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Strategic Public Relations Management: Planning and Managing Effective Communication Campaigns (Routledge Communication Series #10)

Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps future and current practitioners understand and communicate the value of public relations to others, using performance metrics to demonstrate return on investment. New to the third edition: New examples on the effective use of digital communication and online research tools; Updated guidance on researching using digital tools and social media; New examples that provide a more accessible pathway to real-world application. In addition to these new features, the book covers: Creating a framework for planning; Up-to-date research tools and how to develop a research plan; Gathering useful data for strategic guidance; Real-world examples that provide readers with realistic cases and situations; Applying theory to professional practice. The book's accessibility will be welcomed by instructors and students with definitions of terms, a how-to approach, and an accessible style of writing throughout.

Strategic Talent Development: Develop and Engage All Your People for Business Success

In recent years globalization and technological advances have changed the business world. In this new world of ideas, which may come from anywhere within the company, businesses must be sufficiently agile, future-focused, and innovative to keep pace with rapid change. In these new conditions, command and control systems no longer work effectively and nor do extended hierarchies of management. To be successful, tomorrow's leaders will have to recognize the importance of their people. Strategic Talent Development will help them to:- Develop talent for the future - Encourage an organizational culture that is collaborative and innovative- Direct and coordinate their people to encourage flexibility and rapid responses- Actively harness employee engagementStructured around a unique new model, the Four-Point framework, Strategic Talent Development will enable leaders to transform their employees' talent as a competitive advantage in order to deliver strategic success.

Strategic Talent Leadership for Educators: A Practical Toolkit

This book is designed to support the transformation of educators into strategic talent leaders. The author’s research-based "Strategic Talent Leadership Framework" gives leaders the tools for acquiring, accelerating, advancing and assessing educator talent. Each chapter features an illustrative case, best practices, a ready-to-use tool for advancing those practices, a set of "talent analytics" and an action step planner. This guidebook is for education leaders who seek to assess current performance, adopt research-based strategies for engaging in strategic human capital practices, set goals around the use of those practices and measure the impact of their work on student outcomes. Accessible and actionable, Strategic Talent Leadership for Educators is not only a guide, but a toolkit for putting research into practice.

Strategic Talent Leadership for Educators: A Practical Toolkit

This book is designed to support the transformation of educators into strategic talent leaders. The author’s research-based "Strategic Talent Leadership Framework" gives leaders the tools for acquiring, accelerating, advancing and assessing educator talent. Each chapter features an illustrative case, best practices, a ready-to-use tool for advancing those practices, a set of "talent analytics" and an action step planner. This guidebook is for education leaders who seek to assess current performance, adopt research-based strategies for engaging in strategic human capital practices, set goals around the use of those practices and measure the impact of their work on student outcomes. Accessible and actionable, Strategic Talent Leadership for Educators is not only a guide, but a toolkit for putting research into practice.

Strategie zur Förderung des technisch-naturwissenschaftlichen Nachwuchses in Deutschland: Handlungsempfehlungen für die Gegenwart, Forschungsbedarf für die Zukunft (acatech BEZIEHT POSITION #4)

Deutschland droht Nachwuchsmangel in den technischen und naturwissenschaftlichen Berufen. Dies kann die Innovations- und Wettbewerbsfähigkeit der deutschen Wirtschaft gefährden – mit bislang nicht absehbaren Folgen. Die Deutsche Akademie der Technikwissenschaften (acatech) stellt in dem Band Handlungsempfehlungen für die Gegenwart vor und formuliert den Forschungsbedarf für die Zukunft: Was ist zu tun, um den technisch-naturwissenschaflichen Nachwuchs in Deutschland zu fördern - vom Elternhaus bis zur Berufswelt.

Strategien für den Lernerfolg berufstätiger Studierender: Empirische Analysen zum Lernverhalten (AKAD University Edition)

Welche Lernstile, Lernstrategien und welchen Lernerfolg haben berufstätige Studierende? Dieser Frage gehen vier Professorinnen und Professoren unterschiedlicher Fachrichtungen der AKAD University Stuttgart in der vorliegenden Studie nach. In der quantitativen Untersuchung werden die Effekte einzelner Lernstrategien auf den Lernerfolg in Abhängigkeit von Lernstiltypen mit Hilfe einer Faktorenanalyse nachgewiesen. An der zugrunde liegenden Online-Erhebung beteiligten sich mehr als 1.000 Studierende. Ergänzt werden die detaillierten quantitativen Analysen durch eine qualitative Untersuchung der Lernbiographien berufstätiger Studierender, von denen hier einige exemplarisch vorgestellt werden. Die Forschungsergebnisse dieser Arbeit eröffnen neue Perspektiven für die wissenschaftlich fundierte Weiterentwicklung und Neuausrichtung von Lernszenarien für berufstätige Studierende.

Strategien offener Kinderarbeit: Zur Theorie und Praxis freizeitpädagogischen Handelns (Forschungsberichte des Landes Nordrhein-Westfalen #3210)

Strategien zum Wortschatzerwerb und Korpus: Ein maschinell generierter Forschungsüberblick

Dieses Buch untersucht den Bereich der ESL/EFL-Wortschatz- und Korpusstudien aus fünf umfassenden Perspektiven: Erwerb, Strategien, IKT, Korpus und aktuelle Praktiken. Die fünf Abschnitte des Buches sind so gruppiert, dass eine ausgewogene Abdeckung der Beschreibungen, wie Vokabeln erworben werden, und der verschiedenen Strategien, die von Lernenden und Lehrenden eingesetzt werden, um den Wortschatz zu beherrschen, erreicht wird. Einer der Abschnitte befasst sich mit dem Einfluss der Informations- und Kommunikationstechnologien auf das Lernen und neue Lehrmethoden. Der Abschnitt über das Lehren und Lernen von Korpus und Wortschatz enthält Zusammenfassungen darüber, wie Korpora die Sprache der Lernenden sein können und wie sie sich direkt auf den Unterricht auswirken. Der letzte Abschnitt über aktuelle Praktiken und Forschung beleuchtet die von Lehrenden und Forschenden angewandten Praktiken bei der Entwicklung des Themas Wortschatz. Dieses Buch ist eine wertvolle Ressource für Forschende, Lehrende und Sprachmittler*innen, die sich für die Natur des Wortschatzes im ESL/EFL-Lehr- und Lernkontext interessieren.

Strategies and Patterns for Ear Training

A complete, progressive course that teaches musicians how to notate music from audio examples, held on downloadable resources. Basic melodic dictation is followed by progressively more complex scores, in classical, jazz, and popular styles. Designed for the two year undergraduate sequence, Strategies and Patterns for Ear Training offers valuable strategies to students and teachers alike.

Strategies and Patterns for Ear Training

A complete, progressive course that teaches musicians how to notate music from audio examples, held on downloadable resources. Basic melodic dictation is followed by progressively more complex scores, in classical, jazz, and popular styles. Designed for the two year undergraduate sequence, Strategies and Patterns for Ear Training offers valuable strategies to students and teachers alike.

Strategies and Resources for Teaching and Learning in Inclusive Classrooms (Resource Materials For Teachers Ser.)

Teachers, students and bilingual teaching assistants looking for resources and activities to help raise achievement among minority ethnic pupils and develop a multicultural perspective will find this book indispensable. Included in this practical and accessible volume are a wide variety of activities; examples of materials and photocopiable sheets for direct use in the classroom, which can be easily adapted for different learning situations; tried and tested examples of good practice; practical strategies to help bilingual pupils develop their language skills; guidance on partnership teaching and working with bilingual classroom assistants; and advice on raising the achievement of bilingual pupils from disadvantaged groups.

Strategies and Resources for Teaching and Learning in Inclusive Classrooms

Teachers, students and bilingual teaching assistants looking for resources and activities to help raise achievement among minority ethnic pupils and develop a multicultural perspective will find this book indispensable. Included in this practical and accessible volume are a wide variety of activities; examples of materials and photocopiable sheets for direct use in the classroom, which can be easily adapted for different learning situations; tried and tested examples of good practice; practical strategies to help bilingual pupils develop their language skills; guidance on partnership teaching and working with bilingual classroom assistants; and advice on raising the achievement of bilingual pupils from disadvantaged groups.

Strategies and Tactics of Behavioral Research and Practice

Strategies and Tactics of Behavioral Research and Practice focuses on the most effective methods for measuring and evaluating changes in behavior. The authors provide the rationale for different procedures for measuring behavior and designing within-subject comparisons between control and intervention conditions. The text explains the strengths and weaknesses of methodological alternatives for every topic so that behavioral researchers and practitioners can make the best decisions in each situation. This classic text has been extensively revised to be more accessible and practical. Not only does it feature much more discussion of how research methods are relevant to today’s practitioners, it also includes additional examples based on field research and service delivery scenarios. With expanded coverage on creating experimental designs, as well as new chapters on behavioral assessment, the statistical analysis of data, and ethical issues associated with research methods, this book provides a strong foundation for direct behavioral measurement, within-subject research design, and interpretation of behavioral interventions. Enriched with more pedagogical features, including key terms, tables summarizing important points, figures to help readers visualize text, and updated examples and suggested readings, this book is an invaluable resource for students taking courses in research methods. This book is appropriate for researchers and practitioners in behavior analysis, psychology, education, social work, and other social and health science programs that address questions about behavior in research or practice settings.

Strategies and Tactics of Behavioral Research and Practice

Strategies and Tactics of Behavioral Research and Practice focuses on the most effective methods for measuring and evaluating changes in behavior. The authors provide the rationale for different procedures for measuring behavior and designing within-subject comparisons between control and intervention conditions. The text explains the strengths and weaknesses of methodological alternatives for every topic so that behavioral researchers and practitioners can make the best decisions in each situation. This classic text has been extensively revised to be more accessible and practical. Not only does it feature much more discussion of how research methods are relevant to today’s practitioners, it also includes additional examples based on field research and service delivery scenarios. With expanded coverage on creating experimental designs, as well as new chapters on behavioral assessment, the statistical analysis of data, and ethical issues associated with research methods, this book provides a strong foundation for direct behavioral measurement, within-subject research design, and interpretation of behavioral interventions. Enriched with more pedagogical features, including key terms, tables summarizing important points, figures to help readers visualize text, and updated examples and suggested readings, this book is an invaluable resource for students taking courses in research methods. This book is appropriate for researchers and practitioners in behavior analysis, psychology, education, social work, and other social and health science programs that address questions about behavior in research or practice settings.

Strategies and Tactics of Behavioral Research, Third Edition

Almost entirely rewritten and reformatted with many more learning tools, this classic text now has even greater appeal to today’s students. This edition features much more discussion of how research methods are relevant for practitioners, and many examples are based on field research and service delivery scenarios. This comprehensive treatment of single-subject or within-subject design focuses on the strategic (the overall goal) and tactical (the methods and procedures) options available to investigators as they try to determine the most effective way of addressing research questions. The authors guide readers to consider the rationale for different ways of measuring behavior and designing experimental comparisons. At every point, the text explains the strengths and weaknesses of alternative choices so that readers can make the best decision in each situation. Highlights of the new third edition include: Rewritten in a straightforward and accessible style for students without a background in this area, this edition features many more field-based examples and applications. Increased focus on the application of research methods to the needs of practitioners in measuring behavior change and evaluating interventions under field conditions. Increased use of learning aids, including a "built-in study guide," summary tables, figures, boxed discussions of special topics, key terms with definitions, chapter summaries, suggested readings, discussion questions and exercises, and a glossary. Instructor’s resource materials available on a password-protected website with digital access to figures, tables, definition of new terms by chapters, multiple choice test questions, and content from the book’s learning aids, including study guide questions and suggested topics for class discussion and exercises. With a focus on direct behavioral measurement and within-subject design, this book is intended for advanced undergraduate or graduate courses in behavioral research methods, basic or applied behavior analysis, or single-/within-subject design taught in psychology (especially clinical and counseling psychology), social work, education, developmental disabilities, and other social and health science programs that deal with human behavior in research or practice settings. Although the book is written for students without a background in behavioral research, its comprehensive approach to designing procedures for measuring behavior and creating experimental comparisons also make it a valuable resource for investigators and professionals.

Strategies and Tactics of Behavioral Research, Third Edition

Almost entirely rewritten and reformatted with many more learning tools, this classic text now has even greater appeal to today’s students. This edition features much more discussion of how research methods are relevant for practitioners, and many examples are based on field research and service delivery scenarios. This comprehensive treatment of single-subject or within-subject design focuses on the strategic (the overall goal) and tactical (the methods and procedures) options available to investigators as they try to determine the most effective way of addressing research questions. The authors guide readers to consider the rationale for different ways of measuring behavior and designing experimental comparisons. At every point, the text explains the strengths and weaknesses of alternative choices so that readers can make the best decision in each situation. Highlights of the new third edition include: Rewritten in a straightforward and accessible style for students without a background in this area, this edition features many more field-based examples and applications. Increased focus on the application of research methods to the needs of practitioners in measuring behavior change and evaluating interventions under field conditions. Increased use of learning aids, including a "built-in study guide," summary tables, figures, boxed discussions of special topics, key terms with definitions, chapter summaries, suggested readings, discussion questions and exercises, and a glossary. Instructor’s resource materials available on a password-protected website with digital access to figures, tables, definition of new terms by chapters, multiple choice test questions, and content from the book’s learning aids, including study guide questions and suggested topics for class discussion and exercises. With a focus on direct behavioral measurement and within-subject design, this book is intended for advanced undergraduate or graduate courses in behavioral research methods, basic or applied behavior analysis, or single-/within-subject design taught in psychology (especially clinical and counseling psychology), social work, education, developmental disabilities, and other social and health science programs that deal with human behavior in research or practice settings. Although the book is written for students without a background in behavioral research, its comprehensive approach to designing procedures for measuring behavior and creating experimental comparisons also make it a valuable resource for investigators and professionals.

Strategies for Building a Web 2.0 Learning Environment

Imagine replacing your current online Learning Management System (LMS) with social media and Web 2.0 tools! This book provides a comprehensive and easy-to-understand guide for making the most of the online learning environment.The integration of Web 2.0 tools into an online learning environment requires more than just connecting technology: it involves a paradigm shift from "online learning" to "open network learning." Strategies for Building a Web 2.0 Learning Environment provides a comprehensive and effective guide for teachers and trainers interested in integrating the concept of Personal Learning Environment (PLE) and Open (or Social) Network Learning Environment (ONLE) into any learning environment that utilizes online instruction. Rather than focusing on esoteric theory, the book offers a design model, practical guidelines, and sample activities that are based on current, well-grounded frameworks as well as the author's extensive online teaching experiences and personal research. Classroom teachers, school administrators, online learning researchers, corporate trainers, and corporate administrators will find that the innovative ideas set forth in this book are accompanied by practical guidelines for implementation.

Strategies for Building a Web 2.0 Learning Environment

Imagine replacing your current online Learning Management System (LMS) with social media and Web 2.0 tools! This book provides a comprehensive and easy-to-understand guide for making the most of the online learning environment.The integration of Web 2.0 tools into an online learning environment requires more than just connecting technology: it involves a paradigm shift from "online learning" to "open network learning." Strategies for Building a Web 2.0 Learning Environment provides a comprehensive and effective guide for teachers and trainers interested in integrating the concept of Personal Learning Environment (PLE) and Open (or Social) Network Learning Environment (ONLE) into any learning environment that utilizes online instruction. Rather than focusing on esoteric theory, the book offers a design model, practical guidelines, and sample activities that are based on current, well-grounded frameworks as well as the author's extensive online teaching experiences and personal research. Classroom teachers, school administrators, online learning researchers, corporate trainers, and corporate administrators will find that the innovative ideas set forth in this book are accompanied by practical guidelines for implementation.

Strategies for Common Core Mathematics: Implementing the Standards for Mathematical Practice, K-5

This new, practical book provides an explanation of each of the eight mathematical practices and gives elementary school educators specific instructional strategies that align with the Common Core State Standards for Mathematics.Math teachers, curriculum coordinators, and district math supervisors get practical ideas on how to engage elementary school students in mathematical practices, develop problem-solving skills, and promote higher-order thinking. Learn how to scaffold activities across grades and get strategies you can implement immediately in your classroom. All K-5 mathematics educators should have this book in their professional libraries!

Strategies for Common Core Mathematics: Implementing the Standards for Mathematical Practice, 9-12

This new, practical book provides an explanation of each of the eight mathematical practices and gives high school educators specific instructional strategies that align with the Common Core State Standards for Mathematics. Math teachers, curriculum coordinators, and district math supervisors get practical ideas on how to engage high school students in mathematical practices, develop problem-solving skills, and promote higher-order thinking. Learn how to scaffold activities across grades and get strategies you can implement immediately in your classroom. All high school mathematics educators should have this book in their professional libraries!

Strategies for Common Core Mathematics: Implementing the Standards for Mathematical Practice, 6-8

This new, practical book provides an explanation of each of the eight mathematical practices and gives middle school educators specific instructional strategies that align with the Common Core State Standards for Mathematics. Math teachers, curriculum coordinators, and district math supervisors get practical ideas on how to engage middle school students in mathematical practices, develop problem-solving skills, and promote higher-order thinking. Learn how to scaffold activities across grades and get strategies you can implement immediately in your classroom. All middle school mathematics educators should have this book in their professional libraries!

Strategies for Common Core Mathematics: Implementing the Standards for Mathematical Practice, K-5

This new, practical book provides an explanation of each of the eight mathematical practices and gives elementary school educators specific instructional strategies that align with the Common Core State Standards for Mathematics.Math teachers, curriculum coordinators, and district math supervisors get practical ideas on how to engage elementary school students in mathematical practices, develop problem-solving skills, and promote higher-order thinking. Learn how to scaffold activities across grades and get strategies you can implement immediately in your classroom. All K-5 mathematics educators should have this book in their professional libraries!

Strategies for Common Core Mathematics: Implementing the Standards for Mathematical Practice, 9-12

This new, practical book provides an explanation of each of the eight mathematical practices and gives high school educators specific instructional strategies that align with the Common Core State Standards for Mathematics. Math teachers, curriculum coordinators, and district math supervisors get practical ideas on how to engage high school students in mathematical practices, develop problem-solving skills, and promote higher-order thinking. Learn how to scaffold activities across grades and get strategies you can implement immediately in your classroom. All high school mathematics educators should have this book in their professional libraries!

Strategies for Common Core Mathematics: Implementing the Standards for Mathematical Practice, 6-8

This new, practical book provides an explanation of each of the eight mathematical practices and gives middle school educators specific instructional strategies that align with the Common Core State Standards for Mathematics. Math teachers, curriculum coordinators, and district math supervisors get practical ideas on how to engage middle school students in mathematical practices, develop problem-solving skills, and promote higher-order thinking. Learn how to scaffold activities across grades and get strategies you can implement immediately in your classroom. All middle school mathematics educators should have this book in their professional libraries!

Strategies for Developing and Supporting School Leaders: Stepping Stones to Great Leadership

Strategies for Developing and Supporting School Leaders assists personnel in school districts to deliver appropriate development and support practices for aspiring and current school leaders. This book explores a variety of research-based and best-practice processes that can be implemented in school districts to prepare leaders to meet the technical and adaptive demands of school leadership and the needs of a diverse student population. Sanzo lays out a cohesive framework of key processes and activities that range from the very simple and immediately implementable, to the more complex and nuanced. Providing both the "how," and "why," this important resource shares ideas, strategies, tools, and systems to develop effective and meaningful professional learning opportunities to help promote highly effective schools and districts.