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Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice (PR In Practice)
by Michael Regester Judy LarkinThe reputation of an organisation influences who we buy from, work for, supply to and invest in. Intangible assets, of which reputation forms an important part, account for well over 50 per cent of the value of the Fortune 500 and even more in the case of the FTSE 100. This fourth edition of Risk Issues and Crisis Management in Public Relations has been completely revised and aims to define reputation, explores how to value it and provides practical guidelines for effective reputation management.This latest edition features new sections on the effects of recent world events, Corporate Social Responsibility, climate change and sustainability, legal revisions and the use of the Internet in a crisis. Featuring new case studies on Oxfam V Starbucks, Sony, Dell, Ribena, BP, Bernard Matthews and the bird flu issue, Northern Rock, Walmart, Celebrity Big Brother 07, the Cadbury Salmonella outbreak, the Virgin train crash and the Buncefield Oil Explosion, the book charts how rapidly the reputation management agenda moves and yet how slowly business learns.
Malicious Attack Propagation and Source Identification (Advances in Information Security #73)
by Jiaojiao Jiang Sheng Wen Bo Liu Shui Yu Yang Xiang Wanlei ZhouThis book covers and makes four major contributions: 1) analyzing and surveying the pros and cons of current approaches for identifying rumor sources on complex networks; 2) proposing a novel approach to identify rumor sources in time-varying networks; 3) developing a fast approach to identify multiple rumor sources; 4) proposing a community-based method to overcome the scalability issue in this research area. These contributions enable rumor source identification to be applied effectively in real-world networks, and eventually diminish rumor damages, which the authors rigorously illustrate in this book. In the modern world, the ubiquity of networks has made us vulnerable to various risks. For instance, viruses propagate throughout the Internet and infect millions of computers. Misinformation spreads incredibly fast in online social networks, such as Facebook and Twitter. Infectious diseases, such as SARS, H1N1 or Ebola, have spread geographically and killed hundreds of thousands people. In essence, all of these situations can be modeled as a rumor spreading through a network, where the goal is to find the source of the rumor so as to control and prevent network risks. So far, extensive work has been done to develop new approaches to effectively identify rumor sources. However, current approaches still suffer from critical weaknesses. The most serious one is the complex spatiotemporal diffusion process of rumors in time-varying networks, which is the bottleneck of current approaches. The second problem lies in the expensively computational complexity of identifying multiple rumor sources. The third important issue is the huge scale of the underlying networks, which makes it difficult to develop efficient strategies to quickly and accurately identify rumor sources. These weaknesses prevent rumor source identification from being applied in a broader range of real-world applications. This book aims to analyze and address these issues to make rumor source identification more effective and applicable in the real world. The authors propose a novel reverse dissemination strategy to narrow down the scale of suspicious sources, which dramatically promotes the efficiency of their method. The authors then develop a Maximum-likelihood estimator, which can pin point the true source from the suspects with high accuracy. For the scalability issue in rumor source identification, the authors explore sensor techniques and develop a community structure based method. Then the authors take the advantage of the linear correlation between rumor spreading time and infection distance, and develop a fast method to locate the rumor diffusion source. Theoretical analysis proves the efficiency of the proposed method, and the experiment results verify the significant advantages of the proposed method in large-scale networks. This book targets graduate and post-graduate students studying computer science and networking. Researchers and professionals working in network security, propagation models and other related topics, will also be interested in this book.
Komplexität im Journalismus
by Beatrice Dernbach Alexander Godulla Annika SehlDie Beiträge in diesem Band analysieren die komplexen Strukturen im Journalismus und identifizieren einige seiner komplexitätsreduzierenden Strategien. In der modernen Mediengesellschaft kommt Journalismus unter anderem die Aufgabe zu, Transparenz in die gesellschaftlichen Verhältnisse zu bringen. Er erfüllt dies, indem er standardisiert und routiniert Themen selektiert, sie bearbeitet und der öffentlichen Diskussion zur Verfügung stellt. In diesem idealtypischen Verständnis versucht Journalismus, die Vielschichtigkeit und die Vernetzung vieler Ereignisse, Phänomene und sozialer Handlungen zu erklären. Die dafür notwendige Komplexitätsreduktion funktioniert in zwei Richtungen: nach innen und nach außen. Journalismus hat spezifische Strukturen und Routinen entwickelt, um die eigene und die externe Komplexität zu minimieren und damit handlungsfähig zu sein. Der InhaltKomplexitätsforschung ● (Theoretische) Komplexität des Journalismus ● Komplexität journalistischer Binnenstrukturen ● Komplexitätsreduktion in digitalen journalistischen Angeboten ● Journalistische Komplexitätsreduktion in Themenfeldern Die HerausgeberDr. Beatrice Dernbach ist Professorin für „Praktischer Journalismus“ an der Technischen Hochschule Nürnberg und seit den 1990er Jahren in der Journalismusforschung und der akademischen Journalistenausbildung aktiv.Dr. Alexander Godulla ist Professor für Empirische Kommunikations- und Medienforschung am Institut für Kommunikations- und Medienwissenschaft der Universität Leipzig.Dr. Annika Sehl ist Professorin für Digitalen Journalismus am Institut für Journalistik der Universität der Bundeswehr München und Research Associate am Reuters Institute for the Study of Journalism der University of Oxford.
Medienklatsch: Eine hermeneutische Begriffsanalyse massenmedialer Klatschkommunikation
by Eva-Maria LessingerEva-Maria Lessinger beschreibt, wie der Klatsch in den Massenmedien als mediale Adaption alltäglicher Klatschgespräche theoretisch und historisch aus dem Face-to-Face-Klatsch abgeleitet werden kann und welche Gemeinsamkeiten, Unterschiede und Interdependenz zwischen interpersonalem und massenmedialem Klatsch bestehen. Sie zeigt, in welcher Weise diese Mediengattung versucht, die Legitimation der öffentlichen Selbstdarstellung von Prominenten zu überprüfen und das Geheimnis von deren authentischer Persönlichkeit zu lüften. Die hermeneutische Begriffsanalyse legt den Schluss nahe, dass der Klatschjournalismus nur selten unautorisiert persönliche Grenzen überschreitet, sondern überwiegend als Erfüllungsgehilfe der Aufmerksamkeitsstrategien von Prominenten fungiert.
Restructuring Translation Education: Implications from China for the Rest of the World
by Feng Yue Youlan Tao Huashu Wang Qiliang Cui Bin XuThis book offers data-based insights into the problems of translation education and their causes in the context of localization and globalization in the era of big data. By examining language services around the globe, illustrating applications of big-data technology and their future development, and describing crowdsourcing and online collaborative translations, speech-to-speech translation and cloud-based translation, it makes readers aware of the important changes taking place in the professional translation market and consequently recognize the insufficiency of translation education and the need for it to be restructured accordingly. Furthermore, the book includes data-based analyses of translation education problems, such as teaching philosophy, curriculum design and faculty development of both undergraduate and postgraduate education in China. More importantly, it proposes solutions that have already been successful in experiments in a number of universities in China for other institutions of higher education to imitate in restructuring translation education. The discussion is of interest for current and future translation policy makers, translation educators, translators and learners.
Deep Reinforcement Learning for Wireless Networks (SpringerBriefs in Electrical and Computer Engineering)
by F. Richard Yu Ying HeThis Springerbrief presents a deep reinforcement learning approach to wireless systems to improve system performance. Particularly, deep reinforcement learning approach is used in cache-enabled opportunistic interference alignment wireless networks and mobile social networks. Simulation results with different network parameters are presented to show the effectiveness of the proposed scheme. There is a phenomenal burst of research activities in artificial intelligence, deep reinforcement learning and wireless systems. Deep reinforcement learning has been successfully used to solve many practical problems. For example, Google DeepMind adopts this method on several artificial intelligent projects with big data (e.g., AlphaGo), and gets quite good results.. Graduate students in electrical and computer engineering, as well as computer science will find this brief useful as a study guide. Researchers, engineers, computer scientists, programmers, and policy makers will also find this brief to be a useful tool.
Innovative Computing Trends and Applications (EAI/Springer Innovations in Communication and Computing)
by Pandian Vasant Igor Litvinchev José Antonio Marmolejo-SaucedoThis book provides a survey on research, development, and trends in innovative computing in communications engineering and computer science. It features selected and expanded papers from the EAI International Conference on Computer Science and Engineering 2018 (COMPSE 2018), with contributions by top global researchers and practitioners in the field. The content is of relevance to computer science graduates, researchers and academicians in computer science and engineering. The authors discuss new technologies in computer science and engineering that have reduced the dimension of data coverage worldwide, reducing the gaps and coverage of domains globally. They discuss how these advances have also contributed to strength in prediction, analysis, and decision in the areas such as Technology, Management, Social Computing, Green Computing, and Telecom. Contributions show how nurturing the research in technology and computing is essential to finding the right pattern in the ocean of data.Focuses on research areas of innovative computing and its application in engineering and technology;Includes contributions from researchers in computing and engineering from around the world;Features selected and expanded papers from EAI International Conference on Computer Science and Engineering 2018 (COMPSE 2018).
The Arab-israeli Conflict In The Arab Press: The First Three Decades (PDF)
by William W. HaddadThis monograph provides a much-needed history of the Arab print media as well as an in-depth study of translated Arab media sources, remedying a remarkable gap in Western intellectual culture. Setting the scene, the manuscript begins with a brief historical narrative of Arab newspapers from the 1940s to the mid-1970s, when a free press virtually disappeared. William Haddad then explores the historiography of the Arab print media, compiling a valuable collection of available scholarship on the subject. The book simultaneously considers the contemporary ongoing problem of censorship in Middle East journalism. With this valuable context, Haddad then sets about examining the Arab print media's view of the Arab-Israeli conflict in its first three decades. By giving voice to the Arab political journalists who wrote editorials and opinion pieces, the bulk of the book explores the variety of opinions held in the Arab print media regarding the Arab-Israeli conflict.
Physical Principles of Wireless Communications
by Victor L. GranatsteinUpdated and expanded, Physical Principles of Wireless Communications, Second Edition illustrates the relationship between scientific discoveries and their application to the invention and engineering of wireless communication systems. The second edition of this popular textbook starts with a review of the relevant physical laws, including
Quo Vadis Journalistenausbildung?: Befunde und Konzepte für eine zeitgemäße Ausbildung
by Britta M. Gossel Kathrin KonyenWas brauchen Nachwuchsjournalisten, um für die berufliche Realität vorbereitet zu sein? Dieses Buch gibt sowohl aus wissenschaftlicher als auch aus praktischer Sicht Aufschluss darüber, welche Inhalte Bestandteil einer zeitgemäßen Journalistenausbildung sein müssen. Grundlage dafür ist die Auswertung einer Studie, die die TU Ilmenau gemeinsam mit dem Deutschen Journalistenverband durchgeführt hat. Diese wird ergänzt durch Beiträge von Professoren, Ausbildern und Praktikern aus dem Journalismus sowie durch Porträts, die den Arbeitsalltag und dessen Anforderungen am Beispiel ausgewählter Journalisten darstellen.
Transgender, Translation, Translingual Address (Literatures, Cultures, Translation)
by Douglas RobinsonThe emergence of transgender communities into the public eye over the past few decades has brought some new understanding, but also renewed outbreaks of violent backlash. In Transgender, Translation, Translingual Address Douglas Robinson seeks to understand the “translational” or “translingual” dialogues between cisgendered and transgendered people. Drawing on a wide range of LGBT scholars, philosophers, sociologists, sexologists, and literary voices, Robinson sets up cis-trans dialogues on such issues as “being born in the wrong body,” binary vs. anti-binary sex/gender identities, and the nature of transition and transformation. Prominent voices in the book include Kate Bornstein, C. Jacob Hale, and Sassafras Lowrey.The theory of translation mobilized in the book is not the traditional equivalence-based one, but Callon and Latour's sociology of translation as “speaking for someone else,” which grounds the study of translation in social pressures to conform to group norms. In addition, however, Robinson translates a series of passages from Finnish trans novels into English, and explores the “translingual address” that emerges when those English translations are put into dialogue with cis and trans scholars.
Developing Feedback For Pupil Learning: Teaching, Learning And Assessment In Schools (PDF)
by Ruth DannFeedback is often considered to be one of the pivotal enablers of formative assessment. This key topic has received considerable attention within research literature and has been studied by a number of leading experts in the field. This book is positioned at the heart of these debates and offers a specific contribution to `exploring' and `exploiting' the learning gap which feedback seeks to shift. Developing Feedback for Pupil Learning seeks to synthesise what we know about feedback and learning into more in-depth understandings of what influences both the structure of and changes to the learning gap. This research-informed but accessibly written enquiry is at the very heart of teaching, learning and assessment. It offers a timely contribution to understanding what works (and what doesn't) for whom and why. Split into three main parts, it covers: Feedback for learning in theory, policy and practice; Conceptualising the `learning gap'; New futures for feedback. This text will be essential reading for students, teachers, researchers and all those who engage with issues related to teaching, learning and assessment academically.
Freedom Of Information: A Practical Guide For Uk Journalists (PDF)
by Matthew BurgessFreedom of Information: A Practical Guide for UK Journalists is written to inform, instruct and inspire journalists on the investigative possibilities offered by the Freedom of Information Act. Covering exactly what the Act is, how to make FOI requests and how to use the Act to hold officials to account, Matt Burgess utilises expert opinions, relevant examples and best practice from journalists and investigators working with the Freedom of Information Act at all levels. The book is brimming with illuminating and relevant examples of the Freedom of Information Act being used by journalists, alongside a range of helpful features, including: • end-of-chapter lists of tips and learning points; • sections addressing the different areas of FOI requests; • text boxes on key thoughts and cases; • interviews with leading contemporary journalists and figures working with FOI requests. Supported by the online FOI Directory (www.foidirectory.co.uk), Freedom of Information: A Practical Guide for UK Journalists is a must read for all those training or working as journalists on this essential tool for investigating, researching and reporting.
Developing Feedback For Pupil Learning: Teaching, Learning And Assessment In Schools
by Ruth DannFeedback is often considered to be one of the pivotal enablers of formative assessment. This key topic has received considerable attention within research literature and has been studied by a number of leading experts in the field. This book is positioned at the heart of these debates and offers a specific contribution to `exploring' and `exploiting' the learning gap which feedback seeks to shift. Developing Feedback for Pupil Learning seeks to synthesise what we know about feedback and learning into more in-depth understandings of what influences both the structure of and changes to the learning gap. This research-informed but accessibly written enquiry is at the very heart of teaching, learning and assessment. It offers a timely contribution to understanding what works (and what doesn't) for whom and why. Split into three main parts, it covers: Feedback for learning in theory, policy and practice; Conceptualising the `learning gap'; New futures for feedback. This text will be essential reading for students, teachers, researchers and all those who engage with issues related to teaching, learning and assessment academically.
Innovations in Soft Computing and Information Technology: Proceedings of ICEMIT 2017, Volume 3
by Jayeeta Chattopadhyay Rahul Singh Vandana BhattacherjeeThe book presents innovative scientific research works by academics, research scholars and students, presented at the 2017 International Conference on Energy, Materials and Information Technology at Amity University Jharkhand, India. It includes contributions on system solutions based on soft computing techniques, and covers innovative soft computing techniques and tools with advanced applications. A major focus of the book is on presenting interdisciplinary problems and how they can be solved using information technology, together with innovative connections to other disciplines. It also includes papers on cloud computing and WSN-related real-time research.
Webservices: Theory and Practice
by Hrushikesha Mohanty Prasant Kumar PattnaikThis book focuses on web service specification, search, composition, validation, resiliency, security and engineering, and discusses various service specification standards like WSDL, SAWSDL, WSMO and OWLS. The theory and associated algorithms for service specification verification are detailed using formal models like Petrinet, FSM and UML. The book also explores various approaches proposed for web service search and composition, highlighting input/output, parameter-based search, and selection of services based on both functional and non-functional parameters. In turn, it examines various types of composite web services and presents an overview of popular fault handling strategies for each of these types. Lastly, it discusses the standards used for implementing web service security on the basis of a case study, and introduces the Web Service Development Life Cycle (WSDLC), which defines co-operation between several industry partners to develop web services in a more structured way.
Computer Systems: Digital Design, Fundamentals of Computer Architecture and Assembly Language
by Ata ElahiThis textbook covers digital design, fundamentals of computer architecture, and assembly language. The book starts by introducing basic number systems, character coding, basic knowledge in digital design, and components of a computer. The book goes on to discuss information representation in computing; Boolean algebra and logic gates; sequential logic; input/output; and CPU performance. The author also covers ARM architecture, ARM instructions and ARM assembly language which is used in a variety of devices such as cell phones, digital TV, automobiles, routers, and switches. The book contains a set of laboratory experiments related to digital design using Logisim software; in addition, each chapter features objectives, summaries, key terms, review questions and problems. The book is targeted to students majoring Computer Science, Information System and IT and follows the ACM/IEEE 2013 guidelines. • Comprehensive textbook covering digital design, computer architecture, and ARM architecture and assembly • Covers basic number system and coding, basic knowledge in digital design, and components of a computer • Features laboratory exercises in addition to objectives, summaries, key terms, review questions, and problems in each chapter
International Perspectives On Publishing Platforms (Digital Research In The Arts And Humanities Ser. (PDF))
by Meghan ForbesWith large-scale scholarly projects dedicated to digitizing print-based magazines and a concurrent turn towards digital mapping and data visualization, periodicals that were once accessible only in the archive now have the capacity to reach a wider audience, and make visible previously overlooked networks and connections enacted within and across the magazines. International Perspectives on Publishing Platforms: Image, Object, Text offers a unique contribution to the field of periodical studies, while also broadening the scope of purview to consider related content with regards to other relevant printed matter and cultural products, as well as digital archiving strategies. Including interdisciplinary contributions from academics around the world, the volume presents a wide range of approaches to periodicals and printed matter from Africa, Asia, Europe, the Middle East, Latin America, and the Caribbean. Questions of material print culture and the digital realm are considered both via theoretical and more empirical approaches. As a whole, the book considers the pluralism of perspectives that the study of periodicals and printed matter contribute to our historical understanding of various political and social issues, and also devotes attention to the ways in which digital archiving projects can be instrumentalized as a strategy for filling in gaps in the historical record. International Perspectives on Publishing Platforms should be of great interest to researchers, academics and postgraduates engaged in the study of periodicals, publishing, book history, world literature, digital humanities, media, visual and material culture.
International Perspectives On Publishing Platforms (Digital Research In The Arts And Humanities Ser. (PDF))
by Meghan ForbesWith large-scale scholarly projects dedicated to digitizing print-based magazines and a concurrent turn towards digital mapping and data visualization, periodicals that were once accessible only in the archive now have the capacity to reach a wider audience, and make visible previously overlooked networks and connections enacted within and across the magazines. International Perspectives on Publishing Platforms: Image, Object, Text offers a unique contribution to the field of periodical studies, while also broadening the scope of purview to consider related content with regards to other relevant printed matter and cultural products, as well as digital archiving strategies. Including interdisciplinary contributions from academics around the world, the volume presents a wide range of approaches to periodicals and printed matter from Africa, Asia, Europe, the Middle East, Latin America, and the Caribbean. Questions of material print culture and the digital realm are considered both via theoretical and more empirical approaches. As a whole, the book considers the pluralism of perspectives that the study of periodicals and printed matter contribute to our historical understanding of various political and social issues, and also devotes attention to the ways in which digital archiving projects can be instrumentalized as a strategy for filling in gaps in the historical record. International Perspectives on Publishing Platforms should be of great interest to researchers, academics and postgraduates engaged in the study of periodicals, publishing, book history, world literature, digital humanities, media, visual and material culture.
Blood and Sand: Wm Format
by Frank GardnerIt was on 6 June 2004 that BBC security correspondent Frank Gardner and cameraman Simon Cumbers were ambushed by Islamist gunmen in a quiet Riyadh back street. Simon was killed outright. Frank was hit in the shoulder and leg. As he lay in the dust, a figure stood over him and pumped four more bullets into his body at point-blank range…Against all the odds, Frank Gardner survived. Ten years on from that horrendous attack, although partly paralysed, he continues to travel the world reporting for the BBC. His acclaimed, moving and inspiring memoir is now brought up to date with a new chapter recalling his return to Saudi Arabia for the first time since he was shot. This new anniversary edition is a reaffirmation of his deep understanding of – and affection for – the Islamic world in these uncertain times.
Narratives in Research and Interventions on Cyberbullying among Young People
by Heidi Vandebosch Lelia GreenThis book describes innovative ways to do research about, and design interventions for, cyberbullying by children and adolescents. It does this by taking a narrative approach. How can narrative research methods complement the mostly quantitative methods (e.g. surveys, experiments, ….) in cyberbullying research ? And how can stories be used to inform young people about the issue and empower them? Throughout the book, special attention is paid to new information and communication technologies, and the opportunities ICTs provide for narrative research (e.g. as a source of naturally occurring stories on cyberbullying), and for narrative health interventions (e.g. via Influencers). The book thus integrates research and insights from the fields of cyberbullying, narrative methods, narrative health communication, and new information and communication technologies.
The NICE Cyber Security Framework: Cyber Security Intelligence and Analytics
by Izzat AlsmadiThis textbook is for courses in cyber security education that follow National Initiative for Cybersecurity Education (NICE) KSAs work roles and framework, that adopt the Competency-Based Education (CBE) method. The book follows the CBT (KSA) general framework, meaning each chapter contains three sections, knowledge and questions, and skills/labs for Skills and Abilities. The author makes an explicit balance between knowledge and skills material in information security, giving readers immediate applicable skills. The book is divided into seven parts: Securely Provision; Operate and Maintain; Oversee and Govern; Protect and Defend; Analysis; Operate and Collect; Investigate. All classroom materials (in the book an ancillary) adhere to the NICE framework.Mirrors classes set up by the National Initiative for Cybersecurity Education (NICE) Adopts the Competency-Based Education (CBE) method of teaching, used by universities, corporations, and in government trainingIncludes content and ancillaries that provide skill-based instruction on compliance laws, information security standards, risk response and recovery, and more
Balance and Bias in Journalism: Representation, Regulation and Democracy (PDF)
by Guy StarkeyThis new book addresses a key issue in current debates around journalistic theory and practice. Drawing on his extensive research and teaching experience in this field, Guy Starkey offers a clearly structured, easily accessible discussion of "balance" in the media, and the difficulties inherent in both achieving and measuring it. Providing an analysis of theoretical issues, an exploration of practical considerations, and a review of methods for assessing journalistic output, it will appeal to students of journalism and media studies.
Communications Policy: Theories and Issues (PDF)
by Stylianos Papathanassopoulos Edited by Ralph NegrineCulture, politics, economics and technology all impact upon policy decisions. To investigate the factors that influence communications policy, however, one has to go beyond conventional views of media and communication studies and combine these with policy studies. Communications Policy: Theories and Issues utilizes new research to highlight key debates and developments, and addresses a broad spectrum of contemporary concerns regarding the structure and the organization of communications systems in the past, present and future. Combining theoretical analysis with empirical research findings, this comprehensive text explores the contemporary theories and issues in communications policy that affect all democratic societies as they seek to address the challenges of emerging information and communications technologies. Featuring contributions from distinguished authors across a range of media disciplines, Communications Policy introduces challenging ideas about how communications should be structured in the future and is essential reading for all policy makers, researchers and students of communications policy.
Translating Film Subtitles into Chinese: A Multimodal Study
by Yuping ChenThis book examines three metafunction meanings in subtitle translation with three research foci, i.e., the main types of cross-modal interrelation, the primary function of semiotic interplay, and the key linguistic components influencing the subtitles. It goes beyond traditional textual analysis in translation studies; approaches subtitle translation from a multimodality standpoint; and breaks through the linguistic restraints on subtitling research by underscoring the role of semiotic interplay. In the field of multimodality, this book bridges subtitling and multimodality by investigating the interweaving relationships between different semiotic modes, and their corresponding impacts on subtitle translation.