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Strong Brands, Strong Relationships


From the editor team of the ground-breaking Consumer-Brand Relationships: Theory and Practice comes this new volume. Strong Brands, Strong Relationships is a collection of innovative research and management insights that build upon the foundations of the first book, but takes the study of brand relationships outside of traditional realms by applying new theoretical frameworks and considering new contexts. The result is an expanded and better-informed account of people’s relationships with brands and a demonstration of the important and timely implications of this evolving sub-discipline. A range of different brand relationship environments are explored in the collection, including: online digital spaces, consumer collectives, global brands, luxury brands, branding in terrorist organizations, and the brand relationships of men and transient consumers. This book attends to relationship endings as well as their beginnings, providing a full life-cycle perspective. While the first volume focused on positive relationship benefits, this collection explores dysfunctional dynamics, adversarial and politically-charged relationships, and those that are harmful to well-being. Evocative constructs are leveraged, including secrets, betrayals, anthropomorphism, lying, infidelity, retaliation, and bereavement. The curated collection provides both a deeper theoretical understanding of brand relationship phenomena and ideas for practical application from experiments and execution in commercial practice. Strong Brands, Strong Relationships will be the perfect read for marketing faculty and graduate students interested in branding dynamics, as well as managers responsible for stewarding brands.

Strong Brands, Strong Relationships

by Susan Fournier, Michael Breazeale, and Jill Avery

From the editor team of the ground-breaking Consumer-Brand Relationships: Theory and Practice comes this new volume. Strong Brands, Strong Relationships is a collection of innovative research and management insights that build upon the foundations of the first book, but takes the study of brand relationships outside of traditional realms by applying new theoretical frameworks and considering new contexts. The result is an expanded and better-informed account of people’s relationships with brands and a demonstration of the important and timely implications of this evolving sub-discipline. A range of different brand relationship environments are explored in the collection, including: online digital spaces, consumer collectives, global brands, luxury brands, branding in terrorist organizations, and the brand relationships of men and transient consumers. This book attends to relationship endings as well as their beginnings, providing a full life-cycle perspective. While the first volume focused on positive relationship benefits, this collection explores dysfunctional dynamics, adversarial and politically-charged relationships, and those that are harmful to well-being. Evocative constructs are leveraged, including secrets, betrayals, anthropomorphism, lying, infidelity, retaliation, and bereavement. The curated collection provides both a deeper theoretical understanding of brand relationship phenomena and ideas for practical application from experiments and execution in commercial practice. Strong Brands, Strong Relationships will be the perfect read for marketing faculty and graduate students interested in branding dynamics, as well as managers responsible for stewarding brands.

The Routledge Handbook of Commodification (Routledge International Handbooks)


Some goods are freely traded as commodities without question or controversy. For other goods, their commodification – their being made available in exchange for money, or their being subject to market valuation and exchange – is hotly contested. “Contested” commodities range from labour and land, to votes, healthcare, and education, to human organs, gametes, and intimate services, to parks and emissions. But in the context of a market economy, what distinguishes these goods as non-commodifiable, or what defines them as contestable commodities? And why should their status as such justify restricting the market choices of rationally consenting parties to otherwise voluntary exchanges? This volume draws together wide-ranging, interdisciplinary research on the legitimate scope of markets and the kinds of goods that should be exempt therefrom. In bringing diverse answers to this question together for the first time, it finally identifies commodification studies as a unique field of scholarly research in its own right. In so doing, it fosters interdisciplinary dialogue, advances scholarship, and enhances education in this controversial, important, and growing field of research. Contemporary theorists who examine this question do so from across the disciplinary spectrum and ground their answers in diverse scholarly literature and divergent methodological approaches. Their arguments will be of interest to scholars and students of philosophy, economics, law, political science, sociology, policy, feminist theory, and ecology, among others. The contributors to this volume take diverse and divergent positions on the benefits of markets in general and on the possible harms of specific contested markets in particular. While some favour free markets and others regulation or prohibition, and while some engage in more normative and others in more empirical analysis, the contributors all advance nuanced and thoughtful arguments that engage deeply with the complex set of moral and empirical questions at the heart of commodification studies. This volume collects their new and provocative work together for the first time.

The Routledge Handbook of Commodification (Routledge International Handbooks)

by Bertrand Elodie

Some goods are freely traded as commodities without question or controversy. For other goods, their commodification – their being made available in exchange for money, or their being subject to market valuation and exchange – is hotly contested. “Contested” commodities range from labour and land, to votes, healthcare, and education, to human organs, gametes, and intimate services, to parks and emissions. But in the context of a market economy, what distinguishes these goods as non-commodifiable, or what defines them as contestable commodities? And why should their status as such justify restricting the market choices of rationally consenting parties to otherwise voluntary exchanges? This volume draws together wide-ranging, interdisciplinary research on the legitimate scope of markets and the kinds of goods that should be exempt therefrom. In bringing diverse answers to this question together for the first time, it finally identifies commodification studies as a unique field of scholarly research in its own right. In so doing, it fosters interdisciplinary dialogue, advances scholarship, and enhances education in this controversial, important, and growing field of research. Contemporary theorists who examine this question do so from across the disciplinary spectrum and ground their answers in diverse scholarly literature and divergent methodological approaches. Their arguments will be of interest to scholars and students of philosophy, economics, law, political science, sociology, policy, feminist theory, and ecology, among others. The contributors to this volume take diverse and divergent positions on the benefits of markets in general and on the possible harms of specific contested markets in particular. While some favour free markets and others regulation or prohibition, and while some engage in more normative and others in more empirical analysis, the contributors all advance nuanced and thoughtful arguments that engage deeply with the complex set of moral and empirical questions at the heart of commodification studies. This volume collects their new and provocative work together for the first time.

Introduction to Media Distribution: Film, Television, and New Media

by Scott Kirkpatrick

In this second edition, author Scott Kirkpatrick draws from over a decade of personal experience in the distribution arena to provide a clear and up-to-date overview of the entire film, television, and new media distribution business. Readers will learn what fuels the distribution process and exactly how the distribution business works from beginning to end—not merely what happens to a film or television series upon acquisition, but how distributors develop, presell and broker deals on content before it even exists. This new edition considers a much more international approach to media distribution, with case studies and analyses from across the globe. It also reflects on the ever-increasing relevance of diversity and inclusiveness in the industry, as well as the new media verticals like podcasts and the effects of social media influencers on the media landscape. The book will be an integral guidebook for any student or professional wishing to understand both the basics and the subtleties of media distribution. The book also contains a robust appendix containing in-depth studies of legal definitions, material delivery requirements, territory-by-territory financial projections and more.

Introduction to Media Distribution: Film, Television, and New Media

by Scott Kirkpatrick

In this second edition, author Scott Kirkpatrick draws from over a decade of personal experience in the distribution arena to provide a clear and up-to-date overview of the entire film, television, and new media distribution business. Readers will learn what fuels the distribution process and exactly how the distribution business works from beginning to end—not merely what happens to a film or television series upon acquisition, but how distributors develop, presell and broker deals on content before it even exists. This new edition considers a much more international approach to media distribution, with case studies and analyses from across the globe. It also reflects on the ever-increasing relevance of diversity and inclusiveness in the industry, as well as the new media verticals like podcasts and the effects of social media influencers on the media landscape. The book will be an integral guidebook for any student or professional wishing to understand both the basics and the subtleties of media distribution. The book also contains a robust appendix containing in-depth studies of legal definitions, material delivery requirements, territory-by-territory financial projections and more.

Quality Management: How to Achieve Sustainability in Projects (Quality Management and Risk Series)

by Abdul Razzak Rumane

Divided into four main chapters, this book covers the inception on through to the handover of a project and details the three main stages (study stage, design stage, and construction stage) involved with managing any type of project. The book discusses the sustainability framework and provides an overview of quality management with construction projects along with the most common quality tools used to manage quality and achieve sustainability in projects. Quality Management: How to Achieve Sustainability in Projects takes the reader from start to finish with a focus on the sustainability elements needed to manage quality in projects and details the application of sustainability principles at different stages. The book discusses the quality tools used in managing sustainability and provides concise and complete information on how to easily achieve it through to the project handover stage. The book is written for Project Management professionals such as Project Managers, Quality Managers, Industrial Engineers, and Construction Managers, as well as Design Management professionals, academics, trainers, and graduate students.

Quality Management: How to Achieve Sustainability in Projects (Quality Management and Risk Series)

by Abdul Razzak Rumane

Divided into four main chapters, this book covers the inception on through to the handover of a project and details the three main stages (study stage, design stage, and construction stage) involved with managing any type of project. The book discusses the sustainability framework and provides an overview of quality management with construction projects along with the most common quality tools used to manage quality and achieve sustainability in projects. Quality Management: How to Achieve Sustainability in Projects takes the reader from start to finish with a focus on the sustainability elements needed to manage quality in projects and details the application of sustainability principles at different stages. The book discusses the quality tools used in managing sustainability and provides concise and complete information on how to easily achieve it through to the project handover stage. The book is written for Project Management professionals such as Project Managers, Quality Managers, Industrial Engineers, and Construction Managers, as well as Design Management professionals, academics, trainers, and graduate students.

The Challenge of “Going Out”: Chinese Experiences in Outbound Investment (The Chinese Enterprise Globalization Series)

by Henry Huiyao Wang Mabel Lu Miao

In an attempt to make sense of the complex process of adaptation that Chinese enterprises must go through in the course of “going out”, this book provides a multidimensional analysis of the driving forces, legal and systemic hurdles, as well as the risks and opportunities that Chinese enterprises must consider as they seek greater fortunes beyond their own borders. Comprehensive surveys conducted on a range of enterprises provide the foundation for an overview of the current state of Chinese companies operating overseas and developing trends in their overseas investment. Specific topics include key challenges that companies face, their strategies and ultimate goals, as well as their practical experience in investing abroad, especially in Belt and Road countries. Also included are the insightful views of experts, scholars and entrepreneurs with a wealth of experience in transnational investment in areas related to the globalization of Chinese enterprises, including regional investment risk, overseas talent strategies, legal and compliance issues, and even the role of technology and the Internet in cross-border e-commerce, just to name a few. It is our hope that this book will help readers better understand the current state of Chinese enterprises expanding globally, but even more importantly, we hope to provide valuable information for individual enterprises looking to “go out”, helping them clarify their investment strategies, make the most of opportunities, manage challenges and take their business to the next level.

AI Chatbots: The Good, The Bad, and The Ugly (Synthesis Lectures on Engineering, Science, and Technology)

by James Crowder

This book explores the subject of artificial psychology from the standpoint of how online Chatbots have infiltrated and affected societies and the world in general. The book explores the psychological effects of depending on an online entity for our needs – even if it’s a reminder of scheduled events. The author provides insight into the notion of human-Chatbot exchanges, understanding, and false emotions both from the Chatbot and from the human. He goes on to investigate and discuss the dangers of too much reliance on technology that learns from a variety of sources and how some sources can negatively influence Chatbots, and by doing so, negatively affect people. The book also discusses human-Chatbot interactions and the natural language interface(s) required to respond adequately to humans. Lastly, the author explores the notion of ethical considerations for people, based on their interactions with Chatbots, including information based on cultural differences between different regions of the world.

Globalisation, Commodification and Cultural Production in Africa: Contemporary Theatre in Sierra Leone (ENCATC Advances in Cultural Management and Policy)

by Kathrin Schmidt

This book engages with contemporary cultural production in Africa, focusing on theatre in Sierra Leone as main case study. The author provides coverage of, and insights into, such themes as cultural globalisation, commodification, the global creative economy, culture and development, international relations and contemporary cultural production in Sierra Leone within the context of local and global flows of people, media, images, technologies, finance and ideas. Combining the analysis of theatre in Sierra Leone and its aesthetics with its policy, structural and institutional context, this book highlights in much detail and nuance the interconnectedness between the micro- and the macro-levels of cultural production, between the local and the global, and between aesthetics, politics, policy, governance structures and institutions. This book links the particular findings from the author’s fieldwork to larger issues of contemporary local cultural production within the context of globalisation, commodification and decolonisation; adds a postcolonial perspective to existing theories and approaches to cultural production, management and policy, which is still largely missing from the existing discourse; and also contributes to addressing the gap in the knowledge about the context of contemporary cultural productions in diverse African contexts. This book will be particularly useful for both theatre scholars with an interest in the political economy of theatre and, more broadly, those seeking to understand the nuanced challenges and opportunities faced by policymakers, artists and arts managers to embrace the cultural and creative industries in this context. It also offers excellent insights for policymakers who wish to improve their understanding and interventions beyond superficial ‘best practice’ snippets and simplified ‘success stories’.

Leading in Multicultural Schools: Cultural Intelligence and Leadership Styles for Better Organisations (Routledge Research in Educational Leadership)

by Joseph Malaluan Velarde

Velarde explores how cultural competencies and leadership styles can be integrated and maximised to create and sustain a healthy environment for better learning. The integration of cultural intelligence and effective school leadership practices shapes the foundation for a culturally strategic leadership. This book uses research from Malaysia supported by cases and studies from various parts of the world to bring readers perspectives that can be applied in an international context. Velarde examines how various school leaders (i.e., principals, coordinators, heads of department, teacher leaders) in national and international schools utilise cross-cultural capabilities and leadership styles in their multicultural schools to work inclusively on a shared vision despite the challenges of cultural conflicts. As a framework in leading in multicultural schools, its culturally strategic leadership principles and practices come from the examination of current research in cultural intelligence and educational leadership to provide scholars and practitioners an alternative perspective and practical guide in school leadership and its intended outcomes. This insightful, practical, and reflective guide will be useful as a reference for scholars and students in the field of educational leadership and management. As a supplement to teaching modules in universities, lecturers of school leadership will also find this book resourceful.

Leading in Multicultural Schools: Cultural Intelligence and Leadership Styles for Better Organisations (Routledge Research in Educational Leadership)

by Joseph Malaluan Velarde

Velarde explores how cultural competencies and leadership styles can be integrated and maximised to create and sustain a healthy environment for better learning. The integration of cultural intelligence and effective school leadership practices shapes the foundation for a culturally strategic leadership. This book uses research from Malaysia supported by cases and studies from various parts of the world to bring readers perspectives that can be applied in an international context. Velarde examines how various school leaders (i.e., principals, coordinators, heads of department, teacher leaders) in national and international schools utilise cross-cultural capabilities and leadership styles in their multicultural schools to work inclusively on a shared vision despite the challenges of cultural conflicts. As a framework in leading in multicultural schools, its culturally strategic leadership principles and practices come from the examination of current research in cultural intelligence and educational leadership to provide scholars and practitioners an alternative perspective and practical guide in school leadership and its intended outcomes. This insightful, practical, and reflective guide will be useful as a reference for scholars and students in the field of educational leadership and management. As a supplement to teaching modules in universities, lecturers of school leadership will also find this book resourceful.

Globalisation, Commodification and Cultural Production in Africa: Contemporary Theatre in Sierra Leone (ENCATC Advances in Cultural Management and Policy)

by Kathrin Schmidt

This book engages with contemporary cultural production in Africa, focusing on theatre in Sierra Leone as main case study. The author provides coverage of, and insights into, such themes as cultural globalisation, commodification, the global creative economy, culture and development, international relations and contemporary cultural production in Sierra Leone within the context of local and global flows of people, media, images, technologies, finance and ideas. Combining the analysis of theatre in Sierra Leone and its aesthetics with its policy, structural and institutional context, this book highlights in much detail and nuance the interconnectedness between the micro- and the macro-levels of cultural production, between the local and the global, and between aesthetics, politics, policy, governance structures and institutions. This book links the particular findings from the author’s fieldwork to larger issues of contemporary local cultural production within the context of globalisation, commodification and decolonisation; adds a postcolonial perspective to existing theories and approaches to cultural production, management and policy, which is still largely missing from the existing discourse; and also contributes to addressing the gap in the knowledge about the context of contemporary cultural productions in diverse African contexts. This book will be particularly useful for both theatre scholars with an interest in the political economy of theatre and, more broadly, those seeking to understand the nuanced challenges and opportunities faced by policymakers, artists and arts managers to embrace the cultural and creative industries in this context. It also offers excellent insights for policymakers who wish to improve their understanding and interventions beyond superficial ‘best practice’ snippets and simplified ‘success stories’.

Disaster Risk Reduction in Agriculture (Disaster Resilience and Green Growth)

by Mukhtar Ahmed Shakeel Ahmad

This book is related to disaster risk reduction in agriculture particularly under changing climate. Climate change refers to significant, long-term changes in the global climate. There is unequivocal evidence that Earth is warming at an unprecedented rate. Human activity is the principal cause. The planets average surface temperature has risen to about 1oC since the late 19th century and most of the warming occurred in the past 40 years. The years 2016 and 2020 are tied for the warmest year on the record. Similarly, other evidence of rapid climate change includes warming of oceans, shrinking of ice sheets, retreating glaciers, decreasing snow cover, rising of sea level, declining artic sea ice, increased frequency of extreme events, ocean acidification and loss of biodiversity. Hence, climate change impacts, both extreme weather and slow-onset events, have impacted several sectors of the national economies and activities, in particular agriculture and food production, augmented by other challenges be it geopolitical, cost of finance or supply chain related, and in a time of increased food insecurity. Without CO2 fertilization, effective adaptation, and genetic improvement, each degree-Celsius increase in global mean temperature would, on average, reduce global yields of wheat by 6.0%, rice by 3.2%, maize by 7.4%, and soybean by 3.1%. Hence this book is useful as a study material to teach in the field of agriculture and climate change. The book is useful for instructors and postgraduate as well as undergraduate students involved in the study of climate change. The book also provide guidance to multiple stakeholders to design mitigation and adaptation efforts to climate change and ensure food security in the developing world.

The Palgrave Handbook of Global Migration in International Business

by Audra I. Mockaitis

This handbook focuses on the dynamic nature of global migration and its implications for international business. Migration shapes the societal and organizational contexts of international business; yet studies on migration have only recently become more prominent. For example, the existence of multinational enterprises (MNEs) depends to no small extent on the mobility of people; MNEs source, develop, deploy, and utilize global talent. This talent pool includes, but is not limited to, skilled expatriates or corporate migrants, as well as culturally and ethnically diverse workforces comprised of first- and second-generation migrants, highly skilled refugees that help organizations enhance their legitimacy in host countries, and returnee immigrants encouraged by changing home country conditions. Additionally, global events such as the COVID-19 pandemic and Brexit have introduced new and far-reaching challenges for international firms in managing their international workforces and international mobility. Meanwhile, at the individual level, these issues are compounded for migrants having to cope with multiple work and non-work demands. Chapters in this handbook offer both firm and migrant perspectives, covering topics such as diaspora networks in international alliances, migrant careers, and migrant re-entry issues, among others. Arranged in five sections, this handbook covers the whole spectrum of issues, thus furthering our understanding of this increasingly important topic.

Fostering Sustainable Businesses in Emerging Economies: The Impact of Technology

by Quazi Tafsirul Islam Richa Goel Tilottama Singh

Fostering Sustainable Businesses in Emerging Economies presents a series of case studies and exploratory studies, using quantitative analysis, scientific studies, and qualitative studies showing how innovation and technology enable emerging economies to achieve business sustainability and also achieve the Sustainable Development Goals (SDGs). Most of all, the authors answer the question: What are the most important lessons policymakers need to consider when promoting sustainable business development?

Marketing for Tourism, Hospitality & Events: A Global & Digital Approach

by Simon Hudson Louise Hudson

This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries. The text has been updated to include all the latest industry developments, practice and research, including the lasting impacts of Covid-19 on consumer behaviour and, in turn, the tourism, hospitality and events industries, as well as the accelerated role of digitalization and use of new technologies, such as artificial intelligence and the metaverse, both of which are changing how people conceive of travel and experiences whilst blurring the boundaries between what is real and virtual. Popular chapter features such as Lessons from a Marketing Guru, featuring personal insights from real world practitioners, and Digital Spotlights, which highlight the ways in which technology has transformed tourism, hospitality and events, and Marketing in Action case studies continue to help bring the text to life through fun and relevant examples from a wide variety of organizations and regions across the globe. This textbook is essential reading for any university or college course looking at marketing in relation to tourism, hospitality and events. Simon Hudson is a tourism and hospitality professor at the University of South Carolina. Louise Hudson is a freelance travel journalist writing for a host of newspaper travel sections, online tourism sites, and her own blog.

Marketing for Tourism, Hospitality & Events: A Global & Digital Approach

by Simon Hudson Louise Hudson

This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries. The text has been updated to include all the latest industry developments, practice and research, including the lasting impacts of Covid-19 on consumer behaviour and, in turn, the tourism, hospitality and events industries, as well as the accelerated role of digitalization and use of new technologies, such as artificial intelligence and the metaverse, both of which are changing how people conceive of travel and experiences whilst blurring the boundaries between what is real and virtual. Popular chapter features such as Lessons from a Marketing Guru, featuring personal insights from real world practitioners, and Digital Spotlights, which highlight the ways in which technology has transformed tourism, hospitality and events, and Marketing in Action case studies continue to help bring the text to life through fun and relevant examples from a wide variety of organizations and regions across the globe. This textbook is essential reading for any university or college course looking at marketing in relation to tourism, hospitality and events. Simon Hudson is a tourism and hospitality professor at the University of South Carolina. Louise Hudson is a freelance travel journalist writing for a host of newspaper travel sections, online tourism sites, and her own blog.

Marketing for Tourism, Hospitality & Events: A Global & Digital Approach

by Simon Hudson Louise Hudson

This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries. The text has been updated to include all the latest industry developments, practice and research, including the lasting impacts of Covid-19 on consumer behaviour and, in turn, the tourism, hospitality and events industries, as well as the accelerated role of digitalization and use of new technologies, such as artificial intelligence and the metaverse, both of which are changing how people conceive of travel and experiences whilst blurring the boundaries between what is real and virtual. Popular chapter features such as Lessons from a Marketing Guru, featuring personal insights from real world practitioners, and Digital Spotlights, which highlight the ways in which technology has transformed tourism, hospitality and events, and Marketing in Action case studies continue to help bring the text to life through fun and relevant examples from a wide variety of organizations and regions across the globe. This textbook is essential reading for any university or college course looking at marketing in relation to tourism, hospitality and events. Simon Hudson is a tourism and hospitality professor at the University of South Carolina. Louise Hudson is a freelance travel journalist writing for a host of newspaper travel sections, online tourism sites, and her own blog.

Fostering Sustainable Businesses in Emerging Economies: The Impact of Technology

by QUAZI TAFSIRUL ISLAM, RICHA GOEL AND TILOTTAMA SINGH

Fostering Sustainable Businesses in Emerging Economies presents a series of case studies and exploratory studies, using quantitative analysis, scientific studies, and qualitative studies showing how innovation and technology enable emerging economies to achieve business sustainability and also achieve the Sustainable Development Goals (SDGs). Most of all, the authors answer the question: What are the most important lessons policymakers need to consider when promoting sustainable business development?

Sustainable Development Through Global Circular Economy Practices

by Stuart Maguire Ian Robson

The battle to preserve the environment is only just beginning – organisations and governments cannot underestimate the public outcry for cleaner environments and an end to increases in global warming. The Circular Economy has been able to tap into the current zeitgeist and is being coveted by many academic disciplines. Offering a detailed overview of what is required to move towards a circular economy by providing a series of cases alongside each chapter that illustrate practice in relation to theory, Maguire and Robson deliver a lens through which academics and students can explore what is emerging as state of the art. The chapters contain a critical and balanced treatment of theory and practice on the subjects of sustainable development and the circular economy, setting out and evaluating the theoretical landscape alongside a grand narrative drawn from systems thinking and the environmental, social, and governance paradigms. For students, academics and practitioners, Sustainable Development Through Global Circular Economy Practices is a go-to book with original insights from a theoretical perspective about how the global economy integrates, and how this integration can be leveraged to move practice toward sustainable practice.

Higher Education for the Sustainable Development Goals: Bridging the Global North and South

by Leonardo Caporarello Payal Kumar Anirudh Agrawal

The Global North and Global South are in different stages of the journeys towards a sustainable future. The Global North is focusing on cutting carbon emissions and discussing “de-growth”, whilst large parts of the Global South are still struggling to move out of poverty, increasing their carbon emissions in many places. This division must be addressed through education, understanding the division and providing possible solutions. Higher Education Institutions (HEI) should take on a leadership role in shaping young minds through education and research to foster an enhanced perception of the variances in sustainability approaches of the Global North and Global South. Presenting chapters from an international set of contributors, this collection provides practical insights that inform practice, focusing on two themes: the design of HEI curricula; and a specific focus on Global North and Global South divide in addressing social and political differences, and the role that HEIs can play in addressing the divide. Higher Education for the Sustainable Development Goals is a must read for policymakers and researchers, learners, and management teams at HEIs.

Higher Education for the Sustainable Development Goals: Bridging the Global North and South

by Leonardo Caporarello, Payal Kumar and Anirudh Agrawal

The Global North and Global South are in different stages of the journeys towards a sustainable future. The Global North is focusing on cutting carbon emissions and discussing “de-growth”, whilst large parts of the Global South are still struggling to move out of poverty, increasing their carbon emissions in many places. This division must be addressed through education, understanding the division and providing possible solutions. Higher Education Institutions (HEI) should take on a leadership role in shaping young minds through education and research to foster an enhanced perception of the variances in sustainability approaches of the Global North and Global South. Presenting chapters from an international set of contributors, this collection provides practical insights that inform practice, focusing on two themes: the design of HEI curricula; and a specific focus on Global North and Global South divide in addressing social and political differences, and the role that HEIs can play in addressing the divide. Higher Education for the Sustainable Development Goals is a must read for policymakers and researchers, learners, and management teams at HEIs.

Sustainable Development Through Global Circular Economy Practices

by Stuart Maguire Ian Robson

The battle to preserve the environment is only just beginning – organisations and governments cannot underestimate the public outcry for cleaner environments and an end to increases in global warming. The Circular Economy has been able to tap into the current zeitgeist and is being coveted by many academic disciplines. Offering a detailed overview of what is required to move towards a circular economy by providing a series of cases alongside each chapter that illustrate practice in relation to theory, Maguire and Robson deliver a lens through which academics and students can explore what is emerging as state of the art. The chapters contain a critical and balanced treatment of theory and practice on the subjects of sustainable development and the circular economy, setting out and evaluating the theoretical landscape alongside a grand narrative drawn from systems thinking and the environmental, social, and governance paradigms. For students, academics and practitioners, Sustainable Development Through Global Circular Economy Practices is a go-to book with original insights from a theoretical perspective about how the global economy integrates, and how this integration can be leveraged to move practice toward sustainable practice.

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