- Table View
- List View
Hospitality Marketing
by David Bowie Francis ButtleThis introductory textbook shows you how to apply the principles of marketing within the hospitality industry. Written specifically for students taking marketing modules within a hospitality course it contains examples and case studies that show how ideas and concepts can be successfully applied to a real-life work situation. It emphasises topical issues such as sustainable marketing, corporate social responsibility and relationship marketing. It also describes the impact that the internet has had on both marketing and hospitality, using a variety of tools including a wide range of internet learning activities.
Hospitality Marketing
by David Bowie Francis Buttle Maureen Brookes Anastasia MariussenThis introductory textbook shows you how to apply the principles of marketing within the hospitality industry. Written specifically for students taking marketing modules within a hospitality course, it contains examples and case studies that show how ideas and concepts can be successfully applied to a real-life work situation. It emphasizes topical issues such as sustainable marketing, corporate social responsibility and relationship marketing. It also describes the impact that the internet has had on both marketing and hospitality, using a variety of tools including a wide range of internet learning activities. This 3rd Edition has been updated to include: Coverage of hot topics such as use of technology and social media, power of the consumer and effect on decision making, innovations in product design and packaging, ethical marketing and sustainability marketing Updated online resources including: power point slides, test bank of questions, web links and additional case studies New and updated international case studies looking at a broad range of hospitality settings such as restaurants, cafes and hotels New discussion questions to consolidate student learning at the end of each chapter.
Hospitality Marketing: An Introduction
by David Bowie Francis Buttle Maureen Brookes Anastasia MariussenThis introductory textbook shows you how to apply the principles of marketing within the hospitality industry. Written specifically for students taking marketing modules within a hospitality course, it contains examples and case studies that show how ideas and concepts can be successfully applied to a real-life work situation. It emphasizes topical issues such as sustainable marketing, corporate social responsibility and relationship marketing. It also describes the impact that the internet has had on both marketing and hospitality, using a variety of tools including a wide range of internet learning activities. This 3rd Edition has been updated to include: Coverage of hot topics such as use of technology and social media, power of the consumer and effect on decision making, innovations in product design and packaging, ethical marketing and sustainability marketing Updated online resources including: power point slides, test bank of questions, web links and additional case studies New and updated international case studies looking at a broad range of hospitality settings such as restaurants, cafes and hotels New discussion questions to consolidate student learning at the end of each chapter.
Wildlife of Madeira and the Canary Islands: A Photographic Field Guide to Birds, Mammals, Reptiles, Amphibians, Butterflies and Dragonflies (Wildlife Explorer Guides)
by John BowlerThis beautifully illustrated photographic field guide is the first to focus on the identification of the fascinating, diverse and unique wildlife of Madeira and the Canary Islands--featuring the birds, mammals, reptiles, amphibians, butterflies and dragonflies that are most likely to be seen. Richly illustrated introductory sections cover the key wildlife sites to visit on each of the islands and provide an overview of the islands' geography, climate, habitat types and current conservation efforts. Stunning colour photographs highlight the key identification features of each species, and the accompanying text covers status, habitat preference, behaviour and, where appropriate, calls. The guide also features an up-to-date distribution map for each species. Complete with an attractive, user-friendly design, this is a must-have guide for all visitors to these magical islands.A beautifully designed and illustrated photographic field guide to the wildlife of Madeira and the Canary IslandsHighlights the islands' unique native species and their conservation statusCovers all birds, land and marine mammals, reptiles, amphibians, butterflies and dragonflies that are likely to be seenFeatures richly illustrated introductory sections on key sites to visit on each of the islands, covering their geography, climate, habitats and conservationIncludes distribution maps for all species, as well as information on occurrence, status, habitat preference, behaviour and calls
Travels: Collected Writings, 1950-1993
by Paul BowlesPAUL BOWLES was one of the great twentieth-century American writers, author of the defining post-war novel, The Sheltering Sky. His novels are established classi but here is something new - his collected travel writing, spanning nearly fifty years. TRAVELS includes more than forty articles, ranging from Paris to Ceylon, Thailand, Kenya and Morocco - where Bowles lived from 1947. They are accompanied by original photos from the Paul Bowles archive, an introduction by Paul Theroux, and a chronology by Daniel Halpern.
After the Waste Land: Democratic Economics for the Year 2000
by Samuel Bowles David M. Gordon Thomas E. WeisskopfThis critique of Reaganomics attempts to provide alternatives to both the supply experiments of the 1980s and neoliberal strategies of austerity. It presents arguments for economic democracy with a worker-oriented blueprint for improving productivity, growth, employment and economic justice.
After the Waste Land: Democratic Economics for the Year 2000
by Samuel Bowles David M. Gordon Thomas E. WeisskopfThis critique of Reaganomics attempts to provide alternatives to both the supply experiments of the 1980s and neoliberal strategies of austerity. It presents arguments for economic democracy with a worker-oriented blueprint for improving productivity, growth, employment and economic justice.
Narratives of Cyprus: Modern Travel Writing and Cultural Encounters since Lawrence Durrell (International Library Of Cultural Studies)
by Jim BowmanUnease has marked relations between modern travel writers and the people of Cyprus. Visitors like Lawrence Durrell, Colin Thubron, Christopher Hitchens and Sebastian Junger have registered the effects of political strife on both the people of the island and those who visit from abroad. Their accounts demonstrate how geopolitical realities-such as colonization, insurgency, inter-communal warfare, and now decades of militarized 'peace'-shape the narrating self and its relations to others. Here, Jim Bowman assesses the effects of Cypriot history on writings about the island through an analysis of memoirs, travelogues, political journalism, guide books and ethnographies. Through this examination of popular texts, Bowman shows how a western and politicized image of Cyprus has been created, increasingly divorced from the realities experienced by the local population. Narratives of Cyprus is an important reassessment of Cyprus' place in British culture, and will be of interest to scholars and students of Anthropology, English Literature and Ethnographic Studies.
Island of the Blue Foxes: Disaster and Triumph on the World's Greatest Scientific Expedition (A Merloyd Lawrence Book)
by Stephen R. BownThe story of the world's largest, longest, and best financed scientific expedition of all time, triumphantly successful, gruesomely tragic, and never before fully told The immense 18th-century scientific journey, variously known as the Second Kamchatka Expedition or the Great Northern Expedition, from St. Petersburg across Siberia to the coast of North America, involved over 3,000 people and cost Peter the Great over one-sixth of his empire's annual revenue. Until now recorded only in academic works, this 10-year venture, led by the legendary Danish captain Vitus Bering and including scientists, artists, mariners, soldiers, and laborers, discovered Alaska, opened the Pacific fur trade, and led to fame, shipwreck, and "one of the most tragic and ghastly trials of suffering in the annals of maritime and arctic history."
The Last Viking: The Life of Roald Amundsen (A Merloyd Lawrence Book)
by Stephen R. BownThe Last Viking unravels the life of the man who stands head and shoulders above all those who raced to map the last corners of the world. In 1900, the four great geographical mysteries—the Northwest Passage, the Northeast Passage, the South Pole, and the North Pole—remained blank spots on the globe. Within twenty years Roald Amundsen would claim all four prizes. Renowned for his determination and technical skills, both feared and beloved by his men, Amundsen is a legend of the heroic age of exploration, which shortly thereafter would be tamed by technology, commerce, and publicity. Féted in his lifetime as an international celebrity, pursued by women and creditors, he died in the Arctic on a rescue mission for an inept rival explorer.Stephen R. Bown has unearthed archival material to give Amundsen's life the grim immediacy of Apsley Cherry-Garrard's The Worst Journey in the World, the exciting detail of The Endurance, and the suspense of a Jon Krakauer tale. The Last Viking is both a thrilling literary biography and a cracking good story.
Blue Heaven
by C.J. BoxWinner of the 2009 Edgar Award for Best Novel, Blue Heaven is a thrilling read from New York Times bestseller C.J. Box, creator of the characters of hit TV shows Joe Pickett and Big Sky.They were running away from home, now they're running for their lives.If twelve-year-old Annie hadn't been angry with her mother, she would never have taken her younger brother William on a secret fishing trip deep into the North Idaho woods and they would never have witnessed the execution nor looked straight into the eyes of the four executioners.Now they're running for their lives.They can't go home: the killers know exactly who they are. And where they live. They can't turn to the law: the killers are four respected Los Angeles policemen. There's nowhere for William and Annie to hide. And no one they can trust.Until they meet Jess Rawlins.Rawlins, an old-school rancher, knows something is wrong with the law in Blue Heaven. But he is only one against four men who will stop at nothing to silence their witnesses...Reviews for Blue Heaven'Crackles with electric tension and action.' Denver Post'Hard to put down.' Toronto Sun'A terrific suspense novel... You'll be hooked.' Toronto Globe and Mail'Box delivers surprises until the final page.' Billings Gazette
Three-Inch Teeth (Joe Pickett)
by C.J. BoxThe thrilling new novel in the New York Times bestselling Joe Pickett series by award-winning author C.J. Box. Wyoming game warden Joe faces two different kinds of rampaging killers – one animal, one human – in this riveting adventure.A rogue grizzly bear has gone on a rampage, killing, among others, the prospective fiancé of Joe Pickett's daughter. At the same time, Dallas Cates, who Joe helped lock up, is released from prison with a list of six names tattooed on his skin. He wants revenge on the people who sent him away: the people he blames for the deaths of his entire family and the loss of his reputation and property.Targeted are his lawyer, a judge, the county prosecutor, a prison guard, Joe's associate Nate Romanowski – and Joe Pickett himself. Using the grizzly attacks as cover, Cates devises a method of violence identical to the bear killings and sets out to methodically check off his list. Can Joe stop him before he himself becomes the next target on the killer's list?Reviews for C.J Box'Box is writing at the top of his game.' Publishers Weekly'C. J. Box is among the finest and most literate authors of modern thrillers.' Bookreporter'Box's sparse and pragmatic prose is the perfect complement to the wilderness vistas Pickett knows like the back of his hand.' Providence Journal
To Prussia With Love: Misadventures in Rural East Germany
by Roger BoyesIn a desperate attempt to save his relationship with girlfriend Lena and take a break from the world of journalism, Roger Boyes agrees to leave Berlin for deepest, darkest Brandenburg and decides to set up a B&B in a run-down old schloss that Lena has inherited. Farce meets romance in this follow-up to the successful A Year in the Scheisse.
The Birds of New Jersey: Status and Distribution
by William J. Boyle Jr. Kevin T. KarlsonNew Jersey provides some of the most varied and exciting birding in North America, and more than 450 species have been recorded in the state. Yet there has been no comprehensive and readily available guide to the status and distribution of all these species--until now. The Birds of New Jersey is the most up-to-date and succinct guide for the birds of New Jersey and includes all species known to the state from historical times to the present. Featuring over 200 color photos of rarities and regular species, this book authoritatively provides individual entries that include a summary of status and seasonal distribution, and comments on changes over time. Detailed color-coded maps accompany species accounts, and for species recorded five or fewer times, dates and locations of each record are noted. The introduction examines the state's geography, the history of bird records, and background information to species accounts, and the extensive bibliography guides birders to original sources used in the book. This is the essential resource for birders, ornithologists, and nature enthusiasts interested in the birds of New Jersey and the greater surrounding region. Most up-to-date status and distribution guide for New Jersey and surrounding region All bird species known to the state Species accounts describe the preferred habitat and abundance of species Range maps in color detail seasonal distribution For migratory birds, spring and fall migration times indicated More than 200 color photographs of rare and common species
The Birds of New Jersey: Status and Distribution
by William J. Boyle Jr. Kevin T. KarlsonNew Jersey provides some of the most varied and exciting birding in North America, and more than 450 species have been recorded in the state. Yet there has been no comprehensive and readily available guide to the status and distribution of all these species--until now. The Birds of New Jersey is the most up-to-date and succinct guide for the birds of New Jersey and includes all species known to the state from historical times to the present. Featuring over 200 color photos of rarities and regular species, this book authoritatively provides individual entries that include a summary of status and seasonal distribution, and comments on changes over time. Detailed color-coded maps accompany species accounts, and for species recorded five or fewer times, dates and locations of each record are noted. The introduction examines the state's geography, the history of bird records, and background information to species accounts, and the extensive bibliography guides birders to original sources used in the book. This is the essential resource for birders, ornithologists, and nature enthusiasts interested in the birds of New Jersey and the greater surrounding region. Most up-to-date status and distribution guide for New Jersey and surrounding region All bird species known to the state Species accounts describe the preferred habitat and abundance of species Range maps in color detail seasonal distribution For migratory birds, spring and fall migration times indicated More than 200 color photographs of rare and common species
Museums and Higher Education Working Together: Challenges and Opportunities
by Jos BoysOver the last twenty years the educational role of the museum has come to be central to its mission. There are now far more educational opportunities, new spaces, new interfaces - both digital and physical, and a growing number of education and interpretation departments, educational curators and public engagement programmes. Despite these developments, however, higher education has remained a marginal collaborator compared to primary and secondary schools and to other forms of adult learning. This has meant that the possibilities for partnerships between universities, colleges, museums and galleries has remained relatively unexplored, especially in relation to their potential for generating innovative patterns of research and learning. This book addresses the key issues which are preventing such partnerships and examines how to enable more effective and creative connections between museums and higher education. The authors identify conceptual and practical barriers and explore whether current academic models are fit for purpose. They argue that as pressures mount on public educational resources around the world, there needs to be an urgent increase in the exchange of knowledge across these sectors and the forging of world-class scholarly partnerships. Examples of research undertaken internationally offer best practice models for collaboration and integration. This book will be compulsory reading for museum and educational specialists and those interested in engaging in museum/higher education partnerships. It will also be of interest to those involved in policy and decision-making in education, the museum sector and national and local government.
Museums and Higher Education Working Together: Challenges and Opportunities
by Jos BoysOver the last twenty years the educational role of the museum has come to be central to its mission. There are now far more educational opportunities, new spaces, new interfaces - both digital and physical, and a growing number of education and interpretation departments, educational curators and public engagement programmes. Despite these developments, however, higher education has remained a marginal collaborator compared to primary and secondary schools and to other forms of adult learning. This has meant that the possibilities for partnerships between universities, colleges, museums and galleries has remained relatively unexplored, especially in relation to their potential for generating innovative patterns of research and learning. This book addresses the key issues which are preventing such partnerships and examines how to enable more effective and creative connections between museums and higher education. The authors identify conceptual and practical barriers and explore whether current academic models are fit for purpose. They argue that as pressures mount on public educational resources around the world, there needs to be an urgent increase in the exchange of knowledge across these sectors and the forging of world-class scholarly partnerships. Examples of research undertaken internationally offer best practice models for collaboration and integration. This book will be compulsory reading for museum and educational specialists and those interested in engaging in museum/higher education partnerships. It will also be of interest to those involved in policy and decision-making in education, the museum sector and national and local government.
Coastal Architectures and Politics of Tourism: Leisurescapes in the Global Sunbelt
by Sibel BozdoǧanThis volume offers a critical and complicated picture of how leisure tourism connected the world after the World War II, transforming coastal lands, traditional societies, and national economies in new ways.The 21 chapters in this book analyze selected case studies of architectures and landscapes around the world, contextualizing them within economic geographies of national development, the geopolitics of the Cold War, the legacies of colonialism, and the international dynamics of decolonization. Postwar leisure tourism evokes a rich array of architectural spaces and altered coastal landscapes, which is explored in this collection through discussions of tourism developments in the Mediterranean littoral, such as Greece, Turkey, and southern France, as well as compelling analyses of Soviet bloc seaside resorts along the Black Sea and Baltic coasts, and in beachscapes and tourism architectures of western and eastern hemispheres, from Southern California to Sri Lanka, South Korea, and Egypt. This collection makes a compelling argument that "leisurescapes," far from being supra-ideological and apolitical spatial expressions of modernization, development, and progress, have often concealed histories of conflict, violence, social inequalities, and environmental degradation. It will be of interest to architectural and urban historians, architects and planners, as well as urban geographers, economic and environmental historians.
Balkan Departures: Travel Writing from Southeastern Europe
by Wendy Bracewell Alex Drace-FrancisIn writings about travel, the Balkans appear most often as a place travelled to. Western accounts of the Balkans revel in the different and the exotic, the violent and the primitive − traits that serve (according to many commentators) as a foil to self-congratulatory definitions of the West as modern, progressive and rational. However, the Balkans have also long been travelled from. The region’s writers have given accounts of their travels in the West and elsewhere, saying something in the process about themselves and their place in the world. The analyses presented here, ranging from those of 16th-century Greek humanists to 19th-century Romanian reformers to 20th-century writers, socialists and ‘men-of-the-world’, suggest that travellers from the region have also created their own identities through their encounters with Europe. Consequently, this book challenges assumptions of Western discursive hegemony, while at the same time exploring Balkan ‘Occidentalisms’.
Balkan Departures: Travel Writing from Southeastern Europe (Berghahn Ser.)
by Wendy Bracewell Alex Drace-FrancisIn writings about travel, the Balkans appear most often as a place travelled to. Western accounts of the Balkans revel in the different and the exotic, the violent and the primitive − traits that serve (according to many commentators) as a foil to self-congratulatory definitions of the West as modern, progressive and rational. However, the Balkans have also long been travelled from. The region’s writers have given accounts of their travels in the West and elsewhere, saying something in the process about themselves and their place in the world. The analyses presented here, ranging from those of 16th-century Greek humanists to 19th-century Romanian reformers to 20th-century writers, socialists and ‘men-of-the-world’, suggest that travellers from the region have also created their own identities through their encounters with Europe. Consequently, this book challenges assumptions of Western discursive hegemony, while at the same time exploring Balkan ‘Occidentalisms’.
Cork Strolls: Exploring Cork’s Architectural Treasures
by Gregory Bracken Audrey BrackenCork has long been an important hub for international trade, including the lucrative transatlantic routes. This wealth is reflected in the city’s fine architecture, which boasts a wide variety of styles, from Neoclassical to Gothic. Following on from their successful Dublin Strolls, the Brackens guide us on charming walks through Cork’s architecture, sharing expert insights and intriguing historical detail along the way. Striking hand-drawn illustrations capture the beauty of Ireland's second city. Each of the walks through the city starts where the previous one left off, allowing readers to extend their explorations. They are bookended by landmarks of the city skyline: to the north, the Cathedral of St Mary and St Anne in Shandon and to the west, St Vincent’s Church in Sunday’s Well. In between, they meander through the city, taking in Ireland’s tallest building, the hotel where Michael Collins spent his last night and classic Cork sights such as the English Market, St Fin Barre’s Cathedral, and the old Beamish and Crawford brewery. There are also strolls covering outlying attractions like Fota House and Blarney Castle, as well as the neighbouring seaside towns of Cobh and Kinsale. This illuminating guide reveals the city and county in a whole new light.
Dublin Strolls: Exploring Dublin's Architectural Treasures
by Gregory Bracken Audrey BrackenThis handy guide to Dublin’s architecture is filled with easy-to-follow walks through the city, with clear maps, expert architectural insights and fascinating historical detail. Dublin’s long history has had a visible impact on its architecture: waves of invaders and the attempts by Dubliners to shake them off have left their mark, with the 1916 Easter Rising, for example, having left whole parts of the city in ruins. It was not all strife, however: the Georgian era saw gracious streets and squares being laid out. This book invites you to emulate Leopold Bloom in strolling through the city. Each walk follows on from the one before and gives clear architectural descriptions, accompanied by beautiful hand-drawn illustrations. Discover: - Hidden Dublin (including Isolde’s Tower, the remains of a 13th-century defence tower discovered in the 1990s along with the skulls of a number of young men whose heads had been displayed on spikes) - Religious buildings (from Christ Church to the burial place of St Valentine) - The buildings involved in the 1916 Rising (including the Royal College of Surgeons, City Hall, Liberty Hall, Kilmainham Gaol and, of course, the GPO). "Stands apart from similar guide books to Dublin principally for its high level of architectural detail on the city’s buildings and its tasteful architectural sketches." – The Irish Times. "Uncovers some fascinating – and forgotten – histories." – Irish Independent. "Not only a guide to some slick architectural trails around the city, but also an absolute MINE of titbits about our fantastic city." – Lovin' Dublin. "A vibrant treasure hunt." – Dublin Inquirer. "Enlightening and inspiring." – The Herald
Travels in the Interior of America
by John BradburyInteresting notes about the country in early times.
The Groundwater Diaries: Trials, Tributaries And Tall Stories From Beneath The Streets Of London (text Only)
by Tim BradfordA flight of imagination back to a time when London was green meadows and rolling hills, dotted with babbling brooks. Join Tim Bradford as he explores the lost rivers of London.
Is Shane MacGowan Still Alive?
by Tim BradfordA wry and extremely witty travelogue exploring all things Irish (and Oirish).'With Spike Milligan-ish humour, Bradford investigates the Irish psyche: at times he comes close to adding a new mythology of his own.’ Time Out