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A Practical Guide to Managing Tourist Experiences
by Isabelle FrochotThis book provides students with a concise and practical guide that presents key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience. Chapters follow the path of the tourist journey, firstly exploring consumer behaviour, the decision-making process and the tourist’s need for escape, and providing insights into the strategic implications of consumer behaviour and the concept of immersion in tourism. Subsequent chapters look at the impact of experiences; consider trends in tourism experience such as wellness, sustainability, authenticity and fantasy; and provide experience design models. The final chapter offers a unique ten-step approach to designing impactful and memorable tourist experiences. Highly practical and engaging, this book is packed full of case studies and examples, from forest bathing in Finland to truffle hunting in Italy, as well as tools and exercises to guide the design process. This book offers students a full understanding of how the experience is lived from the tourist perspective, how tourism providers can manage that process and how to develop successful experimental marketing interventions. This is essential reading for all tourism students and future tourism managers.
A Practical Guide to Managing Tourist Experiences
by Isabelle FrochotThis book provides students with a concise and practical guide that presents key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience. Chapters follow the path of the tourist journey, firstly exploring consumer behaviour, the decision-making process and the tourist’s need for escape, and providing insights into the strategic implications of consumer behaviour and the concept of immersion in tourism. Subsequent chapters look at the impact of experiences; consider trends in tourism experience such as wellness, sustainability, authenticity and fantasy; and provide experience design models. The final chapter offers a unique ten-step approach to designing impactful and memorable tourist experiences. Highly practical and engaging, this book is packed full of case studies and examples, from forest bathing in Finland to truffle hunting in Italy, as well as tools and exercises to guide the design process. This book offers students a full understanding of how the experience is lived from the tourist perspective, how tourism providers can manage that process and how to develop successful experimental marketing interventions. This is essential reading for all tourism students and future tourism managers.
The Practical Guide to Organising Events (The Practical Guide to Events and Hotel Management Series)
by Philip BernersThe Practical Guide to Organising Events is a short, accessible and practical guide on how to successfully plan and organise a variety of event types in a wide range of contexts. The core sections of the text are logically structured around the key stages of event management – pre-event, on-site and post-event – offering essential practical insight and guidance throughout the whole process. Topics covered include proposal writing, budget, funding and sponsorship, health and safety, security and evaluation. This is a fundamental resource for all events management students running and organising an event as part of their degree programme. It is also a book for anybody who just happens to be tasked with organising an event such as an office party, a social networking event, Christmas party or family wedding. Based on experience, using real-life case studies and anecdotal examples, The Practical Guide to Organising Events ultimately makes the business of events management appealing, understandable and achievable.
The Practical Guide to Organising Events (The Practical Guide to Events and Hotel Management Series)
by Philip BernersThe Practical Guide to Organising Events is a short, accessible and practical guide on how to successfully plan and organise a variety of event types in a wide range of contexts. The core sections of the text are logically structured around the key stages of event management – pre-event, on-site and post-event – offering essential practical insight and guidance throughout the whole process. Topics covered include proposal writing, budget, funding and sponsorship, health and safety, security and evaluation. This is a fundamental resource for all events management students running and organising an event as part of their degree programme. It is also a book for anybody who just happens to be tasked with organising an event such as an office party, a social networking event, Christmas party or family wedding. Based on experience, using real-life case studies and anecdotal examples, The Practical Guide to Organising Events ultimately makes the business of events management appealing, understandable and achievable.
The Practical Guide to Understanding and Raising Hotel Profitability (The Practical Guide to Events and Hotel Management Series)
by Adrian MartinThe Practical Guide to Understanding and Raising Hotel Profitability offers a comprehensive, easy-to-follow breakdown of how to understand profit and loss accounts for hotels. It offers practical advice on how to maximise the profits of this customer-facing business and improve performance results. Chapters cover every aspect of the profit and loss account including marketing, accommodation, food and beverage sales, quality, budgeting, event sales, and all the corresponding costs involved. It explains all the relevant KPIs and industry quirks within the profit and loss document as well as industry benchmarks to equip the reader with the skills to attend high level meetings, complete finance-based assignments and ultimately run their own business. Valuable tips from leading professionals within the industry are included throughout, giving advice on how to improve hotels’ financial results and positively influence net profit through everyday actions. Packed full of practical case studies and written in an easy-to-read-style, this book is essential reading for hospitality students and current hospitality and hotel managers.
The Practical Guide to Understanding and Raising Hotel Profitability (The Practical Guide to Events and Hotel Management Series)
by Adrian MartinThe Practical Guide to Understanding and Raising Hotel Profitability offers a comprehensive, easy-to-follow breakdown of how to understand profit and loss accounts for hotels. It offers practical advice on how to maximise the profits of this customer-facing business and improve performance results. Chapters cover every aspect of the profit and loss account including marketing, accommodation, food and beverage sales, quality, budgeting, event sales, and all the corresponding costs involved. It explains all the relevant KPIs and industry quirks within the profit and loss document as well as industry benchmarks to equip the reader with the skills to attend high level meetings, complete finance-based assignments and ultimately run their own business. Valuable tips from leading professionals within the industry are included throughout, giving advice on how to improve hotels’ financial results and positively influence net profit through everyday actions. Packed full of practical case studies and written in an easy-to-read-style, this book is essential reading for hospitality students and current hospitality and hotel managers.
The Practical Guide to Wedding Planning
by Marie HaverlyThis concise yet comprehensive guide offers highly practical insights and advice to those wanting to plan weddings as a career choice. Chapters take the reader through all the essential steps to creating the perfect wedding, including the clients, budgeting, the venue, the ceremony, food and beverages, stationery and so on. The many business aspects of starting a career in wedding planning are also covered, including marketing and pricing strategy. Written in an engaging and highly accessible style, this guide assumes no prior knowledge of the industry and is ideal for those just starting their careers. Packed full of case studies, activities, example forms, timetables, calendars and helpful checklists, this is a guide that readers will undoubtedly come back to again and again as they gain more experience in the world of wedding planning. Written by a highly experienced ex-wedding planner, this will be invaluable reading for those looking to enter or progress in the world of wedding planning, those already working in the industry, studying an events management programme, or perhaps looking for a career change.
The Practical Guide to Wedding Planning
by Marie HaverlyThis concise yet comprehensive guide offers highly practical insights and advice to those wanting to plan weddings as a career choice. Chapters take the reader through all the essential steps to creating the perfect wedding, including the clients, budgeting, the venue, the ceremony, food and beverages, stationery and so on. The many business aspects of starting a career in wedding planning are also covered, including marketing and pricing strategy. Written in an engaging and highly accessible style, this guide assumes no prior knowledge of the industry and is ideal for those just starting their careers. Packed full of case studies, activities, example forms, timetables, calendars and helpful checklists, this is a guide that readers will undoubtedly come back to again and again as they gain more experience in the world of wedding planning. Written by a highly experienced ex-wedding planner, this will be invaluable reading for those looking to enter or progress in the world of wedding planning, those already working in the industry, studying an events management programme, or perhaps looking for a career change.
Practical Tourism Research (CABI Tourism Texts)
by Stephen SmithTraining in research methods is increasingly important for students of tourism, and this broad, accessible textbook outlines the concepts and tools essential to understand, manage, and conduct research. Taking a practical approach throughout, this new edition provides advice on the use and cautions associated with some of the more common research designs and tools used by tourism researchers. Fully updated throughout, it: - covers core techniques such as questionnaire design, sample selection, and interviewing - reviews analytical tools such as the development of scales and indices, assessment of advertising performance, benchmarking, market segmentation, case studies, and content and visual analysis. - uses recent real-world examples and focus boxes throughout to assess new aspects of research such as blogs, narrative analysis and Geographic Information Systems (GIS) - retains the approachable, personal writing style of the previous edition. Also including an increased use of handy pedagogical features to aid learning, this new edition is an essential overview for undergraduate and postgraduate students of tourism research, as well as a useful resource for researchers, consultants and managers.
The Practice of Graduate Research in Hospitality and Tourism
by Kaye Sung ChonImprove your hospitality and tourism research abilities with this impressive collection of research methods! The Practice of Graduate Research in Hospitality and Tourism assists you in gaining insight into different facets of research design, conceptual development, research methods, and conclusions drawn from research in hospitality and tourism. As a professional, researcher, or graduate student in the hospitality and tourism field, you will benefit from this collection of chapters that represent examples of research trials conducted by graduate students in hospitality and tourism and are selected on the basis of the originality of the students’concepts, research methods, and interest of the work to graduate students. This informative volume will provide you and your students with up-to-date and effective ideas for researching topics within the field of hospitality. The Practice of Graduate Research in Hospitality and Tourism is an excellent supplemental textbook for research methods classes in graduate hospitality and tourism programs. The wide variety of chapters will stimulate discussions on research in hospitality and tourism from conceptual, secondary data, and primary data approaches. Some of the research articles you will explore in The Practice of Graduate Research in Hospitality and Tourism are based on different statistical techniques, research designs, and trends of subjects. Topics include: selecting service-oriented employees based on person-organization fit measuring the effectiveness of advertising on the Internet examining factors that affect food expenditures of U.S. tourists when they are away from home explaining the competitive structure of Japanese travelers’overseas destination plans determining the motivational needs of managers in the on-site foodservice segment providing adequate education on HIV and AIDS in the workplace for hospitality managers identifying influential variables of employee turnover in the food and beverage industryThe Practice of Graduate Research in Hospitality and Tourism serves as an important forum for initiating research and new ideas internationally. The carefully selected chapters of this essential text will provide you and your students with suggestions that will improve research competency as well as hospitality services to patrons.
The Practice of Graduate Research in Hospitality and Tourism
by Kaye Sung ChonImprove your hospitality and tourism research abilities with this impressive collection of research methods! The Practice of Graduate Research in Hospitality and Tourism assists you in gaining insight into different facets of research design, conceptual development, research methods, and conclusions drawn from research in hospitality and tourism. As a professional, researcher, or graduate student in the hospitality and tourism field, you will benefit from this collection of chapters that represent examples of research trials conducted by graduate students in hospitality and tourism and are selected on the basis of the originality of the students’concepts, research methods, and interest of the work to graduate students. This informative volume will provide you and your students with up-to-date and effective ideas for researching topics within the field of hospitality. The Practice of Graduate Research in Hospitality and Tourism is an excellent supplemental textbook for research methods classes in graduate hospitality and tourism programs. The wide variety of chapters will stimulate discussions on research in hospitality and tourism from conceptual, secondary data, and primary data approaches. Some of the research articles you will explore in The Practice of Graduate Research in Hospitality and Tourism are based on different statistical techniques, research designs, and trends of subjects. Topics include: selecting service-oriented employees based on person-organization fit measuring the effectiveness of advertising on the Internet examining factors that affect food expenditures of U.S. tourists when they are away from home explaining the competitive structure of Japanese travelers’overseas destination plans determining the motivational needs of managers in the on-site foodservice segment providing adequate education on HIV and AIDS in the workplace for hospitality managers identifying influential variables of employee turnover in the food and beverage industryThe Practice of Graduate Research in Hospitality and Tourism serves as an important forum for initiating research and new ideas internationally. The carefully selected chapters of this essential text will provide you and your students with suggestions that will improve research competency as well as hospitality services to patrons.
The Practice of Sustainable Tourism: Resolving the Paradox (Contemporary Geographies of Leisure, Tourism and Mobility)
by Michael Hughes David Weaver Christof PforrSustainable tourism is a widely used term that has accumulated considerable attention from researchers and policy makers over the past two decades. However, there is still an apparently wide gap between theory and practice in the area. Recent scholarly research has tended to focus on niche areas of alternative tourism rather than address the broader issues and vagaries and paradoxes that appear to plague the broader notion of sustainable tourism. As such, there is a need for a new and pragmatic analysis of sustainable tourism as an overarching idea and how this manifests in practice. The Practice of Sustainable Tourism fulfils this need by offering a fresh perspective on sustainable tourism as an umbrella concept with inherent tensions. It presents a way of thinking about tourism based on the notion of finding common ground using the dialectic tradition of philosophy. Dialectics focusses on resolving opposing viewpoints by recognising they have common elements that can be combined into a rational and practical solution over time. As part of this approach, the book examines the strongly apparent tensions within alternative tourism as well as the paradox of continuing growth and other mass tourism related issues. It is divided into three parts, Part I includes chapters discussing the general concept of sustainable tourism, its history, current status and possible futures; Part II includes a range of destination case studies exploring how sustainable tourism has been applied and Part III includes perspectives from the tourism operator view. Given the international content and challenging themes, the book will be appealing internationally to students, researchers and academics in the fields of tourism, geography, sustainability and social science.
The Practice of Sustainable Tourism: Resolving the Paradox (Contemporary Geographies of Leisure, Tourism and Mobility)
by Michael Hughes David Weaver Christof PforrSustainable tourism is a widely used term that has accumulated considerable attention from researchers and policy makers over the past two decades. However, there is still an apparently wide gap between theory and practice in the area. Recent scholarly research has tended to focus on niche areas of alternative tourism rather than address the broader issues and vagaries and paradoxes that appear to plague the broader notion of sustainable tourism. As such, there is a need for a new and pragmatic analysis of sustainable tourism as an overarching idea and how this manifests in practice. The Practice of Sustainable Tourism fulfils this need by offering a fresh perspective on sustainable tourism as an umbrella concept with inherent tensions. It presents a way of thinking about tourism based on the notion of finding common ground using the dialectic tradition of philosophy. Dialectics focusses on resolving opposing viewpoints by recognising they have common elements that can be combined into a rational and practical solution over time. As part of this approach, the book examines the strongly apparent tensions within alternative tourism as well as the paradox of continuing growth and other mass tourism related issues. It is divided into three parts, Part I includes chapters discussing the general concept of sustainable tourism, its history, current status and possible futures; Part II includes a range of destination case studies exploring how sustainable tourism has been applied and Part III includes perspectives from the tourism operator view. Given the international content and challenging themes, the book will be appealing internationally to students, researchers and academics in the fields of tourism, geography, sustainability and social science.
Practising Parisienne: Lifestyle Secrets from the City of Lights
by Marissa Cox'Even if you don't find yourself booking a one-way Eurostar ticket to the capital like Marissa, this book might just be the key to finally nailing that elusive Parisian je ne sais quoi.' Penny Goldstone, Fashion Editor, Marie Claire'A delightful, down-to-earth guide . . . complete with insider fashion tips, beauty tricks and dating advice from Marissa's own personal experience, plus interviews with many modern iterations of the ever-elusive Parisienne herself.' Monica de La Villardière, journalist and co-founder of the Fashion No Filter podcastTo be Parisian is to have a certain attitude and outlook on life. In Practicing Parisienne, British journalist and blogger Marissa Cox decodes this seemingly nebulous je ne sais quoi, explaining what she has learned since moving to France eight years ago, and how and why the reader can and should adopt a more Parisian lifestyle. She reveals how she learnt to live her best life in this iconic city, what it means to be Parisian and in turn inspire you to make positive changes in your own lives, however big or small. Covering everything from style, fashion, beauty and wellbeing to chic interiors and food and wine, as well as advice about dating and friendship, each section also contains interviews with well-known Parisians and Francophiles who inspire us to live better. Because, as we know, Paris is ALWAYS a good idea.'Practising Parisienne is a celebration of the City of Lights and an ode to the pleasures in life. Marissa Cox effortlessly mixes practical tips, personal stories and inspiring conversations in this charming guide to living well the Parisian way.' Miranda York, author of At the Table and The Food Almanac 'With appreciation, honesty, a deep understanding and access to leading figures, Practising Parisienne reads like a who's who and what's what when it comes to everything Parisian.' Hannah Almassi, Editor in Chief, Who What Wear UK
Prague Pictures: Portraits of a City (Writer And The City Ser.)
by John BanvillePrague is the magic capital of Europe. Since the days of Emperor Rudolf II, 'devotee of the stars and cultivator of the spagyric art', who in the late 1500s summoned alchemists and magicians from all over the world to his castle on Hradcany hill, it has been a place of mystery and intrigue. Wars, revolutions, floods, the imposition of Soviet communism, or even the depredations of the tourist boom after the 'Velvet Revolution' of 1989, could not destroy the unique atmosphere of this beautiful, proud and melancholy city on the Vltava. John Banville traces Prague's often tragic history and portrays the people who made it, the emperors and princes, geniuses and charlatans, heroes and scoundrels, and paints a portrait of the Prague of today, revelling in its newfound freedoms, eager to join the European Community and at the same time suspicious of what many Praguers see as yet another totalitarian takeover. He writes of his first visit to the city, in the depths of the Cold War, when he engaged in a spot of art smuggling, and of subsequent trips there, of the people he met, the friends he made, the places he came to know.
Prague Pictures: Portraits of a City (Writer And The City Ser.)
by John BanvilleFrom one of the foremost chroniclers of the modern European experience, a panoramic view of a city that has seduced and bewitched visitors for centuries. The fourth book in Bloomsbury's Writer and the City series. Prague is the magic capital of Europe. Since the days of Emperor Rudolf II, "devotee of the stars and cultivator of the spagyric art", who in the late 1500s summoned alchemists and magicians from all over the world to his castle on Hradèany hill, it has been a place of mystery and intrigue. Wars, revolutions, floods, the imposition of Soviet communism, and even the depredations of the tourist boom after the Velvet Revolution of 1989 could not destroy the unique atmosphere of this beautiful, proud, and melancholy city on the Vltava. John Banville traces Prague's often tragic history and portrays the people who made it: the emperors and princes, geniuses and charlatans, heroes and scoundrels. He also paints a portrait of the Prague of today, reveling in its newfound freedoms, eager to join the European Community and at the same time suspicious of what many Praguers see as yet another totalitarian takeover. He writes of his first visit to the city, in the depths of the Cold War, and of subsequent trips there, of the people he met, the friends he made, the places he came to know.
The Prairie Traveler: The 1859 Handbook for Westbound Pioneers
by Randolph B. MarcyAlong with a good rifle and a sturdy horse, this guidebook was essential for westward-bound pioneers. Originally published by the War Department, Capt. Marcy's manual offers life-or-death advice on choosing the best routes to California, food supplies, treating snakebites, fording rivers, and encountering Native Americans.
Prajna: Ayurvedic Rituals For Happiness
by Mira ManekBeautifully simple age-old rituals for modern-day living that will enhance your wellbeing and bring you happiness.Prajna is the Sanskrit word for wisdom, and this book brings the ancient wisdom of Ayurveda into your life by guiding you through simple practices for every day and every occasion.Ayurveda is one of the world's oldest healing systems, rooted in the principle of a mind-body-spirit connection that is more relevant than ever to our busy modern lives. This book extracts the essence of this Indian philosophy and provides a wealth of timeless rituals to effect positive change.Prajna offers rituals and routines for the entire day, from the moment you wake up and need the energy and positive mindset to help you start the morning, to night-time practices that allow you to wind down, relax and get the most benefit from the healing power of sleep. In between there are numerous breathing exercises, mindfulness techniques, yoga stretches and simple recipes to enjoy, all to help you destress and reset, bringing you back to yourself and to lasting peace and happiness.
Pravda Ha Ha: True Travels to the End of Europe
by Rory MacLean'A gem of a book, informative, companionable, sometimes funny, and wholly original. MacLean must surely be the outstanding, and most indefatigable, traveller-writer of our time' John le CarréIn 1989 the Berlin Wall fell. In that euphoric year Rory MacLean travelled from Berlin to Moscow, exploring lands that were – for most Brits and Americans – part of the forgotten half of Europe. Thirty years on, MacLean traces his original journey backwards, across countries confronting old ghosts and new fears: from revanchist Russia, through Ukraine's bloodlands, into illiberal Hungary, and then Poland, Germany and the UK. Along the way he shoulders an AK-47 to go hunting with Moscow's chicken Tsar, plays video games in St Petersburg with a cyber-hacker who cracked the US election, drops by the Che Guevara High School of Political Leadership in a non-existent nowhereland and meets the Warsaw doctor who tried to stop a march of 70,000 nationalists. Finally, on the shores of Lake Geneva, he waits patiently to chat with Mikhail Gorbachev.As Europe sleepwalks into a perilous new age, MacLean explores how opportunists – both within and outside of Russia, from Putin to Home Counties populists – have made a joke of truth, exploiting refugees and the dispossessed, and examines the veracity of historical narrative from reportage to fiction and fake news. He asks what happened to the optimism of 1989 and, in the shadow of Brexit, chronicles the collapse of the European dream.
Praxishandbuch Kongress-, Tagungs- und Konferenzmanagement: Konzeption & Gestaltung, Werbung & PR, Organisation & Finanzierung
by Claus Bühnert Stefan LuppoldDieses Praxishandbuch erklärt grundlegend alle Facetten einer optimalen Planung und Realisierung von Kongressen, Tagungen und Konferenzen. Renommierte Experten und Brancheninsider beschreiben alle relevanten Stellschrauben und Erfolgsfaktoren: von Konzept und Formaten über Eventmarketing, Ablauforganisation bis hin zu Didaktik und Inszenierung. Anhand von konkreten Praxisbeispielen geben sie direkt umsetzbare Tipps für den Branchenalltag und zeigen auf, wie der Erfolg gesichert und aus Fehlern gelernt werden kann. Ein unverzichtbares Grundlagenwerk für alle, die Veranstaltungen wie Kongresse, Tagungen oder Konferenzen konzipieren und organisieren.
The Preacher (Patrik Hedstrom and Erica Falck #2)
by Camilla LackbergA brilliant Scandi-crime thriller from international bestseller Camilla Lackberg, perfect for fans of Jo Nesbo, Henning Mankell and Stieg Larsson.
Prejudice and Discrimination in Hotels, Restaurants and Bars
by Conrad LashleyPresenting expert-led discussion of a range of themes and topics, Prejudice and Discrimination in Hotels, Restaurants and Bars explores the rigidities that restrict recruitment into frontline job roles in hotels restaurants and bars. Despite decades of legislation banning gender and racial discrimination in most service economies, selecting the ‘right person for the job’ in practice results in some applicants appearing to be ‘more right’ than others. This book makes a unique contribution to the study of hospitality management practices that define, both consciously and unconsciously, recruits’ appearance and behaviours that inevitably include some, and exclude others, from being selected for the job concerned. Dealing primarily with social class, gender and race, the issues discussed in the book are of international interest and authors are drawn from both the Northern and Southern hemisphere. This book will be of great interest to both upper-level students and researchers of hospitality management and human resource management, as well as wider social science communities, such as scholars of sociology, anthropology, industrial relations, human resource studies and personnel management.
Prejudice and Discrimination in Hotels, Restaurants and Bars
by Conrad LashleyPresenting expert-led discussion of a range of themes and topics, Prejudice and Discrimination in Hotels, Restaurants and Bars explores the rigidities that restrict recruitment into frontline job roles in hotels restaurants and bars. Despite decades of legislation banning gender and racial discrimination in most service economies, selecting the ‘right person for the job’ in practice results in some applicants appearing to be ‘more right’ than others. This book makes a unique contribution to the study of hospitality management practices that define, both consciously and unconsciously, recruits’ appearance and behaviours that inevitably include some, and exclude others, from being selected for the job concerned. Dealing primarily with social class, gender and race, the issues discussed in the book are of international interest and authors are drawn from both the Northern and Southern hemisphere. This book will be of great interest to both upper-level students and researchers of hospitality management and human resource management, as well as wider social science communities, such as scholars of sociology, anthropology, industrial relations, human resource studies and personnel management.
Premodern Travel in World History (Themes in World History)
by Stephen Gosch Peter StearnsThis book features some of the greatest travellers in human history – people who undertook long journeys to places they knew little or nothing about. From Roman tourists, to the establishment of the Silk Road; an epic trek round China and India in the seventh century, to Marco Polo and through to the first speculations on space travel, Premodern Travel in World History provides an overview of long-distance travel in Afro-Eurasia from around 400BCE to 1500. This survey uses succinct accounts of the most epic journeys in the premodern world as lenses through which to examine the development of early travel, trade and cultural interchange between China, central Asia, India and southeast Asia, while also discussing themes such as the growth of empires and the spread of world religions. Complete with maps, this concise and interesting study analyzes how travel pushed and shaped the boundaries of political, geographical and cultural frontiers.
Premodern Travel in World History (Themes in World History)
by Stephen Gosch Peter StearnsThis book features some of the greatest travellers in human history – people who undertook long journeys to places they knew little or nothing about. From Roman tourists, to the establishment of the Silk Road; an epic trek round China and India in the seventh century, to Marco Polo and through to the first speculations on space travel, Premodern Travel in World History provides an overview of long-distance travel in Afro-Eurasia from around 400BCE to 1500. This survey uses succinct accounts of the most epic journeys in the premodern world as lenses through which to examine the development of early travel, trade and cultural interchange between China, central Asia, India and southeast Asia, while also discussing themes such as the growth of empires and the spread of world religions. Complete with maps, this concise and interesting study analyzes how travel pushed and shaped the boundaries of political, geographical and cultural frontiers.