Television and the Political Image: A Study of the Impact of Television on the 1959 General Election (Routledge Library Editions: Broadcasting #36)
By: and
Sign Up Now!
Already a Member? Log In
You must be logged into UK education collection to access this title.
Learn about membership options,
or view our freely available titles.
- Synopsis
- Was the 1959 UK General Election the first television election? Could television be used to create a Party ‘image’? Television and the Political Image (1961) provides answers to both these questions. It surveys two constituencies, interviewing the same cross-section of electors before and after the election campaign, and analyses and compares the campaigns as conducted by television, radio, the Press, and through the work of the local Parties. Various effects of the political barrage are measured and attributed to their sources; such effects include changes in voting intention during the course of the election campaign, changes in attitudes to Parties and their leaders, and changes in what the voter knows of the parties’ policies.
- Copyright:
- 1961
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9781003820536
- Related ISBNs:
- 9781032602820, 9781003458456, 9781032602752
- Publisher:
- Taylor and Francis
- Date of Addition:
- 12/21/23
- Copyrighted By:
- N/A
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Entertainment, Nonfiction, Art and Architecture
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
Reviews
Other Books
- by Joseph Trenaman
- by Denis McQuail
- in Entertainment
- in Nonfiction
- in Art and Architecture