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Digital Life on Instagram: New Social Communication of Photography (Digital Activism and Society: Politics, Economy and Culture in Network Communication)
by Elisa SerafinelliHow does Instagram shape how we relate to each other online? Are users concerned about privacy when documenting their lives in fine detail? How does Instagram work as a marketing machine? Drawing on three years’ research with Instagram users, Elisa Serafinelli explores how Instagram is changing people’s visual experiences. Instagram is now by far the most popular online photo sharing platform, fuelled by the growth of smart mobile devices, and the management of an online persona is now part of millions of people’s everyday reality. This has not gone unnoticed among commercial actors, with the savviest of these exploiting the social dynamics of sharing that underlie the very logic of Instagram. This book addresses the issue of how mobile media and visual communication permeate people’s daily routines, how marketing influences practice, whether privacy and surveillance concerns are a reality, and how the platform shapes social relationships and identity formation. In its conclusion, the book advances the innovative concept of new mobile visualities to describe the social communication of photography and its huge expansion. Digital Life on Instagram is an online ethnography fit for the modern age of social media.
Digital Life on Instagram: New Social Communication of Photography (Digital Activism and Society: Politics, Economy and Culture in Network Communication)
by Elisa SerafinelliHow does Instagram shape how we relate to each other online? Are users concerned about privacy when documenting their lives in fine detail? How does Instagram work as a marketing machine? Drawing on three years’ research with Instagram users, Elisa Serafinelli explores how Instagram is changing people’s visual experiences. Instagram is now by far the most popular online photo sharing platform, fuelled by the growth of smart mobile devices, and the management of an online persona is now part of millions of people’s everyday reality. This has not gone unnoticed among commercial actors, with the savviest of these exploiting the social dynamics of sharing that underlie the very logic of Instagram. This book addresses the issue of how mobile media and visual communication permeate people’s daily routines, how marketing influences practice, whether privacy and surveillance concerns are a reality, and how the platform shapes social relationships and identity formation. In its conclusion, the book advances the innovative concept of new mobile visualities to describe the social communication of photography and its huge expansion. Digital Life on Instagram is an online ethnography fit for the modern age of social media.
Digital Literacy and Inclusion: Stories, Platforms, Communities
by Danica RadovanovićAmid the opportunities and challenges we face at the dawn of the fifth industrial revolution, Digital Literacy and Inclusion presents a carefully curated selection of case studies, theories, research, and best practices based on digital literacy as a prerequisite for effective digital inclusion.More than a dozen experts provide deep insights in stories, research reports, and geographical studies of digital literacy and inclusion models, all from a multi-disciplinary perspective that includes engineering, social sciences, and education. Digital Literacy and Inclusion also highlights a showcase of real-world digital literacy initiatives that have been adopted by communities of practice around the globe.Contributors explore myriad aspects and modalities of digital literacy: digital skills related to creativity, urban data literacy, digital citizenship skills, digital literacy in education, connectivity literacy, online safety skills, problem-solving and critical-thinking digital skills, data literacy skills, mobile digital literacy, algorithmic digital skills, digital health skills, etc. They share the principles and techniques behind successful initiatives and examine the dynamics and structures that enable communities to achieve digital literacy efficiently and sustainably. Their practical solutions, propositions, and findings provide theoretically grounded and evidence-based facts that inform interventions intended to ensure that all citizens have and can enhance their digital literacy while meaningfully and responsibly participating in the digital economy and society.The ideas and histories in this book will appeal to scholars and researchers in the social sciences, engineering, education, sustainable digital technologies, and transformation, and will also be of interest to practitioners in industry, policy, and government.
Digital Literacy and Socio-Cultural Acceptance of ICT in Developing Countries
by Emmanuel Eilu Rehema Baguma John Soren Pettersson Ganesh D. BhutkarThis book discusses the role of human computer interaction (HCI) design in fostering digital literacy and promoting socio-cultural acceptance and usage of the latest ICT innovations in developing countries. The book presents techniques, theories, case studies, and methodologies in HCI design approaches that have been used to foster digital literacy, break the socio-cultural barriers to ICT adoption, and promote the widespread usage of the latest innovations in the health, agriculture, economic, education and social sectors in developing countries. The authors provide insights on how crossing disciplines in HCI such as usability design, user centered design, user experience, anticipated user experience, technology acceptance design, persuasive design, philosophical designs, motivational design, social-cultural oriented designs, and other HCI design approaches have promoted digital literacy and stimulated socio-cultural acceptance and the usage of the latest ICT innovations. The book is relevant in academic, industry and government.Presents theoretical, practical, and socio-cultural approaches to digital literacy challenges in developing countries;Discusses recent ICT and HCI innovations used to transform the health, agriculture, economic, education and social sectors in developing countries;Provides insights on design opportunities and challenges presented in countries where digital literacy is very low and with complex socio-cultural dynamics.
Digital Literacy for Technical Communication: 21st Century Theory and Practice
by Rachel SpilkaDigital Literacy for Technical Communication helps technical communicators make better sense of technology’s impact on their work, so they can identify new ways to adapt, adjust, and evolve, fulfilling their own professional potential. This collection is comprised of three sections, each designed to explore answers to these questions: How has technical communication work changed in response to the current (digital) writing environment? What is important, foundational knowledge in our field that all technical communicators need to learn? How can we revise past theories or develop new ones to better understand how technology has transformed our work? Bringing together highly-regarded specialists in digital literacy, this anthology will serve as an indispensible resource for scholars, students, and practitioners. It illuminates technology’s impact on their work and prepares them to respond to the constant changes and challenges in the new digital universe.
Digital Literacy for Technical Communication: 21st Century Theory and Practice
by Rachel SpilkaDigital Literacy for Technical Communication helps technical communicators make better sense of technology’s impact on their work, so they can identify new ways to adapt, adjust, and evolve, fulfilling their own professional potential. This collection is comprised of three sections, each designed to explore answers to these questions: How has technical communication work changed in response to the current (digital) writing environment? What is important, foundational knowledge in our field that all technical communicators need to learn? How can we revise past theories or develop new ones to better understand how technology has transformed our work? Bringing together highly-regarded specialists in digital literacy, this anthology will serve as an indispensible resource for scholars, students, and practitioners. It illuminates technology’s impact on their work and prepares them to respond to the constant changes and challenges in the new digital universe.
Digital Marketing Outreach: The Future of Marketing Practices
by Kavita Sharma Swati AggarwalThis book studies the use of digital marketing across the economic, social, and political sectors of India. It looks at diverse areas of business and non-business activities involving the use of digital platforms to augment marketing initiatives and improve reach, sales, and social media engagement. The volume analyses various themes including viral marketing, influencer marketing, webrooming behaviour, online impulse buying, telemedicine, social media advertising, and app-based cab services. It examines the role of digital marketing in creating a positive and favorable brand image for organisations by advertising their social responsiveness on social media and studies the influence of political brand value on social media activities. The authors also provide insight into changing trends within consumer behaviour, reflect on future challenges within the field, and highlight areas of growth. An important contribution to the study of new and emerging marketing practices, the book will be indispensable for students, researchers and teachers of communication, marketing, brand management, social media marketing, advertising, e-business, digital humanities, and consumer behaviour.
Digital Marketing Outreach: The Future of Marketing Practices
by Kavita Sharma Swati AggarwalThis book studies the use of digital marketing across the economic, social, and political sectors of India. It looks at diverse areas of business and non-business activities involving the use of digital platforms to augment marketing initiatives and improve reach, sales, and social media engagement. The volume analyses various themes including viral marketing, influencer marketing, webrooming behaviour, online impulse buying, telemedicine, social media advertising, and app-based cab services. It examines the role of digital marketing in creating a positive and favorable brand image for organisations by advertising their social responsiveness on social media and studies the influence of political brand value on social media activities. The authors also provide insight into changing trends within consumer behaviour, reflect on future challenges within the field, and highlight areas of growth. An important contribution to the study of new and emerging marketing practices, the book will be indispensable for students, researchers and teachers of communication, marketing, brand management, social media marketing, advertising, e-business, digital humanities, and consumer behaviour.
Digital Materialism: Origins, Philosophies, Prospects (Digital Activism and Society: Politics, Economy and Culture in Network Communication (PDF))
by Baruch GottliebDigital materiality (digimat) proposes a set of basic principles for how we understand the world through digital processes. Digital instruments may seem forbiddingly complex but they are based on simple mechanical principles which operate today on the subatomic scale, creating challenges for conventional human epistemology. This short book sets out a methodical materialist understanding of digital technologies, where they come from, how they work, and what they do. This analysis starts from the classical materialism of the Greek physicist-philosophers, engages with the humanist and historical materialism of the flourishing of Enlightenment arts and sciences, and extrapolates from post-humanist new materialism informed by quantum physics. There can be no future without a present and that present is always, persistently material. Readers of this book must grapple with the mattering of digital material, especially the awe-inspiring epistemological schism between the infinitesimal, lightspeed reality of digital data and conventional, empirical human epistemologies which provide the vocabularies and cultural metaphors we must have recourse to in the attempt to discuss, communicate and decypher these phenomena. The obsolescent figure of anthropos (human being) will provide a central foil and subject for this challenge to understand our digital tools and their seemingly irrepressible reproduction. The future of humanity is at stake!
Digital Materialism: Origins, Philosophies, Prospects (Digital Activism and Society: Politics, Economy and Culture in Network Communication (PDF))
by Dr Baruch GottliebDigital materiality (digimat) proposes a set of basic principles for how we understand the world through digital processes. Digital instruments may seem forbiddingly complex but they are based on simple mechanical principles which operate today on the subatomic scale, creating challenges for conventional human epistemology. This short book sets out a methodical materialist understanding of digital technologies, where they come from, how they work, and what they do. This analysis starts from the classical materialism of the Greek physicist-philosophers, engages with the humanist and historical materialism of the flourishing of Enlightenment arts and sciences, and extrapolates from post-humanist new materialism informed by quantum physics. There can be no future without a present and that present is always, persistently material. Readers of this book must grapple with the mattering of digital material, especially the awe-inspiring epistemological schism between the infinitesimal, lightspeed reality of digital data and conventional, empirical human epistemologies which provide the vocabularies and cultural metaphors we must have recourse to in the attempt to discuss, communicate and decypher these phenomena. The obsolescent figure of anthropos (human being) will provide a central foil and subject for this challenge to understand our digital tools and their seemingly irrepressible reproduction. The future of humanity is at stake!
Digital Matters: The Theory and Culture of the Matrix
by Jan Harris Paul TaylorAnalyzing the complex interaction between the material and immaterial aspects of new digital technologies, this book draws upon a mix of theoretical approaches (including sociology, media theory, cultural studies and technological philosophy), to suggest that the ‘Matrix’ of science fiction and Hollywood is simply an extreme example of how contemporary technological society enframes and conditions its citizens. Arranged in two parts, the book covers: theorizing the Im/Material Matrix living in the Digital Matrix. Providing a novel perspective on on-going digital developments by using both the work of current thinkers and that of past theorists not normally associated with digital issues, it gives a fresh insight into the roots and causes of the social matrix behind the digital one of popular imagination. The authors highlight the way we should be concerned by the power of the digital to undermine physical reality, but also explore the potential the digital has for alternative, empowering social uses. The book’s central point is to impress upon the reader that the digital does indeed matter. It includes a pessimistic interpretation of technological change, and adds a substantial historical perspective to the often excessively topical focus of much existing cyberstudies literature making it an important volume for students and researchers in this field.
Digital Matters: The Theory and Culture of the Matrix
by Jan Harris Paul TaylorAnalyzing the complex interaction between the material and immaterial aspects of new digital technologies, this book draws upon a mix of theoretical approaches (including sociology, media theory, cultural studies and technological philosophy), to suggest that the ‘Matrix’ of science fiction and Hollywood is simply an extreme example of how contemporary technological society enframes and conditions its citizens. Arranged in two parts, the book covers: theorizing the Im/Material Matrix living in the Digital Matrix. Providing a novel perspective on on-going digital developments by using both the work of current thinkers and that of past theorists not normally associated with digital issues, it gives a fresh insight into the roots and causes of the social matrix behind the digital one of popular imagination. The authors highlight the way we should be concerned by the power of the digital to undermine physical reality, but also explore the potential the digital has for alternative, empowering social uses. The book’s central point is to impress upon the reader that the digital does indeed matter. It includes a pessimistic interpretation of technological change, and adds a substantial historical perspective to the often excessively topical focus of much existing cyberstudies literature making it an important volume for students and researchers in this field.
Digital Media and Innovation: Management and Design Strategies in Communication (Media Management and Economics Series)
by Richard A. GershonThis fully updated second edition explores the importance of innovation and innovative thinking for the long-term success of today’s leading media, telecommunications, and information technology companies.The book takes an in-depth look at how smart, creative companies have transformed today's digital economy by introducing unique and highly differentiated products and services. This edition provides a detailed overview of intelligent networks and analyzes disruptive business models and processes from companies involved in social media, artificial intelligence, the metaverse, smart cities, and robotics among other emerging areas. From Apple to Zoom, this book considers some of the key people, companies, and strategies that have transformed the communication industries. Exploring the power of good ideas, this book goes inside the creative edge and looks at what makes such companies successful over time.Digital Media and Innovation is suited to advanced undergraduate and graduate courses in media management, media industries, communication technology, and business management and innovation, and provides up-to-date research for media and business professionals.
Digital Media and Innovation: Management and Design Strategies in Communication (Media Management and Economics Series)
by Richard A. GershonThis fully updated second edition explores the importance of innovation and innovative thinking for the long-term success of today’s leading media, telecommunications, and information technology companies.The book takes an in-depth look at how smart, creative companies have transformed today's digital economy by introducing unique and highly differentiated products and services. This edition provides a detailed overview of intelligent networks and analyzes disruptive business models and processes from companies involved in social media, artificial intelligence, the metaverse, smart cities, and robotics among other emerging areas. From Apple to Zoom, this book considers some of the key people, companies, and strategies that have transformed the communication industries. Exploring the power of good ideas, this book goes inside the creative edge and looks at what makes such companies successful over time.Digital Media and Innovation is suited to advanced undergraduate and graduate courses in media management, media industries, communication technology, and business management and innovation, and provides up-to-date research for media and business professionals.
Digital Media and Reporting Conflict: Blogging and the BBC’s Coverage of War and Terrorism (PDF)
by Daniel BennettThis book explores the impact of new forms of online reporting on the BBC#65533;s coverage of war and terrorism. Informed by the views of over 100 BBC staff at all levels of the corporation, Bennett captures journalists#65533; shifting attitudes towards blogs and internet sources used to cover wars and other conflicts. He argues that the BBC#65533;s practices and values are fundamentally evolving in response to the challenges of immediate digital publication. Ongoing challenges for journalism in the online media environment are identified: maintaining impartiality in the face of calls for more open personal journalism; ensuring accuracy when the power of the "former audience" allows news to break at speed; and overcoming the limits of the scale of the BBC#65533;s news operation in order to meet the demands to present news as conversation. While the focus of the book is on the BBC#65533;s coverage of war and terrorism, the conclusions are more widely relevant to the evolving practice of journalism at traditional media organizations as they grapple with a revolution in publication.
Digital Media and Risk Culture in China’s Financial Markets (Routledge Research in Digital Media and Culture in Asia)
by Zhifei MaoThis book analyzes the risk cultures in China that have emerged from the entanglement of new communication technologies and financial markets, examining the role that digital media play in Asian modernity and offering an alternative narrative to that of the West. The book illustrates the impact of exclusively Chinese digital media on power dynamics within risk definition, arguing that information and communication technologies (ICTs) empower individuals, enabling them to compete with an expert-oriented risk culture controlled by Government- and banker-led media outlets. With struggles, competitions, compromises, and confrontations, major communicators in financial world are collectively producing risk cultures based on interpersonal relations instead of contractual obligations, in which insider information is valued over professional analysis. Meanwhile, investors are trapped in a risk culture paradox that they themselves have produced, as they attempt to take advantage of other actors’ uncertainties and eventually produce risks for the entire market.
Digital Media and Risk Culture in China’s Financial Markets (Routledge Research in Digital Media and Culture in Asia)
by Zhifei MaoThis book analyzes the risk cultures in China that have emerged from the entanglement of new communication technologies and financial markets, examining the role that digital media play in Asian modernity and offering an alternative narrative to that of the West. The book illustrates the impact of exclusively Chinese digital media on power dynamics within risk definition, arguing that information and communication technologies (ICTs) empower individuals, enabling them to compete with an expert-oriented risk culture controlled by Government- and banker-led media outlets. With struggles, competitions, compromises, and confrontations, major communicators in financial world are collectively producing risk cultures based on interpersonal relations instead of contractual obligations, in which insider information is valued over professional analysis. Meanwhile, investors are trapped in a risk culture paradox that they themselves have produced, as they attempt to take advantage of other actors’ uncertainties and eventually produce risks for the entire market.
Digital Media and the Politics of Transformation in the Arab World and Asia (Studies in International, Transnational and Global Communications)
by Carola Richter Anna Antonakis Cilja HardersIn times of increasing mediatization and digitalization media play an important role in political and societal transformation processes. The authors of this volume take an actor-centered perspective to shed light on current cases in Arab and Asian countries. They inquire into the ways processes of networking and mobilization evolve in the context of restricted media systems and state-dominated public spheres. It features original research about various social and political actors such as women’s rights activists, public intellectuals, anarchists and Islamists.
Digital Media and Wireless Communications in Developing Nations: Agriculture, Education, and the Economic Sector
by Megh R. Goyal Emmanuel EiluDigital Media and Wireless Communication in Developing Nations: Agriculture, Education, and the Economic Sector explores how digital media and wireless communication, especially mobile phones and social media platforms, offer concrete opportunities for developing countries to transform different sectors of their economies. The volume focuses on the agricultural, economic, and education sectors. The chapter authors, mostly from Africa and India, provide a wealth of information on recent innovations, the opportunities they provide, challenges faced, and the direction of future research in digital media and wireless communication to leverage transformation in developing countries. The volume provides important research on digital media and wireless communication within the context of developing countries that will be very useful for professionals from academia, government agencies, NGOs, technologists, entrepreneurs and investors, and others.
Digital Media and Wireless Communications in Developing Nations: Agriculture, Education, and the Economic Sector
by Megh R. Goyal Emmanuel EiluDigital Media and Wireless Communication in Developing Nations: Agriculture, Education, and the Economic Sector explores how digital media and wireless communication, especially mobile phones and social media platforms, offer concrete opportunities for developing countries to transform different sectors of their economies. The volume focuses on the agricultural, economic, and education sectors. The chapter authors, mostly from Africa and India, provide a wealth of information on recent innovations, the opportunities they provide, challenges faced, and the direction of future research in digital media and wireless communication to leverage transformation in developing countries. The volume provides important research on digital media and wireless communication within the context of developing countries that will be very useful for professionals from academia, government agencies, NGOs, technologists, entrepreneurs and investors, and others.
The Digital Media Handbook
by Andrew Dewdney Peter RideThe new edition of The Digital Media Handbook presents an essential guide to the historical and theoretical development of digital media, emphasising cultural continuity alongside technological change, and highlighting the emergence of new forms of communication in contemporary networked culture. Andrew Dewdney and Peter Ride present detailed critical commentary and descriptive historical accounts, as well as a series of interviews from a range of digital media practitioners, including producers, developers, curators and artists. The Digital Media Handbook highlights key concerns of today’s practitioners, analysing how they develop projects, interact and solve problems within the context of networked communication. The Digital Media Handbook includes: Essays on the history and theory of digital media Essays on contemporary issues and debates Interviews with digital media professionals A glossary of technical acronyms and key terms.
The Digital Media Handbook
by Andrew Dewdney Peter RideThe new edition of The Digital Media Handbook presents an essential guide to the historical and theoretical development of digital media, emphasising cultural continuity alongside technological change, and highlighting the emergence of new forms of communication in contemporary networked culture. Andrew Dewdney and Peter Ride present detailed critical commentary and descriptive historical accounts, as well as a series of interviews from a range of digital media practitioners, including producers, developers, curators and artists. The Digital Media Handbook highlights key concerns of today’s practitioners, analysing how they develop projects, interact and solve problems within the context of networked communication. The Digital Media Handbook includes: Essays on the history and theory of digital media Essays on contemporary issues and debates Interviews with digital media professionals A glossary of technical acronyms and key terms.
Digital Media Influence: A Cultivation Approach (SAGE Swifts)
by Dr. Andy RuddockPopulism, misogyny, rampage murders. Digital media seem to lie at the heart of sinister, intractable social challenges. Curiously, the very societies who fear such things are often dismissive of media research. Addressing key issues affecting global media industries, this book explains how to solve the present conundrum by appreciating the historical development of cultivation theory. Digital Media Influence ties cultivation themes, such as mean world syndrome, mainstreaming, the celebration of white male violence, the ridiculing of ageing women, the inhibition of activism, the mediatisation of religion and the erosion of trust in education, with contemporary digital media case studies. Considering the aftermath of the Parkland murders, political memes, Islamophobia, the fate of female reality TV stars and the bad press directed at media education, Ruddock shows how these phenomena are born of media practices that cultivation theory began to dissect in the 1950s. Paying close attention to the life and work of George Gerbner, Digital Media Influence locates today&’s questions in the historical forces and relationships that moved media industries closer to the heart of global politics in the mid-20th century. It makes Gerbner&’s work relevant to all critical media researchers by providing a theoretical, methodological and historical steer for understanding new media influences. In explaining how one of the world&’s leading media theories developed in relation to intriguing historical circumstances – many of them deeply personal – this book helps researchers of all levels to find their voice in writing on media issues.
Digital Media Influence: A Cultivation Approach (SAGE Swifts)
by Dr. Andy RuddockPopulism, misogyny, rampage murders. Digital media seem to lie at the heart of sinister, intractable social challenges. Curiously, the very societies who fear such things are often dismissive of media research. Addressing key issues affecting global media industries, this book explains how to solve the present conundrum by appreciating the historical development of cultivation theory. Digital Media Influence ties cultivation themes, such as mean world syndrome, mainstreaming, the celebration of white male violence, the ridiculing of ageing women, the inhibition of activism, the mediatisation of religion and the erosion of trust in education, with contemporary digital media case studies. Considering the aftermath of the Parkland murders, political memes, Islamophobia, the fate of female reality TV stars and the bad press directed at media education, Ruddock shows how these phenomena are born of media practices that cultivation theory began to dissect in the 1950s. Paying close attention to the life and work of George Gerbner, Digital Media Influence locates today&’s questions in the historical forces and relationships that moved media industries closer to the heart of global politics in the mid-20th century. It makes Gerbner&’s work relevant to all critical media researchers by providing a theoretical, methodological and historical steer for understanding new media influences. In explaining how one of the world&’s leading media theories developed in relation to intriguing historical circumstances – many of them deeply personal – this book helps researchers of all levels to find their voice in writing on media issues.
Digital Media Influence: A Cultivation Approach (SAGE Swifts)
by Dr. Andy RuddockPopulism, misogyny, rampage murders. Digital media seem to lie at the heart of sinister, intractable social challenges. Curiously, the very societies who fear such things are often dismissive of media research. Addressing key issues affecting global media industries, this book explains how to solve the present conundrum by appreciating the historical development of cultivation theory. Digital Media Influence ties cultivation themes, such as mean world syndrome, mainstreaming, the celebration of white male violence, the ridiculing of ageing women, the inhibition of activism, the mediatisation of religion and the erosion of trust in education, with contemporary digital media case studies. Considering the aftermath of the Parkland murders, political memes, Islamophobia, the fate of female reality TV stars and the bad press directed at media education, Ruddock shows how these phenomena are born of media practices that cultivation theory began to dissect in the 1950s. Paying close attention to the life and work of George Gerbner, Digital Media Influence locates today&’s questions in the historical forces and relationships that moved media industries closer to the heart of global politics in the mid-20th century. It makes Gerbner&’s work relevant to all critical media researchers by providing a theoretical, methodological and historical steer for understanding new media influences. In explaining how one of the world&’s leading media theories developed in relation to intriguing historical circumstances – many of them deeply personal – this book helps researchers of all levels to find their voice in writing on media issues.