Communication Theory: Eastern and Western Perspectives
By:
Sign Up Now!
Already a Member? Log In
You must be logged into UK education collection to access this title.
Learn about membership options,
or view our freely available titles.
- Synopsis
- Communication Theory: Eastern and Western Perspectives focuses on the processes, methodologies, principles, and approaches involved in communication theory. The selection first elaborates on Asian perspectives on communication theory; Chinese philosophy and contemporary human communication theory; communication in Chinese narrative; and contemporary Chinese philosophy and political communication. Discussions focus on the structure and function of China's political communication system; philosophical principles of Chinese communism; embodiment of reason in experience; and dialectic completion of relative polarities. The text then examines Korean philosophy and communication, practice of Uye-Ri in interpersonal relationships, and the teachings of Yi Yulgok. The publication examines the double-swing model of intercultural communication between the East and the West; interpersonal cognition, message goals, and organization of communication; and the convergence theory of communication, self-organization, and cultural evolution. The book also ponders on the practice of Antyodaya in agricultural extension communication in India and communication within Japanese business organizations. The selection is a valuable reference for researchers interested in the Eastern and Western perspectives of communication theory.
- Copyright:
- 1987
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 364 Pages
- ISBN-13:
- 9781483288758
- Related ISBNs:
- 9780124074705
- Publisher:
- Elsevier Science
- Date of Addition:
- 10/01/21
- Copyrighted By:
- Elsevier Science & Technology
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Reference
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- D.Lawrence Kincaid