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Literary Blunders: A Chapter in the "History of Human Error"

by Henry B. Wheatley

Linguist Wheatley discusses typographical errors, "Irish bulls," deliberate and accidental misquotations, poor translations from other languages into English and vice versa, and errors of fact in student papers and examinations.

Ethics In Public Relations: A Guide To Best Practice (PDF)

by Patricia J. Parsons

While ethical practice in any profession is guided by timeless philosophical perspectives, ongoing developments in technology, social media, and social contexts offer new challenges, especially in the field of public relations (PR). Ethical questions and dilemmas are inherent to public relations, and it is essential that practitioners act ethically. Public relations professor Patricia J. Parsons explores the key ethical concerns present in the PR world today and offers practical tips and guidance in this updated third edition of Ethics in Public Relations. The book covers practicing respect and morality, authorship, conflict of interest, PR and the corporate ethics program, moonlighting, and the impact of whistleblowing. Additionally, there is a new section on sexual harassment, new chapters on social media, ethics in relation to blogger engagement, the development of internal organization image, and extended organizational reputation, and a completely revised section on leadership in PR. 9780749477264 9780749477271

Critical and Historical Essays -- Volume 1

by Baron Thomas Babington Macaulay Macaulay

Critical and Historical Essays: Contributed to the Edinburgh Review (1843) is a collection of articles by Thomas Babington Macaulay, later Lord Macaulay. They have been acclaimed for their readability, but criticized for their inflexible attachment to the attitudes of the Whig school of history.

Working With Texts: A Core Introduction To Language Analysis (PDF)

by Maggie Bowring Danuta Reah Keith Sanger Adrian Beard Angela Goddard Nikki Swift Ronald Carter

Working with Textsis a well established textbook that introduces students to the main principles of language analysis, through contemporary text examples. Covering a wide range of language areas, the book uses an interactive, activity-based approach to support students' understanding of language structure and variety. The third edition includes: new material on analyzing sound; an updated range of texts, including literary extracts, advertisements, newspaper articles, comic book strips, excerpts from popular comedy sketches, political speeches, telephone discourse, and internet chat; new extension work to support student-directed study; detailed suggestions after each unit for further reading within the Intertextseries as a whole; and an updated list of URLs. ISBN10: 0415414210 (hbk) ISBN10: 0415414245 (pbk) ISBN13: 9780415414210 (hbk) ISBN13: 9780415414241 (pbk)

InterViews: Learning the Craft of Qualitative Research Interviewing (3rd edition) (PDF)

by Svend Brinkmann Steinar Kvale

Retaining the same four-part structure as the second edition, this book provides an introduction to interviewing as research, a conceptualization of the research interview, a discussion of the seven stages of an interview investigation, and a conclusion. The text also includes a discussion of newer developments in qualitative interviewing--including narrative, discursive, and conversational analyses

InterViews: Learning the Craft of Qualitative Research Interviewing (3rd edition)

by Svend Brinkmann Steinar Kvale

Retaining the same four-part structure as the second edition, this book provides an introduction to interviewing as research, a conceptualization of the research interview, a discussion of the seven stages of an interview investigation, and a conclusion. The text also includes a discussion of newer developments in qualitative interviewing--including narrative, discursive, and conversational analyses

Communication In Social Work (PDF)

by Joyce Lishman Jo Campling

This timely new edition identifies the important skills integral to effective communication in social work. Based on the premise that good communication skills are essential to good social work, the second edition offers an extended account of its subject that pays more attention to the diverse contexts of social work and the range of clients and users with whom practitioners come in contact.

WJEC GCSE Media Studies: Study and Revision Guide (PDF)

by Christine Bell

Endorsed by WJEC and written by experienced senior examiner and teacher Christine Bell, this engaging, up-to-date course book and revision guide precisely matches WJEC GCSE Media Studies and will support your students' throughout their studies and help prepare them for their final exam.

WJEC A2 Media Studies: Study and Revision Guide (PDF)

by Christine Bell

Endorsed by WJEC and written and edited by experienced senior examiners, this full-colour study guide precisely matches the WJEC A2 Media Studies course. It contains essential course notes, revision and coursework advice and support for every topic in the specification.

Key Approaches to Criminology: Media and Crime (2nd edition) (PDF)

by Yvonne Jewkes

img border=0 src=http://www.uk.sagepub.com/repository/binaries/img/e-inspec tion-icon.gif alt=Request an e-Inspection Copy width=75 height=20 The bestselling Media and Crime returns with a fully revised and updated new edition. Established in the field as the market leader, the book explores the complex interactions between media and crime from a critical and authoritative standpoint. Retaining and updating coverage of the core issues in the subject: news reporting of crime; media constructions of children and women; moral panics; media and the police; 'reality' crime shows; surveillance and social control, the book now also includes: - additional chapters on cybercrime and crime film - updated content on new media including mobile, Internet and digital technologies, and social networking sites - discussions on how to research media and crime - fully updated references and student-friendly features - including discussion questions, further reading and glossary. Its lucid and engaging style, thought-provoking content and panoramic coverage of key debates and issues make this the text on media and crime. Essential reading for students in criminology, media studies, cultural studies and sociology, academics and researchers.

Media and Violence: Gendering the Debates (PDF)

by Karen Boyle

Media and Violence pays equal attention to the production, content and reception involved in any representation of violence. This book offers a framework for understanding how violence is represented and consumed. It examines: - The relationship of media, gender and real-world violence - Representations of violence in screen entertainment - The effects of violent media on consumers - The ethics and gender politics of the production processes of screen violence The discussions are illustrated with topical and well-known examples, enabling the reader to critically engage with the debates. The book includes chapter outlines; key questions for discussion; further reading lists; glossary; appendix of summaries of criminal cases discussed. It will be relevant for students of Media and Cultural Studies, Criminology, Gender Studies and Psychology.

New Media, Old News: journalism & Democracy In The Digital Age (PDF)

by Natalie Fenton

Have new communications technologies revitalised the public sphere, or become the commercial tool for an increasingly un-public, undemocratic news media? Are changing journalistic practices damaging the nature of news, or are new media allowing journalists to do more journalism and to engage the public more effectively? With massive changes in the media environment and its technologies, interrogating the nature of news journalism is one of the most urgent tasks we face in defining the public interest today. The implications are serious, not just for the future of the news, but also for the practice of democracy. In a thorough empirical investigation of journalistic practices in different news contexts, New Media, Old News explores how technological, economic and social changes have reconfigured news journalism, and the consequences of these transformations for a vibrant democracy in our digital age. The result is a piercing examination of why understanding news journalism matters now more than ever. It is essential reading for students and scholars of journalism and new media.

Insulting the Public?: The British Press and the European Union (PDF)

by Tony Weymouth Peter J Anderson

Insulting the Public? examines the way in which the European Union and issues relating to it are represented to the public. Combining theoretical and empirical research, the text explores and provides an assessment of the performance of the British Press in its representation of the European Union in the period immediately preceding the General Election of 1997 and during the British presidency of the Union from January to June 1998.

The Expression Of The Emotions In Man And Animals

by Charles Darwin Paul Ekman

The definitive edition of Darwin's classic -- a brilliantly entertaining and accessible exploration of human and animal behaviour, reissued to mark the 200th anniversary of Darwin's birth.

The Cinema Book (3rd edition) (PDF)

by Pam Cook

Third edition. Fully revised, this is a bestselling, must-have textbook for all students of cinema. Taking stock of the many recent exciting developments in the field whilst retaining the historical coverage and depth of previous editions, the text is supported by over 250 illustrations. Includes thorough analysis and relevent information on more than 350 films.

Online Journalism: The Essential Guide

by Steve Hill Paul Lashmar

"An essential guide for anyone hungry to learn how journalism should be practised today, and will be tomorrow. Hill and Lashmar encapsulate the transformative impact technology is having on journalism, but anchor those changes in the basic principles of reporting." - Paul Lewis, The Guardian "As the news business transforms, Online Journalism is a fantastic new resource for both students and lecturers. Informative, straightforward and easily digested, it’s a one-stop shop for the skills, knowledge, principles and mindset required for journalistic success in the digital age." - Mary Braid, Kingston University Online and social media have become indispensible tools for journalists, but you still have to know how to find and tell a great story. To be a journalist today, you must have not only the practical skills to work with new technologies, but also the understanding of how and why journalism has changed. Combining theory and practice, Online Journalism: The Essential Guide will take you through the classic skills of investigating, writing and reporting as you master the new environments of mobile, on-demand, social, participatory and entrepreneurial journalism. You will also develop must-have skills in app development for smartphones and tablets, as well as techniques in podcast, blog and news website production. What this book does for you: Tips and advice from leading industry experts in their own words QR codes throughout the book to take you straight to multimedia links A fully up-to-date companion website loaded with teaching resources, detailed careers advice and industry insights Exercises to help you hone your skills Top five guided reading list for each topic, so you can take it further Perfect for students throughout a journalism course, this is your essential guide!

Principles and Practice of Marketing (PDF)

by Jim Blythe

When you think of marketing you may think of the adverts that pop up at the side of your screen or the billboards you see when you're out - all those moments in the day when somebody is trying to grab your attention and sell you something! Marketing is about advertising and communications in part, but it's also about many other things which all aim to create value for customers, from product research and innovation to after-care service and maintaining relationships. It's a rich and fascinating area of management waiting to be explored - so welcome to Marketing! This friendly textbook will ease you into the complexities of Marketing to help you achieve success in your studies and get the best grade. It provides plenty of engaging real-life examples, including brands you know such as Netflix and PayPal - marketing is not just about products, but services too. Marketing changes as the world changes, and this textbook is here to help, keeping you up to speed on key topics such as digital technologies, globalization and being green. A supporting website includes lots of useful extra materials for your study such as videos and extra case studies to help make the text come alive - and more importantly, improve your chances of exam success and a career in marketing!.

News as Entertainment: The Rise of Global Infotainment (PDF)

by Daya Kishan Thussu

Thussu brings to this project the passion for news of a socially committed former journalist, the political economy of his international relations education and a formidable assembly of global detail, examining the recent explosion of 'infotainment'. - John Downing, Southern Illinois University Thussu's account of war as infotainment, the Bollywoodization of news and the emergence of a global infotainment sphere is as compelling as it is alarming. This is a significant and essential book for anyone interested in exploring the connections between news journalism, informed citizenship and democracy. - Bob Franklin, The Cardiff School of Journalism, Media and Cultural Studie s Richly detailed and empirically grounded, this first book-length study of infotainment and its globalization by a leading scholar of global communication, offers a comprehensive and critical analysis of this emerging phenomenon. Going beyond - both geographically and theoretically - the 'dumbing down' discourse, largely confined to the Anglo-American media, the book argues that infotainment may have an important ideological role, a diversion in which 'soft news' masks the hard realities of neo-liberal imperialism. Chapters include a historical appraisal of infotainment; the infrastructure for its globalization as well as coverage of recent wars on television news as high-tech infotainment and the growing synergies between Hollywood and Bollywood-originated infotainment. A 'global infotainment sphere' is emerging, the book argues, within which competing versions of news - from 24/7 news networks to bloggers - coexist. Accessible, engagingly written and robustly argued, the book combines analyses of theoretical debates on infotainment with extensive and up-to-date comparative data.

International Communications Strategy: Developments in Cross-Cultural Communications, PR and Social Media (1st Edition) (PDF)

by Silvia Cambie

International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools, bringing different cultures across the world together instantaneously online. Understanding cross-cultural aspects of PR includes understanding the culture of different societies, online culture itself and cross-border uses of social media. Communication is seen less and less as an operational function. While in the past organizations seemed to need communication practitioners only for colourful brochures and press releases, you are now expected to provide strategic advice and help senior executives to engage effectively with stakeholders in various parts of the world. At the same time, you are required to be knowledgeable about social media and internet cultures and to be able to link on-line and off-line PR work successfully. By providing information on alternative approaches as well as containing cross-cultural case-studies and examples, the book will give you points of reference and ideas that you will be able to use every time you are asked to provide strategic communication guidance to senior management/clients.

International Communications Strategy: Developments in Cross-Cultural Communications, PR and Social Media (1st Edition) (PDF)

by Silvia Cambie

International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools, bringing different cultures across the world together instantaneously online. Understanding cross-cultural aspects of PR includes understanding the culture of different societies, online culture itself and cross-border uses of social media. Communication is seen less and less as an operational function. While in the past organizations seemed to need communication practitioners only for colourful brochures and press releases, you are now expected to provide strategic advice and help senior executives to engage effectively with stakeholders in various parts of the world. At the same time, you are required to be knowledgeable about social media and internet cultures and to be able to link on-line and off-line PR work successfully. By providing information on alternative approaches as well as containing cross-cultural case-studies and examples, the book will give you points of reference and ideas that you will be able to use every time you are asked to provide strategic communication guidance to senior management/clients.

Communication Skills in Health and Social Care (2nd edition) (PDF)

by Bernard Moss

This thoroughly revised and updated Second Edition of Communication Skills for Health and Social Care provides an accessible introduction to the wide range of communication skills needed for contemporary health and social care practice. Presented in a unique and easy-to-use dictionary format, the book acts as a working tool which students can dip in and out of throughout their course, and continue to use once they have qualified for practice. The updated edition includes new chapters on: Groupwork. Interprofessional Collaboration. Emotional Intelligence. Assertiveness. Information and Communication Technologies (ICT). Offering a fresh approach to a core topic on the health and social care curriculum, each chapter suggests group activities and further reading, making this book an ideal resource for students of health, social care, social work and nursing, as well as qualified practitioners. Bernard Moss is Emeritus Professor of Social Work Education and Spirituality at Staffordshire University and Senior Fellow and National Teaching Fellow, Higher Education Academy, UK.

The Media and Political Process (PDF)

by P. Eric Louw

How have professional communicators transformed the business of politics? How do political bodies use the media to sell domestic and foreign policies to the public? This fully revised new edition of The Media and Political Process assesses the impact of spin doctoring and media activity in liberal democracies that are just as concerned with impression management and public relations as with policy. Political processes never stand still, and this revised second edition explores the mediatisation of the political process in light of recent developments, from Vladimir Putin's growth into a political celebrity, to the activities of spin doctors in the 2008 US Presidential Elections. Providing a comprehensive overview of the evolution, operation and terminology of political communication, this text is an accessible, lively resource for students of political communication and media and politics, and will be important further reading for students of journalism, public relations and cultural studies.

Careers in Media and Film: The Essential Guide (PDF)

by Ewa Mazierksa Georgina Gregory Ros J Healy

Written for students, graduates and academics from the disciplines of film, media and related subjects, and for those from other disciplines who want to break into the media, this book is a virtual career coach and an employability course all in one package. A practical handbook, it offers encouragement, advice, information and case studies to help students to make the most of the opportunities in this very competitive career world. The book can be used as a textual support for careers modules and PDP (Personal Development Planning), graduate workshops, on-line courses and as a departmental or careers library resource. Equally, it works effectively as a self-help guide to enable individuals to focus on their career / life development.

Careers in Media and Film: The Essential Guide

by Ewa Mazierksa Georgina Gregory Ros J Healy

Written for students, graduates and academics from the disciplines of film, media and related subjects, and for those from other disciplines who want to break into the media, this book is a virtual career coach and an employability course all in one package. A practical handbook, it offers encouragement, advice, information and case studies to help students to make the most of the opportunities in this very competitive career world. The book can be used as a textual support for careers modules and PDP (Personal Development Planning), graduate workshops, on-line courses and as a departmental or careers library resource. Equally, it works effectively as a self-help guide to enable individuals to focus on their career / life development.

Consumer Culture And Postmodernism (PDF)

by Mike Featherstone

The first edition of this contemporary classic can claim to have put 'consumer culture' on the map, certainly in relation to postmodernism. This expanded new edition includes: a fully revised preface that explores the developments in consumer culture since the first edition a major new chapter on 'Modernity and the Cultural Question' an update on postmodernism and the development of contemporary theory after postmodernism an account of multiple and alternative modernities the challenges of consumer culture in Japan and China. The result is a book that shakes the boundaries of debate, from one of the foremost writers on culture and postmodernism of the present day.

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Showing 21,651 through 21,675 of 21,760 results