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Exports, Foreign Direct Investment and Economic Development in China
by X. FuThis volume, based on a series analysis using up-to-date econometric technique, systematically investigates the role that exports and foreign direct investment (FDI) have played in China's development process, and questions the received wisdom that exports and FDI are always an unalloyed blessing. It focuses on the transmission mechanisms through which exports and FDI influence growth and economic development and investigates the impact of exports and FDIs on employment, development financing and productivity growth, amongst other issues, in China.
Exports, Trade Policy and Economic Growth in Eras of Globalization (Routledge Studies in the Modern World Economy)
by Edward M. FeaselThis book provides an excellent resource for understanding the forces in international trade liberalization over two centuries that have brought us to this point, where the successes, setbacks and the countervailing forces now vie for the public's mind and support: the outcome of which will determine the future progress of increased globalization, or lack thereof. The book also examines whether trade policy has indeed promoted exports in the vast number of countries which increasingly look to trade agreements to gain a competitive edge, and to what extent export-driven growth has been an important force in advancing economic development around the world. In doing so, the book examines one of the most controversial issues in economic development: the promotion and significance of export-led growth.
Exports, Trade Policy and Economic Growth in Eras of Globalization (Routledge Studies in the Modern World Economy)
by Edward M. FeaselThis book provides an excellent resource for understanding the forces in international trade liberalization over two centuries that have brought us to this point, where the successes, setbacks and the countervailing forces now vie for the public's mind and support: the outcome of which will determine the future progress of increased globalization, or lack thereof. The book also examines whether trade policy has indeed promoted exports in the vast number of countries which increasingly look to trade agreements to gain a competitive edge, and to what extent export-driven growth has been an important force in advancing economic development around the world. In doing so, the book examines one of the most controversial issues in economic development: the promotion and significance of export-led growth.
Expose, Oppose, Propose: Alternative Policy Groups and the Struggle for Global Justice
by William K. CarrollNeoliberal capitalism positions us all as consumers in a hypermarket where money talks. For the majority of people around the globe, this translates as precarity and immiseration. But how can we break from this dominant ideological framework?Expose, Oppose, Propose details how, since the mid 1970s, transnational alternative policy groups (TAPGs) have functioned as think tanks of a different sort, generating resources for a globalization from below in dialogue with the critical social movements that are protagonists for global justice.Based on two years of intensive research, William Carroll not only provides a detailed examination of a variety of TAPGs – showing how each group is distinctive and autonomous in its vision, practical priorities, and ways of producing and mobilizing alternative knowledge – but also reveals how TAPGs form a master frame that advocates and envisages global justice and ecological wellbeing.
Expose, Oppose, Propose: Alternative Policy Groups and the Struggle for Global Justice
by William K. CarrollNeoliberal capitalism positions us all as consumers in a hypermarket where money talks. For the majority of people around the globe, this translates as precarity and immiseration. But how can we break from this dominant ideological framework?Expose, Oppose, Propose details how, since the mid 1970s, transnational alternative policy groups (TAPGs) have functioned as think tanks of a different sort, generating resources for a globalization from below in dialogue with the critical social movements that are protagonists for global justice.Based on two years of intensive research, William Carroll not only provides a detailed examination of a variety of TAPGs – showing how each group is distinctive and autonomous in its vision, practical priorities, and ways of producing and mobilizing alternative knowledge – but also reveals how TAPGs form a master frame that advocates and envisages global justice and ecological wellbeing.
Exposed: How Revealing Your Data and Eliminating Privacy Increases Trust and Liberates Humanity
by Ben MalisowDiscover why privacy is a counterproductive, if not obsolete, concept in this startling new book It's only a matter of time-- the modern notion of privacy is quickly evaporating because of technological advancement and social engagement. Whether we like it or not, all our actions and communications are going to be revealed for everyone to see. Exposed: How Revealing Your Data and Eliminating Privacy Increases Trust and Liberates Humanity takes a controversial and insightful look at the concept of privacy and persuasively argues that preparing for a post-private future is better than exacerbating the painful transition by attempting to delay the inevitable. Security expert and author Ben Malisow systematically dismantles common notions of privacy and explains how: Most arguments in favor of increased privacy are wrong Privacy in our personal lives leaves us more susceptible to being bullied or blackmailed Governmental and military privacy leads to an imbalance of power between citizen and state Military supremacy based on privacy is an obsolete concept Perfect for anyone interested in the currently raging debates about governmental, institutional, corporate, and personal privacy, and the proper balance between the public and the private, Exposed also belongs on the shelves of security practitioners and policymakers everywhere.
Exposed: How Revealing Your Data and Eliminating Privacy Increases Trust and Liberates Humanity
by Ben MalisowDiscover why privacy is a counterproductive, if not obsolete, concept in this startling new book It's only a matter of time-- the modern notion of privacy is quickly evaporating because of technological advancement and social engagement. Whether we like it or not, all our actions and communications are going to be revealed for everyone to see. Exposed: How Revealing Your Data and Eliminating Privacy Increases Trust and Liberates Humanity takes a controversial and insightful look at the concept of privacy and persuasively argues that preparing for a post-private future is better than exacerbating the painful transition by attempting to delay the inevitable. Security expert and author Ben Malisow systematically dismantles common notions of privacy and explains how: Most arguments in favor of increased privacy are wrong Privacy in our personal lives leaves us more susceptible to being bullied or blackmailed Governmental and military privacy leads to an imbalance of power between citizen and state Military supremacy based on privacy is an obsolete concept Perfect for anyone interested in the currently raging debates about governmental, institutional, corporate, and personal privacy, and the proper balance between the public and the private, Exposed also belongs on the shelves of security practitioners and policymakers everywhere.
Exposed: Why Our Health Insurance Is Incomplete and What Can Be Done about It
by Christopher T. RobertsonDemocrats and Republicans fight endlessly over health care, but neither side disputes one of the system’s most basic flaws: the foisting on patients of substantial costs through deductibles, copayments, and coinsurance. Marshalling a decade of research, Christopher Robertson shows why this model is dysfunctional and offers ideas for improvement.
Exposing Fraud: Skills, Process and Practicalities (Wiley Corporate F&A)
by Ian RossForeword by James D. Ratley, CFE, President and CEO, Association of Certified Fraud Examiners Beyond the basics—tools for applied fraud management In Exposing Fraud: Skills, Process, and Practicalities, anti-fraud expert Ian Ross provides both ideas and practical guidelines for applying sound techniques for fraud investigation and detection and related project management. The investigative principles in this book are truly universal and can be applied anywhere in the world to deal with any of the range of fraud types prevalent in today's business environments. Topics covered include cyber fraud, the psychology of fraud, data analysis techniques, and the role of corporate and international culture in criminal behavior, among many others. Ensure an optimal outcome to fraud investigations by mastering real-world skills, from interviewing and handling evidence to conducting criminal proceedings. As technologies and fraud techniques become more complex, fraud investigation must increase in complexity as well. However, this does not mean that time-tested strategies for detecting criminals have become obsolete. Instead, it means that a hands-on approach to fraud detection and management is needed more than ever. The book does just that: Takes a unique practical approach to the business of detecting, understanding, and dealing with fraud of all types Aids in the development of key skills, including conducting investigations and managing fraud risk Covers issues related to ethically and efficiently handling impulsive and systemic fraud, plus investigating criminals who may be running multiple scams Addresses fraud from a global perspective, considering cultural and psychological factors that influence fraudsters Unlike other fraud investigation books on the market, Exposing Fraud develops the ethical and legal foundation required to apply theory and advice in real-world settings. From the simple to the complex, this book demonstrates the most effective application of anti-fraud techniques.
Exposing Fraud: Skills, Process and Practicalities (Wiley Corporate F&A)
by Ian RossForeword by James D. Ratley, CFE, President and CEO, Association of Certified Fraud Examiners Beyond the basics—tools for applied fraud management In Exposing Fraud: Skills, Process, and Practicalities, anti-fraud expert Ian Ross provides both ideas and practical guidelines for applying sound techniques for fraud investigation and detection and related project management. The investigative principles in this book are truly universal and can be applied anywhere in the world to deal with any of the range of fraud types prevalent in today's business environments. Topics covered include cyber fraud, the psychology of fraud, data analysis techniques, and the role of corporate and international culture in criminal behavior, among many others. Ensure an optimal outcome to fraud investigations by mastering real-world skills, from interviewing and handling evidence to conducting criminal proceedings. As technologies and fraud techniques become more complex, fraud investigation must increase in complexity as well. However, this does not mean that time-tested strategies for detecting criminals have become obsolete. Instead, it means that a hands-on approach to fraud detection and management is needed more than ever. The book does just that: Takes a unique practical approach to the business of detecting, understanding, and dealing with fraud of all types Aids in the development of key skills, including conducting investigations and managing fraud risk Covers issues related to ethically and efficiently handling impulsive and systemic fraud, plus investigating criminals who may be running multiple scams Addresses fraud from a global perspective, considering cultural and psychological factors that influence fraudsters Unlike other fraud investigation books on the market, Exposing Fraud develops the ethical and legal foundation required to apply theory and advice in real-world settings. From the simple to the complex, this book demonstrates the most effective application of anti-fraud techniques.
Exposing Pay: Pay Transparency and What It Means for Employees, Employers, and Public Policy
by Peter BambergerShould employees be allowed to discuss their pay with other employees? Should managers explain the logic underlying pay structures and decisions to employees? Should companies disclose more information on pay for particular positions or even an individuals' actual pay? Pay equity has become a hot topic in recent years with pay transparency viewed as an important way to narrow gender and racial pay gaps. However, pay transparency policies and practices remain highly controversial, with divergent attitudes based largely on conjecture or anecdote. In Exposing Pay, Peter Bamberger provides evidence-based insights into how pay communication policies and practices impact outcomes at individual, organizational, and societal levels. Bamberger reviews findings from the recent surge in pay transparency research to help employees, managers, and policymakers better understand when pay communication policies and practices might enhance organizational performance and address social inequality and when such practices can lead to harmful consequences. Starting with a short overview of how companies have addressed the question of pay transparency over the past century and a brief summary of contemporary transparency regulations in dozens of countries around the world, Exposing Pay presents findings on the various forms of pay transparency on such outcomes as individual task performance, employee retention and turnover, citizenship behaviors such as helping, counter-productive work behavior, and pay dispersion or spread. An honest assessment of the good and the bad of pay transparency, Exposing Pay gives policymakers, managers, and HR specialists the perspective and information they need to make fair, sensible, and informed decisions.
Exposing Pay: Pay Transparency and What It Means for Employees, Employers, and Public Policy
by Peter BambergerShould employees be allowed to discuss their pay with other employees? Should managers explain the logic underlying pay structures and decisions to employees? Should companies disclose more information on pay for particular positions or even an individuals' actual pay? Pay equity has become a hot topic in recent years with pay transparency viewed as an important way to narrow gender and racial pay gaps. However, pay transparency policies and practices remain highly controversial, with divergent attitudes based largely on conjecture or anecdote. In Exposing Pay, Peter Bamberger provides evidence-based insights into how pay communication policies and practices impact outcomes at individual, organizational, and societal levels. Bamberger reviews findings from the recent surge in pay transparency research to help employees, managers, and policymakers better understand when pay communication policies and practices might enhance organizational performance and address social inequality and when such practices can lead to harmful consequences. Starting with a short overview of how companies have addressed the question of pay transparency over the past century and a brief summary of contemporary transparency regulations in dozens of countries around the world, Exposing Pay presents findings on the various forms of pay transparency on such outcomes as individual task performance, employee retention and turnover, citizenship behaviors such as helping, counter-productive work behavior, and pay dispersion or spread. An honest assessment of the good and the bad of pay transparency, Exposing Pay gives policymakers, managers, and HR specialists the perspective and information they need to make fair, sensible, and informed decisions.
Exposing the Elephants: Creating Exceptional Nonprofits
by Pamela J. WilcoxGo Beyond "Business As Usual" with Your Nonprofit "At last--the 'real truth' about nonprofit management! In Exposing the Elephants, Wilcox reveals the 'pesky pachyderms' that block our way to full effectiveness. How often have we grumbled that 'just because you're a [insert profession here], it doesn't mean you know how to run a nonprofit'? With clarity, passion, and sly humor, Wilcox validates that perspective and many others--but doesn't let us get away with just accepting the presence of the elephant in the room. Wilcox summarizes complex issues using recognizable examples and then offers sensible strategies for resolving them. Ultimately, she gives us permission to do the right thing(s). I love this book--and I can't wait to start implementing the 'elephant solutions'! " --Nancy Perkin Beaumont, CAE, Executive Director, Society of American Archivists "Before I finished reading Exposing the Elephants, I met with my key staff to talk about what we must change. I also shared what I learned from reading the book with a friend who sits on several different types of boards. Wilcox says it like it is--and it needs to be said--in every nonprofit organization." --Julie Donovan, Executive Director, Habitat for Humanity, Lake County, Illinois "A remarkably candid, fresh, and witty analysis of the challenges inherent in managing nonprofits. Insightful and pragmatic solutions to overcoming the 'white elephants' so prevalent in the nonprofit culture. A 'must read' for every nonprofit CEO and board member." --Dick Yingst, President & CEO, Financial Managers Society, Chicago, Illinois "Pam Wilcox is willing to say the things that nonprofit professionals often do not wish to hear. She reveals through clear language and flowing style the significant barriers that nonprofits face and need to remove for not just success but also excellence. Unlike many authors who point out what is wrong with nonprofits, Wilcox shows us the way to tackle our most intractable issues and move to excellence. This book should be read by any and everyone involved in the nonprofit sector." --Katrina S. Rogers, PhD, Associate Dean, Research and Practice Director, Center for Innovation in the Nonprofit Sector, Fielding Graduate University
Exposure: From President to Whistleblower at Olympus
by Michael WoodfordPresident, whistleblower, crusader. Exposure is the story of how Michael Woodford exposed the dark heart of Olympus.When Michael Woodford was made President and CEO of Olympus, he became the first Westerner ever to climb the ranks of one of Japan's corporate icons.Then his dream job turned into a nightmare.He learned about a series of bizarre mergers and acquisitions deals totalling $1.7 billion - a scandal which if exposed threatened to bring down the entire company. He turned to his fellow executives but was met with hostility and a cover-up. Within weeks he was fired in a boardroom coup that shocked the international business world. As rumours emerged of Yakuza (mafia) involvement in the scandal, Woodford fled Japan in fear of his life. He went straight to the press - becoming the first CEO of a multinational to blow the whistle on his own company.Exposure is a deeply personal memoir that reads like a thriller. As Woodford himself puts it, 'I thought I was going to run a health-care and consumer electronics company but found I had walked into a John Grisham novel.''Tells his tale like a thriller. A fine book by a fine man who did the right thing' -The Times'A brilliantly gripping book, with a great hero at its heart' -Evening StandardMichael Woodford grew up in Liverpool and joined Olympus as a medical equipment salesman, rising through the ranks to run its UK, MEA and European businesses. In April 2011 he was appointed President and COO of the Olympus Corporation - the first Western 'salary-man' to rise through the ranks to the top of a Japanese giant. That October he was made CEO, but only two weeks later was dismissed after querying inexplicable payments approaching $2 billion. He was named Business Person of the Year 2011 by the Sunday Times, the Independent and the Sun, and won the Financial Times Arcelor-Mittal Award for Boldest Businessperson of the Year. He lives in London with his wife and two teenage children.
The Expressive Powers of Law: Theories and Limits
by Richard H. McAdamsWhy do people obey the law? Law deters crime by specifying sanctions, and because people internalize its authority. But Richard McAdams says law also generates compliance through its expressive power to coordinate behavior (traffic laws) and inform beliefs (smoking bans)—that is, simply by what it says rather than what it sanctions.
The Expressive Powers of Law: Theories and Limits
by Richard H. McAdamsWhy do people obey the law? Law deters crime by specifying sanctions, and because people internalize its authority. But Richard McAdams says law also generates compliance through its expressive power to coordinate behavior (traffic laws) and inform beliefs (smoking bans)—that is, simply by what it says rather than what it sanctions.
Expropriation by Law: Intellectual Property, Value and Labor (New Horizons in Institutional and Evolutionary Economics series)
by Christian BessyPlacing himself at the crossroads of economics, law, and sociology, Christian Bessy investigates the contemporary transformation of intellectual property rights (IPR) with the emergence of new conventions for their valuation. He demonstrates how entities previously considered inappropriate have now become the object of property rights by means of a creeping legal codification.The book examines how the extension of IPRs has given rise to new forms of expropriation of the wealth produced, allowing companies to protect their investments in intangible assets. Presenting an original basis of legal disputes and decisions concerning the attribution of IPRs, chapters illustrate that patents are at the heart of the economic development of multinationals, start-ups, and the rise of new technologies. Bessy traces the contours of the appropriation of intellectual creation and the new class of lawyers who participate in it, drawing a portrait of contemporary capitalism in which the grip of law threatens the pioneers of innovation.Challenging the mainstream thinking dominating the theoretical literature on IPRs, Expropriation by Law will be an essential text for postgraduate students and researchers of the economics of innovation and IP law. Its original empirical analysis will also prove insightful to industrial economists, policymakers, IP lawyers and innovation managers in cultural and creative industries.
Extendable Rationality: Understanding Decision Making in Organizations (Organizational Change and Innovation #1)
by Davide Secchi“How do people make decisions in organizations?” is the question at the core of this book. Do people act rationally? Under what conditions can information and knowledge be shared to improve decision making? Davide Secchi applies concepts and theories from cognitive science, organizational behavior, and social psychology to explore the dynamics of decision making. In particular, he integrates “bounded rationality” (people are only partly rational; they have (a) limited computational capabilities and (b) limited access to information) and “distributed cognition” (knowledge is not confined to an individual, but is distributed across the members of a group) to build upon the pioneering work of Herbert Simon (1916-2001) on rational decision making and contribute fresh insights. This book is divided into two parts. The first part (Chapters 2 to 5) explores how recent studies on biases, prospect theory, heuristics, and emotions provide the so-called “map” of bounded rationality. The second part (Chapter 6 to 8) presents the idea of extendable rationality. In this section, Secchi identifies the limitations of bounded rationality and focuses more heavily on socially-based decision processes and the role of “docility” in teaching, managing, and executing decisions in organizations. The practical implications extend broadly to issues relating to change and innovation, as organizations adapt to evolving market conditions, implementing new systems, and effectively managing limited resources. The final chapter outlines an agenda for future research to help understand the decision making characteristics and capabilities of an organization.
Extended Abstracts Summer 2015: Strategic Behavior in Combinatorial Structures; Quantitative Finance (Trends in Mathematics #6)
by Josep Díaz Lefteris Kirousis Luis Ortiz-Gracia Maria SernaThis book is divided into two parts, the first of which seeks to connect the phase transitions of various disciplines, including game theory, and to explore the synergies between statistical physics and combinatorics. Phase Transitions has been an active multidisciplinary field of research, bringing together physicists, computer scientists and mathematicians. The main research theme explores how atomic agents that act locally and microscopically lead to discontinuous macroscopic changes. Adopting this perspective has proven to be especially useful in studying the evolution of random and usually complex or large combinatorial objects (like networks or logic formulas) with respect to discontinuous changes in global parameters like connectivity, satisfiability etc. There is, of course, an obvious strategic element in the formation of a transition: the atomic agents “selfishly” seek to optimize a local parameter. However, up to now this game-theoretic aspect of abrupt, locally triggered changes had not been extensively studied. In turn, the book’s second part is devoted to mathematical and computational methods applied to the pricing of financial contracts and the measurement of financial risks. The tools and techniques used to tackle these problems cover a wide spectrum of fields, like stochastic calculus, numerical analysis, partial differential equations, statistics and econometrics. Quantitative Finance is a highly active field of research and is increasingly attracting the interest of academics and practitioners alike. The material presented addresses a wide variety of new challenges for this audience.
Extended Reality and Metaverse: Immersive Technology in Times of Crisis (Springer Proceedings in Business and Economics)
by Timothy Jung M. Claudia tom Dieck Sandra Maria Correia LoureiroThis book features the latest research in the area of immersive technologies as presented at the 7th International Extended Reality (XR) Conference, held in Lisbon, Portugal in 2022.Bridging the gap between academia and industry, it showcases the latest advances in augmented reality (AR), virtual reality (VR), extended reality (XR) and metaverse and their applications in various sectors such as business, marketing, retail, education, healthcare, tourism, events, fashion, entertainment, and gaming. The volume gathers selected research papers by prominent AR, VR, XR and metaverse scholars from around the world. Presenting the most significant topics and latest findings in the fields of augmented reality, virtual reality, extended reality and metaverse, it will be a valuable asset for academics and practitioners alike.
The Extended Reality Blueprint: Demystifying the AR/VR Production Process
by Annie EatonFollow a tried-and-tested approach to integrating augmented and virtual reality into your business The Extended Reality Blueprint focuses on design for non-gaming or gaming adjacent applications in extended reality (XR), including augmented and virtual reality. Author Annie Eaton is a leading producer of immersive content in the XR space. Many of Annie's clients come to her with the same questions, often not knowing where to begin as they seek to implement extended reality solutions into their business. This book presents the discovery and product development process through an immersive technology lens. You will walk through the XR production process and learn how to apply this technology directly within your organizations in a meaningful and effective way. Join leading businesses like Delta Air Lines, Mars Wrigley, Georgia-Pacific, and JLG Industries, and learn how top companies are leveraging XR for greater market share, engagement, and profit. Learn about the latest applications of extended reality (XR), including augmented and virtual reality. Discover the steps of the XR product development process, including how to find profitable uses of XR and decide on technology suites. Assemble effective teams of XR developers, designers, artists, and other key members to bring your projects to fruition and success. Learn from the real-world examples and lessons learned of businesses that have taken the leap into extended reality. The Extended Reality Blueprint, delivers a concrete, actionable process for brining extended reality into your organization and embracing this crucial technology to remain current.
The Extended Reality Blueprint: Demystifying the AR/VR Production Process
by Annie EatonFollow a tried-and-tested approach to integrating augmented and virtual reality into your business The Extended Reality Blueprint focuses on design for non-gaming or gaming adjacent applications in extended reality (XR), including augmented and virtual reality. Author Annie Eaton is a leading producer of immersive content in the XR space. Many of Annie's clients come to her with the same questions, often not knowing where to begin as they seek to implement extended reality solutions into their business. This book presents the discovery and product development process through an immersive technology lens. You will walk through the XR production process and learn how to apply this technology directly within your organizations in a meaningful and effective way. Join leading businesses like Delta Air Lines, Mars Wrigley, Georgia-Pacific, and JLG Industries, and learn how top companies are leveraging XR for greater market share, engagement, and profit. Learn about the latest applications of extended reality (XR), including augmented and virtual reality. Discover the steps of the XR product development process, including how to find profitable uses of XR and decide on technology suites. Assemble effective teams of XR developers, designers, artists, and other key members to bring your projects to fruition and success. Learn from the real-world examples and lessons learned of businesses that have taken the leap into extended reality. The Extended Reality Blueprint, delivers a concrete, actionable process for brining extended reality into your organization and embracing this crucial technology to remain current.
Extended Reality in Practice: 100+ Amazing Ways Virtual, Augmented and Mixed Reality Are Changing Business and Society
by Bernard MarrDiscover one of the biggest business trends of today Extended reality (XR for short) – which encompasses virtual reality, augmented reality and mixed reality – is one of the biggest business trends of today. It refers to the use of technology to create more immersive digital experiences which are promising to transform many businesses and industries. In this book, best-selling author, strategic business advisor, and respected futurist Bernard Marr explains the role of XR in providing innovative businesses solutions for companies of varying sizes and across different industries. He introduces the three main branches of extended reality - virtual, augmented and mixed reality. You will discover how businesses and organisations are implementing the technology, with case examples, including some of the world’s biggest brands, to showcase how they are starting to use XR in practice. Extended Reality in Practice is a must read for anyone wanting to learn exciting and entirely new ways for people to experience the world around them – and for businesses, new ways to connect and engage with customers and improve business processes.
Extended Reality in Practice: 100+ Amazing Ways Virtual, Augmented and Mixed Reality Are Changing Business and Society
by Bernard MarrDiscover one of the biggest business trends of today Extended reality (XR for short) – which encompasses virtual reality, augmented reality and mixed reality – is one of the biggest business trends of today. It refers to the use of technology to create more immersive digital experiences which are promising to transform many businesses and industries. In this book, best-selling author, strategic business advisor, and respected futurist Bernard Marr explains the role of XR in providing innovative businesses solutions for companies of varying sizes and across different industries. He introduces the three main branches of extended reality - virtual, augmented and mixed reality. You will discover how businesses and organisations are implementing the technology, with case examples, including some of the world’s biggest brands, to showcase how they are starting to use XR in practice. Extended Reality in Practice is a must read for anyone wanting to learn exciting and entirely new ways for people to experience the world around them – and for businesses, new ways to connect and engage with customers and improve business processes.
Extended Reality in Wirtschaft, Wissenschaft, Gesellschaft und Medien: Immersive Technologien und virtuelle Welten: Grundlagen, Status quo, Ein- und Ausblicke
by Bolela Likafu Christian MaltererDieses Buch gibt einen grundlegenden und holistischen Überblick über die Extended-Reality-Branche (XR) in Deutschland. XR beschreibt als Sammelbegriff Augmented Reality, Virtual Reality und Mixed Reality – also virtuelle Welten, in denen sich derzeit nicht nur im Gaming-Bereich vollkommen neue Interaktionspotentiale und Geschäftsmodelle eröffnen. Solche immersiven Technologien werden in Zukunft für nahezu alle Lebens- und Wirtschaftsbereiche interessant sein: Marketing, Medizin, Handel, Forschung, Bildung oder Kultur – um nur einige zu nennen.Dieses Werk ist aus einer Initiative der Herausgeber entstanden, innerhalb der deutschen Immersive-Media-Branche einen offenen XR-Thinktank als dynamische Austauschgemeinschaft heterogener Akteure und Stakeholder ins Leben zu rufen.Ziel des Buches ist es, das Thema einzuordnen und seine Relevanz anhand von Fallstudien aus verschiedenen Branchen sowie Experteninterviews zu untermauern. Die Beitragsautoren und Interviewpartner wollen so den Wissenstransfer vorantreiben.