Essential guide to marketing planning

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Synopsis
Use this 4th edition to gain insights from the experiences of marketers worldwide and apply your knowledge to develop a marketing plan of your own. Chapters guide you through researching your market, analysing your competitive situation, objectives setting and deciding on marketing strategies to develop a creative, effective marketing plan for any product.
Copyright:
2017

Book Details

Book Quality:
Publisher Quality
ISBN-13:
9781292186382
Related ISBNs:
9781292117522
Publisher:
Pearson Education Limited
Date of Addition:
Copyrighted By:
Pearson
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Business and Finance
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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