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International Sport Business Management: Issues and New Ideas (World Association for Sport Management Series)
by James J. Zhang Brenda G. Pitts Lauren M. JohnsonThis book showcases new research in sport business management around the world, offering a platform for the international exchange of ideas, best practices, and scientific inquiries in a globalized sport economy. Featuring work from leading sport management scholars from around the world – including North America, South America, Europe, Africa, and Asia – the book addresses a variety of global, regional, national, and community issues that are central to successful sport management. Combining both qualitative and quantitative studies, it explores key themes such as the emergent environment, managing change, organizational transformation, application of technology, marketing and promotion, and research protocols. New case studies cover topics such as entrepreneurship and innovation, sport broadcasting, digital technologies, youth and college sports, and the development of the sport management curriculum. International Sport Business Management is a fascinating reading for all students and scholars of sport management, sport business, and sport marketing, as well as for any professional working in the sport and leisure industries.
Contemporary Sport Marketing: Global perspectives (World Association for Sport Management Series)
by James J. Zhang Brenda G. PittsThe international nature of the sport industry requires a global approach to sport marketing practices. Organisations need to develop a good understanding of the laws, regulations, values and norms of the countries and cultures in which they operate. This book brings together world-leading sport marketing scholars from 11 countries to address the most important global, regional, national, and community marketing issues in sport today. Presenting the latest cutting-edge research from countries including India, China, the UK and the USA, it includes case studies on successful marketing strategies in sports ranging from football and hockey to baseball and motor racing. The book combines both qualitative and quantitative studies to explore key topics such as: sport marketing in a globalized marketplace corporate social responsibility and sponsorship in sporting events the Olympic brand image and its values sport consumer behaviour and customer satisfaction new digital marketing channels. Contemporary Sport Marketing: Global perspectives is vital reading for all students and scholars of sport marketing, sport business and sport management, as well as for any professional working in the sport industry.
Contemporary Sport Marketing: Global perspectives (World Association for Sport Management Series)
by James J. Zhang Brenda G. PittsThe international nature of the sport industry requires a global approach to sport marketing practices. Organisations need to develop a good understanding of the laws, regulations, values and norms of the countries and cultures in which they operate. This book brings together world-leading sport marketing scholars from 11 countries to address the most important global, regional, national, and community marketing issues in sport today. Presenting the latest cutting-edge research from countries including India, China, the UK and the USA, it includes case studies on successful marketing strategies in sports ranging from football and hockey to baseball and motor racing. The book combines both qualitative and quantitative studies to explore key topics such as: sport marketing in a globalized marketplace corporate social responsibility and sponsorship in sporting events the Olympic brand image and its values sport consumer behaviour and customer satisfaction new digital marketing channels. Contemporary Sport Marketing: Global perspectives is vital reading for all students and scholars of sport marketing, sport business and sport management, as well as for any professional working in the sport industry.
The Global Football Industry: Marketing Perspectives (World Association for Sport Management Series)
by James J. Zhang Brenda G. PittsIn recent years, football’s status as "the world’s sport" has shown little sign of waning. From increasing participation at grassroots levels and to the highly lucrative media rights deals secured by the top elite clubs, the game appears to be thriving as it continues to excite and enthral billions of people around the globe. Nevertheless, there are a number of challenges and opportunities facing the football industry today that warrant further examination. This book brings together leading international researchers to survey the current state of the global football industry, exploring contemporary themes and issues in the marketing of football around the world. With contributions from Europe, Asia and the Americas, it discusses key topics such as football club management, the economics of the football industry, match-fixing, social media, fan experiences, the globalized marketplace, and the growing popularity of the women’s game. Offering insights for researchers, managers, and marketers who are looking to stay ahead of the game, The Global Football Industry: Marketing Perspectives is essential reading for anyone with an interest in international sport business.
The Global Football Industry: Marketing Perspectives (World Association for Sport Management Series)
by James J. Zhang Brenda G. PittsIn recent years, football’s status as "the world’s sport" has shown little sign of waning. From increasing participation at grassroots levels and to the highly lucrative media rights deals secured by the top elite clubs, the game appears to be thriving as it continues to excite and enthral billions of people around the globe. Nevertheless, there are a number of challenges and opportunities facing the football industry today that warrant further examination. This book brings together leading international researchers to survey the current state of the global football industry, exploring contemporary themes and issues in the marketing of football around the world. With contributions from Europe, Asia and the Americas, it discusses key topics such as football club management, the economics of the football industry, match-fixing, social media, fan experiences, the globalized marketplace, and the growing popularity of the women’s game. Offering insights for researchers, managers, and marketers who are looking to stay ahead of the game, The Global Football Industry: Marketing Perspectives is essential reading for anyone with an interest in international sport business.
Globalized Sport Management in Diverse Cultural Contexts (World Association for Sport Management Series)
by James J. Zhang Brenda G. PittsCross-cultural management is an important facet of the globalized sport industry. Sport managers must be skilled at working with individuals from diverse cultures and aware of the key issues affecting sport on a global level. This book brings together cutting-edge research from leading sport scholars from around the world, to illuminate some of those important issues and to demonstrate what cross-cultural management looks like in a sporting context. Presenting case studies from countries as diverse as the US, Brazil, Poland and Venezuela, and across a range of sports from football to basketball, the book presents new empirical material derived from a range of inquiry protocols, including both qualitative and quantitative methods. It offers critical analyses of cross-cultural and managerial issues in key areas such as group cohesiveness, group communications, and misperception and misinterpretation. Making an important contribution to our understanding of both theory and practice in sport management, this book is fascinating reading for any student, researcher or practitioner with an interest in global and international sport.
Globalized Sport Management in Diverse Cultural Contexts (World Association for Sport Management Series)
by James J. Zhang Brenda G. PittsCross-cultural management is an important facet of the globalized sport industry. Sport managers must be skilled at working with individuals from diverse cultures and aware of the key issues affecting sport on a global level. This book brings together cutting-edge research from leading sport scholars from around the world, to illuminate some of those important issues and to demonstrate what cross-cultural management looks like in a sporting context. Presenting case studies from countries as diverse as the US, Brazil, Poland and Venezuela, and across a range of sports from football to basketball, the book presents new empirical material derived from a range of inquiry protocols, including both qualitative and quantitative methods. It offers critical analyses of cross-cultural and managerial issues in key areas such as group cohesiveness, group communications, and misperception and misinterpretation. Making an important contribution to our understanding of both theory and practice in sport management, this book is fascinating reading for any student, researcher or practitioner with an interest in global and international sport.
Christianity and the Transformation of Physical Education and Sport in China (Routledge Focus on Sport, Culture and Society)
by Huijie Zhang Fan Hong Fuhua HuangDespite the popularity of sport in contemporary China, the practice of physical education is not indigenous to its culture. Strenuous physical activity was traditionally linked to low class and status in the pre-modern Chinese society. The concept of modern PE was introduced to China by Western Christian missionaries and directors of the Young Men’s Christian Association (YMCA). It then grew from a tool for Christian evangelism to a strategic instrument in Chinese nation-building. This book examines the transformation of Chinese attitudes toward PE and sport, drawing on the concepts of cultural imperialism and nationalism to understand how an imported Western activity became a key aspect of modernization for the Chinese state. More specifically, it looks at the relationship between Christianity and the rise of Chinese nationalism between 1840 and 1937. Combining historical insight with original research, this book sheds new light on the evolution of PE and sport in modern China. It is fascinating reading for all those with an interest in sports history, Chinese culture and society, Christianity, physical education or the sociology of sport.
Christianity and the Transformation of Physical Education and Sport in China (Routledge Focus on Sport, Culture and Society)
by Huijie Zhang Fan Hong Fuhua HuangDespite the popularity of sport in contemporary China, the practice of physical education is not indigenous to its culture. Strenuous physical activity was traditionally linked to low class and status in the pre-modern Chinese society. The concept of modern PE was introduced to China by Western Christian missionaries and directors of the Young Men’s Christian Association (YMCA). It then grew from a tool for Christian evangelism to a strategic instrument in Chinese nation-building. This book examines the transformation of Chinese attitudes toward PE and sport, drawing on the concepts of cultural imperialism and nationalism to understand how an imported Western activity became a key aspect of modernization for the Chinese state. More specifically, it looks at the relationship between Christianity and the rise of Chinese nationalism between 1840 and 1937. Combining historical insight with original research, this book sheds new light on the evolution of PE and sport in modern China. It is fascinating reading for all those with an interest in sports history, Chinese culture and society, Christianity, physical education or the sociology of sport.
Schwarzbuch Sport: Show, Business und Skandale in der neoliberalen Gesellschaft
by Klaus ZeyringerSport ist ein Spiegelbild der Gesellschaft. Die heutige Arena der Profis ist von Kommerzialisierung und Mediatisierung bestimmt. Diese Entwicklung seit den 1970er Jahren ist eng mit dem Aufstieg des Neoliberalismus verbunden und hat skandalöse Zustände hervorgebracht: Feudalisierung und Machtmissbrauch, Korruption und Manipulation, Doping und Umweltdesaster, sozial unverantwortliche Geldströme. Wie steht es um den Sport in der gegenwärtigen Gesellschaft? Dieses Buch bietet eine umfassende und aktuelle Antwort auf diese Frage.
Teamgeist: Wie man ein Meisterteam entwickelt
by Jörg Zeyringer Adi HütterAus verschiedenen Persönlichkeiten ein Meisterteam zu formen – das gehört zu den größten Herausforderungen für alle Menschen, die in Teams arbeiten, diese führen oder trainieren und motivieren. Lesen Sie in eindrucksvollem Storytelling, wie dies Teams aus dem Profifußball, der Wirtschaft und dem Gesundheitswesen schaffen. Exklusive Beispiele und wahre Begebenheiten von Adi Hütter und Jörg Zeyringer veranschaulichen Ihnen, welche Methoden und Techniken den Unterschied ausmachen. Begleiten Sie besondere Teams in ihrem Alltag, lesen Sie hochinteressante Exklusivgeschichten und erfahren Sie: was „Team“ tatsächlich bedeutet, weshalb ein gemeinsames, übergeordnetes Ziel im Sinne einer großen Idee für ein Team so wichtig ist, wie das menschliche Betriebssystem funktioniert,wie ein starker Zusammenhalt und eine besondere Mentalität in einem Team entstehen,welche Strategien Meisterteams für ihren Erfolg wählen und was sie tun, wenn es einmal nicht nach Wunsch läuft. Nutzen Sie die besonderen Erkenntnisse, die in diesem Buch spannend und anschaulich dargestellt werden, sowie den großen Teamgeist-Fragebogen.
Rayne and Delilah's Midnite Matinee
by Jeff ZentnerJosie and Delia are best friends and co-hosts on their own public access TV show, Midnite Matinee. They dress as vampires Rayne and Delilah, perform daft skits involving skeleton raves and dog weddings, and show the weekly so-bad-it's-good low-budget horror movie. But the end of senior year is coming, and Josie is torn between pursuing her television dreams in a new city or staying making TV with her BFF. What's more, she's just met a boy, Lawson, who is totally not her type, but is just a little bit intriguing . . . Meanwhile, Delia is searching for her dad, who walked out on her and her mom ten years ago. When the private investigator she hired unearths his contact details, she agonises over digging up the past.A road trip to ShiverCon, a convention for horror filmmakers, may just have the answers the two need - but will Josie and Delia be prepared for life taking some seriously unexpected plot-twists?
Sportengagements türkisch-muslimischer Migrantinnen: Der Einfluss von Kultur, Religion und Herkunftsfamilie
by Ursula ZenderUrsula Zender untersucht, weshalb türkisch-muslimische Migrantinnen im organisierten Sport in Deutschland so stark unterrepräsentiert sind. Sie geht der Frage nach, welche Faktoren den Zugang zum Sport im Allgemeinen und zum Sportverein im Besonderen bestimmen und fokussiert dabei Kultur, Religion, traditionelle Geschlechterrollen, die Herkunftsfamilie und die Offenheit der Sportvereine. Ihre Arbeit ist sozialisationstheoretisch ausgerichtet und beleuchtet mithilfe der Dokumentarischen Methode die Bedeutung von Sportengagements im Lebenslauf türkisch-muslimischer Migrantinnen.
Sport and Society in the Soviet Union: The Politics of Football after Stalin (Library of Modern Russia #Vol. 12)
by Manfred ZellerFollowing Stalin's death in 1953, association football clubs, as well as the informal supporter groups and communities which developed around them, were an important way for the diverse citizens of the multinational Soviet Union to express, negotiate and develop their identities, both on individual and collective levels. Manfred Zeller draws on extensive original research in Russian and Ukrainian archives, as well as interviews with spectators, 'hardcore ultras' and hooligans from the Caucasus to Central Asia, to shed new light onto this phenomenon covering the period from the height of Stalin's terror (the 1930s) to the Soviet Union's collapse (1991). Across events as diverse as the Soviet Union's footballing triumph over the German world champions in 1955 and the Luzhniki stadium disaster in 1982, Zeller explores the ways in which people, against the backdrop of totalitarianism, articulated feelings of alienation and fostered a sense of community through sport. In the process, he provides a unique 'bottom-up' reappraisal of Soviet history, culture and politics, as seen through the eyes of supporters and spectators.This is an important contribution to research on Soviet culture after Stalin, the history of sport and contemporary debates on antagonism in the post-Soviet world.
Sport and Society in the Soviet Union: The Politics of Football after Stalin (Library of Modern Russia)
by Manfred ZellerFollowing Stalin's death in 1953, association football clubs, as well as the informal supporter groups and communities which developed around them, were an important way for the diverse citizens of the multinational Soviet Union to express, negotiate and develop their identities, both on individual and collective levels. Manfred Zeller draws on extensive original research in Russian and Ukrainian archives, as well as interviews with spectators, 'hardcore ultras' and hooligans from the Caucasus to Central Asia, to shed new light onto this phenomenon covering the period from the height of Stalin's terror (the 1930s) to the Soviet Union's collapse (1991). Across events as diverse as the Soviet Union's footballing triumph over the German world champions in 1955 and the Luzhniki stadium disaster in 1982, Zeller explores the ways in which people, against the backdrop of totalitarianism, articulated feelings of alienation and fostered a sense of community through sport. In the process, he provides a unique 'bottom-up' reappraisal of Soviet history, culture and politics, as seen through the eyes of supporters and spectators.This is an important contribution to research on Soviet culture after Stalin, the history of sport and contemporary debates on antagonism in the post-Soviet world.
Becoming Batman: The Possibility of a Superhero
by E. Paul ZehrBattling bad guys. High-tech hideouts. The gratitude of the masses. Who at some point in their life hasn't dreamed of being a superhero? Impossible, right? Or is it?Possessing no supernatural powers, Batman is the most realistic of all the superheroes. His feats are achieved through rigorous training and mental discipline, and with the aid of fantastic gadgets. Drawing on his training as a neuroscientist, kinesiologist, and martial artist, E. Paul Zehr explores the question: Could a mortal ever become Batman? Zehr discusses the physical training necessary to maintain bad-guy-fighting readiness while relating the science underlying this process, from strength conditioning to the cognitive changes a person would endure in undertaking such a regimen. In probing what a real-life Batman could achieve, Zehr considers the level of punishment a consummately fit and trained person could handle, how hard and fast such a person could punch and kick, and the number of adversaries that individual could dispatch. He also tells us what it would be like to fight while wearing a batsuit and the amount of food we'd need to consume each day to maintain vigilance as Gotham City's guardian.A fun foray of escapism grounded in sound science, Becoming Batman provides the background for attaining the realizable—though extreme—level of human performance that would allow you to be a superhero.
Biomechanics in Sport: Performance Enhancement and Injury Prevention (The Encyclopaedia of Sports Medicine #9)
by Vladimir ZatsiorskyBiomechanics in Sport is a unique reference text prepared by the leading world experts in sport biomechanics. Over thirty chapters cover a broad spectrum of topics, ranging from muscle mechanics to injury prevention, and from aerial movement to wheelchair sport. The biomechanics of sports including running, skating, skiing, swimming, jumping in athletics, figure skating, ski jumping, diving, javelin and hammer throwing, shot putting, and striking movements are all explained.
Qualitatives Forschen in der Sportpädagogik: Beiträge zu einer reflexiven Methodologie (Bildung und Sport #27)
by Benjamin Zander Daniel Rode Daniel Schiller Dennis WolffDer Band setzt sich differenziert mit Ansätzen, Methoden und Phänomenen qualitativen Forschens in der Sportpädagogik auseinander. Aktuelle Forschungen werden kritisch diskutiert, Erfahrungen reflektiert und eine reflexive Methodologie qualitativen Forschens in der Sportpädagogik entwickelt.
The Game Master: Summer Schooled
by Rebecca Zamolo Matt SlaysNew York Times bestseller! From Matt and Rebecca Zamolo, creators of the mega-popular YouTube series Game Master Network, comes a new thrilling novel about everyone's favorite mystery-solving team as they go toe-to-toe with the mysterious and menacing Game Master. Rebecca Zamolo is on a mission to save her summer. Instead of going to camp like she'd planned, she's been stuck in summer school. But today is the day! She's going to present her final science assignment-using her Nana's borrowed vintage zoetrope-and then she'll be free to have fun. But as Becca and her classmates wait for her teacher to arrive, a menacing voice comes over the intercom claiming to be the Game Master! The kids quickly discover that the Game Master has locked the doors, scared off the teachers, and made it clear that if Becca and her friends don't solve the clues that have been left behind, they'll never get back Becca's irreplaceable zoetrope, never finish summer school, and never get to enjoy what's left of their summer vacations. Becca doesn't know who is behind this, but she won't let the Game Master win. But will she and her classmates be able to work together to solve the puzzles and escape their school before time runs out? Join YouTube's favorite mystery solving team as they go toe-to-toe with the Game Master in the first book of this action-packed series from beloved YouTube creators Rebecca Zamolo and Matt Yoakum aka MattySlays, stars of the hugely popular Game Master Network.
Telemedicine for the Musculoskeletal Physical Exam: A Pocket Guide
by Mariam Zakhary Grant Cooper Joseph HerreraTelemedicine has ballooned in popularity and necessity in the COVID-19 world, and it has proved its worth. Even in the post-pandemic world, telemedicine will be here to stay, as it offers both patient and provider many advantages. However, physicians are often ill-equipped and lack sufficient training in how to conduct a physical examination remotely. Practical and timely, this book presents the current best practices for performing musculoskeletal examination remotely via telemedicine. It takes an anatomical approach, covering all joints and disorders commonly seen in the clinic, including preparation and general principles, the upper and lower extremities and the axial skeleton. For each region, the challenges and limitations of telemedicine are systematically highlighted and discussed, with techniques clearly described and illustrated. Concluding chapters present telemedicine procedures for both the functional assessment of a patient and evaluation and management of respiratory muscle dysfunction.Orthopedic and sports medicine practitioners, as well as general physicians, nurse practitioners, and physician assistants who treat patients with musculoskeletal disorders, will find this book highly engaging and enlightening.
Discourses of Globalisation, Human Rights and Sports (Globalisation, Comparative Education and Policy Research #38)
by Joseph Zajda Yvonne VissingThis book discusses major discourses of performing sports within human rights. Research findings data demonstrate that sports is an inequitable field today that has the potential to be a social change agent. There is more discussion about rights violations and what the fields of sports can do to be more rights-respecting, but the discussions are at a surface, rather than analytic level for most sports organizations. In sports, culture and human rights, as an emerging field, it is important to develop well crafter theoretical, methodological, and pedagogical body of knowledge. There is an academic discipline of sport that showcases its interdisciplinary nature. Linking sport to the field of human rights will require theoretical, methodological, and pedagogical evolution in this new discipline. There are both organizational, environmental and individual factors associated within the nexus of sports, athletes and human rights.This book links together sports and human rights in a systematic and analytical way. It contains chapters that discuss human rights policies in performing sports, from both organizational and interpersonal perspectives. The book focuses on the benefits of sports and the human rights and safety challenges within the operations of sports organizations and their impact on individual players.
Globalisation, Human Rights, Sports, and Culture (Globalisation, Comparative Education and Policy Research #37)
by Joseph Zajda Yvonne VissingThis book offers research findings of the different types of human rights issues that concern athletes and sports programs and the issue of how organizations are addressing safety and human rights issues. The study of sports has not typically been considered as a human rights field. In recent years it is clear that athletes have experienced a variety of human rights violations. As a result, many sports programs have been confronted with criminal violations of abuse and maltreatment. Some sports organizations are developing athlete bills of rights in response. The book provides readers with an overview of the importance of human rights policies and practices in sports, and a synthesis of where the field of sport human rights could be developed. The chapters explores human rights in sports from both organizational and interpersonal approaches. There are both organizational and individual factors associated with human rights. There can be rights violations by coaches, trainers, doctors, or even other athletes. Violations can be physical, sexual, emotional, social, or financial. Organizational policies vary from being very equitable and rights-respecting to those that put athletes at risk or discriminate against them. This book is the first of its kind that links together sports and human rights in a systematic way.
Mechanobiology: Methods and Protocols (Methods in Molecular Biology #2600)
by Ronen Zaidel-BarThis detailed book collects methodologies exploring mechanobiology, the involvement of mechanical forces in cell fate specification and in controlling single and collective cell behaviors such as directed migration, morphogenesis, wound healing, and the immune response. The volume features methods to quantify the mechanical properties of cells and adhesion proteins, to expose cells to external mechanical forces, to quantitatively characterize mechano-responses at various scales, to measure forces applied by cells on the extracellular matrix, as well as chapters on force measurement inside cells, probing cell signaling and gene expression in response to force, and biophysical modeling of cell shape and protein dynamics. Written for the highly successful Methods in Molecular Biology series, chapters include introductions to their respective topics, lists of the necessary material and reagents, step-by-step and readily reproducible protocols, and tips on troubleshooting and avoiding known pitfalls. Authoritative and practical, Mechanobiology: Methods and Protocols aims to provide meaningful tools for cell and developmental biologists approaching the study of cell and tissue dynamics from a mechanobiological perspective, molecular biologists interested in the effects of force on proteins, as well as for cancer biologists and biophysicists.
Move for Life: Gesund durch Bewegung
by Walter ZägeleinIn unserer von Technik geprägten Gesellschaft ist in der Regel mangelnde Bewegung ein zentrales Problem. Diese Bewegungsarmut, die oft gepaart ist mit gutem Essen und zu viel Stress, führt häufig zu den typischen Krankheitssymptomen, die von den Ärzten zusammenfassend als metabolisches Syndrom bezeichnet werden. Auf der anderen Seite existiert ein übertriebener Leistungsgedanke, wie beispielsweise beim Leistungssport, der so manchen über das Ziel hinausschießen lässt. Marathon- und Ultralangstreckenläufe, Triathlon und andere Extremsportarten sind dann der Gegenpol zur Bewegungsarmut der anderen. Was und wie viel an Bewegung sind für die Gesundheit nun wirklich förderlich?Diese Frage und noch vieles mehr beantwortet "Move for Life". Themen sind des weiteren auch die Problematik des Älterwerdens und den daraus resultierenden körperlichen Veränderungen. Es werden nicht nur die Aspekte der Bewegung und deren gesundheitsrelevanten Auswirkungen betrachtet, sondern auch die Notwendigkeiten eines Krafttrainings, eines Koordinationstrainings und eines Entspannungstrainings. Dadurch ergibt sich eine umfassende Darstellung dessen, was der moderne Mensch zu seiner Gesunderhaltung benötigt. Der Leser erhält einen tiefen Einblick in diese Thematik und kann daraufhin selbst entscheiden, was für ihn sportlich und gesundheitlich gesehen gut und richtig ist.
ESSKA Instructional Course Lecture Book: Amsterdam 2014
by Stefano Zaffagnini Roland Becker Gino M.M.J. Kerkhoffs João Espregueira Mendes C. Niek DijkThis book provides an update on a wide variety of hot topics in the field of knee surgery, sports trauma and arthroscopy, covering the latest developments in basic science and clinical and surgical methods. It comprises the Instructional Course Lectures delivered at the 16th ESSKA Congress, which was held in Amsterdam during May 2014 and brought together the world’s leading orthopaedic and sports physicians. The contributions are all written by European and international experts in their field. Each lecture has a practical focus and provides an up-to-date synthesis of core knowledge on the subject in question with the aid of high-quality illustrations. Take home messages and key recommendations are highlighted. This book will be of value to practitioners and researchers alike.