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Sustainable Tourism Practices in the Mediterranean (Contemporary Geographies of Leisure, Tourism and Mobility)
by Ipek Kalemci Tüzün Mehmet Ergül Colin JohnsonSustainable Tourism Practices in the Mediterranean showcases and examines the current and future trends in sustainable tourism in this popular region where tourism is one of the leading determinants of economic development. This volume examines the effects of specific recent events including terrorism, financial crises and various political changes in the Mediterranean region. Looking at a range of destinations, island and mainland, urban and rural, summer and winter and emergent and declining zones, it provides a comprehensive overview of this area. It also draws on a number of wide-ranging themes such as gastronomy, (corporate) social responsibility, entrepreneurship, ethical issues, service quality, health and the slow city, offering an insightful study of the challenges the Mediterranean region faces and the sustainable practices that can be implemented in order to overcome them. Written by leading academics in the field, this book will be of great interest to upper-level students, researchers and academics in Tourism, Development Studies and Geography.
Sustainable Tourism Practices in the Mediterranean (Contemporary Geographies of Leisure, Tourism and Mobility)
by Ipek Kalemci Tüzün Mehmet Ergül Colin JohnsonSustainable Tourism Practices in the Mediterranean showcases and examines the current and future trends in sustainable tourism in this popular region where tourism is one of the leading determinants of economic development. This volume examines the effects of specific recent events including terrorism, financial crises and various political changes in the Mediterranean region. Looking at a range of destinations, island and mainland, urban and rural, summer and winter and emergent and declining zones, it provides a comprehensive overview of this area. It also draws on a number of wide-ranging themes such as gastronomy, (corporate) social responsibility, entrepreneurship, ethical issues, service quality, health and the slow city, offering an insightful study of the challenges the Mediterranean region faces and the sustainable practices that can be implemented in order to overcome them. Written by leading academics in the field, this book will be of great interest to upper-level students, researchers and academics in Tourism, Development Studies and Geography.
Sustainable Tourism on a Finite Planet: Environmental, Business and Policy Solutions
by Megan Epler WoodThis book helps all those involved in international tourism develop the new skills, tools and investments required to protect irreplaceable global resources from the impacts of escalating tourism demand over the next 50 years. It documents how technology and the growing global middle class are driving a travel revolution which requires a new paradigm in managing tourism destinations. Travel and tourism supply chains and business models for hotels, tour operators, cruise lines, airlines and airports are analysed and environmental management techniques are proposed for each sector. A pragmatic set of solutions are offered to support the transition to lower impact tourism development worldwide. It recommends that decision makers assess the current and future value of natural, social, and cultural capital to guide investment in destinations and protect vital resources. Case studies illustrate why budgets to protect local destinations are consistently underestimated and offer guidance on new metrics. Innovative approaches are proposed to support the transition to green infrastructure, protect incomparable landscapes, and engage local people in the monitoring of vital indicators to protect local resources. It provides students, professionals, and policy makers with far-reaching recommendations for new educational programs, professional expertise, financing, and legal frameworks to lower tourism’s rapidly escalating carbon impacts and protect the health and well-being of local populations, ecosystems, cultures, and monuments worldwide.
Sustainable Tourism on a Finite Planet: Environmental, Business and Policy Solutions
by Megan Epler WoodThis book helps all those involved in international tourism develop the new skills, tools and investments required to protect irreplaceable global resources from the impacts of escalating tourism demand over the next 50 years. It documents how technology and the growing global middle class are driving a travel revolution which requires a new paradigm in managing tourism destinations. Travel and tourism supply chains and business models for hotels, tour operators, cruise lines, airlines and airports are analysed and environmental management techniques are proposed for each sector. A pragmatic set of solutions are offered to support the transition to lower impact tourism development worldwide. It recommends that decision makers assess the current and future value of natural, social, and cultural capital to guide investment in destinations and protect vital resources. Case studies illustrate why budgets to protect local destinations are consistently underestimated and offer guidance on new metrics. Innovative approaches are proposed to support the transition to green infrastructure, protect incomparable landscapes, and engage local people in the monitoring of vital indicators to protect local resources. It provides students, professionals, and policy makers with far-reaching recommendations for new educational programs, professional expertise, financing, and legal frameworks to lower tourism’s rapidly escalating carbon impacts and protect the health and well-being of local populations, ecosystems, cultures, and monuments worldwide.
Sustainable Tourism on a Finite Planet: Environmental, Business and Policy Solutions (PDF)
by Megan Epler WoodThis book helps all those involved in international tourism develop the new skills, tools and investments required to protect irreplaceable global resources from the impacts of escalating tourism demand over the next 50 years. It documents how technology and the growing global middle class are driving a travel revolution which requires a new paradigm in managing tourism destinations. Travel and tourism supply chains and business models for hotels, tour operators, cruise lines, airlines and airports are analysed and environmental management techniques are proposed for each sector. A pragmatic set of solutions are offered to support the transition to lower impact tourism development worldwide. It recommends that decision makers assess the current and future value of natural, social, and cultural capital to guide investment in destinations and protect vital resources. Case studies illustrate why budgets to protect local destinations are consistently underestimated and offer guidance on new metrics. Innovative approaches are proposed to support the transition to green infrastructure, protect incomparable landscapes, and engage local people in the monitoring of vital indicators to protect local resources. It provides students, professionals, and policy makers with far-reaching recommendations for new educational programs, professional expertise, financing, and legal frameworks to lower tourism’s rapidly escalating carbon impacts and protect the health and well-being of local populations, ecosystems, cultures, and monuments worldwide.
Sustainable Tourism on a Finite Planet: Environmental, Business and Policy Solutions
by Megan Epler WoodThis book helps all those involved in international tourism develop the new skills, tools and investments required to protect irreplaceable global resources from the impacts of escalating tourism demand over the next 50 years. It documents how technology and the growing global middle class are driving a travel revolution which requires a new paradigm in managing tourism destinations. Travel and tourism supply chains and business models for hotels, tour operators, cruise lines, airlines and airports are analysed and environmental management techniques are proposed for each sector. A pragmatic set of solutions are offered to support the transition to lower impact tourism development worldwide. It recommends that decision makers assess the current and future value of natural, social, and cultural capital to guide investment in destinations and protect vital resources. Case studies illustrate why budgets to protect local destinations are consistently underestimated and offer guidance on new metrics. Innovative approaches are proposed to support the transition to green infrastructure, protect incomparable landscapes, and engage local people in the monitoring of vital indicators to protect local resources. It provides students, professionals, and policy makers with far-reaching recommendations for new educational programs, professional expertise, financing, and legal frameworks to lower tourism’s rapidly escalating carbon impacts and protect the health and well-being of local populations, ecosystems, cultures, and monuments worldwide.
Sustainable Tourism in the Americas
by Mirtha Ampudia Sade Cameron Rafael Cartay Dalia J. Correa Leonardo M. Cuetara Yenis Cuetara Luis Ricardo Davila Roberto Frias Maria L. Izaguirre Bisleyvys Jimenez Glenn Mandziuk Ellen Walker Matthews Brian T. Mullis Patricio Tamariz Dueñas Hebe VessuriSustainable Tourism in the Americas introduces the reader to the establishment of sustainable tourism across the region. It examines questions such as 'what is really meant by sustainable tourism?' Covered in eight chapters, the book discusses the evolution and application of the concept in the Americas from its origins as well as documenting established success stories of sustainable tourism policy and implementation from several countries in the Americas. The country and regional case studies critically examine what sustainable tourism means in their destination and address how in practice the concept of sustainability can be built to show results across different cultural and ecological situations ranging from local indigenous sites to urban environments. The book presents solid findings and includes content from: · research of academics and experiences of those working within the heritage setting; · recent criteria and indicators of sustainable tourism developed by GSTC and other standards, indicators and observatories work associated with UNWTO; · success stories of managing Western tourism destinations and applies relevant lessons to Americas; · Provides support to those who need to study and manage impacted destinations. It will be a valuable addition to the current lack of literature on this concept and of particular interest to those working within and studying tourism management and related themes.
Sustainable Tourism in Island Destinations
by Rachel Dodds Sonya GraciMany of the world's islands are dependent on tourism as their main source of income. It is therefore imperative that these destinations are managed for long-term viability. The natural appeal of a destination is typically one of its main tourism related assets, yet the natural environment is also the feature most directly threatened by potential overexploitation. Sustainable Tourism in Island Destinations builds on existing literature in the subject by providing innovative discussions and practical management structures through the use of the authors' various island project work. An original feature is the focus on islands which are part of larger nations, rather than just on island sovereign states. Through an illustrated case study approach, the book focuses on the successes and challenges islands face in achieving sustainable tourism. The authors put forward innovative mechanisms such as multi-stakeholder partnerships and incentive-driven non-regulatory approaches as ways that the sustainability agenda can move forward in destinations that face specific challenges due to their geography and historic development. The case studies - from Canada, St Kitts, Honduras, China, Indonesia, Spain, Tanzania and Thailand - provide the foundation which suggests that alternative approaches to tourism development are possible if they retain sustainability as a priority.
Sustainable Tourism in Island Destinations
by Rachel Dodds Sonya GraciMany of the world's islands are dependent on tourism as their main source of income. It is therefore imperative that these destinations are managed for long-term viability. The natural appeal of a destination is typically one of its main tourism related assets, yet the natural environment is also the feature most directly threatened by potential overexploitation. Sustainable Tourism in Island Destinations builds on existing literature in the subject by providing innovative discussions and practical management structures through the use of the authors' various island project work. An original feature is the focus on islands which are part of larger nations, rather than just on island sovereign states. Through an illustrated case study approach, the book focuses on the successes and challenges islands face in achieving sustainable tourism. The authors put forward innovative mechanisms such as multi-stakeholder partnerships and incentive-driven non-regulatory approaches as ways that the sustainability agenda can move forward in destinations that face specific challenges due to their geography and historic development. The case studies - from Canada, St Kitts, Honduras, China, Indonesia, Spain, Tanzania and Thailand - provide the foundation which suggests that alternative approaches to tourism development are possible if they retain sustainability as a priority.
Sustainable Tourism Development: Futuristic Approaches (Advances in Hospitality and Tourism)
by Anukrati SharmaExploring the importance of destination branding and destination marketing as well as their implications on sustainability in tourism, this book approaches the topic through the lens of destination image, taking into account the large influence of appearance on tourist attraction. With consideration to various stakeholders in sustainable tourism development, this book incorporates ideas for new techniques in destination branding and marketing in order to maximize economic impact. The book also discusses the rising influence of social media on tourists’ interest. Emphasizing sustainability in tourism development, the chapters address a number of important issues, such as post-disaster tourism marketing, culture and heritage tourism, eco-tourism, community-based nature tourism, community involvement in destination development, benchmarking for destination performance evaluation, sustainable food practices in tourism, and more. Each chapter of this book incorporates a quantifiable trend in tourism development, including various paradigms and studies that relay different statistics about certain areas of tourism. The book makes use of case studies for specific destinations and integrates strategies, evidence, and analyses to offer a holistic understanding of the myriad factors involved in sustainable tourism development.
Sustainable Tourism Development: Futuristic Approaches (Advances in Hospitality and Tourism)
by Anukrati SharmaExploring the importance of destination branding and destination marketing as well as their implications on sustainability in tourism, this book approaches the topic through the lens of destination image, taking into account the large influence of appearance on tourist attraction. With consideration to various stakeholders in sustainable tourism development, this book incorporates ideas for new techniques in destination branding and marketing in order to maximize economic impact. The book also discusses the rising influence of social media on tourists’ interest. Emphasizing sustainability in tourism development, the chapters address a number of important issues, such as post-disaster tourism marketing, culture and heritage tourism, eco-tourism, community-based nature tourism, community involvement in destination development, benchmarking for destination performance evaluation, sustainable food practices in tourism, and more. Each chapter of this book incorporates a quantifiable trend in tourism development, including various paradigms and studies that relay different statistics about certain areas of tourism. The book makes use of case studies for specific destinations and integrates strategies, evidence, and analyses to offer a holistic understanding of the myriad factors involved in sustainable tourism development.
Sustainable Tourism, Culture and Heritage Promotion: Development, Management and Connectivity (Advances in Science, Technology & Innovation)
by Uglješa Stankov Rui Alexandre Castanho Jorge Chica-Olmo Miroslav Vujičić Eliana MartinelliThis proceedings book explores future prospects of cultural, heritage, and religious tourism and how it can impact the socioeconomic complexity of a community and future developments. It includes chapters on contemporary digital age pilgrimage, digital interpretation as a management strategy, tourism in the era of digital communication, and the role of social media in conserving intangible cultural heritage. This book focuses on policies and mechanisms for heritage preservation. It includes cultural heritage tourism management, how the digitalization of data has impacted and further developed tourism, World Heritage classification in urban tourism destinations, cultural tourism products, and experiences. Moreover, it discusses the sustainable environment and geography in tourism. It covers topics such as ecotourism and rural sustainable development, heritage in socioeconomic sustainable development, and tourists' perceptions of tourism. Anotherpart of the book explores the social and economic impacts of tourism. It includes chapters on cycling tourism along the Elbe, residents' perceptions of the socioeconomic benefits of restaurants, architecture of historical mosques, tourism as a driver of soft power, tourists' perceptions of service quality, tourism during the Covid-19 pandemic, gastronomic narratives in tourism, and residents' perceptions of festivals. Also, it pinpoints the focus on user interaction-based development. It includes chapters on the role of community-led initiatives in heritage revitalization and addressing connectivity issues between historical and natural touristic heritage sites. These research papers provide valuable insights into the multidimensional nature of cultural sustainable tourism, covering a wide range of topics and offering diverse perspectives on its development, management, and impact.
Sustainable Tourism Contracts
by Sara LandiniThis book addresses the various sustainability issues that the tourism industry has faced over time like the trend from over-tourism to under-tourism or from tourism in increasingly distant destinations to a new local tourism with new needs. It also highlights how contracts, both between businesses and those with consumers, can represent tools for the financial, ecological and social sustainability of the tourism industry.
Sustainable Tourism and Indigenous Peoples
by Anna Carr, Lisa Ruhanen, Michelle Whitford and Bernard LaneThis book provides a comprehensive, detailed and insight rich review of both the positive (capacity building, cultural conservation and economic opportunities) and negative (commodification, cultural change and possible loss of ownership and control) aspects of tourism development in indigenous communities. The relationship between tourism and indigenous people provides the ultimate test of sustainable tourism as a concept for tourism management and cultural conservation. The chapters range geographically from Central and North America, through Africa, and Asia to Australia. Issues covered include governance and engagement, research, minority language issues, visitor codes of conduct, trail development, Indigenous product design, Indigenous urban festivals, Indigenous values and capitalism, gentrification, heritage interpretation, marketing, demand, world views and representation. This book was originally published as a special issue of the Journal of Sustainable Tourism.
Sustainable Tourism and Indigenous Peoples
by Anna Carr Lisa Ruhanen Michelle Whitford Bernard LaneThis book provides a comprehensive, detailed and insight rich review of both the positive (capacity building, cultural conservation and economic opportunities) and negative (commodification, cultural change and possible loss of ownership and control) aspects of tourism development in indigenous communities. The relationship between tourism and indigenous people provides the ultimate test of sustainable tourism as a concept for tourism management and cultural conservation. The chapters range geographically from Central and North America, through Africa, and Asia to Australia. Issues covered include governance and engagement, research, minority language issues, visitor codes of conduct, trail development, Indigenous product design, Indigenous urban festivals, Indigenous values and capitalism, gentrification, heritage interpretation, marketing, demand, world views and representation. This book was originally published as a special issue of the Journal of Sustainable Tourism.
Sustainable Tourism: A Global Perspective
by Rob Harris Peter Williams Tony GriffinSustainable Tourism is vital reading for anyone seeking to understand the complexities associated with sustainable tourism development, and how government and industry have responded to the challenges the concept poses.The major areas addressed in this edited volume are:* perspectives and issues associated with the concept of sustainable tourism development* accreditation, education and interpretation, including specific examples such as Green Globe 21, the European Blue Flag Campaign and the WWF's PAN Parks Programme* sustainable tourism case studies of tourist destination regions, natural areas and tourism enterprises drawn from Africa, Australia, the South Pacific, North America, South-east Asia and the CaribbeanAn impressive international editorial team has combined to present in this text not only a variety of perspectives on sustainable tourism development, but also significant insights into barriers, challenges and current industry and government responses to it in various parts of the globe. 'Sustainable Tourism' will be a welcome addition to the libraries of tourism industry professionals, individuals involved in the management of natural areas; tourism policy makers; tourism academics; and students with an interest in the future sustainability of tourism and the industry that supports it.
Sustainable Tourism
by Rob Harris Peter Williams Tony GriffinSustainable Tourism is vital reading for anyone seeking to understand the complexities associated with sustainable tourism development, and how government and industry have responded to the challenges the concept poses.The major areas addressed in this edited volume are:* perspectives and issues associated with the concept of sustainable tourism development* accreditation, education and interpretation, including specific examples such as Green Globe 21, the European Blue Flag Campaign and the WWF's PAN Parks Programme* sustainable tourism case studies of tourist destination regions, natural areas and tourism enterprises drawn from Africa, Australia, the South Pacific, North America, South-east Asia and the CaribbeanAn impressive international editorial team has combined to present in this text not only a variety of perspectives on sustainable tourism development, but also significant insights into barriers, challenges and current industry and government responses to it in various parts of the globe. 'Sustainable Tourism' will be a welcome addition to the libraries of tourism industry professionals, individuals involved in the management of natural areas; tourism policy makers; tourism academics; and students with an interest in the future sustainability of tourism and the industry that supports it.
Sustainable Tourism
by Rebecca Hawkins Victor T.C. MiddletonLooking ahead to the 21st century, Sustainable Tourism explains the current thinking process that underlies the emerging international principles of more sustainable development in travel and tourism. Using international illustrations it draws on experience and good practice as they are being increasingly applied around the world in the late 1990s. In sharp contrast to the problem analysis approach adopted by so many authors to this subject, this book is focused on the pro-active role the private sector industry can play in partnership with the public sector to achieve solutions through its day-to-day operations and marketing, expecially in product enhancement and quality controls.Case material, contributed by senior professionals in the industry, include:*Kruger National Park, South Africa *Quicksilver Connections, Barrier Reef, Australia *Edinburgh's Old Town, UK *Ironbridge Gorge Museum, UK *Rutland Water, UK.Industry illustrations are drawn from British Airways, Grecotel, Inter-Continental Hotels and Resorts, the International Federation of Tour Operators, P&O and TUI.Professor Victor Middleton has had some thirty years' international experience of marketing practice covering most of the private and public sectors of travel and tourism. He holds appointments as Visiting Professor at Oxford Brookes University and University of Central Lancashire.Dr Rebecca Hawkins runs her own business specialising in environmental aspects of tourism projects and has undertaken a number of pioneering programmes in this role. She was Deputy Director of the World Travel and Tourism Environment Research Centre at Oxford Brookes University, where she worked with Victor Middleton.
Sustainable Tourism
by Rebecca Hawkins Victor T.C. MiddletonLooking ahead to the 21st century, Sustainable Tourism explains the current thinking process that underlies the emerging international principles of more sustainable development in travel and tourism. Using international illustrations it draws on experience and good practice as they are being increasingly applied around the world in the late 1990s. In sharp contrast to the problem analysis approach adopted by so many authors to this subject, this book is focused on the pro-active role the private sector industry can play in partnership with the public sector to achieve solutions through its day-to-day operations and marketing, expecially in product enhancement and quality controls.Case material, contributed by senior professionals in the industry, include:*Kruger National Park, South Africa *Quicksilver Connections, Barrier Reef, Australia *Edinburgh's Old Town, UK *Ironbridge Gorge Museum, UK *Rutland Water, UK.Industry illustrations are drawn from British Airways, Grecotel, Inter-Continental Hotels and Resorts, the International Federation of Tour Operators, P&O and TUI.Professor Victor Middleton has had some thirty years' international experience of marketing practice covering most of the private and public sectors of travel and tourism. He holds appointments as Visiting Professor at Oxford Brookes University and University of Central Lancashire.Dr Rebecca Hawkins runs her own business specialising in environmental aspects of tourism projects and has undertaken a number of pioneering programmes in this role. She was Deputy Director of the World Travel and Tourism Environment Research Centre at Oxford Brookes University, where she worked with Victor Middleton.
Sustainable Tourism
by David WeaverSustainable Tourism comprehensively examines the theoretical and applied dimensions of contemporary sustainable tourism from a global perspective. Using international case studies and examples, it provides cutting edge coverage of the latest developments in the area, both theoretically and practically. It takes the reader through all aspects of sustainable tourism from the emergence of the paradigm to sustainability issues in all types of tourism and all components of the industry. Divided into 11 chapters it covers* ?Alternative tourism? (AT), or small-scale tourism and its associated pros and cons* Sustainable tourism within the conventional ?mass? tourism sector: the ?green consumer?, transportation, accommodation, attractions and tour operator considering issues and developments in quality control* Destination sustainability: issues of community empowerment and ideal sustainability models* Conclusions for the future of sustainable tourismThe wide variety of international case studies used include: backpacking in Australia and Spain, Volunteer tourism in the US, Six Continents and Marriott hotels, Disney World, the Grand Prix, the Grand Canyon, mountain gorilla parks in Uganda and many more.Specifically written for courses in the specific topic area of sustainable tourism, this textbook considers the needs of both students and lecturers as follows:* Ideal for a semester course (or a 42-hour course)* Global perspective throughout the chapters and in the breadth of illustrative boxed case studies;* Chapters exceptionally well-integrated through frequent cross-references* End-of-chapter questions that prompt deeper integrative thinking on the part of the reader.* Online resources for the lecturer, including PowerPoint presentations and multiple choice exercises
Sustainable Tourism
by David WeaverSustainable Tourism comprehensively examines the theoretical and applied dimensions of contemporary sustainable tourism from a global perspective. Using international case studies and examples, it provides cutting edge coverage of the latest developments in the area, both theoretically and practically. It takes the reader through all aspects of sustainable tourism from the emergence of the paradigm to sustainability issues in all types of tourism and all components of the industry. Divided into 11 chapters it covers* ?Alternative tourism? (AT), or small-scale tourism and its associated pros and cons* Sustainable tourism within the conventional ?mass? tourism sector: the ?green consumer?, transportation, accommodation, attractions and tour operator considering issues and developments in quality control* Destination sustainability: issues of community empowerment and ideal sustainability models* Conclusions for the future of sustainable tourismThe wide variety of international case studies used include: backpacking in Australia and Spain, Volunteer tourism in the US, Six Continents and Marriott hotels, Disney World, the Grand Prix, the Grand Canyon, mountain gorilla parks in Uganda and many more.Specifically written for courses in the specific topic area of sustainable tourism, this textbook considers the needs of both students and lecturers as follows:* Ideal for a semester course (or a 42-hour course)* Global perspective throughout the chapters and in the breadth of illustrative boxed case studies;* Chapters exceptionally well-integrated through frequent cross-references* End-of-chapter questions that prompt deeper integrative thinking on the part of the reader.* Online resources for the lecturer, including PowerPoint presentations and multiple choice exercises
Sustainable Stockholm: Exploring Urban Sustainability in Europe’s Greenest City
by Jonathan Metzger Amy Rader OlssonSustainable Stockholm provides a historical overview of Stockholm’s environmental development, and also discusses a number of cross-disciplinary themes presenting the urban sustainability work behind Stockholm’s unique position, and importantly the question of how well Stockholm’s practices can be exported and transposed to other places and contexts. By using the case of Stockholm as the pivot of discussions, Sustainable Stockholm investigates the core issues of sustainable urban environmental development and planning, in all their entanglements. The book shows how intersecting fields such as urban planning and architecture, traffic planning, land-use regulation, building, waste management, regional development, water management, infrastructure engineering—together and in combination—have contributed to making Stockholm Europe’s "greenest" city.
Sustainable Stockholm: Exploring Urban Sustainability in Europe’s Greenest City
by Jonathan Metzger Amy Rader OlssonSustainable Stockholm provides a historical overview of Stockholm’s environmental development, and also discusses a number of cross-disciplinary themes presenting the urban sustainability work behind Stockholm’s unique position, and importantly the question of how well Stockholm’s practices can be exported and transposed to other places and contexts. By using the case of Stockholm as the pivot of discussions, Sustainable Stockholm investigates the core issues of sustainable urban environmental development and planning, in all their entanglements. The book shows how intersecting fields such as urban planning and architecture, traffic planning, land-use regulation, building, waste management, regional development, water management, infrastructure engineering—together and in combination—have contributed to making Stockholm Europe’s "greenest" city.
Sustainable Rural Tourism in Himalayan Foothills: Environmental, Social and Economic Challenges: A Study of Himachal Pradesh
by Suneel KumarThis book discusses the development of the rural tourism industry in the Himalayan region, specifically in the region of Himachal Pradesh (HP), from the perspective of different stakeholders in the tourism industry. It examines the current status and trends of rural tourism in HP, discusses the challenges faced in response to the vulnerability of the Himalayas to global climate change, and evaluates the consequences of rural tourism on the socio-economic structure in HP to sustainably formulate a framework for promoting financial and social inclusion. This framework covers flexible strategies for planning rural tourism development, assesses the role of technology in the tourism industry in achieving the objective of social and financial inclusion, and identifies the factors influencing a tourist’s decision to undertake rural tourism and develop a hierarchical relationship among those factors. The book will be of interest to students and researchers of sustainable rural tourism and tourism economics, as well as stakeholders from various sectors aiming to sustainably improve the ecological and economic fragility of the Himalayas due to climate change.
Sustainable Marketing of Cultural and Heritage Tourism (Routledge Critical Studies in Tourism, Business and Management)
by Deepak ChhabraCultural attractions play an important role in tourism at all levels, and attract huge numbers of tourists interested in heritage and the arts. Cultural Heritage Tourism has positive economic and social impacts but can also have negative impacts on communities and regions. This book draws together and links ideas of tourism from sustainable marketing perspectives and embeds it within a heritage management setting. Through a discussion and analysis of existing literature and practices this book aims to propose a marketing strategy framework grounded in sustainable principles that can be used to sustain and preserve the authenticity of cultural heritage for future generations, whilst appealing to the suppliers, the regulators, and the consumers. The book first explains the dynamics of cultural heritage with its authenticity underpinnings, marketing, and tourism, and proposes a strategic praxis drawn from core sustainable principles. This is followed by a pragmatic examination of the proposed framework from the shaper’s (provider’s) perspective. The material presented in this book is not merely an agglomeration of documented secondary research, but the theoretical concepts are grounded in empirical research and interactive discussions with students and the travel and tourism industry. A variety of heritage institutions across the globe are used as starting points to test the applicability of the proposed paradigm: these include museums, historic house museums, heritage hotels/resorts, festivals, and heritage merchandize. This is a timely offering to a growing and vibrant area of research; what is most pertinent is that it is a thorough and fresh take on the topic with primary research included. It will find a place in student materials for a variety of courses and it should be read by practicing academics and researchers.