 2.0
by Charles StangorCharles Stangor's Introduction to Psychology utilizes the dual theme of behavior and empiricism to make psychology relevant to intro students.
Introduction to Psychology
by Charles StangorWhen you teach Introduction to Psychology, do you find it difficult -- much harder than teaching classes in statistics or research methods? Do you easily give a lecture on the sympathetic nervous system, a lecture on Piaget, and a lecture on social cognition, but struggle with linking these topics together for the student? Do you feel like you are presenting a laundry list of research findings rather than an integrated set of principles and knowledge? Have you wondered how to ensure your course is relevant to your students? If so, then you have something in common with Charles Stangor. Charles Stangor's Introduction to Psychology utilizes the dual theme of behavior and empiricism to make psychology relevant to intro students. Charles wrote this book to help students organize their thinking about psychology at a conceptual level. Five or ten years from now, he does not expect his students to remember the details of most of what he teaches them.
An Introduction to Politics
by T. M. SellThis textbook introduces students to the field of Political Studies. An Introduction to Politics is a little more brief, concise and in-between than similar textbooks currently on the market. Because this is usually a first-year course, overloading a textbook with too much minutiae of the ins and outs of politics can lead to students giving up on the book. Politics is a great story - the story of human existence. A successful textbook needs to tell that story.
An Introduction to Hinduism (PDF)
by Gavin FloodThis book provides a much-needed thematic and historical introduction to Hinduism, the religion of the majority of people in India. Dr Flood traces the development of Hindu traditions from their ancient origins, through the major deities of Visnu, Siva and the Goddess, to the modern world. Hinduism is discussed as both a global religion and a form of nationalism. Emphasis is given to the tantric traditions, which have been so influential; to Hindu ritual, which is more fundamental to the life of the religion than are specific beliefs or doctrines; and to Dravidian influences from south India. An Introduction to Hinduism examines the ideas of dharma, particularly in relation to the ideology of kingship, caste and world renunciation. Dr Flood also introduces some debates within contemporary scholarship about the nature of Hinduism. It is suitable both for the student and for the general reader.
Introduction to Economic Analysis
by R. Preston McafeeThis book presents introductory economics ("principles") material using standard mathematical tools, including calculus. It is designed for a relatively sophisticated undergraduate who has not taken a basic university course in economics. It also contains the standard intermediate microeconomics material and some material that ought to be standard but is not. The book can easily serve as an intermediate microeconomics text. The focus of this book is on the conceptual tools and not on fluff. Most microeconomics texts are mostly fluff and the fluff market is exceedingly over-served by $100+ texts. In contrast, this book reflects the approach actually adopted by the majority of economists for understanding economic activity. There are lots of models and equations and no pictures of economists.
Introduction to Economic Analysis
by R. Preston Mcafee Tracy R. LewisThis book presents standard intermediate microeconomics material and some material that, in the authors' view, ought to be standard but is not. Introductory economics material is integrated. Standard mathematical tools, including calculus, are used throughout. The book easily serves as an intermediate microeconomics text, and can be used for a relatively sophisticated undergraduate who has not taken a basic university course in economics. The focus of this book is on the conceptual tools and not on fluff. As such, it reflects the approach actually adopted by the majority of economists for understanding economic activity. There are lots of models and equations, and no pictures of economists ;-) Economic analysis is used in many situations. When British Petroleum sets the price for Alaskan crude oil, it uses an estimated demand model, both for gasoline consumers and also for the refineries to which BP sells. Economic analysis was used by experts in the antitrust suit brought by the U.S. Department of Justice both to understand Microsoft s incentive to foreclose (eliminate from the market) rival Netscape and consumer behavior in the face of alleged foreclosure. Stock market analysts use economic models to forecast the profits of companies to predict the price of their stocks. When the government forecasts the budget deficit or considers a change in environmental regulations, it uses economic models. This book presents the building blocks of the models in common use by an army of economists thousands of times per day. This book, plus econometrics, provides most of the economic analysis tools to take upper division economics courses of any type.
Introduction to Economic Analysis
by R. Preston Mcafee Tracy R. LewisThis book presents standard intermediate microeconomics material and some material that, in the authors' view, ought to be standard but is not. Introductory economics material is integrated. Standard mathematical tools, including calculus, are used throughout. The book easily serves as an intermediate microeconomics text, and can be used for a relatively sophisticated undergraduate who has not taken a basic university course in economics. The focus of this book is on the conceptual tools and not on fluff. As such, it reflects the approach actually adopted by the majority of economists for understanding economic activity. There are lots of models and equations, and no pictures of economists ;-) Economic analysis is used in many situations. When British Petroleum sets the price for Alaskan crude oil, it uses an estimated demand model, both for gasoline consumers and also for the refineries to which BP sells. Economic analysis was used by experts in the antitrust suit brought by the U.S. Department of Justice both to understand Microsoft s incentive to foreclose (eliminate from the market) rival Netscape and consumer behavior in the face of alleged foreclosure. Stock market analysts use economic models to forecast the profits of companies to predict the price of their stocks. When the government forecasts the budget deficit or considers a change in environmental regulations, it uses economic models. This book presents the building blocks of the models in common use by an army of economists thousands of times per day. This book, plus econometrics, provides most of the economic analysis tools to take upper division economics courses of any type.
International Theory: Positivism and Beyond (PDF)
by Marysia Zalewski Steve Smith Ken BoothThis book brings together key figures who have made leading contributions to the development of international theory to provide a major survey of the state of the subject. The contributors analyse the traditional theoretical approaches in the discipline, the issues and groups which are marginalised by mainstream theory, and important new developments in international theory. This book provides a major review of the state of international theory. It is focused around the issue of whether the positivist phase of international theory is now over, or whether the subject remains mainly positivistic. Leading scholars analyse the traditional theoretical approaches in the discipline, then examine the issues and groups which are marginalised by mainstream theory, before turning to four important new developments in international theory (historical sociology, post-structuralism, feminism, and critical theory). The book concludes with five chapters which look at the future of the subject and the practice of international relations. This survey brings together key figures who have made leading contributions to the development of mainstream and alternative theory, and will be a valuable text for both students and scholars of international relations.
International Human Rights Law and Practice (PDF)
by Ilias Bantekas Oette LutzThis innovative textbook explores human rights law from a theoretical and practical perspective. Case studies and interviews with specialists show how theory is applied in real life and discussion questions engage students. The authors' talent for critical analysis and clarification make this an essential student text. Human rights law is a complex but compelling subject that fascinates students but also confuses them. This innovative textbook explores human rights law from a theoretical and practical perspective. Case studies and interviews with specialist practitioners, NGO activists and policy-makers show how theory is applied in real life. The up-to-date coverage includes introductions to important emerging fields such as globalisation, poverty and advocacy. Student learning is supported by questions to stimulate seminar discussion and further reading sections that encourage independent study. The authors' combined expertise, engaging writing style and ability to clarify not simplify ensures that this important new book will become required reading for all students of human rights law.
International Human Resource Management: A Cross-Cultural and Comparative Approach
by Crystal Zhang Paul IlesInternational Human Resource Management offers coverage of international, comparative and cross-cultural HRM. Ideal for students taking this subject for the first time or studying in their second language, this title balances theory with cases and examples from across the globe.
International Dispute Settlement (5th edition) (PDF)
by J. G. MerrillsThe fully updated edition of th textbook explains the legal and diplomatic techniques and organizations used to solve international disputes, how they work and when they are used.Using topical examples, it shows the strengths and weaknesses of different methods used in real-life situations.A guide to the techniques and institutions used to solve international disputes, how they work and when they are used.This textbook looks at diplomatic (negotiation, mediation, inquiry and conciliation) and legal methods (arbitration, judicial settlement). It uses many, often topical, examples of each method in practice to place the theory of how things should work in the context of real-life situations and to help the reader understand the strengths and weaknesses of different methods when they are used.It also looks at organisations such as the International Court and the United Nations and has been fully updated to include the most recent arbitrations, developments in the WTO and the International Tribunal for the Law of the Sea, as well as case law from the International Court of Justice.
International Business
by Mason A. Carpenter Sanjyot P. DunungInternational Business is one of the most challenging and exciting courses to teach in the Business School. To teach a current, dynamic and complete course you need a textbook by authors as passionate and informed about International Business as you are. Carpenter and Dunung's International Business: The Opportunities and Challenges of a Flat World provides exploration into building, leading, and thriving in global organizations in an increasingly flat world. The authors define "Flat world" as one where (1) service industries that dwarf manufacturing industries in terms of scale and scope, (2) an Internet that pervades life and work, and (3) networks define modern businesses, whether service or manufacturing. Carpenter and Dunung's text is designed to speak to technologically-savvy students who see national borders as bridges and not barriers. The authors use the lexicon of international business, and additionally, develop students' knowledge of international contexts with the aim that they may launch, run, and work in any organization that is global in scope (or is wrestling with global competition or other global threats)
Inside the Juror: The Psychology of Juror Decision Making (Revised edition) (PDF)
by Reid HastieInside the Juror presents the most interesting and sophisticated work to date on juror decision making. The authors grapple with crucial questions, such as: why do jurors who hear the same evidence enter the jury room with different verdicts? how do biases and prejudices affect jurors' decisions? and just how 'rational' is the typical juror? As an introduction to the scientific study of juror decision making, Inside the Juror provides a comprehensive and understandable summary of the major theories of juror decision making and, as such, will be of interest to all those concerned with jury verdicts. Inside the Juror presents the most interesting and sophisticated work to date on juror decision making from several traditions - social psychology, behavioural decision theory, cognitive psychology, and behavioural modeling. The authors grapple with crucial questions, such as: why do jurors who hear the same evidence and arguments in the courtroom enter the jury room with disagreements about the proper verdict? how do biases and prejudices affect jurors' decisions? and just how 'rational' is the typical juror? As an introduction to the scientific study of juror decision making in criminal trials, Inside the Juror provides a comprehensive and understandable summary of the major theories of juror decision making and the research that has been conducted to evaluate their validity.
Information Systems: A Manager's Guide to Harnessing Technology - Version 1.1
by John GallaugherInformation Systems: A Manager's Guide to Harnessing Technology is intended for use in undergraduate and/or graduate courses in Management Information Systems and Information Technology. One of BusinessWeek's "Professors of the Year", John Gallaugher of Boston College, brings you a brand new Management Information Systems textbook that teaches students how he or she will experience IS from a Managers perspective first hand through interesting coverage and bleeding-edge cases. Get involved with John's community by visiting and subscribing to his blog, The Week In Geek, where courseware, technology and strategy intersect and joining his Ning IT Community site where you can get more resources to teach Information Systems. Shockingly, at a time when technology regularly appears on the cover of every major business publication, students find IS among the least appealing of management disciplines. The teaching approach in Information Systems: A Manager's Guide to Harnessing Technology can change this. The text offers a proven approach that has garnered student praise, increased IS enrollment, and engaged students to think deeper and more practically about the space where business and technology meet. Every topic is related to specific business examples, so students gain an immediate appreciation of its importance. Rather than lead with technical topics, the book starts with strategic thinking, focusing on big-picture issues that have confounded experts but will engage students. And while chapters introduce concepts, cases on approachable, exciting firms across industries further challenge students to apply what they've learned, asking questions like: Why was NetFlix able to repel Blockbuster and WalMart? How did Harrah's Casino's become twice as profitable as comparably-sized Caesar's, enabling the former to acquire the latter? How does Spain's fashion giant Zara, a firm that shuns the sort of offshore manufacturing used by every other popular clothing chain, offer cheap fashions that fly off the shelves, all while achieving growth rates and profit margins that put Gap to shame? What's an IPO and can a technology alternative push out investment bankers and insiders to the benefit of entrepreneurs and small investors? Why is Google more profitable than Disney? Is Facebook really worth $15 billion? The Information Systems course and discipline have never seemed more relevant, more interesting, and more exciting. Gallaugher's textbook can help teachers make students understand why.
Ill Fares The Land: A Treatise On Our Present Discontents (1st edition) (PDF)
by Tony JudtWith Ill Fares the Land , Tony Judt envisages a new politics for our troubled times. Something is profoundly wrong with the way we live today. For the last thirty years, from Reagan to Bush, from Thatcher to Brown, we have made a virtue out of the pursuit of material self-interest. We know what things cost but have no idea what they are worth. We no longer ask: is it good? Is it right? Will it help bring about a better society? Tony Judt, one of the world's leading historians and intellectuals, argues that we must look to our recent past and once again value equality over affluence. This concentrated expression of a lifetime's concerns equips us with the tools to imagine a new form of governance and a better way of life.
Ideological Origins of the American Revolution (PDF)
by Bernard BailynIn this 25th anniversary edition, Bailyn has added a substantial essay, Fulfillment, as a Postscript to the original text. In it he discusses the intense, nation-wide debate on the ratification of the constitution, stressing the continuities between that struggle over the foundations of the national government and the original principles of the Revolution. This study of the persistence of the nation's ideological origins adds a new dimension to the book and projects its meaning forward into vital present concerns.;Bailyn is author of The Ordeal of Thomas Hutchinson which won the National Book Award and Voyagers to the West which won the Pulitzer Prize for History.
Human Rights in International Relations (3rd edition) (PDF)
by David P ForsytheThis third edition of Forsythe's successful textbook provides an authoritative overview of the place of human rights in contemporary international politics. With completely revised chapters, new case studies and using new sources, it provides a fresh analysis of terrorism, pro-democracy protests, wars and the full range of human rights issues. Human rights standards are examined at the global, regional and national levels, with separate chapters on transnational corporations and advocacy groups. The third edition has been completely updated to include the latest developments on terrorism and counter-terrorism, pro-democracy protests in the Middle East, disputed elections in developing countries, criminal courts and truth commissions, and applications of the laws of war. New sections have been added on subjects such as women's rights and new case studies have been added in each chapter which show how specific rights fare in contemporary political contexts. Containing chapter-by-chapter guides to further reading and discussion questions, this book will be of interest to all students of human rights and their teachers.
Human Resource Management in a Business Context
by John Kew John StredwickThis textbook has been written for the new CIPD postgraduate module on human resource management in context. It has been written for students with little or no prior knowledge of the subject area.