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The Global Football Industry: Marketing Perspectives (World Association for Sport Management Series)
by James J. Zhang Brenda G. PittsIn recent years, football’s status as "the world’s sport" has shown little sign of waning. From increasing participation at grassroots levels and to the highly lucrative media rights deals secured by the top elite clubs, the game appears to be thriving as it continues to excite and enthral billions of people around the globe. Nevertheless, there are a number of challenges and opportunities facing the football industry today that warrant further examination. This book brings together leading international researchers to survey the current state of the global football industry, exploring contemporary themes and issues in the marketing of football around the world. With contributions from Europe, Asia and the Americas, it discusses key topics such as football club management, the economics of the football industry, match-fixing, social media, fan experiences, the globalized marketplace, and the growing popularity of the women’s game. Offering insights for researchers, managers, and marketers who are looking to stay ahead of the game, The Global Football Industry: Marketing Perspectives is essential reading for anyone with an interest in international sport business.
The Global Football League: Transnational Networks, Social Movements and Sport in the New Media Age (Global Culture and Sport Series)
by P. MillwardThis book tackles issues of globalization in the English Premier League and unpicks what this means to fan groups around the world, drawing upon a range of sociological theories to tell the story of the local and global repertoires of action emanating from the popular protests at Liverpool and Manchester United football clubs.
The Global Gym: Gender, Health and Pedagogies (Global Culture and Sport Series)
by T. Johansson J. AndreassonBy participating in the everyday life of fitness professionals, gym-goers and bodybuilders, The Global Gym explores fitness centres as sites of learning. The authors consider how physical, psychological and cultural knowledge about health and the body is incorporated into people's identity in a local and global gym and fitness context.
Global Leisure and the Struggle for a Better World (Leisure Studies in a Global Era)
by Anju Beniwal Rashmi Jain Karl SpracklenThis edited collection highlights the diversity and reach of global leisure studies and global leisure theory. It explores the impact of globalization on leisure, and the sites of resistance and accommodation found in local, virtual and global leisure spaces.Unlike any other collection on leisure studies, Global Leisure and the Struggle for a Better World is truly representative of the diversity of the large and growing leisure scholarship across the globe. It demonstrates how researchers in leisure studies and sociology of leisure are applying complex theory to their work, and how a new theory of global leisure is emerging.
Global Leisure and the Struggle for a Better World (Leisure Studies in a Global Era)
by Anju Beniwal Rashmi Jain Karl SpracklenThis edited collection highlights the diversity and reach of global leisure studies and global leisure theory. It explores the impact of globalization on leisure, and the sites of resistance and accommodation found in local, virtual and global leisure spaces.Unlike any other collection on leisure studies, Global Leisure and the Struggle for a Better World is truly representative of the diversity of the large and growing leisure scholarship across the globe. It demonstrates how researchers in leisure studies and sociology of leisure are applying complex theory to their work, and how a new theory of global leisure is emerging.
Global Media Sport: Flows, Forms and Futures (Globalizing Sport Studies)
by David RoweHow has globalization impacted on sports media? What are the economic ramifications? And what is the future of sports media?In order to answer these questions, this book investigates the constituents, dimensions and implications of the flows of media sport from the Global West to the Global East, and in the reverse direction. At an historical moment when the relative stability of the Western media sport order is under challenge, it analyses a range of key structures, practices and issues whose ramifications extend far beyond the fields of play and national contexts in which sport events take place. The book will appraise and analyse the state of sports television, rise of new sports media, emergence of hybrid sport cultural forms, eruption of sport-related political controversies, scandals and power struggles, mutations of forms of global sport fandom, and projections of the future of global media sport. In bringing together the latest research from across a number of disciplines, this book offers an exciting contribution to the emerging field of global sports media.
Global Perspectives on Sports and Christianity (Routledge Research in Sport, Culture and Society)
by Afe AdogameWhile the relationship between sport and religion is deeply rooted in history, it continues to play a profound role in shaping modern-day societies. This edited collection provides an inter-disciplinary exploration of this relationship from a global perspective, making a major contribution to the religious, social scientific and theological study of sport. It discusses the dialectical interplay between sport and Christianity across diverse cultures, extending beyond a Western perspective to include studies from Africa, South America and Asia, as well as Europe, the UK and the US. Containing contributions from leading experts within the field, it reflects on key topics including race, gender, spirituality, morality, interfaith sport clubs, and the significance of sport in public rituals of celebration and mourning. Its chapters also examine violent sports such as boxing and mixed martial arts, as well as reflecting on the cult of sporting celebrity and the theology of disability sport. Truly international in scope, Global Perspectives on Sports and Christianity is fascinating reading for all those interested in the study of sport, sociology and religion.
Global Perspectives on Sports and Christianity (Routledge Research in Sport, Culture and Society)
by Afe Adogame Nick J. Watson Andrew ParkerWhile the relationship between sport and religion is deeply rooted in history, it continues to play a profound role in shaping modern-day societies. This edited collection provides an inter-disciplinary exploration of this relationship from a global perspective, making a major contribution to the religious, social scientific and theological study of sport. It discusses the dialectical interplay between sport and Christianity across diverse cultures, extending beyond a Western perspective to include studies from Africa, South America and Asia, as well as Europe, the UK and the US. Containing contributions from leading experts within the field, it reflects on key topics including race, gender, spirituality, morality, interfaith sport clubs, and the significance of sport in public rituals of celebration and mourning. Its chapters also examine violent sports such as boxing and mixed martial arts, as well as reflecting on the cult of sporting celebrity and the theology of disability sport. Truly international in scope, Global Perspectives on Sports and Christianity is fascinating reading for all those interested in the study of sport, sociology and religion.
Global Perspectives on Women in Combat Sports: Women Warriors around the World (Global Culture and Sport Series)
by Christopher R. Matthews Alex ChannonThis volume offers a wide-reaching overview of current academic research on women's participation in combat sports within a range of different national and trans-national contexts, detailing many of the struggles and opportunities experienced by women at various levels of engagement within sports such as boxing, wrestling, and mixed martial arts.
The Global Politics of Sport: The Role of Global Institutions in Sport (Sport in the Global Society)
by Lincoln AllisonSport presents one of the most advanced cases of 'globalisation,' arguably because there are fewer cultural and political obstacles to the development of trade and international power in sport than there are in other fields. Thus there has been a change in the nature of the politics of sport since the end of the Cold War; the subject must be rewritten to acknowledge a twenty-first century world in which international sporting organisations and transnational corporations have become far more important than states.The Global Politics of Sport presents a range of essays examining the emerging global political issues in twenty-first century sport including: · The role, and power of organisations such as FIFA and the IOC· The influence of US exceptionalism · The construction of global sports heroes· Tensions developing within traditionally 'alternative' sports in a global commercial cultureThe Global Politics of Sport presents new and fresh exploration of different conceptions of sport as a purely commercial activity and as an activity as embodying 'higher' social and ethical values.
The Global Politics of Sport: The Role of Global Institutions in Sport (Sport in the Global Society)
by Lincoln AllisonSport presents one of the most advanced cases of 'globalisation,' arguably because there are fewer cultural and political obstacles to the development of trade and international power in sport than there are in other fields. Thus there has been a change in the nature of the politics of sport since the end of the Cold War; the subject must be rewritten to acknowledge a twenty-first century world in which international sporting organisations and transnational corporations have become far more important than states.The Global Politics of Sport presents a range of essays examining the emerging global political issues in twenty-first century sport including: · The role, and power of organisations such as FIFA and the IOC· The influence of US exceptionalism · The construction of global sports heroes· Tensions developing within traditionally 'alternative' sports in a global commercial cultureThe Global Politics of Sport presents new and fresh exploration of different conceptions of sport as a purely commercial activity and as an activity as embodying 'higher' social and ethical values.
Global Sport Business: Managing Resources and Opportunities (World Association for Sport Management Series)
by Brenda G. Pitts James J. ZhangIn the global sport business industry, growth, and development within and across various sport businesses are essential for competitive advantage. This fascinating collection of chapters examines how the development and management of resources and opportunities in sport business is vital to success. Commissioned by the World Association for Sport Management (WASM) and featuring global perspectives from leading international scholars and original research data drawn from both qualitative and quantitative inquiry, the book presents cases as diverse as customer demand in the NBA, sport and physical activity human resources in Spain and stakeholder relationships in Chinese football. Presented in three parts (global perspectives, managing resources, and managing opportunities), Global Sport Business examines key research and practical issues in sport business management and marketing studies in both global and local contexts. This is an important read for professors, scholars, and students in sport business management, a useful resource for sport business management professionals and practitioners, and illuminating reading for anyone with an interest in sport management.
Global Sport Business: Managing Resources and Opportunities (World Association for Sport Management Series)
by Brenda G. Pitts James J. ZhangIn the global sport business industry, growth, and development within and across various sport businesses are essential for competitive advantage. This fascinating collection of chapters examines how the development and management of resources and opportunities in sport business is vital to success. Commissioned by the World Association for Sport Management (WASM) and featuring global perspectives from leading international scholars and original research data drawn from both qualitative and quantitative inquiry, the book presents cases as diverse as customer demand in the NBA, sport and physical activity human resources in Spain and stakeholder relationships in Chinese football. Presented in three parts (global perspectives, managing resources, and managing opportunities), Global Sport Business examines key research and practical issues in sport business management and marketing studies in both global and local contexts. This is an important read for professors, scholars, and students in sport business management, a useful resource for sport business management professionals and practitioners, and illuminating reading for anyone with an interest in sport management.
The Global Sport Economy: Contemporary Issues (Routledge Research in Sport Business and Management)
by Michel Desbordes Pascal Aymar Christopher HautboisThis book examines the global sports ecosystem through three of its central pillars: Sport marketing, sports equipment manufacture and sales, and sport governance and organization. By focusing on these three themes, the book presents a nuanced and multi-faceted view of how the global sports economy works and what its main strategic challenges and opportunities are. Offering a balance between theory and practice, and adopting an international perspective with case studies and examples from the Americas, Europe and Asia, the book addresses key issues such as corporate social responsibility, the impact of culture on international sport business, innovation and entrepreneurship, and consumer behaviour. The Global Sport Economy is fascinating reading for students, researchers and practitioners with an interest in sport business and management, sport marketing, the sporting goods industry and distribution and sport governance.
The Global Sport Economy: Contemporary Issues (Routledge Research in Sport Business and Management)
by Michel Desbordes Pascal Aymar Christopher HautboisThis book examines the global sports ecosystem through three of its central pillars: Sport marketing, sports equipment manufacture and sales, and sport governance and organization. By focusing on these three themes, the book presents a nuanced and multi-faceted view of how the global sports economy works and what its main strategic challenges and opportunities are. Offering a balance between theory and practice, and adopting an international perspective with case studies and examples from the Americas, Europe and Asia, the book addresses key issues such as corporate social responsibility, the impact of culture on international sport business, innovation and entrepreneurship, and consumer behaviour. The Global Sport Economy is fascinating reading for students, researchers and practitioners with an interest in sport business and management, sport marketing, the sporting goods industry and distribution and sport governance.
Global Sport-for-Development: Critical Perspectives (Global Culture and Sport Series)
by Daryl AdairThis book provides a critical approach to sport-for-development, acknowledging the potential of this growing field but emphasising challenges, problems and limitations – particularly if programs are not adequately planned, delivered or monitored.
Global Sport Management: Contemporary issues and inquiries (World Association for Sport Management Series)
by Brenda G. Pitts and James J. ZhangThe international nature of the sport industry presents many management challenges and opportunities for sport organisations. This book brings together cutting-edge research from leading sport management scholars around the world, surveying a wide range of topics and issues facing the sport industry today. It represents an essential platform for the international exchange of ideas, best practice and research in sport management studies. The globalisation of the sport industry has brought increased complexity to organisations’ operations in terms of regulation, competition and multiculturalism. Drawing on a wealth of original research from fifteen countries, this book addresses a variety of global, regional, national and community issues that are central to successful sport management. Combining both qualitative and quantitative studies, it explores key themes, such as managing resources and organisational change, marketing and promotion, law and regulation, sport-for-development and research protocols. Global Sport Management Studies: Contemporary issues and inquiries is essential reading for all students and scholars of sport management, sport business and sport marketing, as well as for any professional working in the sport and leisure industries.
Global Sport Management: Contemporary issues and inquiries (World Association for Sport Management Series)
by Brenda G. Pitts James J. ZhangThe international nature of the sport industry presents many management challenges and opportunities for sport organisations. This book brings together cutting-edge research from leading sport management scholars around the world, surveying a wide range of topics and issues facing the sport industry today. It represents an essential platform for the international exchange of ideas, best practice and research in sport management studies. The globalisation of the sport industry has brought increased complexity to organisations’ operations in terms of regulation, competition and multiculturalism. Drawing on a wealth of original research from fifteen countries, this book addresses a variety of global, regional, national and community issues that are central to successful sport management. Combining both qualitative and quantitative studies, it explores key themes, such as managing resources and organisational change, marketing and promotion, law and regulation, sport-for-development and research protocols. Global Sport Management Studies: Contemporary issues and inquiries is essential reading for all students and scholars of sport management, sport business and sport marketing, as well as for any professional working in the sport and leisure industries.
Global Sport Management Education: Policy, Curriculum and Implementation (Routledge Research in Sport Business and Management)
by Mike Rayner Tom Webb Ruth Sibson Jacob K. TingleDrawing on original and innovative research from around the world, this book explores issues and opportunities relating to internationalising sport management curriculum. It explains how to design and implement an international curriculum, and therefore how to better equip graduates for work in an increasingly global sport business environment. This book provides an in-depth understanding of the role educational developers can play in the internationalisation of higher education and in the provision of an internationalised learning experience for all students studying sport management around the globe. It introduces the core principles of the internationalisation of sport management education and how to apply those in teaching and learning on university courses, including the provision of study abroad programmes that improve interpersonal and communication skills, adaptability and self-confidence. Adopting a values-driven approach that puts global citizenship, cultural capital and international diversity at the heart of good programme design, this book touches on key issues in contemporary higher education, including employability, student support, inclusivity and equity, building influential learning communities and co-creation in teaching and learning. This is an invaluable resource for instructors, lecturers, course leaders, university administrators and policy makers with an interest in sport-related studies or the development of higher education.
Global Sport Management Education: Policy, Curriculum and Implementation (Routledge Research in Sport Business and Management)
by Mike Rayner Tom Webb Ruth Sibson Jacob K. TingleDrawing on original and innovative research from around the world, this book explores issues and opportunities relating to internationalising sport management curriculum. It explains how to design and implement an international curriculum, and therefore how to better equip graduates for work in an increasingly global sport business environment. This book provides an in-depth understanding of the role educational developers can play in the internationalisation of higher education and in the provision of an internationalised learning experience for all students studying sport management around the globe. It introduces the core principles of the internationalisation of sport management education and how to apply those in teaching and learning on university courses, including the provision of study abroad programmes that improve interpersonal and communication skills, adaptability and self-confidence. Adopting a values-driven approach that puts global citizenship, cultural capital and international diversity at the heart of good programme design, this book touches on key issues in contemporary higher education, including employability, student support, inclusivity and equity, building influential learning communities and co-creation in teaching and learning. This is an invaluable resource for instructors, lecturers, course leaders, university administrators and policy makers with an interest in sport-related studies or the development of higher education.
Global Sports and Contemporary China: Sport Policy, International Relations and New Class Identities in the People’s Republic (Global Culture and Sport Series)
by Oliver Rick Longxi LiThis book examines the formation of a globally oriented sports system in China, from the beginning of the reform process in 1978 to the present, focusing on the period after the Beijing 2008 Olympic Games. It analyses how this system has shaped domestic social class identities and its role in international Chinese state politics. Despite advances in the marketization of the sports industry through previous eras, the Chinese state expanded investment in a set of global sports following the heavily government-directed drive towards national success at the 2008 Beijing Summer Olympic Games. This would be a time when the government focused on policies set to service a growing domestic middle-class and an increasingly wide-ranging set of international interests, with sporting investments being at the heart of their strategic plan. However, reform has proven difficult. The book presents a well-rounded account of this effort with tennis and soccer providing important case studies of the internal and external dynamics of this time. As such, the book will be of interest to researchers and students of globalization of sport, those studying East Asian sports development, and those who are interested in understanding China more broadly.
The Global Sports Arena: Athletic Talent Migration in an Interpendent World
by John Bale Joseph MaguireAthletes are on the move. In some sports this involves labour, movement from one country to another within or between continents. In other sports, athletes assume an almost nomadic migratory lifestyle, constantly on the move from one sport festival to another. In addition, it appears that sport migration is gaining momentum and that it is closely interwoven with the broader process of global sport development taking place in the late twentieth century.
The Global Sports Arena: Athletic Talent Migration in an Interpendent World
by Joseph Maguire John BaleAthletes are on the move. In some sports this involves labour, movement from one country to another within or between continents. In other sports, athletes assume an almost nomadic migratory lifestyle, constantly on the move from one sport festival to another. In addition, it appears that sport migration is gaining momentum and that it is closely interwoven with the broader process of global sport development taking place in the late twentieth century.
Global Sports Fandom in South Korea: American Major League Baseball and Its Fans in the Online Community (Palgrave Series of Sport in Asia)
by Younghan ChoThis book explores the transformation of cultural and national identity of global sports fans in South Korea, which has undergone extensive cultural and economic globalization since the 1990s. Through ethnographic research of Korean Major League Baseball fans and their online community, this book demonstrates how a postcolonial nation and its people are developing long-distance affiliation with American sports accompanied by nationalist sentiments and regional rivalry. Becoming an MLB fan in South Korea does not simply lead one to nurturing a cosmopolitan identity, but to reconstituting one’s national imaginations. Younghan Cho suggests individuated nationalism as the changing nature of the national among the Korean MLB fandom in which the national is articulated by personal choices, consumer rights and free market principles. The analysis of the Korean MLB fandom illuminates the complicated and even contradictory procedures of decentering and fragmenting nationalism in South Korea, which have been balanced by recalling nationalism in combination with neoliberal governmentality.
Global Sports Policy
by Dr Catherine Palmer"Lifts the analysis out of the nuts and bolts of sports policy and into some really thought-provoking areas which will equip the policy maker for the challenges of the 21st century" - Dominic Malcolm, Loughborough University "This is an excellent analysis of the significance of globalisation for national sport policy and especially of the impact of global processes at the local socio-cultural level" - Barrie Houlihan, Loughborough University Drawing upon a range of empirical case studies, Catherine Palmer situates sports policy within a broader consideration of global processes, practices and consequences, exploring the relationship between: the local and the global globalization and governance new technologies human rights the environment corporate responsibility. In doing so she sets out the ground for an understanding of policy making in sport and how this affects society. Covering both theory and practice, it is a detailed and thought provoking resource for students of sports policy, sports development, sports management and sports studies.