Retailing Principles: Global, Multichannel, And Managerial Viewpoints (PDF)
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- Synopsis
- What is retailing today? Who are the players and how do they operate? And what will happen tomorrow? These are just some of the questions addressed by Retailing Principles: Global, Multichannel and Managerial Viewpoints, 2nd Edition, which has been thoroughly updated to reflect current trends and conditions in the global retail market. An essential companion for any student seeking a career in the world of retail, the text focuses on the strategies that retailers both large and small are employing to thrive in this challenging economic climate, and in a marketplace where globalization, multi-channel retailing, and issues of sustainability are dominant factors.
- Copyright:
- 2013
Book Details
- Book Quality:
- Excellent
- ISBN-13:
- 9781563677427
- Publisher:
- Bloomsbury Academic & Professional
- Date of Addition:
- 09/28/17
- Copyrighted By:
- Bloomsbury Academic & Professional
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Sarah Bennett
- Proofread By:
- N/A
- Usage Restrictions:
- This is a copyrighted book.