Indian Sari: Sartoria and Semiotics

Synopsis

The sari has remained an essential part of culture, tradition and fashion in South Asia and India through many centuries. This book examines the variety of meanings which it carries as a symbol of Indian femininity and tradition as well as a means of creative fashion expression for modern India. It discusses the semiotic interpretations of the sari today by understanding its significance for traditional weavers, designers and people who wear saris at home, work or for religious or cultural occasions. Through surveys, interactions and interviews, the author explores the shared experience of wearing saris in different social and cultural settings across economic groups in farms and boardrooms as well as a means of creative expression for young Indians. It also looks at the processes involved in making traditional saris today, draping and weaving styles, buying behaviour, saris in pop-culture, pride parades and Bollywood and interpretations of what the sari signifies in different socio-economic circles in India. This book will be of interest to students of fashion, design, fashion business, history and cultural studies. It will also be useful for professionals working in the fashion industry and designers.

Copyright:

2023

Book Details

Book Quality:

Publisher Quality

Book Size:

112 Pages

ISBN-13:

9781000930054

Related ISBNs:

9781032553412, 9781032309101, 9781003430216

Publisher:

Taylor and Francis

Date of Addition:

08/17/23

Copyrighted By:

Vaibbhavi Pruthviraj Ranavaade, The right of Vaibbhavi Pruthviraj Ranavaade to be identified as author of this work has been asserted in accordance with sections

Adult content:

No

Language:

English

Has Image Descriptions:

No

Categories:

Nonfiction, Social Studies, Sociology

Submitted By:

Bookshare Staff

Usage Restrictions:

This is a copyrighted book.