The Marketisation of Higher Education: Concepts, Cases, and Criticisms (1st ed. 2021) (Marketing and Communication in Higher Education)
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- Synopsis
- This edited volume explores the nature, scope, and consequences of the marketisation of higher education. Chapters identify different practices which reflect the marketisation of higher education, and offer various perspectives on the policies and procedures which stimulate and regulate it. The volume takes a holistic approach, following the notion that the marketisation of higher education both drives and is driven by the universities which form the higher education market.
- Copyright:
- 2021
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9783030674410
- Related ISBNs:
- 9783030674403
- Publisher:
- Springer International Publishing
- Date of Addition:
- 06/02/21
- Copyrighted By:
- The Editor
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Education, Politics and Government
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- John D. Branch
- Edited by:
- Bryan Christiansen
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- by Bryan Christiansen
- by John D. Branch
- in Nonfiction
- in Business and Finance
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- in Politics and Government