Fashion Communication: Proceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021 (1st ed. 2021)
By: and and and and
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- Synopsis
- These conference proceedings are the output of one of the first academic events of its nature happening globally, targeting fashion from a communication sciences perspective, including, in a broad sense, cultural heritage studies and marketing. The chapters present theoretical and empirical interdisciplinary work on how various communication practices impact the fashion industry and on societal fashion-related practices and values. The special focus of this volume is how digital transformation is changing the field and its utility to practitioners. Using these academic insights, practitioners can understand the core causes and reasons for trends and developments in the field of fashion communication and marketing.
- Copyright:
- 2021
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9783030813215
- Related ISBNs:
- 9783030813208
- Publisher:
- Springer International Publishing
- Date of Addition:
- 09/26/23
- Copyrighted By:
- The Editor
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Entertainment, Nonfiction, Art and Architecture, Business and Finance, Social Studies
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- Teresa Sádaba
- Edited by:
- Nadzeya Kalbaska
- Edited by:
- Francesca Cominelli
- Edited by:
- Lorenzo Cantoni
- Edited by:
- Marta Torregrosa Puig
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- by Teresa Sádaba
- by Nadzeya Kalbaska
- by Francesca Cominelli
- by Lorenzo Cantoni
- by Marta Torregrosa Puig
- in Entertainment
- in Nonfiction
- in Art and Architecture
- in Business and Finance
- in Social Studies