Browse Results

Showing 2,301 through 2,325 of 21,733 results

Case Studies in Crisis Communication: International Perspectives on Hits and Misses

by Amiso M. George Cornelius B. Pratt

Case Studies in Crisis Communication: International Perspectives on Hits and Misses was created to fill the gap for a much-needed textbook in case studies in crisis communication from international perspectives. The events of September 11, 2001, other major world crises, and the ongoing macroeconomic challenges of financial institutions, justify the need for this book. While existing textbooks on the subject focus on U.S. corporate cases, they may not appeal equally to students and practitioners in other countries, hence the need to analyze cases from the United States and from other world regions. The variety and the international focus of the cases, be they environmental, health or management successes or failures, makes this book more appealing to a wider audience. These cases examine socio-cultural issues associated with responding to a variety of crises.

Case Studies in Crisis Communication: International Perspectives on Hits and Misses

by Amiso M. George Cornelius B. Pratt

Case Studies in Crisis Communication: International Perspectives on Hits and Misses was created to fill the gap for a much-needed textbook in case studies in crisis communication from international perspectives. The events of September 11, 2001, other major world crises, and the ongoing macroeconomic challenges of financial institutions, justify the need for this book. While existing textbooks on the subject focus on U.S. corporate cases, they may not appeal equally to students and practitioners in other countries, hence the need to analyze cases from the United States and from other world regions. The variety and the international focus of the cases, be they environmental, health or management successes or failures, makes this book more appealing to a wider audience. These cases examine socio-cultural issues associated with responding to a variety of crises.

Case Studies in e-Government 2.0: Changing Citizen Relationships

by Imed Boughzala Marijn Janssen Saïd Assar

The goal of this book is to provide a comprehensive, multi-dimensional approach to research and practice in e-government 2.0 implementation. Contributions from an international panel of experts apply a variety of methodological approaches and illustrative case studies to present state-of-the-art analysis and perspectives.Around the world, governments are employing technological advancements to revolutionize their ways of working, resulting in changing relationships among public organizations and their constituents. Important enablers are new uses of information and knowledge-sharing technologies that emerged with the advent of the Web 2.0 paradigm; initially used in the private arena, such user-friendly, participatory, intuitive and flexible Web 2.0 technologies (e.g., blogs, Wikis, RSS, social networking platforms, folksonomy, podcasting, mashups, virtual worlds, open linked data, etc.) are increasingly disseminated within the professional sphere, regardless of organization type or field of activities.Current e-government environments have undergone considerable transformations in an attempt to satisfy the incessant demand for more advanced e-service delivery, better access to information and more efficient government management. Looking to the future, the emergence of Web 2.0, the rise of social networks and the wider dissemination of data and information are expected to generate many benefits, such as a better match between public services and citizens' expectations, greater adoption of online services by citizens and better control of costs and prevention of delays in the implementation of new services. Governments around the world are building frameworks and proposals for e-government 2.0, in the hopes of improving participation, transparency and integration, while speeding up the pace of innovation through collaboration and consultation.This volume addresses a gap in the research literature, offering timely insights on the e-government 2.0 phenomenon and directions for future practice and policy.

Case Studies in Health Communication: A Case Study Approach (Routledge Communication Series)

by Eileen Berlin Ray

This book focuses on the complexities of the communication of health-related messages and information through the use of case studies. The expert contributors to this volume are scholars who, during their research and consulting, grapple with many of the issues of concern to those studying health communication. While several introductory books offer brief case studies to illustrate concepts covered, this book provides in-depth cases that enable more advanced students to apply theory to real situations.

Case Studies in Health Communication (Routledge Communication Series)

by Eileen Berlin Ray

This book focuses on the complexities of the communication of health-related messages and information through the use of case studies. The expert contributors to this volume are scholars who, during their research and consulting, grapple with many of the issues of concern to those studying health communication. While several introductory books offer brief case studies to illustrate concepts covered, this book provides in-depth cases that enable more advanced students to apply theory to real situations.

Case Studies in Sport Communication: You Make the Call

by Terry L. Rentner David P. Burns

Case Studies in Sport Communication: You Make the Call goes beyond the box scores by offering readers the opportunity to evaluate popular and diverse issues in sport—including management, crisis, health, ethics, gender, race, and social media. Each chapter incorporates theory and communication principles as well as topical background information, and concludes with discussion questions and engaging assignments. This volume presents real-life, provocative sports cases that bring contemporary headlines into perspective and inspire critical thinking. Each chapter features scholarly evidence that will keep the conversation lively, thoughtful, and informative. Students are encouraged to challenge the ethical implications of what they have read and to “make the call.” This is an invaluable resource for upper-level undergraduate and graduate students of sport communication and sport management.

Case Studies in Sport Communication: You Make the Call

by Terry L. Rentner David P. Burns

Case Studies in Sport Communication: You Make the Call goes beyond the box scores by offering readers the opportunity to evaluate popular and diverse issues in sport—including management, crisis, health, ethics, gender, race, and social media. Each chapter incorporates theory and communication principles as well as topical background information, and concludes with discussion questions and engaging assignments. This volume presents real-life, provocative sports cases that bring contemporary headlines into perspective and inspire critical thinking. Each chapter features scholarly evidence that will keep the conversation lively, thoughtful, and informative. Students are encouraged to challenge the ethical implications of what they have read and to “make the call.” This is an invaluable resource for upper-level undergraduate and graduate students of sport communication and sport management.

Case Study: Its Central Role in Supply Chain Management (Kogan Page Case Study Library)

by Xia Zhu

Communication is fundamental for exchanging information in a timely manner in order to facilitate a wide range of business interactions. Communication in Business Practice looks at communication between businesses and offers advice on how it can be improved in a supply chain management context. Aimed at students on supply chain management and logistics courses, it explains how to relate to other businesses and stakeholders internally and externally. Communication in Business Practice highlights pitfalls to avoid, offers the reader some essential techniques for best practice, and focuses on key aspects of communication in business. These tools will improve cross-functional activities and increase profit as well as forging stronger networks and relationships with suppliers.Register for a Kogan Page account at check-out to access and download your PDF after purchasing. You'll also have an opportunity to sign up when receiving your purchase confirmation email.

Case Study: Its Central Role in Supply Chain Management (Kogan Page Case Study Library)

by Xia Zhu

Communication is fundamental for exchanging information in a timely manner in order to facilitate a wide range of business interactions. Communication in Business Practice looks at communication between businesses and offers advice on how it can be improved in a supply chain management context. Aimed at students on supply chain management and logistics courses, it explains how to relate to other businesses and stakeholders internally and externally. Communication in Business Practice highlights pitfalls to avoid, offers the reader some essential techniques for best practice, and focuses on key aspects of communication in business. These tools will improve cross-functional activities and increase profit as well as forging stronger networks and relationships with suppliers.Register for a Kogan Page account at check-out to access and download your PDF after purchasing. You'll also have an opportunity to sign up when receiving your purchase confirmation email.

The Case Writing Workbook: A Self-Guided Workshop

by Gina Vega

This book offers a modular set of chapters that focus specifically on the challenges related to case writing. Exercises, worksheets, and training activities help guide readers sequentially through the entire process of writing both a case and an instructor’s manual (teaching note). Designed as an individualized workshop to assist case authors to structure their writing, this book combines the easy-to-understand, student-focused language of the first edition with new material covering the latest developments and challenges in the world of case writing. These include: ? A section on writing cases in condensed time frames ? A new module on writing short cases in various formats ? A new module on turning research papers into teaching tools ? A section about growing communities of practice in a university ? An expansion of the student case writing module to include a section on case writing for graduate students ? Twelve new worksheets ? A complete index to facilitate use of the book Finishing all the book’s assignments will result in a complete case and instructor’s manual that can be tested in the classroom and submitted to a conference or journal. The Case Writing Workbook is a must for the shelf of any academic or student conducting qualitative research and looking to enhance their skill set.

The Case Writing Workbook: A Self-Guided Workshop

by Gina Vega

This book offers a modular set of chapters that focus specifically on the challenges related to case writing. Exercises, worksheets, and training activities help guide readers sequentially through the entire process of writing both a case and an instructor’s manual (teaching note). Designed as an individualized workshop to assist case authors to structure their writing, this book combines the easy-to-understand, student-focused language of the first edition with new material covering the latest developments and challenges in the world of case writing. These include: ? A section on writing cases in condensed time frames ? A new module on writing short cases in various formats ? A new module on turning research papers into teaching tools ? A section about growing communities of practice in a university ? An expansion of the student case writing module to include a section on case writing for graduate students ? Twelve new worksheets ? A complete index to facilitate use of the book Finishing all the book’s assignments will result in a complete case and instructor’s manual that can be tested in the classroom and submitted to a conference or journal. The Case Writing Workbook is a must for the shelf of any academic or student conducting qualitative research and looking to enhance their skill set.

The Case Writing Workbook: A Guide for Faculty and Students

by Gina Vega

This case writing workbook offers something unique in the world of case writing manuals. The third edition of The Case Writing Workbook: A Guide for Faculty and Students provides 11 standalone chapters that focus specifically on challenges related to the case writing process. The book is meant for day-to-day use as a model of the case writing process, with exercises, worksheets, and training activities that will guide you through the entire course of writing both a traditional case and Instructor’s Manual or a concise/short case and its associated Teaching Note. Brief explanatory notes will lead you step-by-step through all the developmental exercises, including readying the case for publication and teaching it in the classroom or online. Designed as an individualized workshop to assist case authors to structure their writing, this book combines the easy-to-understand, student-focused language with new material covering the latest developments and challenges in the world of case writing. These include: • A fresh focus on writing and teaching concise cases, which are particularly suited to the world of blended learning. • Emphasis on secondary research methodology, particularly using digital technologies and social media. • A new case study running throughout the book, with restructured worksheets and notes to support it. • Enhanced online case teaching information and discussion of the development of multi-media cases, particularly using video. Complete instructor’s materials to support the text are available online, including PowerPoint presentations, guidance on embedding cases within the curriculum, a sample syllabus that incorporates cases within it, and selected student assignments and handouts. Finishing all the book’s assignments will result in a complete case and Instructor’s Manual that can be tested in the classroom and submitted to a conference or journal. The Case Writing Workbook is a must for the shelf of any academic or student conducting qualitative research and looking to enhance their skill set, and any instructor working with cases in their teaching.

The Case Writing Workbook: A Guide for Faculty and Students

by Gina Vega

This case writing workbook offers something unique in the world of case writing manuals. The third edition of The Case Writing Workbook: A Guide for Faculty and Students provides 11 standalone chapters that focus specifically on challenges related to the case writing process. The book is meant for day-to-day use as a model of the case writing process, with exercises, worksheets, and training activities that will guide you through the entire course of writing both a traditional case and Instructor’s Manual or a concise/short case and its associated Teaching Note. Brief explanatory notes will lead you step-by-step through all the developmental exercises, including readying the case for publication and teaching it in the classroom or online. Designed as an individualized workshop to assist case authors to structure their writing, this book combines the easy-to-understand, student-focused language with new material covering the latest developments and challenges in the world of case writing. These include: • A fresh focus on writing and teaching concise cases, which are particularly suited to the world of blended learning. • Emphasis on secondary research methodology, particularly using digital technologies and social media. • A new case study running throughout the book, with restructured worksheets and notes to support it. • Enhanced online case teaching information and discussion of the development of multi-media cases, particularly using video. Complete instructor’s materials to support the text are available online, including PowerPoint presentations, guidance on embedding cases within the curriculum, a sample syllabus that incorporates cases within it, and selected student assignments and handouts. Finishing all the book’s assignments will result in a complete case and Instructor’s Manual that can be tested in the classroom and submitted to a conference or journal. The Case Writing Workbook is a must for the shelf of any academic or student conducting qualitative research and looking to enhance their skill set, and any instructor working with cases in their teaching.

Cases In Online Interview Research

by Janet Salmons

"This is foundational and state-of-the-art for online interviewing methods and technologies…. I salute all of the participants for doing such a wonderful job with it."-John M. Johnson, Arizona State University "The editor has made meticulous efforts to place the various chapters within a useful grid of interpretation, and this will aid readers′ understanding and use of the material."-S.E. Bennett, Carleton University In an era of constrained research budgets, online interviewing opens up immense possibilities: A researcher can literally conduct a global study without ever leaving home. But more than a decade after these technologies started to become available, there are still few studies on how to utilize online interviews in research. This book provides 10 cases of research conducted using online interviews, with data collected through text-based, videoconferencing, multichannel meeting, and immersive 3-D environments. Each case is followed by two commentaries: one from another expert contributor, the second from Janet Salmons as editor. A open-access companion website provides sample syllabi, assignment ideas, links to other work by the book′s contributors, and guidelines for utilizing the book′s E-Interview Research Framework.

Cases in Public Relations Management: The Rise of Social Media and Activism

by Patricia Swann

Developed for advanced students in public relations, Cases in Public Relations Management uses recent cases in public relations that had outcomes varying from expected to unsuccessful. The text challenges students to think analytically, strategically, and practically. Each case is based on real events, and is designed to encourage discussion, debate, and exploration of the options available to today's strategic public relations manager. Key features of this text include coverage of the latest controversies in current events, discussion of the ethical issues that have made headlines in recent years, and strategies used by public relations practitioners. Each case has extensive supplemental materials taken directly from the case for students' further investigation and discussion. The case study approach encourages readers to assess what they know about communication theory, the public relations process, and management practices, and prepares them for their future careers as PR practitioners. New to the second edition are: 27 new case studies, including coverage of social media and social responsibility elements New chapters on corporate social responsibility (CSR) and activism End-of-chapter exercises Embedded hyperlinks in eBook Fully enhanced companion website that includes: Instructor resources: PowerPoint presentations, Video Clips, Case Supplements, Instructor Guides Student resources: Quizzes, Glossary, Case Supplements

Cases in Public Relations Management: The Rise of Social Media and Activism

by Patricia Swann

Developed for advanced students in public relations, Cases in Public Relations Management uses recent cases in public relations that had outcomes varying from expected to unsuccessful. The text challenges students to think analytically, strategically, and practically. Each case is based on real events, and is designed to encourage discussion, debate, and exploration of the options available to today's strategic public relations manager. Key features of this text include coverage of the latest controversies in current events, discussion of the ethical issues that have made headlines in recent years, and strategies used by public relations practitioners. Each case has extensive supplemental materials taken directly from the case for students' further investigation and discussion. The case study approach encourages readers to assess what they know about communication theory, the public relations process, and management practices, and prepares them for their future careers as PR practitioners. New to the second edition are: 27 new case studies, including coverage of social media and social responsibility elements New chapters on corporate social responsibility (CSR) and activism End-of-chapter exercises Embedded hyperlinks in eBook Fully enhanced companion website that includes: Instructor resources: PowerPoint presentations, Video Clips, Case Supplements, Instructor Guides Student resources: Quizzes, Glossary, Case Supplements

Cases in Public Relations Management: The Rise of Social Media and Activism

by Patricia Swann

Now in its third edition, Cases in Public Relations Management uses recent cases in strategic communication designed to encourage discussion, debate, and exploration of the options available to today's strategic public relations manager, with the help of extensive supplemental materials. Key features of this text include coverage of the latest controversies in current events, discussion of the ethical issues that have made headlines in recent years, and strategies used by public relations practitioners. The problem-based case study approach encourages readers to assess what they know about communication theory, the public relations process, and management practices. New to the third edition: Eighteen new cases including Snap, Wells Fargo, SeaWorld, United Airlines, and Starbucks. Additional emphasis on social media and social responsibility for communication management today. End-of-chapter activities that reinforce concepts. Developed for advanced students in strategic communication and public relations, this book prepares them for their future careers as communication and public relations professionals. The new edition features a fully enhanced companion website that includes resources for both instructors and students. Instructors will find PowerPoint Lecture Slides, Case Supplements, Instructor Guides, and Answer Keys for Quizzes and End-of-Chapter Activities. Students will benefit from Quizzes, a Glossary, and Case Supplements.

Cases in Public Relations Management: The Rise of Social Media and Activism

by Patricia Swann

Now in its third edition, Cases in Public Relations Management uses recent cases in strategic communication designed to encourage discussion, debate, and exploration of the options available to today's strategic public relations manager, with the help of extensive supplemental materials. Key features of this text include coverage of the latest controversies in current events, discussion of the ethical issues that have made headlines in recent years, and strategies used by public relations practitioners. The problem-based case study approach encourages readers to assess what they know about communication theory, the public relations process, and management practices. New to the third edition: Eighteen new cases including Snap, Wells Fargo, SeaWorld, United Airlines, and Starbucks. Additional emphasis on social media and social responsibility for communication management today. End-of-chapter activities that reinforce concepts. Developed for advanced students in strategic communication and public relations, this book prepares them for their future careers as communication and public relations professionals. The new edition features a fully enhanced companion website that includes resources for both instructors and students. Instructors will find PowerPoint Lecture Slides, Case Supplements, Instructor Guides, and Answer Keys for Quizzes and End-of-Chapter Activities. Students will benefit from Quizzes, a Glossary, and Case Supplements.

Casting Off: How A City Girl Found Happiness On The High Seas

by Emma Bamford

As a journalist for the Independent, Emma Bamford is swept along with the London rat race, lost amongst the egos of Fleet Street. Surrounded by budget cuts and bullies, the thrill of a breaking news story is no longer enough. And at 31, still struggling to get to a fourth date and surrounded by friends settling down to married life and babies, Emma decides to grasp her life by the roots and reclaim her freedom...by running away to sea and joining a complete stranger (and his cat) on a yacht in Borneo.Reflective yet humorous and self-deprecating, we share Emma's excitement and fear at leaving a good job for an unknown adventure, and join her as she travels to some of the most exotic places in the world and starts to realise what really matters in life. She discovers the supreme awkwardness of sharing a tiny space with total strangers, the unimaginable beauty of paradise islands and secret jungle rivers, glimpses lost tribes, works all hours for demanding superyacht owners, and has a terrifyingly near miss with pirates. Fending off romantic propositions from a Moldovan pig farmer and a Sri Lanken village chief amongst others, Emma finds adventure and happiness in the most unlikely places.From planning each day meticulously to learning to let go and leave things to chance, Emma's story shows that it is possible to break free and find happiness – and love – on your own terms.

The Cat From Hue: A Vietnam War Story

by John Laurence

Winner of the Overseas Press Club Cornelius Ryan AwardJohn Laurence covered the Vietnam war for CBS News from its early days, through the bloody battle of Hue in 1968, to the Cambodian invasion. He was judged by his colleagues to be the best television reporter of the war, however, the traumatic stories Laurence covered became a personal burden that he carried long after the war was over.In this evocative, unflinching memoir, laced with humor, anger, love, and the unforgettable story of Méo, a cat rescued from the battle of Hue, Laurence recalls coming of age during the war years as a journalist and as a man. Along the way, he clarifies the murky history of the war and the role that journalists played in altering its course.The Cat from Hué has earned passionate acclaim from many of the most renowned journalists and writers about the war, as well as from military officers and war veterans, book reviewers, and readers. This book will stand with Michael Herr's Dispatches, Philip Caputo's A Rumor of War, and Neil Sheehan's A Bright, Shining Lie as one of the best books ever written about Vietnam-and about war generally.

The Cat From Hue: A Vietnam War Story

by John Laurence

Winner of the Overseas Press Club Cornelius Ryan Award John Laurence covered the Vietnam war for CBS News from its early days, through the bloody battle of Hue in 1968, to the Cambodian invasion. He was judged by his colleagues to be the best television reporter of the war, however, the traumatic stories Laurence covered became a personal burden that he carried long after the war was over. In this evocative, unflinching memoir, laced with humor, anger, love, and the unforgettable story of Mé a cat rescued from the battle of Hue, Laurence recalls coming of age during the war years as a journalist and as a man. Along the way, he clarifies the murky history of the war and the role that journalists played in altering its course.The Cat from Huéi> has earned passionate acclaim from many of the most renowned journalists and writers about the war, as well as from military officers and war veterans, book reviewers, and readers. This book will stand with Michael Herr's Dispatches, Philip Caputo's A Rumor of War, and Neil Sheehan's A Bright, Shining Lie as one of the best books ever written about Vietnam-and about war generally.

Catalogue of Distributed File/Operating Systems

by Uwe M. Borghoff

In general, distributed systems can be classified into Distributed File Systems (DFS) and Distributed Operating Systems (DOS). The survey which follows distinguishes be­ tween DFS approaches in Chapters 2-3, and DOS approaches in Chapters 4-5. Within DFS and DOS, I further distinguish "traditional" and object-oriented approaches. A traditional approach is one where processes are the active components in the systems and where the name space is hierarchically organized. In a centralized environment, UNIX would be a good example of a traditional approach. On the other hand, an object-oriented approach deals with objects in which all information is encapsulated. Some systems of importance do not fit into the DFS/DOS classification. I call these systems "closely related" and put them into Chapter 6. Chapter 7 contains a table of comparison. This table gives a lucid overview summarizing the information provided and allowing for quick access. The last chapter is added for the sake of completeness. It contains very brief descriptions of other related systems. These systems are of minor interest or do not provide transparency at all. Sometimes I had to assign a system to this chapter simply for lack of adequate information about it.

Cataloguing the World's Endangered Languages

by Lyle Campbell Anna Belew

Cataloguing the World’s Endangered Languages brings together the results of the extensive and influential Catalogue of Endangered Languages (ELCat) project. Based on the findings from the most extensive endangered languages research project, this is the most comprehensive source of accurate information on endangered languages. The book presents the academic and scientific findings that underpin the online Catalogue, located at www.endangeredlanguages.com, making it an essential companion to the website for academics and researchers working in this area. While the online Catalogue displays much data from the ELCat project, this volume develops and emphasizes aspects of the research behind the data and includes topics of great interest in the field, not previously covered in a single volume. Cataloguing the World’s Endangered Languages is an important volume of particular interest to academics and researchers working with endangered languages.

Cataloguing the World's Endangered Languages

by Lyle Campbell Anna Belew

Cataloguing the World’s Endangered Languages brings together the results of the extensive and influential Catalogue of Endangered Languages (ELCat) project. Based on the findings from the most extensive endangered languages research project, this is the most comprehensive source of accurate information on endangered languages. The book presents the academic and scientific findings that underpin the online Catalogue, located at www.endangeredlanguages.com, making it an essential companion to the website for academics and researchers working in this area. While the online Catalogue displays much data from the ELCat project, this volume develops and emphasizes aspects of the research behind the data and includes topics of great interest in the field, not previously covered in a single volume. Cataloguing the World’s Endangered Languages is an important volume of particular interest to academics and researchers working with endangered languages.

Catalyst: Using personal chemistry to convert contacts into contracts

by David Kean Louisa Clarke

Catalyst will transform your approach to networking, making it fun and infinitely more effective. A good business developer, prospector and networker knows how to create a positive connection with the people they meet. They are the catalyst that creates a chemical reaction between strangers, and they know how to convert these opportunities into new business.Louisa Clarke and David Kean have spent their careers catalysing strangers into contacts and converting contacts into clients - and even into friends. They have built successful businesses together using the proven techniques in this book, and they have helped hundreds of companies around the world win billions in new business by applying the same methods. Catalyst is full of illustrative anecdotes, hard-won wisdom and a step-by-step methodology. Whatever industry you work in, if you need more clients to buy your services and you're not sure how to find them, convince them or win them, this is the book for you. Follow this approach and new business will come. You might even make some friends along the way. For many people, networking, prospecting and selling are scary. If the word 'networking' makes you recoil, if the word 'prospecting' conjures up terrifying spectres of endless cold calls, and if you run for the hills at the mention of 'sales', this book will be balm for you. Because, whilst it doesn't make it effortless, it does make it easy. 'Catalyst is a manual for winning business in today's economy, recommended to anyone who wants to grow their client base. Catalyst is brimming with great advice and inspiration' - Annette King, CEO Publicis Groupe UK

Refine Search

Showing 2,301 through 2,325 of 21,733 results