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Gestaltung komplexer Austauschbeziehungen: Analyse zwischenbetrieblicher Kooperation (neue betriebswirtschaftliche forschung (nbf) #201)

Dietmar Rößl zeigt, daß synergetische Strukturen, die auf Selbstverpflichtung und Vertrauen aufbauen, die einzige Chance bieten, bei komplexen langfristigen Interdependenzen Handeln zu ermöglichen.

Glaubwürdigkeit und Reputation der Geldpolitik: Das strategische Verhalten von Zentralnotenbanken

Die Deutsche Bundesbank begründet in zunehmendem Maße den Kurs ihrer Geldpolitik auf der Grundlage von Glaubwürdigkeits- und Reputationsüberlegungen. Das Buch erörtert die damit zusammenhängenden Probleme modelltheoretisch.

Global and Multinational Advertising

Few applied disciplines are more sensitive to cross-cultural issues than marketing and consumer psychology. The chapters prepared for this volume reflect awareness of both similarities and differences within and across cultures. They include analyses of methodological issues, theoretical investigations of cultural and social values and their implications for marketing specialists, studies of gender- and sub-culture specific advertising, and investigations of advertising efforts in several different international markets. The scholars and advertising professionals who contributed these chapters will have much to say to consumer psychologists and marketing specialists alike.

Global and Multinational Advertising

Few applied disciplines are more sensitive to cross-cultural issues than marketing and consumer psychology. The chapters prepared for this volume reflect awareness of both similarities and differences within and across cultures. They include analyses of methodological issues, theoretical investigations of cultural and social values and their implications for marketing specialists, studies of gender- and sub-culture specific advertising, and investigations of advertising efforts in several different international markets. The scholars and advertising professionals who contributed these chapters will have much to say to consumer psychologists and marketing specialists alike.

The Global Competitiveness of the Asian Firm

Twenty-one authors from a variety of backgrounds analyse the global competitiveness of the Asian firm in different parts of the world and at different phases of their internationalisation process. They find that the Asian firms' emphasis on 'soft' skills such as networking, organisational learning and sharing stands in sharp contrast to the economic rationality of Western firms, which stress individual performance measurement, clearly defined responsibilities and accountability. Asian firms face serious problems in adjusting their systems to the Western environment without losing their competitiveness.

Global denken, lokal handeln in der Informatik: 10 Gebote eines ganzheitlichen, objektorientierten Informatik-Einsatzes (Informatik und Unternehmensführung)

Global Players in Telecommunications: Proceedings of a Congress Held in Munich, April 20/21, 1994 (Telecommunications #20)

The forthcoming privatization of the German Telekom and the opening of the European Market create a demand for competition of all communication service companies across the borders. In order to gain an overall view on the worldwide strategies of the important and especially active Telecommunication companies, the "Münchner Kreis" has organized a congress, entitled "Global Players in Telecommunication". In this volume, leading representatives of the most important public telecommunication companies are explaining their present situation and specifying their future activities.

The Global Political Economy of Communication: Hegemony, Telecommunication and the Information Economy (International Political Economy Series)

This collection examines the theoretical, analytical and political implications of global developments involving telecommunications and related technologies. The book's contributors - from fields such as economics, political science and communication studies - relate research on the political economy of communication with the work of international political economy scholars. The book stimulates cross-disciplinary debates among readers in these and other areas in order to, first, critically evaluate recent global developments involving communications and, second, to encourage the development of a more holistic and inclusive approach to these and related issues.

Global Tourist Behavior

Global Tourist Behavior contains travel and marketing research that explores the integral global nature of tourism. The globalization of tourism has resulted in more culturally diverse travelers with different preferences, motivations, expectations, and needs, while at the same time worldwide movements toward democracy have made some locations more accessible than ever before. New diversity in global tourist behavior and the reciprocal interaction between travelers and destinations will pose new challenges and create new opportunities for tourism professionals. Global Tourist Behavior helps readers meet these challenges by providing unique and invaluable new research on global travel behavior as an integral component of travel and tourism marketing research. It features original, empirical research by tourism scholars representing a variety of locations worldwide, including North America, the Caribbean, Eastern Europe, Germany, Indonesia, Korea, the Netherlands, the United Kingdom, and Zambia. The geographically diverse chapters in Global Tourist Behavior present research on: marketing places to tourists tourists’knowledge of culture issues in cross-cultural tourism tourism channels and distribution systems international tourism and marketing expert systems in tourism marketing management the impact of mega events health tourism. Tourism promoters, decisionmakers, and students will find the information on international travelers’preferences, expectations, motivations, images, attitudes, and choices of tour packages extremely helpful. The book can also be used as a guide for attracting international tourist business and developing appropriate marketing and management strategies for specific destinations.

Global Tourist Behavior

Global Tourist Behavior contains travel and marketing research that explores the integral global nature of tourism. The globalization of tourism has resulted in more culturally diverse travelers with different preferences, motivations, expectations, and needs, while at the same time worldwide movements toward democracy have made some locations more accessible than ever before. New diversity in global tourist behavior and the reciprocal interaction between travelers and destinations will pose new challenges and create new opportunities for tourism professionals. Global Tourist Behavior helps readers meet these challenges by providing unique and invaluable new research on global travel behavior as an integral component of travel and tourism marketing research. It features original, empirical research by tourism scholars representing a variety of locations worldwide, including North America, the Caribbean, Eastern Europe, Germany, Indonesia, Korea, the Netherlands, the United Kingdom, and Zambia. The geographically diverse chapters in Global Tourist Behavior present research on: marketing places to tourists tourists’knowledge of culture issues in cross-cultural tourism tourism channels and distribution systems international tourism and marketing expert systems in tourism marketing management the impact of mega events health tourism. Tourism promoters, decisionmakers, and students will find the information on international travelers’preferences, expectations, motivations, images, attitudes, and choices of tour packages extremely helpful. The book can also be used as a guide for attracting international tourist business and developing appropriate marketing and management strategies for specific destinations.

Global Warming and Energy Demand

This book presents a range of current views on the use of economic measures to control greenhouse gas emissions. the authors discuss the responsiveness of the energy market to changes in prices, taxes and incomes. The book's concern with global warming involves analyses of possible energy use both in the long and short term.

Global Warming and Energy Demand (Global Environmental Change Ser.)

This book presents a range of current views on the use of economic measures to control greenhouse gas emissions. the authors discuss the responsiveness of the energy market to changes in prices, taxes and incomes. The book's concern with global warming involves analyses of possible energy use both in the long and short term.

Globale Soziale Marktwirtschaft: Ziele — Wege — Akteure (ZfB Special Issue)

The Goals of Macroeconomic Policy

Politicians win elections by promising 'Jobs! Jobs! Jobs!' but in practice these promises quickly fall by the wayside. The Goals of Macroeconomic Policy asks why. It begins with the observation that there is no convincing economic argument that full employment should be the primary objective of economic policy in all circumstances. In the light of this it examines whcy policy has failed so consistantly. It explains this by a theory of the labour market which shows why most workers are happy to operate in a way which militates against full employment. It then proceeds to analyse the rather dire consequences of this for the budget deficit.

The Goals of Macroeconomic Policy

Politicians win elections by promising 'Jobs! Jobs! Jobs!' but in practice these promises quickly fall by the wayside. The Goals of Macroeconomic Policy asks why. It begins with the observation that there is no convincing economic argument that full employment should be the primary objective of economic policy in all circumstances. In the light of this it examines whcy policy has failed so consistantly. It explains this by a theory of the labour market which shows why most workers are happy to operate in a way which militates against full employment. It then proceeds to analyse the rather dire consequences of this for the budget deficit.

Good Manufacturing Practice in Transfusion Medicine: Proceedings of the Eighteenth International Symposium on Blood Transfusion, Groningen 1993, organized by the Red Cross Blood Bank Groningen-Drenthe (Developments in Hematology and Immunology #29)

TQM AND TAYLORISM; HOW THEY COMPARE H. Bremer Preface The industrial world today is divided between two camps: a culture based on the principles of Total Quality Management (TQM), developed in the Far East, and one still strongly influenced by the origins of "Scientific Management", intro­ duced in the West by F.W. Taylor and others at the turn of the century. This divergence will be shown to have arisen in the last forty years, long enough for a new generation of managers and corresponding culture to emerge. The two cul­ tures are so deeply entrenched that it is difficult for one to change to the other. However, there is strong evidence to support the contention that people-oriented TQM is superior, and those companies clinging to Taylor models now face diffi­ cult decisions. Actions by Taylor-companies to move to TQM rnight weH be hindered rather than helped by applying present Quality Assurance Standards, developed by Taylor-oriented national and international Standards Institutions.

Good Novels, Better Management: Reading Organizational Realities in Fiction

This collection of essays demonstrates how novels are not only comparable, but often superior to the case histories used in business education. As many novelists have had personal experience of working in organizations, their work combines introspective insight with analytical skill.

Good Novels, Better Management: Reading Organizational Realities in Fiction

This collection of essays demonstrates how novels are not only comparable, but often superior to the case histories used in business education. As many novelists have had personal experience of working in organizations, their work combines introspective insight with analytical skill.

Government and Markets: Establishing a Democratic Constitutional Order and a Market Economy in Former Socialist Countries (International Studies in Economics and Econometrics #32)

Government and Markets is the first book to tackle systematically and in a multidisciplinary fashion the role of democratic governments during and after the transition from plan to market. The role of governments during the transformation is important for eliminating the obstacles and putting into place the conditions for the emergence of a viable market economy. Moreover, governments need to play a key role in establishing a political-legal order that promotes political liberties and economic freedom. In contrast to other literature on the transformation process in formerly planned systems, this volume focuses also on the creation of autonomous and accountable governments as part of the liberal economic order. Finally, the volume analyzes the role of the legal state in creating a competitive market economy. Government and Markets addresses itself to scholars, politicians policy makers interested in the establishment of a democratic, competitive order in formerly planned political economic systems.

The Grants Register 1995–1997

Green Budget Reform: An International Casebook of Leading Practices

This volume explores 25 case studies of fiscal measures that have been adopted successfully by governments in North America and Europe to reduce environmental degradation. Each study lays out the implementation issues and problems faced, and compares the effectiveness of the measure against its expectations. The political implications are also discussed, and the text draws on common themes and lessons to be gained from the measures so far. The volume is divided into sections on energy, agriculture, air and water pollution, and waste management.

Green Budget Reform: An International Casebook of Leading Practices

This volume explores 25 case studies of fiscal measures that have been adopted successfully by governments in North America and Europe to reduce environmental degradation. Each study lays out the implementation issues and problems faced, and compares the effectiveness of the measure against its expectations. The political implications are also discussed, and the text draws on common themes and lessons to be gained from the measures so far. The volume is divided into sections on energy, agriculture, air and water pollution, and waste management.

Growth And Development: with Special Reference to Developing Economies

This widely used textbook is specifically designed for students of economics and the social sciences who are taking a first course in economic development with a background knowledge of micro and macro economics. Written in a simple but rigorous way, it has many examples to help the student, and provide a set of questions for discussion and review at the end of each chapter. In this extensively revised fifth edition of Growth and Development, all the statistics have been updated and new institutional material has been added. In addition there is a much extended discussion of the world debt problem, of financial liberalisation, and of the concept of sustainable development.

Growth and Diffusion Phenomena: Mathematical Frameworks and Applications (Texts in Applied Mathematics #14)

Diffusion and growth phenomena abound in the real world surrounding us. Someexamples: growth of the world's population, growth rates of humans, public interest in news events, growth and decline of central city populations, pollution of rivers, adoption of agricultural innovations, and spreading of epidemics and migration of insects. These and numerous other phenomena are illustrations of typical growth and diffusion problems confronted in many branches of the physical, biological and social sciences as well as in various areas of agriculture, business, education, engineering medicine and public health. The book presents a large number of mathematical models to provide frameworks forthe analysis and display of many of these. The models developed and utilizedcommence with relatively simple exponential, logistic and normal distribution functions. Considerable attention is given to time dependent growth coefficients and carrying capacities. The topics of discrete and distributed time delays, spatial-temporal diffusion and diffusion with reaction are examined. Throughout the book there are a great many numerical examples. In addition and most importantly, there are more than 50 in-depth "illustrations" of the application of a particular framework ormodel based on real world problems. These examples provide the reader with an appreciation of the intrinsic nature of the phenomena involved. They address mainly readers from the physical, biological, and social sciences, as the only mathematical background assumed is elementary calculus. Methods are developed as required, and the reader can thus acquire useful tools for planning, analyzing, designing,and evaluating studies of growth transfer and diffusion phenomena. The book draws on the author's own hands-on experience in problems of environmental diffusion and dispersion, as well as in technology transfer and innovation diffusion.

Grundbegriffe der Wahrscheinlichkeitsrechnung und Statistischen Methodenlehre (Physica-Lehrbuch)

Mit der 11. Auflage dieses Lehrbuches liegt jetzt eine Neufassung vor. Beispielsweise wurde ein längerer Abschnitt über gewinnsteigernde Tippstrategien für das LOTTO "6 aus 49" eingefügt. Der Aufgabenteil enthält unter 34 Aufgaben mit Lösungen 9 neue Aufgaben. Der Umfang hat sich um 54 Seiten erweitert. Insgesamt aber wurde das bisherige Konzept beibehalten. Nicht-Mathematikern wird eine mathematisch saubere, aber soweit wie möglich von mathematischer Technik entlastete Einführung in die Materie geboten. Dabei hat sich herausgestellt: Auch bei Mathematikern besteht ein Bedürfnis nach einer solchen Einführung als einer Propädeutik für einschlägige rein mathematische Kurse. Didaktisch wird darauf gebaut, daß strenge Begrifflichkeit und intensive Anschauung in einem Verhältnis wechselseitiger Förderung stehen.