Selling the Fountain of Youth: How the Anti-Aging Industry Made a Disease Out of Getting Old-And Made Billions

By: Arlene Weintraub

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Synopsis: The beauty industry—which once revolved around creams and powders, subtle agents to enhance beauty—has become the anti-aging industry, overrun with steroids, human growth hormone injections, and &“bio-identical&” hormones—all promoted as &“cures&” for getting old. Acclaimed BusinessWeek science reporter Arlene Weintraub takes us inside this world, from the marketing departments of huge pharmaceutical companies to the backroom of your local pharmacy, from celebrity enthusiasts like Suzanne Somers and Oprah to the self-medicating doctors who run chains of rejuvenation centers, all claiming that we deserve to be forever young—and promising to show us how.Weintraub reveals the shady practices that run rampant when junk science and dubious marketing meet consumer choice. She shows for the remarkable economic and cultural impact of anti-aging medicine, on the patients who partake and on the rest of us. It&’s not a pretty story, but Weintraub tells us everything we need to know to avoid being duped by this billion-dollar—and dangerous—hoax.

Book Quality:: Publisher Quality
Book Size:: 256 Pages
ISBN-13:: 9780465021338
Related ISBNs:: 9780465021338, 9780465017218
Publisher:: Basic Books
Date of Addition:: 07/26/21
Copyrighted By:: Arlene Weintraub
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Health, Mind and Body, Business and Finance, Social Studies, Sociology
Grade Levels:: Eighth grade, Ninth grade, Tenth grade, Eleventh grade, Twelfth grade, College Freshman, College Sophomore, College Junior, College Senior, Graduate Student, Undergraduate Student
Reading Age:: 13 and up
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.