Two Beats Ahead: What Great Musical Minds Teach Us About Creativity and Innovation

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Synopsis
'A roadmap for innovators, entrepreneurs and those seeking new avenues for exploring and reimagining the future' Deepak Chopra 'Groundbreaking' Amy Cuddy, bestselling author of Presence Musicians know how to stay ahead of the beat. As Chance the Rapper said 'Technology moves faster than business and music moves faster than technology.' Forced to find new ways to adapt to accelerating change, musicians are masters of innovation. Demystifying their process for the first time, Two Beats Ahead reveals what we can learn from today's top musical minds. Drawing from interviews and case studies with masterminds like Quincy Jones, Jimmy Iovine, Dr. Dre, Lady Gaga, Beyoncé and Pharrell Williams, as well as leaders at Google X and Amazon, this book identifies the key lessons and skills musicians can teach us about innovation. Inspired by creative geniuses, you'll learn how to:· Listen more carefully and thoughtfully · Experiment more freely · Collaborate with a more diverse cast of partners· Demo and prototype like a jazz musician · Perform under the spotlight· Improvise like a great bebop ensemble Two Beats Ahead is a creativity crash-course for anyone who wants to be more entrepreneurial or lead an innovative team.'Inspiration for anyone looking to expand the reach of their creativity' Tim Brown, author of Change By Design'Based on their course at Berklee, Michael and Panos show that a musician's perspective, much like a designers perspective, can unlock inspiration and innovation, no matter who you are' David Kelley, founder of IDEO and the Stanford d.school
Copyright:
2021

Book Details

Book Quality:
Publisher Quality
ISBN-13:
9780241987247
Related ISBNs:
9780241410929, 9780241993439
Publisher:
Penguin Books Ltd
Date of Addition:
Copyrighted By:
Panos A. Panay and R. Michael Hendrix
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Entertainment, Nonfiction, Self-Help, Art and Architecture, Business and Finance, Education, Drama, Plays and Theater, Music
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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