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Loving People Who Are Hard to Love: Transforming Your World by Learning to Love Unconditionally
by Joyce MeyerHow do you love the people in your life who are hard to love?We're never going to be able to prevent people from saying or doing things that hurt our feelings. We will always have opportunities to get offended. But if we do things God's way, we can choose to save ourselves a lot of misery and hardship. This doesn't mean we allow people to abuse us. No, there is a time for confronting people and dealing with situations. However, the Bible commands us to love our enemies and forgive those who have wronged us, even when it feels impossible.Everything the Lord asks us to do in the Bible is ultimately for our good. In fact, when we choose to love our enemies and forgive those who have hurt us, we are actually helping ourselves more than anyone else. Because whatever the Lord commands us to do, He is going to give us the power of the Holy Spirit to accomplish it - and that includes loving and being good to difficult people! God's love flowing through us is strong enough to melt even the hardest hearts, so use kindness as a weapon to overcome the meanness in people.
Loving What Is: How Four Questions Can Change Your Life
by Byron Katie Stephen MitchellThe Work began on a February morning in 1986, when Byron Katie woke up on the floor of a halfway house, at a complete dead end in her life, and began to laugh. She had woken up without any concept of who, where, or what she was. She awoke to the fundamental, luminous state of being that is without any separation, that experiences itself as pure love. Like great spiritual masters from many traditions, she knew she had reached the end of confusion and suffering. That was the moment she burst into laughter. Determined to give people a way to discover for themselves what she had realized, Katie developed a simple method of self-enquiry that she called The Work, a life-transforming system for discarding the stories we tell ourselves, which are the source of suffering, and replacing them with the truth ("what is") and a life of total joy. She began teaching The Work wherever she was invited - at first in small, informal gatherings and eventually to packed workshops around the world. The Work consists of only four simple questions that you can apply to any problem. It is so easy and practical - but also profound in its application.
Loving You Is Hurting Me: A New Approach to Healing Trauma Bonds and Creating Authentic Connection
by Laura CopleyMove forward in your journey and learn how to heal your emotional wounds, get unstuck, and get into healthy, loving, intimate relationships with the help of this eye-opening book. At the core of most toxic relationships is a painful trauma wound desperate to be healed. As a licensed professional counselor and trauma researcher, Dr. Laura Copley often found herself disturbed by the stigma that her profession puts on trauma survivors who are in these toxic bonds, often too quickly labeling them as victims or abusers and blaming them for their troubled relationships. But trauma survivors try to navigate romantic relationships in the only way they know how--fearfully and painfully. Too often, survivors of trauma are left feeling hopeless, exiled from normal social interactions, and destined for heartbreak in any relationship they attract. Through her work with clients, and her own experiences, Dr. Copley developed a roadmap for healing the toxic emotions that come from being bonded by trauma in relationships. In Loving You is Hurting Me, Dr. Copley guides you through your trauma origins and into a life rich with meaning, loving connection, and inspiration. Drawing from groundbreaking science on trauma and its effects on the body, and from her own practice including a decade&’s worth of research on trauma and intimacy, Dr. Copley presents an experiential and transformative approach unlike any other. Her program transforms your trauma bond into deep connection with the self and safe intimacy with others.
Lucid Dreaming
by Pamela BallHow and why we dream is one of life's deepest mysteries. Most of us have little awareness of our dreams and find them extremely difficult to recall. But people who can remain aware while dreaming have a tremendous advantage over those who can not. Dreaming lucidly enables us to explore hidden layers of consciousness and discover answers to many problems in our waking life.Lucid Dreaming is a practical handbook designed to show you how to create the world you want.The book covers: managing your dreams; keeping a dream journal; understanding and using symbolism and archetypes; dealing with illness or personal difficulty through precognitive dreams; and using dreams to change your day to day reality and create a positive, rewarding future.
The Lucifer Deception: The Yellow Emperor Unveiled – Secrets of Traditional Oriental Medicine
by Are ThoresenIn an extraordinary study that takes us from the mythical times of Atlantis to a past life in the Chinese court of the Emperor Yu the Great, through to the failing medical systems of the present day, Are Thoresen comes to some striking conclusions with relevance to us all.Having previously brought to light the reality of spiritual translocation – the movement of pathological entities that cause disease – Thoresen now reveals the roots of this phenomenon in pre-history. The corruption of healing methods, in both conventional and alternative medical fields, harks back to the introduction of the five-element system in traditional medicine. This philosophy was founded by the legendary figure of the Yellow Emperor – a god in folk religion and the author of an influential book on which Chinese medicine is based.The Yellow Emperor, says Thoresen, was an incarnation of a mighty spiritual being whose influence has shone through the centuries. But this being seeks to deceive humanity. Its malign teaching is the reason that most diseases – and the demonic entities that cause them – are translocated, causing further suffering.Are Thoresen describes his past life as the foremost healer in the court of Yu the Great, two thousand years before the birth of Christ. The emperor, overshadowed by a powerful entity, ultimately becomes dissatisfied with his chief medical adviser and plots his demise. The Lucifer Deception presents this gripping narrative as well as offering profound spiritual insights into illness and healing in the present day.
Luck: A Personal Account Of Fortune, Chance And Risk In Thirteen Investigations
by David FlusfederA fascinating, enchanting and painfully personal look at the meaning of luck, and the way in which it has shaped our shared history and continues to inflect our day to day lives.
Luck: What It Means and Why It Matters
by Ed SmithFor aspiring cricketer Ed Smith, luck was for other people. Like his childhood hero, Geoff Boycott, the tough, flinty Yorkshireman, the young Ed knew that the successful cricketer made his own luck by an application of will power, elimination of error, and the relentless pursuit of excellence. But when a freak accident at the crease at Lords prematurely ended Ed Smith's international cricketing career, it changed everything - and prompted him to look anew at his own life through the prism of luck. Tracing the history of the concepts of luck and fortune, destiny and fate, from the ancient Greeks to the present day - in religion, in banking, in politics - Ed Smith argues that the question of luck versus skill is as pertinent today as it ever has been. He challenges us to think again about privilege and opportunity, to re-examine the question of innate ability and of gifts and talents accidentally conferred at birth. Weaving in his personal stories - notably the chance meeting of a beautiful stranger who would become his wife on a train he seemed fated to miss - he puts to us the idea that in life, luck cannot be underestimated: without any means of explaining our differing lots in life, the world without luck is one in which you deserve every ill that befalls you, where envy dominates and averageness is the stifling ideal. Embracing luck leads us to a fresh reappraisal of the nature of success, opportunity and fairness.Bankers have promised 'risk-free' investments, the self-help industry peddles the idea that everyone can pull themselves up by their own bootstraps, and life's winners are encouraged to claim that they did it all themselves in a 'meritocracy'. The case for luck needs to be made now, more than ever.
The Luck Factor: The Scientific Study of the Lucky Mind
by Richard WisemanWhy do some people lead happy successful lives whilst other face repeated failure and sadness? Why do some find their perfect partner whilst others stagger from one broken relationship to the next? What enables some people to have successful careers whilst others find themselves trapped in jobs they detest? And can unlucky people do anything to improve their luck - and lives? Ten years ago, Professor Richard Wiseman decided to search for the elusive luck factor by investigating the actual beliefs and experiences of lucky and unlucky people. The results reveal a radical new way of looking at luck. In this book, Wiseman identifies the four simple behavioural techniques that have been scientifically proven to help you attract good fortune. He then shows how you can use these methods to revolutionise every area of your life - including your relationships, personal finances and career.
Lucky
by Ed Jackson‘What a story and what an inspirational human. Ed is a total legend.’ Joe Wicks ‘A life-affirming story . . . inspirational’ Tim Peake From tragedy to triumph, one step at a time – an inspirational story of triumph over adversity against the odds
Lucky Every Day: 20 Unforgettable Lessons from a Coach Who Made a Difference
by Chip SilvermanLoyola college of Maryland Women's Lacrosse Coach Diane Geppi-Aikens would have been a remarkable role model simply as one of the nation's top lacrosse coaches. But this single mother of four battled inoperable brain tumors for eight years. Partially paralyzed and confined to a wheelchair, Geppi-Aikens missed only one game as she coached her #1 ranked team into the semi-finals of the NCAA championships. In spite of the terrible tragedy threatening her life, she managed to get her players to consider her lucky. Now, in the wake of this courageous woman's death comes an incredibly inspirational book. Her unique and uplifting teachings live on through the memories of those she inspired most.
Lucky Girl: Lessons on Overcoming Odds and Building a Limitless Future
by Scout BassettSprinter, long jumper, and Paralympian Scout Bassett shares the lessons she&’s learned battling the toughest challenges facing young women today. As an infant in China, Scout Bassett survived a fire that took her right leg. She spent the next seven years in an orphanage before being adopted and whisked away to the United States, where she felt foreign in every way. Though she defied the odds and became a gold medalist and world-record holder, Scout fought against adversity her entire life—and mostly off the track. As a person with a disability, a minority, and a woman in America, she&’s struggled in a culture that can make anyone—no matter who you are—feel like an outsider—an other. In Lucky Girl Scout shares ten lessons she&’s learned to help readers overcome some of the most difficult challenges in life today. With vulnerability, humor, and warmth, she addresses issues of identity, loneliness, image, purpose, and high expectations, among others, and offers advice for how to face them. Scout began her journey to embrace who she is—past and all—by never forgetting where she comes from or who she is. With this guidebook on adversity and life, learn how to make peace with your past, own your identity, and create your own luck.
Lucky Girl: Unveiling the Secrets of Manifesting a Lucky Life
by Georgie May“This must-read book debunks and critiques the Lucky Girl viral movement whilst providing you with all the tools you need to make your dreams come true. Brilliant.” Vicki Broadbent, founder of honestmum.com, author and broadcaster A helpful and inclusive guide to bringing more good luck into your life Unlock a vibrant and empowering journey with Lucky Girl, guided by Georgie May, a leading wellness expert and social media strategist. Lucky Girl provides a refreshing evidence-based approach which will infuse your life with excitement and positivity, allowing you to tap into your inherent skills and talents to attract abundance and luck. Within the pages of this captivating book, a treasure trove of easy-to-implement tools, transformative practices, and enchanting rituals are shared. These will propel you towards profound shifts, empowering you to embrace the life you truly desire. Say goodbye to your unlucky streak and unlock the door to a world of endless possibilities by learning: Strategies for challenging your situation and replacing it with a simple thought process that will power your hopes and dreams Techniques to help you identify why your luck seems so bad and how to change it Methods to help you manifest good luck based on contemporary research and case studies Practical tools to help you create your Lucky Girl Goals and learn resources on how to make them finally stick With Lucky Girl as your trusted companion, discover the secrets to living your best life. A book applicable to all ages and genders, allow Lucky Girl to inspire and uplift you as you embark on a journey of self-discovery, awareness, and personal growth. It's time to manifest the luck you deserve and embrace a life full of true authenticity, joy, and fulfillment. Are you ready to seize the reins of destiny and step into a brighter future? Let Lucky Girl be your guiding star on this transformative adventure!
Lucky Girl: Unveiling the Secrets of Manifesting a Lucky Life
by Georgie May“This must-read book debunks and critiques the Lucky Girl viral movement whilst providing you with all the tools you need to make your dreams come true. Brilliant.” Vicki Broadbent, founder of honestmum.com, author and broadcaster A helpful and inclusive guide to bringing more good luck into your life Unlock a vibrant and empowering journey with Lucky Girl, guided by Georgie May, a leading wellness expert and social media strategist. Lucky Girl provides a refreshing evidence-based approach which will infuse your life with excitement and positivity, allowing you to tap into your inherent skills and talents to attract abundance and luck. Within the pages of this captivating book, a treasure trove of easy-to-implement tools, transformative practices, and enchanting rituals are shared. These will propel you towards profound shifts, empowering you to embrace the life you truly desire. Say goodbye to your unlucky streak and unlock the door to a world of endless possibilities by learning: Strategies for challenging your situation and replacing it with a simple thought process that will power your hopes and dreams Techniques to help you identify why your luck seems so bad and how to change it Methods to help you manifest good luck based on contemporary research and case studies Practical tools to help you create your Lucky Girl Goals and learn resources on how to make them finally stick With Lucky Girl as your trusted companion, discover the secrets to living your best life. A book applicable to all ages and genders, allow Lucky Girl to inspire and uplift you as you embark on a journey of self-discovery, awareness, and personal growth. It's time to manifest the luck you deserve and embrace a life full of true authenticity, joy, and fulfillment. Are you ready to seize the reins of destiny and step into a brighter future? Let Lucky Girl be your guiding star on this transformative adventure!
Lunar Living: Working with the Magic of the Moon Cycles
by Kirsty GallagherAre there certain days when you feel overly emotional for no apparent reason? Do you have days when you feel exhausted, close to burn out and like you want to hide away from the world? Do you have a niggling feeling that there could be more to life? Lunar Living could be just the answer that you are looking for. Coming back into alignment with an ancient cycle and wisdom, a natural rhythm and flow will help you to connect back into your inner truth, purpose, heart and soul. Working with the constantly changing phases of the moon helps you to understand yourself like never before, to realign everything in your own life, to understand when you need to rest and self-care and when you need to shine and make things happen. Living back in tune with this natural flow and taking care of you and your needs, even if that's just twice a month will make the biggest difference to how you feel, act and react the rest of the month.Lunar Living will help you to: - Feel empowered to make big life decisions- Understand yourself better- Tune into your natural cycles- Improve your sleep, mental health and relationships- Live a happier, more intentional lifeThis is the perfect toolkit for understanding the moon and the effects it has on us. Lunar Living helps us to work with the moons phases to understand the ever-changing landscape of our emotions and the inner world of our purpose, goals and dreams and tune into this deeper wisdom to make profound shifts in our lives. If you've ever felt stuck, meaningless, overly emotional for no apparent reason or want to come back into alignment with a natural cycle to help you to move forwards in life and achieve your dreams and goals this is the book for you.By working with the moons different phases and cycles, you can plan for life events, align your goals and make lifestyle changes to positively transform all areas of your life.
Lush: A True Story, Soaked in Gin
by Gabrielle Fernie'FRANK, FILTHY and FEROCIOUSLY FUNNY' Sunday Mirror'I loved every HONEST and HILARIOUS second!' Carrie Hope Fletcher 'Made me CACKLE OUT LOUD on every single page' Daisy BuchananLush (adj.) Very rich and providing great sensory pleasure (Oxford English Dictionary) (n.) A habitual drunkard (Oxford English Dictionary)Gabby and Emma have been best friends since primary school in Wales. Emma has a stable job, a nice home and has just got engaged. Gabby has had a succession of disastrous one-night stands and awful jobs since drama school . . . and she has just been diagnosed with scurvy. She has one year until the wedding to pull herself together and prove to her friends and family that she can be a proper grown-up.Described by Caitlin Moran as 'filthy, immoral and incredibly funny', Gabrielle Fernie's blog, loveisa4letterturd.com, catalogued her life as a struggling actress with a taste for gin. Here, in her first book, she shares her most raucous stories with eye-watering honesty. It is a laugh-out-loud account of a young woman trying to find her place in the world.Readers love Lush:'Best book I have read for a very long time! Absolutely hilarious!' 'Thanks for making me laugh out loud on the tube like a weirdo and for making me miss my stop more than once''Moments of true absurdity partnered with genuinely touching stories of friendship in your twenties makes for an excellent read' 'I would recommend this book to anyone who's ever doubted themselves; as a little reminder that no matter how ridiculous your life seems to have become, Gabrielle Fernie's has always been hilariously and irrevocably far, far worse'
Lust for Love: Rekindling Intimacy and Passion in Your Relationship
by Pamela Anderson Shmuley BoteachAn unlikely pair of voices-the world's most recognizable beauty icon and "America's rabbi"-comes together to diagnose how meaningful, passionate sex is on the decline in Western culture, and what is necessary to save it. Sex is dying in America. Inundated with sex and starved for it, obsessed with it yet clueless about it, we are slowly forgetting how to make love. The crisis of modern sexuality is seen in high divorce rates, in the degradation of sexuality through pornography, and tasteless displays of empty, counterfeit erotica. Most of all, it's seen in sexless marriages and platonic relationships where cybersex has become more addictive than the real thing. Sex has become so trivialized, coarsened, and vulgarized that couples no longer feel its pull. The once powerful and irresistible magnetism of sex is being diluted and drained.The authors propose replacing the 1960s' sexual revolution with a new sensual revolution, a rediscovery of intimacy that encourages and ennobles human relationships, elevates healthy lust, and gets us from looking up from the glowing screens of our smartphones to the people around us, most especially the people we love the most. Lust for Love embraces the idea that what our most important relationships need most is lust. It is necessary to rediscover what's sexy again, how to bring back romance, and to understand that in addition to love, we need lust to repair our unfulfilling sex lives and broken relationships. Lust for Love proposes a return to what lovemaking was always meant to be: a desire to know and experience another person in the deepest possible way.
Luther: Letters Of Spiritual Counsel (The Library Of Christian Classics Ser. #No. 54)
by Martin Luther Theodore G. TappertMartin Luther is often thought of as a world-shaking figure who defied papacy and empire to introduce a reformation in the teaching, worship, organization, and life of the church. Sometimes it is forgotten that he was also a pastor and shepherd of souls. Collected in this volume are Luther’s letters of spiritual counsel, which he offered to his contemporaries in the midst of sickness, death, persecution, imprisonment, famine, and political instability. For Luther, spiritual counsel was about establishing, nurturing, and strengthening faith. Freshly translated from the original German and Latin, these letters shed light on the fascinating relationship between his pastoral counsel and his theology.“Since spiritual direction is not the wholesale application of general principles, but the painstaking working out of spirituality in specific situations, the personal letter is one of its best expressions. Luther knew the holy gospel and the human heart, and the double knowledge is evident on the pages of these letters.”—Eugene H. Peterson, Regent College
M-Boldened: Menopause Conversations We All Need to Have
by Caroline HarrisIt’s time to change the global menopause conversation. Let’s stop talking just in terms of the stereotyped sweaty, hot-flush beleaguered female, the infertile crone or the wise woman – the reality of the menopause experience is so diverse and deserves to be heard. M-Boldened: Menopause Conversations We All Need to Have is a book about menopause unlike any other. Its contributors, speaking from many different walks of life, open up the conversation in new and profound ways for people across the globe. Recognising menopause as a human rights issue that affects everyone everywhere, these 21 chapters cover an astounding range of perspectives, from harrowing experiences of surgical menopause, the impact on relationships and hormonal realities of transitioning, to revelations of shocking neglect in the UK criminal justice system and compelling chapters on menopause as a time of activism, rage, reawakening, transformation and realising your own power. The honesty, intimacy and passion shared in these pages will make you see menopause in a whole new light. Each chapter shapes a much-needed courageous conversation about how we can and should view menopause and midlife. Read on to be part of the new conversation.
The M Word: Everything You Need to Know About the Menopause
by Dr Philippa Kaye Vanessa Feltz“Dr Kaye is the mate who’s always got your back, she knows her stuff and tells you exactly how it is” SARA COXThe complete one-stop guide to the perimenopause and menopause, by Dr Philippa Kaye, with a foreword by Vanessa FeltzMenopause is the last taboo. But it does not have to mean the end of your libido, of sex, of work, or of feeling like who you used to be.With modern treatments and evidence-based knowledge, no woman need suffer or “just about” manage. You are still who you are – let’s celebrate that. Let’s get informed and get empowered to make our own choices about our symptoms, our treatments, our minds and our bodies.The M Word covers everything from understanding symptoms to managing relationships to which treatments really work. Discussing HRT as well as self-help and lifestyle tips, this fully updated edition of the bestselling book will be your companion through the years before, during and after the menopause.Topics covered include:Hot flushes and other physical symptomsPsychological symptomsSex, libido and contraceptionHRT and other treatmentsLifestyle changesHealth after the menopauseAnd much more!Written in a positive, uplifting and light-hearted style, with plenty of quotes from real women, this book shows you how to not just survive, but thrive through the menopause, letting you remain you.
Mad Diet: Easy steps to lose weight and cure depression
by Suzanne LockhartScience reveals the truth about how our food is making us mad and fat. Are you depressed or struggling to lose weight? You are not alone. 1 in 4 people are taking antidepressants and two thirds of us are obese or overweight. Something is clearly very wrong. Mad Diet lifts the lid on what is really going on with our food and provides an easy guide to restoring your mind and waistline.Mad Diet provides a fresh new approach to healthy eating, in a market full of 'gurus' who don't have the scientific knowledge to back up their claims, Suzanne Lockhart provides an accessible, scientific and empowering approach to healthy eating. By detailing how harmful processed foods are, and showing your how to eat better for your body and your mind, Mad Diet enables you to change your outlook on food with positive outcomes for your mental health. As Suzanne says: 'We really are what we eat. If we change what we eat we can change ourselves. And if we do that we might just change the world!'
Mad Girl: A Happy Life With A Mixed Up Mind: A celebration of life with mental illness from mental health campaigner Bryony Gordon
by Bryony GordonTHE NUMBER 1 SUNDAY TIMES BESTSELLER AND RICHARD & JUDY BOOK CLUB 2017 PICKA new Sunday Times bestseller from Bryony Gordon, Telegraph columnist and author of the bestselling The Wrong Knickers. For readers who enjoyed Matt Haig's Reasons to Stay Alive and Ruby Wax's Sane New World, Mad Girl is a shocking, funny, unpredictable, heart-wrenching, raw and jaw-droppingly truthful celebration of life with mental illness.'I loved it. A brilliant fast and funny and frank look at something that absolutely needs to be talked about in this way' Matt HaigBryony Gordon has OCD.It's the snake in her brain that has told her ever since she was a teenager that her world is about to come crashing down: that her family might die if she doesn't repeat a phrase 5 times, or that she might have murdered someone and forgotten about it. It's caused alopecia, bulimia, and drug dependency. And Bryony is sick of it. Keeping silent about her illness has given it a cachet it simply does not deserve, so here she shares her story with trademark wit and dazzling honesty.A hugely successful columnist for the Telegraph, a bestselling author, and a happily married mother of an adorable daughter, Bryony has managed to laugh and live well while simultaneously grappling with her illness. Now it's time for her to speak out. Writing with her characteristic warmth and dark humour, Bryony explores her relationship with her OCD and depression as only she can.Mad Girl is a shocking, funny, unpredictable, heart-wrenching, raw and jaw-droppingly truthful celebration of life with mental illness.
Mad Woman: The hotly anticipated follow-up to lifechanging bestseller, MAD GIRL
by Bryony Gordon'Visceral and honest' Telegraph'Bryony Gordon is a terrific, compassionate writer' Elizabeth Day'Bryony writes with such entertaining and brazen candour about mental illness...she really helps people tackle their own stuff. Her writing has helped me before and this will be another hit' Matt HaigTHE HOTLY ANTICIPATED FOLLOW-UP TO SUNDAY TIMES BESTSELLER*, MAD GIRLWhat if our notion of what makes us happy is the very thing that's making us so sad?Ten years on from first writing about her own experiences of mental illness, Bryony Gordon still receives messages about the effect it has on people. Now perimenopausal and well into the next stage of her life, parenting an almost-adolescent, just what has that help - and that connection with other unwell people - taught Bryony about herself, and the society we live in? What has she learned, and why have her views on mental health changed so radically? After coming out the other side of the biggest trauma of our living memory - a global pandemic - existing in a state of perma-crisis has now become our new normal.From burnout and binge eating, to living with fluctuating hormones and the endless battle to stay sober, Bryony begins to question whether she got mental illness wrong in the first place. Is it simply a chemical imbalance, or rather a normal response from your brain telling you that something isn't right? Mad Woman explores the most difficult of all the lessons she's learned over the last decade - that our notion of what makes a happy life is the very thing that's making us so sad.Bestselling author Bryony Gordon is unafraid to write with her trademark blend of compassion, honesty and humour about her personal challenges and demons, which means her books and journalism have had profound impact on readers. She founded the mental health charity, Mental Health Mates, which has become a vast online community.*Bryony Gordon's Mad Girl was a number one Sunday Times bestseller on 12th June 2016.
Made in Chelsea: Life and Style Essentials: The Official Handbook
by Made In ChelseaCan’t afford a townhouse in London’s most illustrious neighbourhood? Well this is the next best thing – your ultimate and official guide to all things Made in Chelsea.· Lucy gets up in your grill· How to get Millie and Rosie’s SW3 style· Discover Binky’s secret London hang-outs· Pardy with the bois in the world’s most exclusive hot spots· Mark Francis and Victoria reveal their fashionista dos and don’ts· Everything you wanted to know about Spencer, but were afraid to ask· And Binky’s mum provides the voice of reason …Keep calm and carry on...you’re in Chelsea, darling.
Made to Stick: Why some ideas take hold and others come unstuck
by Chip Heath Dan HeathWhy does fake news stick while the truth goes missing?Why do disproved urban legends persist? How do you keep letting newspapers and clickbait sites lure you in with their headlines? And why do you remember complicated stories but not complicated facts?Over ten years of study, Chip and Dan Heath have discovered how we latch on to information hooks. Packed full of case histories and incredible anecdotes, it shows:- how an Australian scientist convinced the world he'd discovered the cause of stomach ulcers by drinking a glass filled with bacteria- how a gifted sports reporter got people to watch a football match by showing them the outside of the stadium- how pitches like 'Jaws on a spaceship' (Alien) and 'Die Hard on a bus' (Speed) convince movie execs to invest gigantic sums even when they know nothing else about the projectAs entertaining as it is informative, this is a timely exploration of a fascinating human behaviour. At the same time, by demonstrating strategies like the 'Velcro Theory of Memory' and 'curiosity gaps', it offers superbly practical insights.Made to Stick uses cutting-edge insight to help you ensure that what you say is understood, remembered and, most importantly, acted upon.
Made with Love: Get Hooked With 30 Knitting And Crochet Patterns
by Tom DaleyThread the love with Tom Daley’s eagerly awaited debut knitting and crochet book.