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Showing 81,701 through 81,725 of 100,000 results

Multipolar Globalization: Emerging Economies and Development (Rethinking Development)

by Jan Nederveen Pieterse

Like a giant oil tanker, the world is slowly turning. The rapid growth of economies in Asia and the global South has led to a momentous shift in the world order, leaving much of the traditional literature on globalization behind. Multipolar Globalization: Emerging Economies and Development is the perfect guide to these ongoing 21st-century transformations, combining engaging and wide-ranging coverage with cutting-edge analysis. The rise of China and other emerging economies has led to the emergence of a new geography of trade, new economic and political combinations, new financial actors, investors and donors, and weaker American hegemony. This interdisciplinary volume combines development studies, global political economy, sociology, and cultural studies to ask what this growth means for domestic and global inequality and examines the role of multipolarity in the reshaping of globalization. Renowned globalization scholar Jan Nederveen Pieterse deftly guides the reader through the development of globalization in the West and the East, explaining key topics such as the 2008 crash, trends in inequality, the changing fortunes of the BRICs, and the role of governance and democracy. Accessible and insightful, this book will be an essential guide for both students in the social sciences and for professionals and scholars seeking a fresh perspective.

Multiprofessionelle Teamarbeit in Sozialen Dienstleistungsberufen: Interdisziplinäre Debatten zum Konzept der Multiprofessionalität – Chancen, Risiken, Herausforderungen

by Nina Weimann-Sandig

Das Handbuch beleuchtet das Feld der Sozialen Dienstleistungen aus interdisziplinärer Perspektive und geht dabei folgenden Fragen nach: Welche Möglichkeiten und Strategien gibt es in multi-professionellen Teams, um Machtungleichgewichte und Kompetenzstreitigkeiten zu beseitigen? Welche neuen Kommunikations- und Organisations-, Supervisions- oder Beratungskonzepte braucht es, um die Zusammenarbeit multi-professioneller Teams zu ermöglichen? Ebenso: welche Fallstricke und Herausforderungen gilt es zu meistern? Weiterhin widmet sich das Buch der Frage, welche innovativen Methoden und Instrumente der Personalentwicklung geeignet sind, um multi-professionelle Teams fest in den Einrichtungen zu etablieren oder auch zum Abbau von Geschlechterstereotypen und Genderlabeling beizutragen. Nicht zuletzt versteht sich das Handbuch als Beitrag zur Reflektion der Professionalisierungsdebatten im Feld der Sozialen Dienstleistungsberufe.

Multiracial: The Kaleidoscope of Mixedness

by hephzibah v. strmic-pawl

The year 2000 was the first time the US Census permitted respondents to choose more than one race. Although the US has long recognized that a &“mixed-race&” population exists, the contemporary &“multiracial population&” presents different questions and implications for today&’s diverse society. This book is the first overview to bring a systematic critical race lens to the scholarship on mixedness. Avoiding the common pitfall of conflating &“mixed&” with &“multiracial,&” the book reveals how identity forms and fluctuates such that people with mixed heritage may identify as mixed, monoracial, and/or multiracial throughout their lives. It analyzes the dynamic and various manifestations of mixedness, including at the global level, to reveal its complex impact on both the structural and individual levels. Multiracial critically examinestopics such as family dynamics and racial socialization, multiraciality in media and popular culture, and intersections of race, gender, class, and sexual orientation. Integrating diverse theories, qualitative research, and national-level data, this accessible and engaging book is essential for students of race and those looking to understand the new field of multiraciality.

Multiracial Americans and Social Class: The Influence of Social Class on Racial Identity

by Kathleen Odell Korgen

As the racial hierarchy shifts and inequality between Americans widens, it is important to understand the impact of social class on the rapidly growing multiracial population. Multiracial Americans and Social Class is the first book on multiracial Americans to do so and fills a noticeable void in a growing market. In this book, noted scholars examine the impact of social class on the racial identity of multiracial Americans, in highly readable essays, from a range of sociological perspectives. In doing so, they answer the following questions: Who is multiracial? How does class influence racial identity? How does social class status vary among multiracial populations? Do you need to be middle class in order to be an "honorary white"? What is the relationship between social class, culture, and race? How does the influence of social class compare across multiracial backgrounds? What are multiracial Americans' explanations for racial inequality in the United States? Multiracial Americans and Social Class is a key text for undergraduate and postgraduate students, researchers, and academics in the fields of sociology, race and ethnic studies, social stratification, race relations, and cultural studies.

Multiracial Americans and Social Class: The Influence of Social Class on Racial Identity

by Kathleen Odell Korgen

As the racial hierarchy shifts and inequality between Americans widens, it is important to understand the impact of social class on the rapidly growing multiracial population. Multiracial Americans and Social Class is the first book on multiracial Americans to do so and fills a noticeable void in a growing market. In this book, noted scholars examine the impact of social class on the racial identity of multiracial Americans, in highly readable essays, from a range of sociological perspectives. In doing so, they answer the following questions: Who is multiracial? How does class influence racial identity? How does social class status vary among multiracial populations? Do you need to be middle class in order to be an "honorary white"? What is the relationship between social class, culture, and race? How does the influence of social class compare across multiracial backgrounds? What are multiracial Americans' explanations for racial inequality in the United States? Multiracial Americans and Social Class is a key text for undergraduate and postgraduate students, researchers, and academics in the fields of sociology, race and ethnic studies, social stratification, race relations, and cultural studies.

MULTIRACIAL IDENT & RACIAL POL IN US C

by Natalie Masuoka

While pundits point to multiracial Americans as new evidence of a harmonious ethnic melting pot, in reality mixed race peoples have long existed in the United States. Rather than characterize multiracial Americans as a "new" population, this book argues that instead we should view them as individuals who reflect a new culture of racial identification. Today, identities such as "biracial" or "swirlies" are evoked alongside those more established racial categories of white, black Asian and Latino. What is significant about multiracial identities is that they communicate an alternative viewpoint about race: that a person's preferred self-identification should be used to define a person's race. Yet this definition of race is a distinct contrast to historic norms which has defined race as a category assigned to a person based on certain social rules which emphasized things like phenotype, being "one-drop" of African blood or heritage. In Multiracial Identity and Racial Politics in the United States, Natalie Masuoka catalogues how this cultural shift from assigning race to perceiving race as a product of personal identification came about by tracing events over the course of the twentieth century. Masuoka uses a variety of sources including in-depth interviews, public opinion surveys and census data to understand how certain individuals embrace the agency of self-identification and choose to assert multiracial identities. At the same time, the book shows that the meaning and consequences of multiracial identification can only be understood when contrasted against those who identify as white, black Asian or Latino. An included case study on President Barack Obama also shows how multiracial identity narratives can be strategically used to reduce anti-black bias among voters. Therefore, rather than looking at multiracial Americans as a harbinger of dramatic change for American race relations, this Multiracial Identity and Racial Politics in the United States shows that narratives promoting multiracial identities are in direct dialogue with, rather than in replacement of, the longstanding racial order.

Multiracial Identity: An International Perspective

by M. Christian

Provides an accessible account of the social construction of racialized groups. Using both primary (in-depth interviews) and secondary data, four nations are examined: the UK, US, South Africa and Jamaica. Little attention has traditionally been given to theorizing multiracial identity in the context of white supremacist thought and practice.

Multiracial Identity and Racial Politics in the United States

by Natalie Masuoka

While pundits point to multiracial Americans as new evidence of a harmonious ethnic melting pot, in reality mixed race peoples have long existed in the United States. Rather than characterize multiracial Americans as a "new" population, this book argues that instead we should view them as individuals who reflect a new culture of racial identification. Today, identities such as "biracial" or "swirlies" are evoked alongside those more established racial categories of white, black Asian and Latino. What is significant about multiracial identities is that they communicate an alternative viewpoint about race: that a person's preferred self-identification should be used to define a person's race. Yet this definition of race is a distinct contrast to historic norms which has defined race as a category assigned to a person based on certain social rules which emphasized things like phenotype, being "one-drop" of African blood or heritage. In Multiracial Identity and Racial Politics in the United States, Natalie Masuoka catalogues how this cultural shift from assigning race to perceiving race as a product of personal identification came about by tracing events over the course of the twentieth century. Masuoka uses a variety of sources including in-depth interviews, public opinion surveys and census data to understand how certain individuals embrace the agency of self-identification and choose to assert multiracial identities. At the same time, the book shows that the meaning and consequences of multiracial identification can only be understood when contrasted against those who identify as white, black Asian or Latino. An included case study on President Barack Obama also shows how multiracial identity narratives can be strategically used to reduce anti-black bias among voters. Therefore, rather than looking at multiracial Americans as a harbinger of dramatic change for American race relations, this Multiracial Identity and Racial Politics in the United States shows that narratives promoting multiracial identities are in direct dialogue with, rather than in replacement of, the longstanding racial order.

Multiracism: Rethinking Racism in Global Context

by Alastair Bonnett

Racism is a world problem. From Morocco to China, Brazil to Indonesia, racism is being debated and contested. Multiracism broadens the horizon on this global challenge, showing that racism has a diverse history with multiple roots and routes. Drawing on examples of racism from across the globe, with particular focus on cases from Asia and Africa, Alastair Bonnett rethinks the origins of racism and the connections between racism and modernity. Arguing that plural modernities are interwoven with plural racisms, he explores the relationship of racism to history, religion, politics, and nationalism, as well as to anti-Black prejudice and discourses of whiteness. Empirically rich, with numerous in-depth case studies, Multiracism equips readers to understand racism in a multipolar world where power is no longer the sole possession of the West. It provides and provokes a new, international, and post-Western vision of racism for the twenty-first century.

The Multisensory Handbook: A guide for children and adults with sensory learning disabilities

by Paul Pagliano

Do you support a child or adult with sensory perceptual issues or cognitive impairment? For people with challenging sensory and cognitive conditions, everyday life can become so unpredictable and chaotic that over time, lack of engagement can often lead to a state of learned helplessness. In this insightful text, Paul Pagliano shows how ‘learned helplessness’ can be transformed into learned optimism through multisensory stimulation, and explains how a programme of support can be designed and modulated to match the person’s needs, interests and abilities. Full of practical, easy to use multisensory assessment tools and intervention strategies, this book will help: foster a feeling of ease with the environment the child or adult experience pleasure and happiness kick-start their desire to explore encourage improved learning, social well-being and quality of life. The author offers an abundance of exciting multisensory stimulation ideas that can be applied to communication, play, leisure and recreation, therapy and education. Practical resources also show how to monitor and review applications to ensure they are being used in the most effective and enjoyable ways possible. Informed by an astute, up-to-date, comprehensive overview of research and theory, The Multisensory Handbook will appeal to primary professionals from a wide range of disciplines including education, health and social care.

The Multisensory Handbook: A guide for children and adults with sensory learning disabilities

by Paul Pagliano

Do you support a child or adult with sensory perceptual issues or cognitive impairment? For people with challenging sensory and cognitive conditions, everyday life can become so unpredictable and chaotic that over time, lack of engagement can often lead to a state of learned helplessness. In this insightful text, Paul Pagliano shows how ‘learned helplessness’ can be transformed into learned optimism through multisensory stimulation, and explains how a programme of support can be designed and modulated to match the person’s needs, interests and abilities. Full of practical, easy to use multisensory assessment tools and intervention strategies, this book will help: foster a feeling of ease with the environment the child or adult experience pleasure and happiness kick-start their desire to explore encourage improved learning, social well-being and quality of life. The author offers an abundance of exciting multisensory stimulation ideas that can be applied to communication, play, leisure and recreation, therapy and education. Practical resources also show how to monitor and review applications to ensure they are being used in the most effective and enjoyable ways possible. Informed by an astute, up-to-date, comprehensive overview of research and theory, The Multisensory Handbook will appeal to primary professionals from a wide range of disciplines including education, health and social care.

Multisensory Landscapes: Theories and Methods (RaumFragen: Stadt – Region – Landschaft)

by Lara Koegst Olaf Kühne Dennis Edler

This book provides a broad view on multisensory landscapes from multiple perspectives. It includes theoretical perspectives as well as case studies. Different theoretical perspectives on landscape emerging from research in the last decades also require a differentiated approach to landscape phenomena, going beyond the visual. For example, a social constructivist approach to the social world foregrounds the processes of negotiating social ‚realities‘. This is not limited to visual aspects, and is not based on a clear physical measurability with an accompanying (purely quantitative) recording. A phenomenological approach, for example, places the synesthetic experience of landscape at the core of interest. This approach to the topic of multisensory via ‚landscape‘ is obvious for several reasons. Firstly, landscape is created (from a constructivist perspective) through the synthesis of sensory impressions on the basis of social patterns of interpretation and evaluation. Secondly, communication about ‚landscape‘ is also accessible to people who do not have any ‚expertlike special knowledge‘ in this regard. Thirdly, landscape as a changing concept is not only a concept of landscape but also of landscape itself. Fourthly, landscape as a changeable concept is particularly suitable for conceptually framing the highly fleeting non-visual stimuli.

Multisensory Living in Ancient Rome: Power and Space in Roman Houses

by Hannah Platts

Classicists have long wondered what everyday life was like in ancient Greece and Rome. How, for example, did the slaves, visitors, inhabitants or owners experience the same home differently? And how did owners manipulate the spaces of their homes to demonstrate control or social hierarchy? To answer these questions, Hannah Platts draws on a diverse range of evidence and an innovative amalgamation of methodological approaches to explore multisensory experience – auditory, olfactory, tactile, gustatory and visual – in domestic environments in Rome, Pompeii and Herculaneum for the first time, from the first century BCE to the second century CE. Moving between social registers and locations, from non-elite urban dwellings to lavish country villas, each chapter takes the reader through a different type of room and offers insights into the reasons, emotions and cultural factors behind perception, recording and control of bodily senses in the home, as well as their sociological implications. Multisensory Living in Ancient Rome will appeal to all students and researchers interested in Roman daily life and domestic architecture.

Multisensory Living in Ancient Rome: Power and Space in Roman Houses

by Hannah Platts

Classicists have long wondered what everyday life was like in ancient Greece and Rome. How, for example, did the slaves, visitors, inhabitants or owners experience the same home differently? And how did owners manipulate the spaces of their homes to demonstrate control or social hierarchy? To answer these questions, Hannah Platts draws on a diverse range of evidence and an innovative amalgamation of methodological approaches to explore multisensory experience – auditory, olfactory, tactile, gustatory and visual – in domestic environments in Rome, Pompeii and Herculaneum for the first time, from the first century BCE to the second century CE. Moving between social registers and locations, from non-elite urban dwellings to lavish country villas, each chapter takes the reader through a different type of room and offers insights into the reasons, emotions and cultural factors behind perception, recording and control of bodily senses in the home, as well as their sociological implications. Multisensory Living in Ancient Rome will appeal to all students and researchers interested in Roman daily life and domestic architecture.

Multisensory Rooms and Environments: Controlled Sensory Experiences for People with Profound and Multiple Disabilities (PDF)

by Paul Pagliano Susan Fowler

This unique, fully photocopiable resource offers guidance and materials to aid those developing multisensory environments - artificially engineered spaces that encourage relaxation, social skills and learning by stimulating the five senses. Particularly useful for those working with people with multiple disabilities, this resource explains the theory underlying multisensory environments, describes the different types, and outlines the practicalities of planning, setting up and equipping a multisensory space. The resource also features useful checklists and tools for creating multisensory experiences in both designed and everyday settings, such as the kitchen, bathroom, garden or beach. Multisensory Environments is published using photocopy-friendly lay-flat binding and is an essential tool for any professional working with individuals with multiple disabilities. It is the perfect complement to Sensory Stimulation: Sensory-Focused Activities for People with Physical and Multiple Disabilities, also authored by Susan Fowler and published by Jessica Kingsley Publishers.

Multispecies Archaeology (Archaeological Orientations)

by Suzanne E. Pilaar Birch

Multispecies Archaeology explores the issue of ecological and cultural novelty in the archaeological record from a multispecies perspective. Human exceptionalism and our place in nature have long been topics of academic consideration and archaeology has been synonymous with an axclusively human past, to the detriment of gaining a more nuanced understanding of one that is shared. Encompassing more than just our relationships with animals, the book considers what we can learn about the human past without humans as the focus of the question. The volume digs deep into our understanding of interaction with plants, fungi, microbes, and even the fundamental building blocks of life, DNA. Multispecies Archaeology examines what it means to be human—and non-human—from a variety of perspectives, providing a new lens through which to view the past. Challenging not only the subject or object of archaeology but also broader disciplinary identities, the volume is a landmark in this new and evolving area of scholarly interest.

Multispecies Archaeology (Archaeological Orientations)

by Suzanne E. Pilaar Birch

Multispecies Archaeology explores the issue of ecological and cultural novelty in the archaeological record from a multispecies perspective. Human exceptionalism and our place in nature have long been topics of academic consideration and archaeology has been synonymous with an axclusively human past, to the detriment of gaining a more nuanced understanding of one that is shared. Encompassing more than just our relationships with animals, the book considers what we can learn about the human past without humans as the focus of the question. The volume digs deep into our understanding of interaction with plants, fungi, microbes, and even the fundamental building blocks of life, DNA. Multispecies Archaeology examines what it means to be human—and non-human—from a variety of perspectives, providing a new lens through which to view the past. Challenging not only the subject or object of archaeology but also broader disciplinary identities, the volume is a landmark in this new and evolving area of scholarly interest.

Multispezies-Ethnographie: Zur Methodik einer ganzheitlichen Erforschung von Mensch, Tier, Natur und Kultur (Kultur und soziale Praxis)

by Katharina Ameli

Wie werden Natur und Tiere durch die Multispezies-Ethnographie inklusiv in Forschungsprojekte integriert? Katharina Ameli fokussiert die inter- und multidisziplinäre Zusammenarbeit. Aus einer Untersuchung der Schnittstellen zwischen gesellschafts- und naturwissenschaftlich orientierten Fachdisziplinen ergibt sich eine komplexe Betrachtung von Natur, Mensch und Tier. Die Einblicke in Interdependenzen unterschiedlicher Fachdisziplinen verdeutlichen den Bedarf an einer Multispezies-Ethnographie zur Analyse von MenschenTiereNaturenKulturen.

Multistate Analysis of Life Histories with R (Use R!)

by Frans Willekens

This book provides an introduction to multistate event history analysis. It is an extension of survival analysis, in which a single terminal event (endpoint) is considered and the time-to-event is studied. Multistate models focus on life histories or trajectories, conceptualized as sequences of states and sequences of transitions between states. Life histories are modeled as realizations of continuous-time Markov processes. The model parameters, transition rates, are estimated from data on event counts and populations at risk, using the statistical theory of counting processes. The Comprehensive R Network Archive (CRAN) includes several packages for multistate modeling. This book is about Biograph. The package is designed to (a) enhance exploratory analysis of life histories and (b) make multistate modeling accessible. The package incorporates utilities that connect to several packages for multistate modeling, including survival, eha, Epi, mvna etm, mstate, msm, and TraMineR for sequence analysis. The book is a ‘hands-on’ presentation of Biograph and the packages listed. It is written from the perspective of the user. To help the user master the techniques and the software, a single data set is used to illustrate the methods and software. It is the subsample of the German Life History Survey, which was also used by Blossfeld and Rohwer in their popular textbook on event history modeling. Another data set, the Netherlands Family and Fertility Survey, is used to illustrate how Biograph can assist in answering questions on life paths of cohorts and individuals. The book is suitable as a textbook for graduate courses on event history analysis and introductory courses on competing risks and multistate models. It may also be used as a self-study book. The R code used in the book is available online. Frans Willekens is affiliated with the Max Planck Institute for Demographic Research (MPIDR) in Rostock, Germany. He is Emeritus Professor of Demography at the University of Groningen, a Honorary Fellow of the Netherlands Interdisciplinary Demographic Institute (NIDI) in the Hague, and a Research Associate of the International Institute for Applied Systems Analysis (IIASA), Laxenburg, Austria. He is a member of Royal Netherlands Academy of Arts and Sciences (KNAW). He has contributed to the modeling and simulation of life histories, mainly in the context of population forecasting.

Multisystemic Resilience: Adaptation and Transformation in Contexts of Change

by Michael Ungar

Multisystemic Resilience brings together for the first time in one volume a wide range of resilience scholars who have been wrestling with how to explain processes of recovery, adaptation, and transformation in contexts of change and adversity. With contributions from psychologists, epigeneticists, ecologists, architects, disaster specialists, engineers, sociologists, social workers, and public health researchers among others, this innovative volume creates a platform for an interdisciplinary conversation about how to effectively research resilience across systems. Even more, it explores how to identify possible solutions to problems that threaten the physical and mental health of individuals, the wellbeing of our communities, and the sustainability of our planet. Every chapter provides a detailed review of systemic resilience from one disciplinary perspective, drawing from cutting edge research and case studies. Together these chapters show that considering the resilience of multiple systems at once is instrumental to understanding the processes of change and sustainability.

Multisystemic Resilience: Adaptation and Transformation in Contexts of Change

by Michael Ungar

Multisystemic Resilience brings together for the first time in one volume a wide range of resilience scholars who have been wrestling with how to explain processes of recovery, adaptation, and transformation in contexts of change and adversity. With contributions from psychologists, epigeneticists, ecologists, architects, disaster specialists, engineers, sociologists, social workers, and public health researchers among others, this innovative volume creates a platform for an interdisciplinary conversation about how to effectively research resilience across systems. Even more, it explores how to identify possible solutions to problems that threaten the physical and mental health of individuals, the wellbeing of our communities, and the sustainability of our planet. Every chapter provides a detailed review of systemic resilience from one disciplinary perspective, drawing from cutting edge research and case studies. Together these chapters show that considering the resilience of multiple systems at once is instrumental to understanding the processes of change and sustainability.

Multivariate Analysemethoden: Eine anwendungsorientierte Einführung

by Klaus Backhaus Bernd Erichson Wulff Plinke Rolf Weiber

Dieses Lehrbuch behandelt neun grundlegende Verfahren der multivariaten Datenanalyse in ausführlicher Weise. Dies sind die:- Regressionsanalyse- Zeitreihenanalyse- Varianzanalyse- Diskriminanzanalyse- Logistische Regression- Kontingenzanalyse- Faktorenanalyse- Clusteranalyse und- Conjoint-Analyse. Das Buch stellt geringstmögliche Anforderungen an mathematische Vorkenntnisse und bietet eine allgemein verständliche Darstellung anhand eines für alle Methoden verwendeten Fallbeispiels unter Verwendung von IBM SPSS für Windows. Die Autoren legen Wert auf konsequente Anwendungsorientierung und vollständige Nachvollziehbarkeit der zentralen Rechenoperationen durch den Leser. Jedes Verfahren kann unabhängig für sich durchgeführt werden. Ein besonderes Augenmerk liegt auf dem Aufzeigen von methodenbedingten Manipulationsspielräumen. Darüber hinaus werden jeweils in Form einer kurzen Einführung die Problemstellungen und Vorgehensweisen von sieben weiteren Verfahren (Nichtlineare Regression, Strukturgleichungsmodelle, Konfirmatorische Faktorenanalyse, Neuronale Netze, Multidimensionale Skalierung, Korrespondenzanalyse und Auswahlbasierte Conjoint-Analyse) dargestellt. Diese werden in dem vertiefenden Band „Fortgeschrittene Multivariate Analyseverfahren“ ausführlich behandelt. Der vorliegende Band richtet sich primär an die Zielgruppe der Bachelor-Studierenden aller Fachrichtungen. Die Beispiele sind zwar aus dem Marketing-Bereich entnommen, die Darstellungen aber so einfach gehalten, dass die Verfahren sich leicht auf spezifische Fragen und Probleme in den unterschiedlichsten Anwendungsfeldern übertragen lassen. Über die Internetseite www.multivariate.de werden den Leserinnen und Lesern weitere Serviceleistungen zur Verfügung gestellt.In der 14. Auflage wurden alle Kapitel überarbeitet. Beispiele, soweit sie mit SPSS gerechnet wurden, sind auf die neueste SPSS-Version umgestellt worden und neue für den anwendungsorientierten Nutzer sinnvolle Auswertungsoptionen wurden ergänzt.Anlässlich des 50. Kongresses der Deutschen Marktforschung des Berufsverbandes Deutscher Markt- und Sozialforscher e. V. (BVM) wurde das vorliegende Buch als das Lehrbuch ausgezeichnet, das die deutsche Marktforschungspraxis in den letzten Jahrzehnten nachhaltig geprägt hat.

Multivariate Analysemethoden: Eine anwendungsorientierte Einführung (Springer-Lehrbuch)

by Klaus Backhaus Bernd Erichson Wulff Plinke Rolf Weiber

Mit der 12. Auflage des bewährten Lehrbuchs legen wir eine neue Konzeption vor. Wir haben den methodischen Inhalt erweitert, ohne die bisherigen Verfahren einzuschränken oder zu verdrängen. Da die Erweiterung das Buch jedoch nicht mehr handhabbar macht, haben wir uns entschieden, den Leserinnen und Lesern einen zweigeteilten Weg des Zugangs zu den verschiedenen Methoden zu verschaffen. Das neue Angebot besteht neben dem Buch mit den bewährten Verfahren im Zugang zu einer Internetplattform. Das Buch umfasst die „grundlegenden Verfahren der muen Analysemethoden" in ihrer bewährten Form sowie jeweils eine kurze ltivariatEinführung in die verschiedenen „komplexen Verfahren der multivariaten Analyse". Die Plattform gewährleistet den Zugang zu den komplexen Verfahren im Detail. Wir schaffen damit eine Erweiterung des Angebots bei gleichzeitiger Möglichkeit eines selektiven Zugangs zu den tatsächlich benötigten Verfahren. Die Fallbeispiele sind mit SPSS 16.0 gerechnet.

Multivariate Analysemethoden: Eine anwendungsorientierte Einführung (Springer-Lehrbuch)

by Klaus Backhaus Bernd Erichson Wulff Plinke Rolf Weiber

Das Lehrbuch behandelt 12 wichtige Verfahren der multivariaten Analysemethoden. Dies sind Regressions-, Varianz-, Diskriminanz-, Kontingenz-, Faktoren-, Cluster-, Korrespondenz- und logistische Regressionsanalyse sowie Conjoint Measurement, Multidimensionale Skalierung, Strukturgleichungsmodelle (AMOS) und Neuronale Netze (CLEMENTINE). Die Vorteile des Buches liegen in geringst möglichen Anforderungen an mathematische Vorkenntnisse, allgemeinverständliche Darstellung anhand eines für alle Methoden verwendeten einheitlichen Fallbeispiels, konsequente Anwendungsorientierung, Erläuterung der Fallbeispiele unter Verwendung von SPSS 13.0 für Windows, vollständige Nachvollziehbarkeit der zentralen Rechenoperationen durch den Leser, Aufzeigen von methodenbedingten Manipulationsspielräumen, unabhängige Erschließbarkeit jedes Verfahrens. In der 11. Auflage wurden die Neuronalen Netze im Fallbeispiel mit dem Programm CLEMENTINE neu gerechnet und die entsprechenden Outputs kommentiert. Alle Verfahren wurden überarbeitet sowie aktualisiert und alle Fallbeispiele mit SPSS 13.0 neu gerechnet. Die Ergebnisse werden anhand der aktuellen Screenshots demonstriert. Das Buch ist von besonderem Nutzen für alle, die sich mit den Methoden der multivariaten Datenanalyse vertraut machen möchten. Die Beispiele sind aus dem Marketing-Bereich entnommen, die Darstellung ist aber so einfach gehalten, dass jeder Leser die Fragestellungen versteht und auf seine spezifischen Probleme in anderen Bereichen übertragen kann. Weiterhin wird ein Informationsservice für Leser sowie ein Dozentenservice im Internet unter http://www.multivariate.de geboten.

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