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Advances in Accounting Education: Teaching and Curriculum Innovations (Advances in Accounting Education #27)
by Thomas G. CalderonAdvances in Accounting Education: Teaching and Curriculum Innovations publishes both non-empirical and empirical articles dealing with accounting education. All articles emphasize teaching, learning and curriculum development, and discuss vital matters pertaining to the improvement of accounting programs at colleges and universities. Non-empirical papers are academically rigorous, and specifically discuss the institutional context of a course or program, as well as any relevant tradeoffs or policy issues. Empirical reports exhibit sound research design and execution, and develop a thorough motivation and literature review, including references from outside the accounting field, where appropriate. This 27th volume features 11 peer-reviewed papers surrounding three themes: (1) applied professional research and skills building; (2) generative artificial intelligence (AI) and analytics in the accounting curriculum; and (3) innovative practices in cost accounting and other areas. Faculty with an interest in accounting education as well as accounting program administrators should find all three themes to be highly informative and interesting. Some practitioners and regulators in the accounting profession may also find useful policy-related nuggets in Volume 27.
Advances in Accounting Education: Teaching and Curriculum Innovations (Advances in Accounting Education #27)
by Thomas G. CalderonAdvances in Accounting Education: Teaching and Curriculum Innovations publishes both non-empirical and empirical articles dealing with accounting education. All articles emphasize teaching, learning and curriculum development, and discuss vital matters pertaining to the improvement of accounting programs at colleges and universities. Non-empirical papers are academically rigorous, and specifically discuss the institutional context of a course or program, as well as any relevant tradeoffs or policy issues. Empirical reports exhibit sound research design and execution, and develop a thorough motivation and literature review, including references from outside the accounting field, where appropriate. This 27th volume features 11 peer-reviewed papers surrounding three themes: (1) applied professional research and skills building; (2) generative artificial intelligence (AI) and analytics in the accounting curriculum; and (3) innovative practices in cost accounting and other areas. Faculty with an interest in accounting education as well as accounting program administrators should find all three themes to be highly informative and interesting. Some practitioners and regulators in the accounting profession may also find useful policy-related nuggets in Volume 27.
Advances in Asset Management: Strategies, Technologies, and Industry Applications (Engineering Asset Management Review #3)
by Adolfo Crespo Márquez Turuna S. Seecharan Georges Abdul-Nour Joe Amadi-EchenduThis book discusses asset life-cycle management, especially, human dimensions on the management of infrastructure and industry-sector assets. The book explores advances decision support systems based on the applications of Fourth Industrial Revolution (4IR) technologies such as augmented reality (AR) and virtual reality (VR), machine learning, and digital twinning for monitoring, diagnostics, prognostics. It includes methodologies and cases applied to different operational contexts. The book also considers the implications of the applications of international standards, local regulations and industry guidelines to risk and resilience engineering asset operations.
Advances in Complex Decision Making: Using Machine Learning and Tools for Service-Oriented Computing
by Walayat Hussain Honghao Gao Fethi Rabhi Luis MartínezThe rapidly evolving business and technology landscape demands sophisticated decision-making tools to stay ahead of the curve. Advances in Complex Decision Making: Using Machine Learning and Tools for Service-Oriented Computing is a cutting-edge technical guide exploring the latest decision-making technology advancements. This book provides a comprehensive overview of machine learning algorithms and examines their applications in complex decision-making systems in a service-oriented framework. The authors also delve into service-oriented computing and how it can be used to build complex systems that support decision making. Many real-world examples are discussed in this book to provide a practical insight into how discussed techniques can be applied in various domains, including distributed computing, cloud computing, IoT and other online platforms. For researchers, students, data scientists and technical practitioners, this book offers a deep dive into the current developments of machine learning algorithms and their applications in service-oriented computing. This book discusses various topics, including Fuzzy Decisions, ELICIT, OWA aggregation, Directed Acyclic Graph, RNN, LSTM, GRU, Type-2 Fuzzy Decision, Evidential Reasoning algorithm and robust optimisation algorithms. This book is essential for anyone interested in the intersection of machine learning and service computing in complex decision-making systems.
Advances in Complex Decision Making: Using Machine Learning and Tools for Service-Oriented Computing
by Walayat Hussain Honghao Gao Fethi Rabhi Luis MartínezThe rapidly evolving business and technology landscape demands sophisticated decision-making tools to stay ahead of the curve. Advances in Complex Decision Making: Using Machine Learning and Tools for Service-Oriented Computing is a cutting-edge technical guide exploring the latest decision-making technology advancements. This book provides a comprehensive overview of machine learning algorithms and examines their applications in complex decision-making systems in a service-oriented framework. The authors also delve into service-oriented computing and how it can be used to build complex systems that support decision making. Many real-world examples are discussed in this book to provide a practical insight into how discussed techniques can be applied in various domains, including distributed computing, cloud computing, IoT and other online platforms. For researchers, students, data scientists and technical practitioners, this book offers a deep dive into the current developments of machine learning algorithms and their applications in service-oriented computing. This book discusses various topics, including Fuzzy Decisions, ELICIT, OWA aggregation, Directed Acyclic Graph, RNN, LSTM, GRU, Type-2 Fuzzy Decision, Evidential Reasoning algorithm and robust optimisation algorithms. This book is essential for anyone interested in the intersection of machine learning and service computing in complex decision-making systems.
Advances in Emerging Financial Technology and Digital Money
The financial sector is witnessing rapid technological innovations, leading to the emergence of Fintech (financial technologies), revolutionizing national and international financial landscapes. Fintech is expanding and enhancing financial products and services, making them more accessible and affordable while transforming customer relationships, payment methods, financing, and transfers.Advances in Emerging Financial Technology and Digital Money provides a platform for collective reflection, bringing together institutions, policymakers, digital and financial service providers, professionals, and academics from various disciplines. The aim is to clarify the challenges, opportunities, and socio-economic impacts of innovations in finance and technology on citizens and businesses in Morocco, Africa, and worldwide. This comprehensive collection offers valuable insights into the current state and prospects of financial technology and digital money.This book covers all the essential topics, including: AI and Machine Learning in Fintech and Beyond Financial Inclusion, Literacy, and Behavior Fintech Ecosystems, Collaboration, and Analysis Blockchain, Security, and Sustainability Fintech Innovations and Applications In this new book, the authors share their experiences to provide a comprehensive and well‑researched overview of the technologies and concepts that will transform the banking industry as we know it. It aspires to be a useful reference for executive managers, CIOs, Fintech professionals, and researchers interested in exploring and implementing an efficient Fintech strategy. The book also presents selected papers from International Fintech Congress (IFC 2022).
Advances in Emerging Financial Technology and Digital Money
by Yassine Maleh Justin Zhang Abderrahim HansaliThe financial sector is witnessing rapid technological innovations, leading to the emergence of Fintech (financial technologies), revolutionizing national and international financial landscapes. Fintech is expanding and enhancing financial products and services, making them more accessible and affordable while transforming customer relationships, payment methods, financing, and transfers.Advances in Emerging Financial Technology and Digital Money provides a platform for collective reflection, bringing together institutions, policymakers, digital and financial service providers, professionals, and academics from various disciplines. The aim is to clarify the challenges, opportunities, and socio-economic impacts of innovations in finance and technology on citizens and businesses in Morocco, Africa, and worldwide. This comprehensive collection offers valuable insights into the current state and prospects of financial technology and digital money.This book covers all the essential topics, including: AI and Machine Learning in Fintech and Beyond Financial Inclusion, Literacy, and Behavior Fintech Ecosystems, Collaboration, and Analysis Blockchain, Security, and Sustainability Fintech Innovations and Applications In this new book, the authors share their experiences to provide a comprehensive and well‑researched overview of the technologies and concepts that will transform the banking industry as we know it. It aspires to be a useful reference for executive managers, CIOs, Fintech professionals, and researchers interested in exploring and implementing an efficient Fintech strategy. The book also presents selected papers from International Fintech Congress (IFC 2022).
Advances in Emerging Information and Communication Technology (Signals and Communication Technology)
by Asadullah Shaikh Abdullah Alghamdi Qing Tan Ibrahiem M. M. El EmaryThe book presents the proceedings of the International Conference on Innovation of Emerging Communication and Information Technology (ICIEICT 2023), which took place September 11 to 13, 2023, virtually and in Madrid, Spain. The conference is devoted to communication, computer science, electrical and electronics engineering, telecommunication engineering, and information technology. The conference is intended to provide a forum for research scientists, engineers, educators, and practitioners throughout the world to learn, share knowledge, publish, and disseminate the most recent innovations and developments, ideas, and applications in all fields of science, technology and information technology.
Advances in Enterprise Engineering XVII: 13th Enterprise Design and Engineering Working Conference, EDEWC 2023, Vienna, Austria, November 28–29, 2023, Revised Selected Papers (Lecture Notes in Business Information Processing #510)
by Monika Malinova Mandelburger Sérgio Guerreiro Cristine Griffo David Aveiro Henderik A. Proper Marianne SchnellmannThis book constitutes the refereed proceedings of the 13th Enterprise Design and Engineering Working Conference on Advances in Enterprise Engineering XVII, EDEWC 2023, held in Vienna, Austria, during November 27–28, 2023. Enterprise design and engineering aims to take an integrative and engineering-oriented perspective to enterprise development management. As such, it considers enterprises as purposefully designed systems where all relevant aspects should be designed in coherence. The new scope of EDEWC reflects the rapid increase in digitization of enterprises in the last decade. This has resulted in a substantial change in the nature and structure of enterprises, which was the main focus of EDEWC 2023. The 5 full papers and 2 short papers included in this book were carefully reviewed and selected from 15 submissions.
Advances in Group Processes (Advances in Group Processes #40)
by Will Kalkhoff Shane R. Thye Edward J. LawlerAdvances in Group Processes publishes theoretical analyses, reviews, and theory based empirical chapters on group phenomena. The series adopts a broad conception of 'group processes'. This includes work on groups ranging from the very small to the very large, and on classic and contemporary topics such as status, power, trust, justice, social influence, identity, decision-making, intergroup relations, and social networks. Previous contributors have included scholars from diverse fields including sociology, psychology, political science, economics, business, philosophy, computer science, mathematics, and organizational behavior. Volume 40 brings together papers that address theoretical and empirical issues in small groups and organizational research related to: The role of affect in shaping perceptions of the police and the predisposition to mass violence The shaping of prosocial behaviors (e.g., pro-environmental behaviors) by various social/societal factors, such as the shape and density of one’s personal networks Differences in social status, its role in producing and sustaining social inequality and the unintended consequences of initiatives such as interventions designed to lessen status-based inequalities and level the playing field within the workplace Reflecting a range of novel approaches from leading scholars in the field, this volume explores the relevance of group processes in analysing social status, iniquities and behaviors.
Advances in Group Processes (Advances in Group Processes #40)
by WILL KALKHOFF, SHANE R. THYE AND EDWARD J. LAWLERAdvances in Group Processes publishes theoretical analyses, reviews, and theory based empirical chapters on group phenomena. The series adopts a broad conception of 'group processes'. This includes work on groups ranging from the very small to the very large, and on classic and contemporary topics such as status, power, trust, justice, social influence, identity, decision-making, intergroup relations, and social networks. Previous contributors have included scholars from diverse fields including sociology, psychology, political science, economics, business, philosophy, computer science, mathematics, and organizational behavior. Volume 40 brings together papers that address theoretical and empirical issues in small groups and organizational research related to: The role of affect in shaping perceptions of the police and the predisposition to mass violence The shaping of prosocial behaviors (e.g., pro-environmental behaviors) by various social/societal factors, such as the shape and density of one’s personal networks Differences in social status, its role in producing and sustaining social inequality and the unintended consequences of initiatives such as interventions designed to lessen status-based inequalities and level the playing field within the workplace Reflecting a range of novel approaches from leading scholars in the field, this volume explores the relevance of group processes in analysing social status, iniquities and behaviors.
Advances in Hospitality and Leisure (Advances in Hospitality and Leisure #19)
by Joseph S. ChenAdvances in Hospitality and Leisure (AHL), a peer-reviewed research journal, has been published annually since 2004. AHL is indexed in Scopus and included in the Australian Business Deans Council (ABDC) journal quality list. Its editors, editorial board members, ad-hoc reviewers entail scholars from North America, Europe and Asia-Pacific. AHL with international in focus attempts to divulge the innovative methods of inquiry so as to inspire new research topics that are vital and have been in large neglected in the context of hospitality, tourism, and leisure. It strives to address the needs of the populace willing to disseminate seminal ideas, concepts, and theories derived from scholarly inquiries. AHL covers full papers and research notes in the matter of conceptual models and empirical investigations using inductive and deductive methods. The authors of this publication come from and Africa, America, Asia/Pacific, Europe, and Middle East. Potential readers may retrieve useful articles to outline new research agendas, suggest viable topics for a dissertation work, and augment the knowledge of the new subjects of learning.
Advances in Hospitality and Leisure (Advances in Hospitality and Leisure #19)
by Joseph S. ChenAdvances in Hospitality and Leisure (AHL), a peer-reviewed research journal, has been published annually since 2004. AHL is indexed in Scopus and included in the Australian Business Deans Council (ABDC) journal quality list. Its editors, editorial board members, ad-hoc reviewers entail scholars from North America, Europe and Asia-Pacific. AHL with international in focus attempts to divulge the innovative methods of inquiry so as to inspire new research topics that are vital and have been in large neglected in the context of hospitality, tourism, and leisure. It strives to address the needs of the populace willing to disseminate seminal ideas, concepts, and theories derived from scholarly inquiries. AHL covers full papers and research notes in the matter of conceptual models and empirical investigations using inductive and deductive methods. The authors of this publication come from and Africa, America, Asia/Pacific, Europe, and Middle East. Potential readers may retrieve useful articles to outline new research agendas, suggest viable topics for a dissertation work, and augment the knowledge of the new subjects of learning.
Advances in Information Technology in Civil and Building Engineering: Proceedings of ICCCBE 2022 - Volume 1 (Lecture Notes in Civil Engineering #357)
by Sebastian Skatulla Hans BeushausenThis book gathers the latest advances, innovations, and applications in the field of information technology in civil and building engineering, presented at the 19th International Conference on Computing in Civil and Building Engineering (ICCCBE), held in Cape Town, South Africa on October 26-28, 2022. It covers highly diverse topics such as BIM, construction information modeling, knowledge management, GIS, GPS, laser scanning, sensors, monitoring, VR/AR, computer-aided construction, product and process modeling, big data and IoT, cooperative design, mobile computing, simulation, structural health monitoring, computer-aided structural control and analysis, ICT in geotechnical engineering, computational mechanics, asset management, maintenance, urban planning, facility management, and smart cities. Written by leading researchers and engineers, and selected by means of a rigorous international peer-review process, the contributions highlight numerous exciting ideas that will spur novel research directions and foster multidisciplinary collaborations.
Advances in Manufacturing IV: Volume 2 - Production Engineering: Digitalization, Sustainability and Industry Applications (Lecture Notes in Mechanical Engineering)
by Justyna Trojanowska Agnieszka Kujawińska Ivan Pavlenko Jozef HusarThis book describes cutting-edge research and technologies aimed at increasing the efficiency of production processes and supporting the implementation of Industry 4.0 and Industry 5.0 solutions in production. Gathering peer-review contributions to the 8th International Scientific-Technical Conference MANUFACTURING 2024, held on May 14–16, 2024, in Poznan, Poland, it reports on research on and applications of artificial intelligence and digital technologies to improve the production process. It also presents augmented/virtual and mixed reality tools that can be used or have been tested in the manufacturing industry and for education and training purposes. Last but not least, it highlights cutting-edge solutions for green and sustainable production. Offering a timely, practice-oriented reference guide for both researchers and practitioners in manufacturing, this book is also intended to bridge the gap between university and industry, fostering a closer communication and cooperation between them
Advances in Manufacturing IV: Volume 3 - Quality Engineering: Digitalization, Sustainability and Industry Applications (Lecture Notes in Mechanical Engineering)
by Adam Hamrol Marta Grabowska Marcin HinzThis book covers timely topics in quality engineering, with a special focuses on issues relating to Industry 4.0 and 5.0. Based on peer-reviewed contributions to the 8th International Scientific-Technical Conference MANUFACTURING 2024, held on May 14–16, 2024, in Poznan, Poland, the chapters describe advanced engineering methods for managing quality and risk at different stages of the product lifecycle. They discusses the role of the sustainable development aspect in supply chain, in the context of product and business planning, production, and transportation, and the principles and best practices of circular economy. They also highlight the role of the human factor in Industry 5.0, and discuss educational issues. All in all, this book provides both researchers and practitioners with a timely guide on research in the broad area of quality engineering, covering human and environmental aspects of industrial production, and risk-based management methods.
Advances in Pacific Basin Business, Economics and Finance (Advances in Pacific Basin Business, Economics and Finance #12)
by DR Cheng-Few Lee And Dr. Min-Teh YuAdvances in Pacific Basin Business, Economics and Finance (APBBEF) is a series designed to focus on interdisciplinary research in finance, economics, and management among Pacific Rim countries. All articles published are peer-reviewed and recommended by one editorial board member. Topics of interest include, but are not limited to, the following: 1. Policy and management on financial markets and financial institutions; 2. Options, futures, and other derivatives markets; 3. Corporate finance and investment decisions; 4. Insurance and risk management; 5. Accounting, auditing, and taxation; 6. Artificial intelligence and new technology in finance; 7. ESG and sustainability; 8. Income, employment, and education; 9. Monetary and foreign exchange policy; 10. Other economic policies among the Pacific Rim countries. APBBEF is indexed in ABI/INFORM, EconLit, EBSCO, ProQuest, ResearchGate, and Google Scholar. Manuscript submission: Please use an email attachment in Microsoft Word format or PDF to Dr. Min-Teh Yu (mtyu@nycu.edu.tw) or Dr. Cheng-Few Lee (cflee@business.rutgers.edu).
Advances in Pacific Basin Business, Economics and Finance (Advances in Pacific Basin Business, Economics and Finance #12)
by Cheng-Few Lee Min-Teh YuAdvances in Pacific Basin Business, Economics and Finance (APBBEF) is a series designed to focus on interdisciplinary research in finance, economics, and management among Pacific Rim countries. All articles published are peer-reviewed and recommended by one editorial board member. Topics of interest include, but are not limited to, the following: 1. Policy and management on financial markets and financial institutions; 2. Options, futures, and other derivatives markets; 3. Corporate finance and investment decisions; 4. Insurance and risk management; 5. Accounting, auditing, and taxation; 6. Artificial intelligence and new technology in finance; 7. ESG and sustainability; 8. Income, employment, and education; 9. Monetary and foreign exchange policy; 10. Other economic policies among the Pacific Rim countries. APBBEF is indexed in ABI/INFORM, EconLit, EBSCO, ProQuest, ResearchGate, and Google Scholar. Manuscript submission: Please use an email attachment in Microsoft Word format or PDF to Dr. Min-Teh Yu (mtyu@nycu.edu.tw) or Dr. Cheng-Few Lee (cflee@business.rutgers.edu).
Advances in Remanufacturing: Proceedings of the VII International Workshop on Autonomous Remanufacturing (Lecture Notes in Mechanical Engineering)
by Marcello Fera Mario Caterino Roberto Macchiaroli Duc Truong PhamThis book features the papers presented at IWAR 2023. The overall objective of the event was to bring together international scientists and engineers to bridge the academic and industrial worlds in the field of remanufacturing. Various themes related to remanufacturing, including methods for operations management, methodologies for quality assessment and life cycle assessment, the integration of robots in remanufacturing, and the use of modern I4.0 technologies in a remanufacturing context among others were addressed. This book is intended for academics, graduate students, researchers, as well as industrial practitioners engaged in the field of remanufacturing.
Advances in Tourism, Technology and Systems: Selected Papers from ICOTTS 2023, Volume 1 (Smart Innovation, Systems and Technologies #383)
by António Abreu João Vidal Carvalho Pedro Liberato Hazael Cerón MonroyThis book features a collection of high-quality research papers presented at the International Conference on Tourism, Technology and Systems (ICOTTS 2023), held at Anáhuac University, Bacalar, Mexico, from 2 to 4 November 2023. The book is divided into two volumes, and it covers the areas of technology in tourism and the tourist experience, generations and technology in tourism, digital marketing applied to tourism and travel, mobile technologies applied to sustainable tourism, information technologies in tourism, digital transformation of tourism business, e-tourism and tourism 2.0, big data and management for travel and tourism, geotagging and tourist mobility, smart destinations, robotics in tourism, and information systems and technologies.
Advancing Methodologies of Conducting Literature Review in Management Domain (Review of Management Literature #2)
by Sudhir RanaGiving new insight into the theories behind management literature reviews, Advancing Methodologies of Conducting Literature Review in Management Domain explores a range of novel ideas on how to plan, organize, synthesize, and present the results from previous literature from across management research. Specific areas examined in this volume include planning and setting the objectivity of review papers, search processes, data selection and screening, review types and designs, and evaluation criteria, validity, and reliability.
Advancing Methodologies of Conducting Literature Review in Management Domain (Review of Management Literature #2)
by SUDHIR RANA, JAGROOP SINGH AND SAKSHI KATHURIAGiving new insight into the theories behind management literature reviews, Advancing Methodologies of Conducting Literature Review in Management Domain explores a range of novel ideas on how to plan, organize, synthesize, and present the results from previous literature from across management research. Specific areas examined in this volume include planning and setting the objectivity of review papers, search processes, data selection and screening, review types and designs, and evaluation criteria, validity, and reliability.
Advertising Account Planning: Planning and Managing Strategic Communication Campaigns
by Sarah Turnbull Larry Kelley Donald JugenheimerThis practical and comprehensive text effectively provides advertising account planning principles within an integrated marketing communications framework. With a world-renowned textbook author team, this 4th edition has been fully updated to include: Fresh professional examples and mini-case studies within each chapter with a more global outlook than previous editions, bringing the theoretical concepts to life A new chapter on International Advertising addressing the challenges of managing a global campaign Pedagogical features and visual aids to support student learning and comprehension, including reflective questions and mini-cases drawn from current industry examples New and expanded content covering digital marketing and technologies; the customer journey; ethics and corporate social responsibility; global positioning of the brand; paid, earned and owned media; influencer marketing, and campaign measurement and analytics. Providing a full understanding of the advertising account planning process, this textbook is perfect for both the industry and classroom. The textbook will equip students of Marketing Communications, Advertising Management and Brand Management with the knowledge and skills they need to plan and manage a strategic communications campaign, including prominent advertising student competitions such as American Advertising Federation ( AAF) National Student Advertising Competition ( NSAC) or the Collegiate EFFIES. Online resources include PowerPoint slides and a test bank.
Advertising Account Planning: Planning and Managing Strategic Communication Campaigns
by Sarah Turnbull Larry Kelley Donald JugenheimerThis practical and comprehensive text effectively provides advertising account planning principles within an integrated marketing communications framework. With a world-renowned textbook author team, this 4th edition has been fully updated to include: Fresh professional examples and mini-case studies within each chapter with a more global outlook than previous editions, bringing the theoretical concepts to life A new chapter on International Advertising addressing the challenges of managing a global campaign Pedagogical features and visual aids to support student learning and comprehension, including reflective questions and mini-cases drawn from current industry examples New and expanded content covering digital marketing and technologies; the customer journey; ethics and corporate social responsibility; global positioning of the brand; paid, earned and owned media; influencer marketing, and campaign measurement and analytics. Providing a full understanding of the advertising account planning process, this textbook is perfect for both the industry and classroom. The textbook will equip students of Marketing Communications, Advertising Management and Brand Management with the knowledge and skills they need to plan and manage a strategic communications campaign, including prominent advertising student competitions such as American Advertising Federation ( AAF) National Student Advertising Competition ( NSAC) or the Collegiate EFFIES. Online resources include PowerPoint slides and a test bank.
Advertising as a Creative Industry: Regime of Paradoxes (Routledge Research in the Creative and Cultural Industries)
by Izabela DerdaAt the crossroads of culture and commerce, the advertising industry is a regime of paradoxes. This book examines the place of advertising in today’s creative industries, exploring the major challenges advertisers confront as they engage with other creative sectors. Izabela Derda, author, media scholar, and industry expert, offers insights into how the industry keeps deconstructing its own creative processes and collaborative models as it attempts to stay relevant. Through extensive case studies and interviews with industry professionals and thought leaders, this book examines the sector’s struggle to adapt to new business models and to monetize creativity in today’s media landscape, from re-engaging audiences through media more typical of arts and entertainment to managing intricate cross-sectoral creative collaborations. From redesigning workplaces to satisfy the expectations of the youngest generations of creatives to reconsidering the paradigm of conventional creative teams, the advertising sector has swiftly adjusted to the seismic changes in today’s media landscape. The book will be of interest to scholars and students of creative media, advertising, and media studies, as well as those interested in understanding the changing complexities and latest innovations of the creative industries. Advertising professionals, artists, and policymakers will find relevant insights and possible solutions for the major challenges facing the advertising industry today.